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Orange Shirt Society

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uuid0051upe

Namestring
Orange Shirt Society
Company typeenum
Private
Founded yearstring
-
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
Markets served

Serves global market

Keyword5 values
orange shirt day, indigenous reconciliation advocacy, non-profit advocacy, awareness campaign operations, charitable organization operations
Industry1 code
1Student Clubs & Organizations (General Interest, Cultural, Service)
CodeEDAJAJAGPrimaryYes
NAICS code2 codes
  • Other Similar Organizations (except Business, Professional, Labor, and Political Organizations)81399
  • Business Associations813910
SIC code1 code
  • Services-Membership Organizations8600
Product category
Non-profit Advocacy and Awareness
Social media profiles1 record
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

The Orange Shirt Society is a Canadian non-profit organization founded in 2013 and headquartered in Williams Lake, British Columbia. Operating with a small team of 6 employees, it maintains an online presence at orangeshirtday.org focused on awareness and educational outreach related to the Orange Shirt Day observance.

Differentiator
Functional benefit
Problem solved
No data
Peers10 records
TypeDirect peer
Description

Non-profit dedicated to raising awareness of the legacy of residential schools through education and survivor-centered resources. Comparable scope of work (educational programming, awareness campaigns) and audience to the Orange Shirt Society.

TypeBroad incumbent
Description

Indigenous-led broadcaster that amplifies residential school and reconciliation storytelling. Comparable cultural/educational mandate, though delivered through media rather than direct community programming.

TypeDirect peer
Description

Non-profit focused on advancing reconciliation through dialogue, education, and engagement. Comparable mission and operating model to the Orange Shirt Society, with overlapping audiences in schools, workplaces, and Indigenous communities.

TypeBroad incumbent
Description

National museum with dedicated programming on residential schools and Indigenous rights. Larger and broader institution, but a peer in advancing public education and awareness on related human rights and reconciliation themes.

TypeBroad incumbent
Description

BC-based health service organization for First Nations communities. Larger and broader in scope than the Orange Shirt Society, but addresses overlapping Indigenous wellness and reconciliation priorities with shared community partnerships.

TypeDirect peer
Description

Canada's central archive and research body on residential schools. Highly comparable mission space to the Orange Shirt Society, focused on truth, reconciliation, and education; serves overlapping audiences including schools, government, and Indigenous communities.

TypeRegional player
Description

Australian non-profit focused on healing for Stolen Generations survivors and their descendants. Strong international peer to the Orange Shirt Society given parallel residential/institutional school histories and survivor-led awareness mandates.

TypeDirect peer
Description

A survivor-led non-profit providing cultural support and counseling to residential school survivors and their families. Directly comparable as a British Columbia-based, survivor-led reconciliation organization with overlapping community and donor base.

TypeBroad incumbent
Description

National Indigenous non-profit advocating for Indigenous women, girls, and gender-diverse people. Comparable non-profit structure and advocacy mission, with overlapping community engagement and educational programming.

TypeDirect peer
Description

Canadian non-profit advancing reconciliation through education and awareness, with a focus on schools and youth. Comparable operating model, target audience (schools and educators), and reconciliation mandate to the Orange Shirt Society.

Market position
Strengths3 records

Each record includes

Headline, Details, Source

Weaknesses3 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Orange Shirt Society

Non-profit Advocacy and Awarenessorangeshirtday.org

Orange Shirt Society firmographics

Firmographics
Name
Orange Shirt Society
Website
https://orangeshirtday.org
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Orange Shirt Society industry classification

Industry
Product category
Non-profit Advocacy and Awareness
NAICS
Other Similar Organizations (except Business, Professional, Labor, and Political Organizations) (81399), Business Associations (813910)
SIC
Services-Membership Organizations (8600)
akta.pro primary industry
Student Clubs & Organizations (General Interest, Cultural, Service) (EDAJAJAG)

Keywords

  • Orange shirt day
  • Indigenous reconciliation advocacy
  • Non-profit advocacy
  • Awareness campaign operations
  • Charitable organization operations

Orange Shirt Society business model

Business model
GTM type
B2C
Offering type
Services

Orange Shirt Society product offering

Product offering

Core offering

The Orange Shirt Society is a Canadian non-profit organization founded in 2013 and headquartered in Williams Lake, British Columbia. Operating with a small team of 6 employees, it maintains an online presence at orangeshirtday.org focused on awareness and educational outreach related to the Orange Shirt Day observance.

Differentiator

Problem solved

Functional benefit

Companies that use Orange Shirt Society

Customer profile

Ideal customer profiles1 record

Orange Shirt Society technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Orange Shirt Society competitors and assessment

Company assessment

Direct peers

  • Legacy of Hope Foundation: Non-profit dedicated to raising awareness of the legacy of residential schools through education and survivor-centered resources. Comparable scope of work (educational programming, awareness campaigns) and audience to the Orange Shirt Society.
  • Reconciliation Canada: Non-profit focused on advancing reconciliation through dialogue, education, and engagement. Comparable mission and operating model to the Orange Shirt Society, with overlapping audiences in schools, workplaces, and Indigenous communities.
  • National Centre for Truth and Reconciliation: Canada's central archive and research body on residential schools. Highly comparable mission space to the Orange Shirt Society, focused on truth, reconciliation, and education; serves overlapping audiences including schools, government, and Indigenous communities.
  • Indian Residential School Survivors Society: A survivor-led non-profit providing cultural support and counseling to residential school survivors and their families. Directly comparable as a British Columbia-based, survivor-led reconciliation organization with overlapping community and donor base.
  • Downie & Wenjack Fund: Canadian non-profit advancing reconciliation through education and awareness, with a focus on schools and youth. Comparable operating model, target audience (schools and educators), and reconciliation mandate to the Orange Shirt Society.

Broad incumbents

  • Aboriginal Peoples Television Network (APTN): Indigenous-led broadcaster that amplifies residential school and reconciliation storytelling. Comparable cultural/educational mandate, though delivered through media rather than direct community programming.
  • Canadian Museum for Human Rights: National museum with dedicated programming on residential schools and Indigenous rights. Larger and broader institution, but a peer in advancing public education and awareness on related human rights and reconciliation themes.
  • First Nations Health Authority: BC-based health service organization for First Nations communities. Larger and broader in scope than the Orange Shirt Society, but addresses overlapping Indigenous wellness and reconciliation priorities with shared community partnerships.
  • Native Women's Association of Canada: National Indigenous non-profit advocating for Indigenous women, girls, and gender-diverse people. Comparable non-profit structure and advocacy mission, with overlapping community engagement and educational programming.

Regional players

  • Healing Foundation (Australia): Australian non-profit focused on healing for Stolen Generations survivors and their descendants. Strong international peer to the Orange Shirt Society given parallel residential/institutional school histories and survivor-led awareness mandates.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

Orange Shirt Society social profiles

Digital presence

Orange Shirt Society financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Orange Shirt Society leadership team

Management profile

Number of profiles

Orange Shirt Society funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Orange Shirt Society M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orange Shirt Society

What does Orange Shirt Society do?

The Orange Shirt Society is a Canadian non-profit organization founded in 2013 and headquartered in Williams Lake, British Columbia. Operating with a small team of 6 employees, it maintains an online presence at orangeshirtday.org focused on awareness and educational outreach related to the Orange Shirt Day observance.

Is Orange Shirt Society a public or private company?

Orange Shirt Society is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Orange Shirt Society founded?

Orange Shirt Society was founded in -1. It employs 1 to 10 people.

Who are Orange Shirt Society's main competitors?

Direct peers on record are Legacy of Hope Foundation, Reconciliation Canada, National Centre for Truth and Reconciliation, Indian Residential School Survivors Society and Downie & Wenjack Fund. Broad incumbents are Aboriginal Peoples Television Network (APTN), Canadian Museum for Human Rights, First Nations Health Authority and Native Women's Association of Canada. Healing Foundation (Australia) is listed as a regional player.

Does Orange Shirt Society have an API?

No public API is recorded for Orange Shirt Society.

What industry is Orange Shirt Society in?

Orange Shirt Society's product category is Non-profit Advocacy and Awareness. Its primary akta.pro industry code is EDAJAJAG, Student Clubs & Organizations (General Interest, Cultural, Service). Its NAICS code is 81399 and its SIC code is 8600.

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GlobeNewswireOne year later: Painting marking National Day for Truth & Reconciliation commemorated for its impactDixon Mitchell Investment Counsel commissioned a painting by Lawrence Paul Yuxweluptun to mark Canada's first National Day for Truth & Reconciliation. The painting was auctioned in June for $157,250, with proceeds donated to the Orange Shirt Society and the Indian Residential School Survivors Society. The second National Day is set for September 30th.GlobeNewswirePainting depicting Residential School children raises $157,250 for survivorsA painting by Lawrence Paul Yuxweluptun, commissioned by Dixon Mitchell Investment Counsel, sold at auction for $157,250. All proceeds, including buyer's premium and fees, will be donated to the Orange Shirt Society and the Indian Residential School Survivors Society.GlobeNewswirePowerful Yuxweluptun painting to be offered at auction in support of Residential School survivorsA monumental painting by Indigenous artist Lawrence Paul Yuxweluptun will be auctioned online from May 25 to June 22, with proceeds benefiting the Orange Shirt Society and the Indian Residential School Survivors Society. The work, commissioned by Dixon Mitchell Investment Counsel, is estimated at $125,000 to $175,000.GlobeNewswireNewly-designed commemorative t-shirt launches today as part of Rogers 2021 Orange Shirt Day campaign to support residential school survivorsRogers launched commemorative t-shirts for the 2021 Orange Shirt Day campaign, with proceeds split equally between the Orange Shirt Society and the Residential School Survivors Society. The shirts, designed by Ojibway artist Patrick Hunter, include a new shoulder patch. Rogers also donated $50,000 to the survivors' society earlier this year.GlobeNewswireSupporting Indigenous Communities: Rogers #WeWearOrange Campaign Re-Launches in Support of Orange Shirt SocietyRogers Communications relaunched its orange t-shirt campaign to support the Orange Shirt Society, with proceeds funding Indigenous education on residential schools. The 2020 campaign raised $100,000, and Rogers also donated $50,000 to the Residential School Survivors Society.GlobeNewswireOrange t-shirt designed by Ojibwe artist now available through Rogers to help grow awareness of impact of residential schoolsRogers Communications launched a fundraising campaign for the Orange Shirt Society, featuring an orange t-shirt designed by Ojibwe artist Patrick Hunter. Proceeds from sales will support the organization's efforts to expand Indigenous education across Canada. The campaign runs ahead of Orange Shirt Day on September 30.