ORTHEGROH eG

What ORTHEGROH eG does

ORTHEGROH eG is a registered purchasing cooperative (eingetragene Genossenschaft) established in 1987 and headquartered in Laupheim, Germany, with 28 employees and an audited status via the Baden-Württembergischer Genossenschaftsverband (BWGV). It serves three specialist B2B member segments: Sanitätshäuser (medical supply stores), orthopädietechnische Werkstätten (orthopedic technical workshops), and Orthopädie-Schuhtechniker (orthopedic shoe technicians), aggregating their purchasing volume to negotiate terms with over 200 suppliers across a catalog of more than 13,000 in-stock SKUs.

The cooperative operates a proprietary B2B e-commerce platform (the ORTHEGROH Online Shop) supporting article number, supplier article number, and Hilfsmittel-Nummer search, complemented by a Vertragsmanagement (contract management) portal that lets members administer contracts with German health insurance cost bearers (Kostenträger) centrally. Adjacent technical capabilities include proprietary MBI CAD/CAM insole manufacturing (including CUBIX 3D-printed insoles) for orthopedic partners, and additional services (seminars, contract management, prescription billing / Rezeptabrechnung, equipment calibration, hygiene reprocessing, telematics infrastructure support, legal and IT consulting). Logistics are run from a dedicated warehouse in Homberg/Ohm, with weekly or free delivery across Germany for orders above €150 net and international delivery to border/customs stations for members.

Revenue is generated primarily as a margin between negotiated supplier prices and member selling prices, supplemented by member rebates (Sofortrabatte, tiered pricing, special prices, Skonto, annual rebates), embedded logistics/handling fees, and professional-services revenue. A wholly owned adjacent subsidiary, EGROH-Service GmbH, handles sales and services. Governance is provided by a five-member Vorstand chaired by Andreas Bolsinger and a supervisory board chaired by Burkhard Püttmann.

Name

ORTHEGROH eG

Legal name

ORTHEGROH eG

Website

https://orthegroh.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

ORTHEGROH eG is a German purchasing cooperative (founded 1987, Laupheim) serving Sanitätshäuser, orthopedic workshops, and orthopedic shoe technicians by aggregating their procurement to negotiate terms across 13,000+ SKUs and 200+ suppliers via a proprietary B2B online shop and dedicated warehouse.

Ownership category

akta.pro rank

Product category

Medical Supply Distribution

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)

akta.pro primary industry

Contract Administration Support (PO/Contract Compliance) (BPAAAJAE)

Keywords

• Medical supply distribution
• Orthopedic procurement services
• Healthcare cooperative purchasing
• Rehabilitation equipment wholesale
• Medical aid logistics

Headquarters

HQ city

Laupheim

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Cooperative member purchasing margins and rebates: ORTHEGROH eG generates revenue primarily through the aggregation of purchasing volume. The cooperative purchases products in bulk from 200+ suppliers at negotiated prices and resells to its members (Sanitätshäuser, orthopedic workshops, orthopedic shoemakers). Members benefit from Sofortrabatte (immediate discounts), tiered pricing, special prices, Skonto, and annual rebates. Revenue is generated as a margin on the difference between negotiated supplier prices and member selling prices.
2. Logistics and仓储服务 (logistics and warehousing): The cooperative maintains over 13,000 products in stock at its logistics centre in Homberg/Ohm and offers efficient weekly or free home delivery for orders above €150 net within Germany. Revenue is partly derived from logistics and handling services embedded in the product pricing.
3. Professional services (Seminars, consulting, contract management): ORTHEGROH offers seminars, contract management services, legal advisory, quality management, IT services, and other consulting services to members, generating additional service revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

ORTHEGROH eG is a German purchasing cooperative (Einkaufsgenossenschaft) that aggregates procurement volume for its member businesses — Sanitätshäuser (medical supply stores), orthopädietechnische Werkstätten (orthopedic technical workshops), and Orthopädie-Schuhtechniker (orthopedic shoe technicians). The cooperative stocks over 13,000 products from 200+ suppliers in its Homberg/Ohm logistics centre and distributes them to members via a proprietary B2B online shop, offering negotiated pricing, immediate discounts, Skonto, and annual rebates.

Product overview

ORTHEGROH eG is a purchasing cooperative (Einkaufsgenossenschaft) that centralizes procurement for Sanitätshäuser (medical supply stores), orthopädietechnische Werkstätten (orthopedic technical workshops), and Orthopädie-Schuhtechniker (orthopedic shoe technicians). The company operates an e-commerce B2B shop platform offering over 13,000 products from more than 200 suppliers. The product portfolio includes rehabilitation aids (wheelchairs, rollators, walking aids, patient lifters, transfer aids, bath/shower aids, toilet aids), orthopedic products (bandages, orthoses, splints, prostheses, therapy shoes, custom MBI insoles), medical technology (suction devices, electrostimulation, inhalation devices, measuring equipment), incontinence aids, compression therapy products, anti-decubitus systems, nursing care beds, emergency call systems, and health products. The company also provides digital services including a contract management portal, seminars, and industry-specific services such as equipment calibration, prescription billing, and telematics infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical and Orthopedic Product Catalog B2B wholesale catalog of over 13,000 medical, orthopedic, rehabilitation, hygiene, and healthcare products sourced from 200+ suppliers, sold to member businesses at cooperatively negotiated prices with immediate discounts, tiered pricing, Skonto, and annual rebates.
• MBI CAD/CAM Custom Insole Manufacturing Proprietary CAD/CAM-based custom insole manufacturing service for orthopedic workshops and shoe technicians, producing milled insoles, 3D-printed CUBIX insoles, and a range of orthotic insole types.
• Vertragsmanagement Portal (Contract Management Portal) Digital portal enabling members to centrally manage their contracts with German health insurance cost bearers (Kostenträger) and other reimbursement partners.
• ORTHEGROH B2B Online Shop Proprietary B2B e-commerce portal giving cooperative members searchable access to 13,000+ SKUs with article number, supplier article number, and Hilfsmittel-Nummer search, plus member-specific pricing and ordering.
• Professional Member Services Bundled professional services for cooperative members including seminars and training, prescription billing (Rezeptabrechnung), calibration, hygiene reprocessing, MDR compliance support, telematics infrastructure, and legal and IT consulting.
• Logistics and Warehousing Services Centralized warehousing at the Homberg/Ohm logistics centre with weekly or free home delivery within Germany for orders above €150 net, plus international weekly delivery to the border/customs station.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Baden-Württembergischer Genossenschaftsverband e.V. (BWV)coreOthersORTHEGROH eG is affiliated with the Baden-Württembergischer Genossenschaftsverband e.V. in 70191 Stuttgart, which serves as its Prüfungsverband (audit association). This is a mandatory affiliation for German cooperatives under the Genossenschaftsgesetz, providing statutory audit and supervision services.
• 200+ Suppliers (including ETAC GmbH, Petermann GmbH, Rolko Kohlgrüber GmbH, Sundo Homecare GmbH, AKS GmbH, Invacare GmbH, Drive DeVilbiss Healthcare, DIETZ GmbH, Bischoff & Bischoff, NORDIC Activity AB, Rehaforum Medical GmbH)coreChannel Partner/ Reseller/ DistributorORTHEGROH aggregates purchasing volume from over 200 supplier partners to negotiate favourable conditions for its member base. Suppliers include ETAC GmbH, Petermann GmbH, Rolko Kohlgrüber GmbH, Sundo Homecare GmbH, AKS GmbH Aktuelle Krankenpflege Systeme, Invacare GmbH, Drive DeVilbiss Healthcare, DIETZ GmbH Reha-Produkte, Bischoff & Bischoff Medizin- und Rehatechnik, NORDIC Activity AB, Rehaforum Medical GmbH, and many others covering categories across mobility aids, medical technology, orthotics, and rehabilitation equipment.
• Kostenträger (Health Insurance / Cost Bearers)coreStrategic or Co-development PartnerORTHEGROH negotiates and manages contracts with health insurance providers (Kostenträger) on behalf of its members, representing members' interests in the German healthcare market. The Vertragsmanagement Portal provides a digital solution for members to manage these contracts.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/PartnerProGesundheit
• LinkedInlinkedin.com/company/orthegroh
• Instagraminstagram.com/orthegroh_eg

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ORTHEGROH eG