TIBE Oslo

What TIBE Oslo does

TIBE Oslo is the Oslo-headquartered office of TIBE-gruppen, a Norwegian communication and design agency network comprising five agencies across Oslo, Molde, and Trondheim, with a cross-functional team of more than 30 professionals group-wide. The agency delivers an integrated suite of nine service lines: strategy and consulting, graphic design, digital design, visual identity, campaigns, performance marketing (Synlighet), content production, illustration, and photo/video. Its client base is anchored by long-term Norwegian government work (DSS since 2019, covering all ministries), labor unions (NAF, HK Norge, Forbundet Styrke), and private-sector engagements with OBOS, Euro Accident, Gritera, Fafo, Fromagerie, and élan.

The agency operates a professional services, sales-led model with project-based, quote-driven pricing and multi-year contracts, positioning itself as a long-term trusted advisor rather than a transactional vendor. Distribution is direct through client engagement and referrals, supported by organic social, content marketing via the company website and case studies, and earned media in Norwegian trade publications. Notable strategic actions include the 2024 appointment of Henriette Hotvedt as Managing Director, 2025 senior creative and digital hires, the co-founding of Saleskey with a customer in 2025 (a shift from supplier to equity-style partner), and a high-profile partnership with Snøhetta on the élan flagship project. The firm's underlying technology stack is conventional creative tooling; there are no proprietary AI products, platforms, or patents, and AI capability is limited to industry awareness rather than differentiated delivery.

Revenue is not disclosed. Triangulation on ~30 professionals, multi-disciplinary service mix, enterprise and government anchor clients, and Norwegian creative agency benchmarks suggests group-level revenue plausibly in the $5M-$25M range, with TIBE Oslo's specific contribution likely within $1M-$5M; confidence is Low given the absence of any direct revenue signal. The firm is privately held under TIBE-gruppen with no disclosed external investment.

Name

TIBE Oslo

Legal name

TIBE Oslo

Website

https://oslo.tibe.no

Company type

Private

Operating status

Operating

Short description

TIBE Oslo is the Oslo office of TIBE-gruppen, a Norwegian cross-disciplinary communication and design agency delivering strategy, branding, digital, campaigns, and content to government, labor unions, and private-sector clients across Norway.

Ownership category

akta.pro rank

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services: Project-based professional services including strategy consulting, design, digital solutions, and creative campaigns. Revenue generated through client engagements across multiple service areas with cross-disciplinary teams tailored to client needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

TIBE Oslo is a Norwegian communication and design agency offering nine core service lines: strategy and consulting, graphic design, digital design, visual identity/brand systems, advertising campaigns, results-based visibility marketing, content production, illustration, and photo/film production. Services are delivered through cross-functional teams that combine strategy, creativity, and digital capabilities to provide holistic brand, campaign, and content solutions for clients across Norway.

Product overview

TIBE Oslo is a communication agency offering a comprehensive suite of design and marketing services. The portfolio consists of nine core service offerings: Strategi og rådgivning (strategy and consulting), Design (graphic design), Digital design (web/UX), Identitet (visual identity/branding), Kampanje (campaigns), Synlighet (visibility/marketing), Innhold (content production), Illustrasjon (illustration), and Foto og film (photo/video). These services are delivered cross-functionally to provide holistic solutions for clients across branding, digital presence, campaigns, and content creation.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategi og rådgivning (Strategy and Consulting) Strategic consulting services including brand strategy, communication strategy, digital strategy, and media strategy to help clients set clear goals and achieve measurable results. For organizations needing strategic communication direction.
• Design (Graphic Design) Graphic design services covering reports, print materials, packaging design, trade shows and exhibitions, branding items, and conferences. For clients needing high-quality visual communication materials across physical and digital formats.
• Digital design User-friendly and accessible digital solutions including websites, apps, digital storytelling, user journeys and UX, digital advertising, and digital reports, with focus on WCAG compliance and universal design. For clients needing accessible digital experiences.
• Identitet (Visual Identity) Visual identity and design systems including logos, color palettes, typography, illustrations, design systems, component libraries, marketing materials, visual guidelines, and motion design. For organizations building or refreshing their brand identity.
• Kampanje (Campaigns) Campaign development services including concept and idea development, campaign execution, channel selection and advertising, social media management, and campaign landing pages. For clients running brand and advocacy campaigns.
• Synlighet (Visibility / Performance Marketing) Results-based marketing using data and analysis to tailor messages to target audiences, including search engine marketing, SEO, performance marketing, and organic content production. For clients seeking measurable digital visibility.
• Innhold (Content Production) Content creation services including content strategy, film and photo production, copywriting, graphics and illustration, and animation. For clients needing end-to-end content production.
• Illustrasjon (Illustration) Illustration services creating visual elements, icons, comprehensive illustrations, animated graphics, and infographics that simplify and reinforce messages. For clients needing custom visual storytelling assets.
• Foto og film (Photo and Film) Photo and film production that builds brands and conveys messages, including animation films to explain complex topics simply and inclusively. For clients needing brand-aligned video and photography assets.

Quantifiable outcome

• HK Norge achieved historical membership record of 80,456 members including 609 new members in 2024
• +3 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• SnøhettacoreStrategic or Co-development Partner · 1 January 2026Snøhetta designed the physical space, interior, showroom, office and lab for élan, Magnat Kaffehus' flagship coffee bar in Oslo. TIBE Oslo further developed the graphic profile that Snøhetta had begun and implemented the visual identity across physical and digital touchpoints.
• SaleskeycoreStrategic or Co-development Partner · 1 January 2025Co-founded with a customer as a company to lift the caravan industry. TIBE invested capital, time, and competence to build joint solutions rather than just selling campaigns. This represents the agency's move from supplier to strategic partner sharing risk and upside with clients.
• Bodega (Film Production)minorStrategic or Co-development Partner · 1 January 2025Film production company that produced a launch film for Gritera based on a script framework developed from the new brand message. Part of the integrated campaign developed for Gritera's brand launch.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TRY Apt: One of Norway's largest full-service advertising and communication agencies, headquartered in Oslo with services spanning strategy, creative, digital, and brand. Direct competitor for the same enterprise, government, and consumer client mandates TIBE Oslo targets.
• Anorak: Oslo-based creative agency offering branding, design, and communication services across B2B and public-sector clients. Comparable boutique scale and similar service portfolio to TIBE Oslo, often competing for the same Norwegian mid-market briefs.
• Anti (anti.as): Norwegian design and brand consultancy with offices in Oslo, Bergen and Stockholm, offering strategy, identity, and creative services — closely mirroring TIBE Oslo's integrated design+strategy positioning.
• Power Design Agency: Oslo-headquartered design and branding agency serving Nordic clients across brand identity, digital design, and campaign work. Direct comparable in scale, geography, and service mix to TIBE Oslo.
• Brandnew: Oslo-based branding and design agency focused on visual identity, strategy, and packaging. Comparable boutique offering and frequently competes with TIBE Oslo on Norwegian brand-identity mandates.
• Creuna: Scandinavian digital design and communications agency with Norwegian presence, offering strategy, design, content and digital experience services — overlapping significantly with TIBE Oslo's digital design and campaign offerings.
• Trigger Oslo: Norwegian creative agency specialized in advertising, campaign development, and brand building for retail and consumer clients. Comparable scale and creative-led positioning to TIBE Oslo, often competing for similar Norwegian mid-market briefs.

Broad incumbents

• Snøhetta: Internationally renowned Norwegian design and architecture firm with strong brand-identity and spatial-design practice. Already a documented TIBE Oslo collaborator (élan/Magnat Kaffehus) and competes for premium Norwegian brand-design briefs at a larger scale.
• McCann Oslo: Norwegian office of the global McCann advertising network, offering full-service advertising, brand strategy, and digital creative. Competes with TIBE Oslo for large Norwegian enterprise and government accounts and is a former employer of TIBE Oslo's senior creative lead.

Emerging players

• Bengler Studio: Oslo-based independent design and technology studio working on brand systems, identity, and digital products. Smaller and more experimental than TIBE Oslo but competes for premium design-savvy Norwegian clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/tibeoslo
• LinkedInlinkedin.com/company/tibe-oslo
• Instagraminstagram.com/tibe_oslo

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TIBE Oslo