What Orange TV does

Orange TV is a privately held, Sydney-based Australian production services company with more than 10 years of experience producing commercials, music videos, TV shows, documentaries, feature films, and animations for clients in Australia and internationally. Its core offering is organised into five service lines: Commercials Production (television, cinema, and internet), Music Videos Production (for international artists), TV Shows Production (original series developed in-house), Film Production (documentaries and feature films, including the mockumentary 'Abused'), and Graphic Design & Animation (special effects, motion graphics, white board animation, and TV show intros). Creative direction is led by video director Ivanna Tang, and the company states it works only with the best cast and crew for each project to deliver on time and on budget.

The underlying technical capability is built around conventional professional video production rather than a software platform: end-to-end production from concept through filming, casting, post-production, and final delivery, with in-house special effects, graphic design, animation, and motion graphic design. There is no disclosed proprietary technology, no software platform, no API, and no mobile app; the 'technology' is the production stack itself plus a portfolio of original TV show formats that function as both deliverable IP and reusable assets.

The business model is project-based services revenue, with each engagement quoted individually based on scope, duration, and complexity, and billed as one-time project fees rather than subscriptions or licences. Go-to-market is sales-led direct engagement with brands, advertising agencies, music artists, record labels, broadcast networks, and film distributors, primarily through a website portfolio funnel. Customers are spread across multiple segments and at least seven geographies (USA, UK, Serbia, Tunisia, Czech Republic, New Zealand, Australia), and named customers include Juuce (advertising) and artists Samer Issa, David Kraus, ATD, and ZakazanY ovoce (music videos). The company has produced a cumulative catalogue of more than 500 short sport promotion films, 50+ commercials, 40+ documentaries, and 10 TV shows, and has not disclosed funding, revenue, or headcount.

Name

Orange TV

Legal name

Orange TV

Website

https://orangetv.com.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Sydney-based Australian production services company producing commercials, music videos, TV shows, documentaries, feature films, and graphic/animation work for brands, agencies, music artists, and broadcast networks across at least seven countries.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Live-Action TV Movies, Miniseries & Specials Production (MPADABAD)

akta.pro secondary industries

Unscripted/Reality TV Production (Live-Action) (MPADABAC), Animated Series Production (TV/Streaming) (MPADACAG)

Keywords

• Video production services
• Commercial production
• Music video production
• TV show production
• Film production

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Production Services: Project-based production services for commercials, music videos, TV shows, documentaries, and films. Revenue generated through one-time project fees for client-specific productions with delivery on time and on budget.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Orange TV is a Sydney-based production services company providing end-to-end video production for commercials, music videos, TV shows, documentaries, and feature films. The company manages the entire production process from concept and casting through filming, post-production, and final delivery, including special effects and motion graphic design work. It serves international clients across advertising, music entertainment, broadcast, and film sectors with projects delivered in countries including Australia, USA, UK, Serbia, Czech Republic, Tunisia, and New Zealand.

Product overview

Orange TV is a full-service Australian production services company offering a comprehensive portfolio of visual content production. The company operates as a unified production studio offering five interconnected service lines: Commercials Production (television, cinema, and internet commercials), Music Videos Production (collaborating with international artists), TV Shows Production (original series development and direction), Film Production (documentaries and feature films including mockumentaries), and Graphic Design & Animation (special effects, motion graphics, and animation services). The company is led by video director Ivanna Tang and has produced over 500 short sport promotion films, 50+ commercials, 40+ documentaries, and 10 different TV shows across multiple countries including the USA, UK, Serbia, Tunisia, Czech Republic, New Zealand, and Australia.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercials Production
• Music Videos Production Music video production collaborating with international artists, shot worldwide, directed by video director Ivanna Tang. Completed videos include projects for Samer Issa (Syria, No Matter), David Kraus (Alternativa), ATD (Nase zeny), and ZakazanY ovoce (Groupie).
• TV Shows Production Development and production of original TV shows for broadcast networks and streaming platforms. Includes titles such as Australian dream – Coober Pedy, Online Drink with Chris and Manish, Find love, Beast Keepers, Kiwi Dream, Magic Buildings, Czech Jackass, and Give me your job.
• Film Production Documentary and feature film production including mockumentaries such as Abused (shot in Czech Republic in 2011, screened in cinemas and film festivals) and feature titles like Beast Keepers.
• Graphic Design and Animation Special effects, graphic design, and animation services including white board animation, TV show intros, cinema commercial graphics, and motion graphic design for productions such as Beast Keepers intro, The Stylist, Matrix 'style' for Telefonica O2, Eroticon TV show intro, and Showlife TV show intro.

Quantifiable outcome

• 500+ short films, 50+ commercials, 40+ documentaries, 10 TV shows produced

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Pulse Films: Production company producing music videos, commercials, feature documentaries, and TV series. Closely comparable to Orange TV's music-video-plus-feature-content mix and its work with international artists.
• RSA Films: Global production company producing commercials, short films, documentaries, and feature films with international crews. Comparable to Orange TV in its mix of commercial and long-form production across geographies.
• Hoodlum Entertainment: Australian production services company producing commercials, TV content, and digital campaigns with a similar boutique full-service model. Highly comparable to Orange TV in scale, geography, and service mix.
• Playmaker Media: Australian production company (Warner Bros Discovery-owned) producing scripted, unscripted, and branded entertainment. Comparable as an Australia-based production house serving both broadcasters and brands.
• Essential Media: Australian independent production company developing documentaries, factual entertainment, and TV formats. Directly comparable to Orange TV's documentary and original TV show development work.

Broad incumbents

• Anonymous Content: Production and talent management company producing commercials, music videos, films, and prestige TV series. Comparable to Orange TV in the integration of commercial work and original content development, though at meaningfully larger scale.
• Fremantle Australia: Large global content producer and distributor with a substantial Australian operation producing TV shows, documentaries, and entertainment formats. Operates in the same space as Orange TV but at far greater scale and with international distribution reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/orangetv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orange TV