Ore Dock Brewing Company

What Ore Dock Brewing Company does

Ore Dock Brewing Company is an independent craft brewery headquartered at 114 Spring Street in Marquette, Michigan, in the Upper Peninsula. Founded in 2012, the company operates a single on-premise tap room and distributes its beer portfolio statewide across Michigan. The brewery serves local Marquette residents, Upper Peninsula visitors, and craft beer consumers across the state through direct tap room sales, wholesale distribution, an e-commerce supplies and merchandise store, and a community events program anchored by the annual Festival of the Angry Bear.

The brewery's product portfolio centers on a rotating lineup of named craft beers — Berserker, Bum's Beach, Flying Machine, Queen City, and Reclamation — sold on tap at the Marquette location and in six-pack and mix-and-match formats through retail. A collaborative rice lager called Tiny Victory was co-developed with neighboring Stormcloud Brewing and is poured on draft at both venues. Production is supported by a set of commodity integrations rather than proprietary technology: BeerMenus powers a public 'What's On Tap' widget and statewide beer locator, Square hosts the online merchandise and brewing-supplies e-commerce store (ore-dock.square.site), and SimpleTix handles event ticketing including the Festival of the Angry Bear. The brewery's distinctive operating feature is a continuously rotating tap program combined with a dense community events calendar that includes live music, a book club (Ales & Tales), line dance lessons, watch parties, and an annual festival.

Ore Dock generates revenue through four streams: on-premise tap room sales with extended weekend hours (Sun-Thu 12p-11p, Fri-Sat 12p-12a), statewide Michigan wholesale distribution, a small online merchandise and supplies store, and event ticketing. The go-to-market model combines product-led direct-to-consumer tap room sales with an event-driven community programming model that pulls foot traffic into the physical venue, supplemented by statewide distribution and digital discovery via the BeerMenus locator. The business is privately held, operates with approximately 11 employees, and maintains no disclosed parent company, institutional investors, or funding rounds.

Name

Ore Dock Brewing Company

Legal name

Ore Dock Brewing Co.

Website

https://ore-dock.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Ore Dock Brewing Company is a privately held craft brewery in Marquette, Michigan that produces a rotating portfolio of craft beers for on-premise tap room sales, statewide Michigan distribution, and an event-driven community programming model.

Ownership category

akta.pro rank

Product category

Craft Brewery

NAICS

Breweries (312120)

SIC

Beverages (2080)

akta.pro primary industry

Microbreweries & Craft Breweries (THAFALAC)

akta.pro secondary industries

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Craft Beer Bars & Taprooms (THAFAEAG)

Keywords

• Craft beer production
• Craft brewery
• Taproom service
• Beer distribution
• Michigan brews

Headquarters

HQ city

Marquette

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Tap Room Sales: On-site beer sales directly to consumers at the Marquette tap room with extended weekend hours
2. Beer Distribution: Statewide Michigan distribution through retail channels and beer locator partnerships
3. Merchandise and Supplies: Online store selling brewery merchandise and brewing supplies through Square e-commerce platform
4. Event Ticketing: Ticket sales for events including Festival of the Angry Bear and various live music performances

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Ore Dock Brewing Company is an independent craft brewery in Marquette, Michigan that brews and sells a rotating lineup of craft beers (including named offerings such as Berserker, Bum's Beach, Flying Machine, Queen City, Reclamation, and Tiny Victory) through an on-site tap room and via statewide Michigan distribution. The brewery also runs an online store for supplies and merchandise and hosts community events (e.g., paint-and-sip nights, local music) at its facility.

Product overview

Ore Dock Brewing Co. is a craft brewery based in Marquette, Michigan on the shores of Lake Superior. The company offers a portfolio of craft beers including Berserker, Bum's Beach, Flying Machine, Queen City, Reclamation, and collaborative beers like Tiny Victory (with Stormcloud Brewing). Their product portfolio centers on their core craft beer offerings available on tap at their tap room, distributed statewide in Michigan, and sold in six-pack and mix-and-match formats. The company also operates the Angry Bear festival brand and maintains an online supplies store. The brewery is present across multiple sales channels including on-premise tap room service, retail distribution, and e-commerce.

Differentiator

Problem solved

Functional benefit

Products and services

• Craft beer lineup (rotating named beers including Berserker, Bum's Beach, Flying Machine, Queen City, Reclamation, Tiny Victory) Rotating craft beers brewed at Ore Dock Brewing Company's Marquette, MI facility and sold by the pint, flight, or package to Michigan consumers through the tap room and statewide distribution. Targeted at adult craft beer drinkers in Michigan.
• Tap room service On-site tap room at the Marquette brewery where customers can purchase the brewery's rotating draft lineup for on-premise consumption. Targeted at local and visiting craft beer drinkers.
• Community events (e.g., paint-and-sip nights, local music) Ticketed community events hosted at the brewery through a third-party ticketing platform, combining the brewery's tap room with entertainment such as painting classes and local music acts. Targeted at local Upper Peninsula residents and visitors.
• Online supplies and merchandise store E-commerce storefront for brewery merchandise, supplies, and related goods, run through a third-party payments platform. Targeted at fans of the brewery across its Michigan footprint and beyond.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

Two partnerships are on record, tiered minor.

• Stormcloud BrewingminorStrategic or Co-development PartnerCollaborative brewing partnership resulting in co-crafted beer 'Tiny Victory', a rice lager produced in collaboration with Stormcloud Brewing. The product is available on draft at both breweries.
• Cedar Lane DesignminorOthersLocal artist Shantina Hatfield of Cedar Lane Design creates custom wood and mixed media artwork displayed throughout the brewery station. Supports local artisan community.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Sierra Nevada Brewing Co. National craft beer incumbent with sustainability-focused brand positioning similar to Ore Dock's 'Good For Michigan' certification, illustrating the upper bound of the category.
• Bell's Brewery: One of Michigan's largest craft brewers with statewide and national distribution and a flagship tap room. Larger incumbent in the same category and geography.
• Lagunitas Brewing Company: Large multi-region craft brewer with tap room and community-event programming. Reference point for how a craft brand scales events and distribution.
• Founders Brewing Co. Grand Rapids-based Michigan craft giant with tap room and broad national distribution. Sets the competitive benchmark for Michigan craft at scale.

Direct peers

• Short's Brewing Company: Northern Michigan craft brewery with a wide rotating tap list and strong event/tap room culture. Highly comparable rotating SKU and community-event approach.
• Stormcloud Brewing Company: Frankenmuth, Michigan craft brewery and direct collaboration partner of Ore Dock (co-brewed 'Tiny Victory'). Comparable Michigan craft brewer with own tap room and distribution model.
• New Holland Brewing Company: Michigan craft brewer and distiller with statewide distribution and a strong pub/tap room presence. Comparable Michigan-based craft + hospitality model.
• Keweenaw Brewing Company: Upper Peninsula craft brewery with tap room and distribution. Comparable UP-rooted craft identity and small-team operating profile.
• Blackrocks Brewery: Marquette, Michigan craft brewery operating a tap room in the same downtown market as Ore Dock. Closest direct local competitor given shared geography and on-premise tap room model.

Others

• Brewers Association: National craft beer trade association of which Ore Dock is a member. Not a competitor but a category-shaping industry body and ecosystem participant relevant to positioning and benchmarking.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/OreDock
• Instagraminstagram.com/oredockbrewing
• LinkedInlinkedin.com/company/ore-dock-brewing-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ore Dock Brewing Company