The Original FX Mayr Health Center GmbH

What The Original FX Mayr Health Center GmbH does

The Original FX Mayr Health Center GmbH operates a luxury medical wellness resort on the shores of Lake Wörthersee in Maria Wörth, Carinthia, Austria. Founded in 1974 by German entrepreneur Rolf Deyhle as the world's first stationary center for FX Mayr Cure and opened at its current Dellach location on October 15, 1976, the company is positioned as the originator and authoritative home of modern Mayr Medicine. The offering centers on medically supervised gut health and preventive programs built around a proprietary holistic methodology combining diagnostics, individualized nutrition (Mayr Cuisine), movement therapy, and targeted regenerative treatments including colon hydrotherapy, bioidentical hormone therapy, cryotherapy, and IHHT cell therapy, supported by the in-house Mayr Prelab laboratory.

The business operates a two-part revenue model: core medical programs (Mayr Med Gut Health & Detox and Mayr Med Diagnostic & Prevention, priced at €3,200–€4,425 for 7–10 day stays excluding accommodation) plus separately billed accommodation ranging €280–€790 per person per night across suite, junior suite, double, and single categories. Six optional modules (Deep Detox, Intensive Weight Loss, Women's Health, Men's Health, Emotional Health, Nutritional Diagnostics) at €380–€940 each serve as add-ons, alongside an e-commerce shop selling branded supplements and food products at €9.50–€49.00. The customer base is affluent health-conscious adults aged 30+ seeking preventive medicine and longevity care. Distribution is primarily direct via website and phone booking, complemented by satellite consultation in London (The HVN Knightsbridge), partnerships with Hideaways Hotels and Global Retreat Company, mobile apps on iOS and Android, and earned media across premium lifestyle publications.

Name

The Original FX Mayr Health Center GmbH

Legal name

The Original FX Mayr Health Center GmbH

Website

https://original-mayr.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Short description

The Original FX Mayr Health Center GmbH operates a luxury medical wellness resort on Lake Wörthersee in Austria, founded in 1976 as the original FX Mayr Cure center, offering medically supervised gut health, preventive diagnostics, and longevity programs at €3,200–€4,425 plus accommodation for affluent individual guests.

Ownership category

akta.pro rank

Product category

Medical Wellness Resort

akta.pro primary industry

Thermal Springs, Hot Springs & Thalassotherapy Resorts (THAGAMAE)

Keywords

• Medical wellness resort
• Preventive medicine programs
• Gut health therapy
• Mayr Cure diagnostics
• Holistic health diagnostics

Headquarters

HQ city

Maria Wörth

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Medical Treatment Programs: Core revenue driver: multi-day medically guided health programs combining diagnostics, therapies, Mayr Cuisine, and accommodation. Programs are priced per person excluding accommodation and span 7–21 days, with optimal results recommended at 10 days.
2. Accommodation: On-site lodging in suites, junior suites, double rooms, and single rooms ranging €280–€790 per person per night depending on room category and occupancy. Accommodations are billed separately from programs.
3. Online Shop (Supplements and Food Products): Direct-to-consumer e-commerce channel selling Original Mayr-branded supplements (basenpulver, magnesium, vitamins, probiotics) and food products (spice blends, baking mixes, oils, cookbook) at price points €9.50–€49.00.
4. Optional Modules and Add-on Treatments: Supplementary modules (Deep Detox €730, Intensive Weight Loss €820, Women's Health €940, Men's Health €940, Emotional Health €735, Nutritional Diagnostics €380) and à la carte services (medications, additional therapies, beauty treatments) add incremental revenue per stay.
5. Personal Consultation: 15-minute complimentary or fee-based consultation sessions to introduce prospective guests to the offering and drive program bookings.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

The Original FX Mayr Health Center GmbH operates the Original Mayr Medical Resort, a luxury medical wellness resort on Lake Wörthersee in Austria that delivers medically supervised multi-day health programs based on the FX Mayr Cure methodology. Core offerings combine comprehensive preventive diagnostics, individualized Mayr Cuisine nutrition, targeted therapeutic treatments (colon hydrotherapy, cryotherapy, IHHT, bioidentical hormone therapy), and accommodation, with two flagship programs (Gut Health & Detox; Diagnostic & Prevention) and six optional modules. The company also sells Original Mayr-branded supplements, spices, and food products through an online shop.

Product overview

The Original FX Mayr Health Center is a medical wellness resort offering a unified portfolio centered on the FX Mayr Medicine philosophy. The core offerings consist of two medical programs (Mayr Med Gut Health & Detox and Mayr Med Diagnostic & Prevention) that serve as the foundation for individualized therapy. These programs can be enhanced with six optional modules: Deep Detox, Intensive Weight Loss, Women's Health, Men's Health, Emotional Health, and Nutritional Diagnostics. Supporting services include Mayr Cuisine (specialized nutrition), Mayr Prelab (diagnostics), bioidentical hormone therapy, and orthopedic/aesthetic treatments. The resort also features wellness facilities including a beach house with sauna and private lake access. An online shop extends the brand to home use with supplements, spices, and food products.

Differentiator

Problem solved

Functional benefit

Products and services

• Mayr Med Gut Health & Detox A 7–10 day medically supervised health program focusing on intestinal regeneration, microbiome restoration, and immune system strengthening through gentle detoxification and individualized nutrition plans. Available in 7-day (€3,200) and 10-day (€4,050) durations, excluding accommodation.
• Mayr Med Diagnostic & Prevention
• Mayr Summer Delight A summer edition program (5 nights, €1,490 total price excluding accommodation) available May–September 2026, combining seasonal relaxation with an introduction to the Mayr philosophy, including Mayr Cuisine, movement, and supportive treatments without a medical core program.
• Deep Detox Module
• Intensive Weight Loss Module
• Women's Health Module
• Men's Health Module
• Emotional Health Module
• Nutritional Diagnostics Module
• Mayr Cuisine (specialized dietary protocol)
• Mayr Prelab Diagnostic Laboratory
• Bioidentical Hormone Therapy
• Orthopedic & Aesthetic Treatments
• Original Mayr Supplements (Online Shop)
• Original Mayr Spices and Foods (Online Shop)
• Resort Accommodation (Suites, Junior Suites, Double Rooms, Single Rooms)

Quantifiable outcome

• Gut microbiome restoration and healthy intestinal flora rebuilding leading to improved immune function
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• The HVNcoreGTM or Marketing PartnerThe HVN (Knightsbridge, London) serves as the exclusive UK partner location for The Original FX Mayr, offering personal consultations and the resort experience closer to home for English-speaking guests. The partnership provides a convenient pre-travel touchpoint for UK-based prospective guests, extending the brand's geographic reach into the valuable London luxury wellness market.
• Global Retreat CompanycoreChannel Partner/ Reseller/ DistributorGlobal Retreat Company is a curated luxury retreat aggregator featuring The Original FX Mayr Medical Resort on its platform, driving bookings from its network of affluent wellness travelers seeking premium medical resort experiences.
• Hideaways HotelscoreChannel Partner/ Reseller/ DistributorHideaways Hotels is a luxury hotel booking platform featuring The Original FX Mayr, providing visibility and booking referrals from its curated collection of premium properties for discerning travelers.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• SHA Wellness Clinic: SHA Wellness Clinic in Alicante, Spain is a global leader in integrative medical wellness, combining nutrition, genetics, and preventive diagnostics. It directly competes with Original Mayr for the international preventive-health guest and is widely regarded as a benchmark in the medical wellness category.
• Clinique La Prairie: Clinique La Prairie in Montreux, Switzerland is a heritage luxury medical clinic offering longevity, diagnostic, and revitalization programs. It competes with Original Mayr in the premium preventive-medicine segment with comparable multi-day program pricing and a similar European destination-resort model.
• Villa Stéphanie: Villa Stéphanie at Brenners Park-Hotel in Baden-Baden, Germany is a luxury medical spa offering diagnostics, detox, and preventive-health programs. It competes with Original Mayr for German-speaking and broader European affluent guests seeking medically-led wellness stays in a high-end hotel setting.
• Park Igls: Park Igls is a Mayr-based medical resort in Innsbruck, Tyrol, offering Modern Mayr Medicine programs, diagnostics, and detox packages. It directly competes with Original Mayr on the same therapeutic methodology and Austrian Alpine-lake setting, targeting an overlapping client base.
• VivaMayr: VivaMayr operates Mayr Medicine clinics in Altaussee and Maria Wörth, Austria, using the same FX Mayr methodology as Original Mayr. It is the closest direct competitor, offering essentially the same therapeutic framework (gut rest, Mayr Cuisine, detoxification) and competing for the same Austrian-lake destination guest.
• Lanserhof: Lanserhof operates luxury medical wellness resorts in Lans (Austria), Tegernsee, and Sylt, combining medical diagnostics, detox, and longevity programs. It is the most direct European competitor to Original Mayr, targeting the same affluent preventive-medicine guest with comparable multi-day program pricing and a similar Austria-rooted identity.
• Buchinger Wilhelmi: Buchinger Wilhelmi operates leading fasting and integrative medicine clinics in Überlingen (Germany) and Marbella (Spain). It is a direct peer to Original Mayr in the medically-supervised fasting and detox segment, with a similar heritage (founded 1920), premium positioning, and multi-week program structure.
• Palazzo Fiuggi: Palazzo Fiuggi in Italy is a luxury medical wellness destination offering diagnostic, detox, and longevity programs combining traditional and modern medicine. It competes with Original Mayr for affluent European guests seeking medically-guided wellness retreats in a destination-resort setting.
• Chenot Palace Weggis: Chenot Palace Weggis in Switzerland is a flagship medical wellness resort offering proprietary detox, longevity, and preventive-health programs. It competes head-to-head with Original Mayr for affluent international guests seeking multi-day medically-supervised wellness stays at premium price points.

Broad incumbents

• Chiva-Som: Chiva-Som in Hua Hin, Thailand is a globally renowned destination wellness resort combining holistic health, nutrition, and spa therapies. It is a broader incumbent in the international luxury wellness resort category, competing with Original Mayr for global wellness travelers seeking premium multi-day stays, though with a more holistic-than-medical positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/theoriginalfxmayr
• Instagraminstagram.com/original_mayr_resort
• LinkedInlinkedin.com/company/original-fx-mayr

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Original FX Mayr Health Center GmbH