OSAID Inc.

What OSAID Inc. does

OSAID Inc. (Ontario Students Against Impaired Driving) is a registered Canadian charity (Charitable Business Number: 12694 0733 RR 0001) headquartered at 2901 Bayview Ave., PO Box 91104, Toronto, Ontario. Founded in 1987 and operating with approximately 9 employees, the organization is dedicated to preventing tragedies caused by impaired and distracted driving among Ontario youth. Its mission is delivered through student-led school groups, a Youth Advisory Team of up to 12 students per year, classroom webinars on drugs and driving, the GOOSE: Action Hero educational comic, and the annual SAID Day awareness event held each May 14. The organization serves Ontario secondary schools, teachers and administrators, and secondary school students with free educational resources including impairment goggles, banners, decals, brochures, and stickers distributed via the OSAID online store.

OSAID's revenue model is donation- and sponsorship-driven rather than commercial. Income streams include individual and monthly donations processed through Canada Helps, memorial and celebration gifts, gifts of publicly traded securities, charitable bequests, corporate sponsorships (including Diamond Supporter recognition on the OSAID website), the $60 Safe Way Home Family Pack sponsorship, and grant funding such as the OSAID Safe Roads School Grant co-developed with the Ontario Cannabis Store (OCS). The organization also distributes the $500 Anna Pyles Memorial Scholarship sponsored by BRAND BLVD. All educational materials are provided free of charge to Ontario schools and youth groups, with shipping limited to addresses within Ontario, Canada.

The organization is governed by a Board of Directors and operates with a Provincial Coordinator (Matt John Evans) and volunteer student leadership. Strategic partners include the Ministry of Transportation (Road Safety Community Partnership Program), the Canadian Automobile Association (CAA), MADD Canada, the Ontario Provincial Police (OPP), Springboard's Weed Out the Risk program, the Global Youth Coalition for Road Safety, and the Vision Zero Youth Council. The Anna Pyles Memorial Scholarships, established in memory of a young woman killed by an impaired driver in 1997, are a foundational element of the organization's scholarship program. Distribution is conducted via direct-to-school shipping, the osaid.ca online store, and self-serve webinar registration.

Name

OSAID Inc.

Legal name

Ontario Students Against Impaired Driving Inc.

Website

https://osaid.ca

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

OSAID Inc. (Ontario Students Against Impaired Driving) is a registered Canadian charity that delivers free road-safety education to Ontario secondary schools and students through student-led groups, classroom webinars, the annual SAID Day event, and grant and scholarship programs.

Ownership category

akta.pro rank

Product category

Road Safety Education

NAICS

Educational Support Services (611710), Educational Services (611)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Substance Use Prevention & Student Assistance Programs (School-Based) (EDAKAMAJ)

akta.pro secondary industries

Substance Use Prevention & Recovery Services (EDALAFAE), Health Promotion, Prevention & Wellness Education (EDALAFAF)

Keywords

• Road safety education
• Youth impaired driving
• Nonprofit charity services
• Student leadership programs
• Traffic safety awareness

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: OSAID accepts donations through Canada Helps platform, monthly giving programs, memorial gifts, celebration gifts, and gifts of publicly traded securities. Donations support education of Ontario youth on impaired and distracted driving dangers.
2. Corporate Sponsorships: Corporate sponsorships allow OSAID to run student-focused events throughout the school year. Sponsors receive recognition on the OSAID website as 'Partner in Safety' for one year.
3. Safe Way Home Sponsorship: Safe Way Home Family Pack sponsorship at $60 includes 1 T-Shirt, 2 Decals, 2 Stickers, 1 Safe Driving Agreement, and recognition on OSAID website for one year as a 'Partner in Safety'. Shipping included.
4. Charitable Bequests: OSAID accepts charitable bequests through wills to ensure future generations of students stay safe on Ontario roads.
5. School Grants: OSAID Safe Roads School Grant is a collaboration with Ontario Cannabis Store (OCS) to empower student-led impact to reduce impaired driving. Grant deadlines: November 20th, 2025 (application), March 31, 2026 (mid-grant report), June 12, 2026 (final report).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

OSAID Inc. (Ontario Students Against Impaired Driving) is a registered Canadian charity that delivers road safety education to Ontario youth. It operates student-led OSAID groups in schools, runs the annual SAID Day awareness event, provides free classroom webinars on drugs and driving, awards scholarships and grants, and distributes free educational resources such as impairment goggles, banners, decals, brochures, and an educational comic.

Product overview

OSAID Inc. (Ontario Students Against Impaired Driving) is a registered Canadian charity operating as a student-led organization focused on preventing impaired and distracted driving. The organization provides a unified platform of educational products and programs including the OSAID Store (offering free resources like decals, brochures, banners, sunglasses, road signs, and impairment goggles), SAID Day annual awareness events, the OSAID Safe Roads School Grant program, Youth Advisory Team leadership program, classroom webinars on drugs and driving, and the Anna Pyles Memorial Scholarships ($500). Additional offerings include the GOOSE: Action Hero Comic and the Safe Way Home Fundraising Pack ($60). Resources are primarily distributed free to Ontario schools and youth groups, with some items available on loan or for a nominal sponsorship fee. The portfolio functions as an integrated educational ecosystem designed to equip students and educators with materials, funding, and programming to drive road safety awareness across Ontario.

Differentiator

Problem solved

Functional benefit

Products and services

• SAID Day Annual awareness event on May 14 engaging Ontario schools in student-led impaired and distracted driving prevention activities, including school prizes and Diamond Supporter sponsorships.
• OSAID Safe Roads School Grant Grant program in collaboration with the Ontario Cannabis Store that funds student-led projects aimed at reducing impaired driving in Ontario schools. Application deadline November 20, 2025; mid-grant report March 31, 2026; final report June 12, 2026.
• Anna Pyles Memorial Scholarships $500 scholarship awards sponsored by BRAND BLVD for full-time Ontario secondary school students who demonstrate exceptional effort and dedication to OSAID's road safety mission. Established in memory of Anna Pyles, killed by an impaired driver in 1997.
• Youth Advisory Team (YAT) Annual leadership program that selects up to 12 students to support OSAID's mission during the school year, providing regional representation, peer support, and volunteer/leadership opportunities.
• Classroom Webinar on Drugs & Driving Free classroom webinar on drugs and driving featuring expert guest speakers from MADD Canada, Vision Zero Youth Council, Springboard's Weed Out the Risk, and the Ontario Provincial Police. Hosted by the OSAID Provincial Youth Advisory Team.
• GOOSE: Action Hero Comic Educational comic book about road safety distributed through MADD Canada; orders limited to 25 copies per event via [email protected].
• Safe Way Home Fundraising Pack $60 sponsorship package including one t-shirt, two static-cling decals, two stickers, one safe driving agreement, plus one-year website recognition as a 'Partner in Safety'. Shipping included.

Quantifiable outcome

• Safe Roads School Grant program enables student-led impact to reduce impaired driving across Ontario

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Ontario Cannabis Store (OCS)coreStrategic or Co-development Partner · 1 January 2025OSAID Safe Roads School Grant is a collaboration between OSAID and Ontario Cannabis Store (OCS), Ontario's wholesale supplier of legal recreational cannabis products for Ontarians aged 19 and older. The grant is designed to empower student-led impact to reduce impaired driving. Application deadline: November 20th, 2025; Mid-Grant Report Due: March 31, 2026; Final Report Deadline: June 12, 2026.
• Ministry of TransportationcoreStrategic or Co-development PartnerMinistry of Transportation Road Safety Community Partnership Program supports OSAID's mission to prevent impaired and distracted driving among Ontario youth.
• CAA (Canadian Automobile Association)minorStrategic or Co-development PartnerCAA trademarks are owned by, and use is authorized by, the Canadian Automobile Association. CAA supports road safety initiatives.
• BRAND BLVDminorGTM or Marketing PartnerBRAND BLVD is the sponsor of the Anna Pyles Memorial Scholarships, valued at $500 each for OSAID student leaders.
• MADD CanadacoreStrategic or Co-development PartnerGregg Thomson served on the National Board of Directors for MADD Canada for 12 years, including 3 as Chair. OSAID collaborates with MADD Canada on impaired driving education and awareness, with a focus on cannabis legalization preparation.
• OPP (Ontario Provincial Police)minorGTM or Marketing PartnerSgt. Kerry Schmidt from OPP serves as a guest speaker for OSAID webinars. OPP supports road safety education through media relations and traffic safety communication.
• Springboard - Weed Out the Risk (WOTR)minorStrategic or Co-development PartnerSylvia Larke from Springboard's Weed Out the Risk program serves as a guest speaker for OSAID webinars. WOTR educates youth on legal, social, and financial consequences of cannabis impaired driving.
• Global Youth Coalition for Road SafetyminorStrategic or Co-development PartnerAlison Collard deBeaufort serves as the North American representative on the Youth Leadership Board for the Global Youth Coalition for Road Safety, connecting OSAID to international road safety initiatives.
• Vision Zero Youth Council (VZYC)minorStrategic or Co-development PartnerFounded by Alison Collard deBeaufort after losing three friends to reckless drivers. VZYC educates youth on traffic safety with chapters in U.S. (New York, Massachusetts), Rwanda, Jordan, and U.K. OSAID collaborates through shared youth advocates.
• MADD Canada (for GOOSE Comic)minorGTM or Marketing PartnerGOOSE: Action Hero comic is available through MADD Canada. Orders can be placed by emailing [email protected] with a limit of 25 copies per order.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Vision Zero Network: Vision Zero Network is a US-based campaign promoting road safety with zero fatalities. OSAID collaborates with Vision Zero Youth Council (founded by Alison Collard deBeaufort), making it a comparable peer in framing road safety as a preventable harm.
• Parachute Canada: Parachute is a Canadian national charity focused on injury prevention, including road safety. It overlaps with OSAID on impaired-driving education and youth-focused programming, but operates nationally and across a broader injury-prevention mandate.
• Springboard — Weed Out the Risk: Springboard's Weed Out the Risk program educates youth on the legal, social, and financial consequences of cannabis-impaired driving. Sylvia Larke serves as an OSAID webinar guest speaker, indicating direct adjacency in targeting youth cannabis-impaired driving education.
• Traffic Injury Research Foundation (TIRF): TIRF is a Canadian road safety research organization that produces evidence on impaired driving, distraction, and youth driver behavior. It shares OSAID's road-safety mission but is research-focused rather than student-led programming.
• Drug Free Kids Canada: Drug Free Kids Canada is a national charity focused on substance use prevention among youth. It overlaps with OSAID on the substance-impaired driving prevention theme, though OSAID uniquely anchors programming in school-based student leadership.
• SADD (Students Against Destructive Decisions): SADD is a US-based student-led organization focused on preventing destructive decisions including impaired driving among youth. It mirrors OSAID's school-club model and youth-led mission, making it a closely comparable peer despite operating in the US.
• MADD Canada: Mothers Against Drunk Driving Canada is a national charitable organization dedicated to stopping impaired driving. It overlaps directly with OSAID on impaired-driving education, victim support, and advocacy, and is an active OSAID partner (Gregg Thomson, MADD Canada National Board).

Regional players

• Road Safety at Work: Road Safety at Work is a BC-based initiative funded by WorkSafeBC to reduce workplace-related road crashes. It shares OSAID's road-safety education mandate but focuses on workplace rather than school-based audiences and operates in a different province.

Broad incumbents

• Canadian Automobile Association (CAA): CAA is a national federation offering roadside assistance, insurance, and road safety advocacy. It is an existing OSAID partner via trademark licensing and broader road safety initiatives, but operates a far wider portfolio beyond impaired-driving education.

Others

• Ministry of Transportation of Ontario: Ontario's Ministry of Transportation funds the Road Safety Community Partnership Program that supports OSAID. It is a funder and policy partner rather than a direct competitor, but its road safety priorities shape OSAID's operating environment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/OSAIDInc
• Facebookfacebook.com/OntarioStudentsAgainstImpairedDriving
• LinkedInlinkedin.com/company/osaid-inc
• Instagraminstagram.com/osaid_inc/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OSAID Inc.