Oxford Health Charity 💙

Name

Oxford Health Charity 💙

Legal name

Oxford Health Charity

Website

https://oxfordhealth.charity

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Healthcare Charity / Non-Profit Fundraising

NAICS

Voluntary Health Organizations (813212), Grantmaking and Giving Services (81321)

SIC

Services-Social Services (8300)

akta.pro primary industry

Hospitals, Clinics & Charitable Healthcare Providers (BPAGACAB)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGACAD), Community Health, Prevention & Health Education (BPAGACAC)

Keywords

• Healthcare charity fundraising
• Nhs charitable appeals
• Community health donations
• Arts in healthcare
• Respite care funding

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: The charity receives one-time and recurring donations from individuals supporting specific appeals (ROSY, Arts in Healthcare, Lucy's Room, etc.) or general 'Where the Need is Greatest' fund. Fundraisers create personal pages and collect contributions from friends, family, and networks.
2. Merchandise Sales: The charity operates an online shop selling branded merchandise including Christmas cards (£4.50 for 10-pack) and hessian bags (£5.00). All profits from merchandise go to specific appeals such as 'Where the Need is Greatest'.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Oxford Health Charity is a registered UK charity that raises funds through named appeals (ROSY, Arts in Healthcare, Lucy's Room, Meadow Unit, Green Spaces, Positivity Pot, Oxfordshire and West Mental Health Fund, and Where the Need is Greatest), individual and corporate donations, an online merchandise shop, and community fundraising events such as the Oxford Half Marathon. Funds support equipment, facilities, creative arts programmes, respite care, and therapeutic environments for patients, families, and staff of Oxford Health NHS Foundation Trust. The charity operates a digital giving platform, personal fundraising pages, and event registration for supporters across Oxfordshire and surrounding regions.

Product overview

Oxford Health Charity operates as a single digital platform combining donations, fundraising management, and charitable appeals for Oxford Health NHS Foundation Trust. The core offering includes multiple named appeals (ROSY, Arts in Healthcare, Lucy's Room, Meadow Unit, Green Spaces, Positivity Pot, Oxfordshire and West Mental Health Fund, and Where the Need is Greatest) alongside merchandise products (Christmas Cards, Hessian Bags) and event-based fundraising (Oxford Half Marathon). The platform enables donors to give to specific causes or general funds, fundraisers to create personal pages, and volunteers to get involved across mental health, community hospital, and children's services.

Differentiator

Problem solved

Functional benefit

Brands

• ROSY (Respite for Oxfordshire's Sick Youngsters): Appeal providing respite care to children within Oxfordshire with life-limiting conditions
• Arts in Healthcare
• Lucy's Room
• Positivity Pot
• Oxfordshire and West Mental Health Fund
• Where the need is greatest

Products and services

• Respite for Oxfordshire's Sick Youngsters (ROSY) Appeal Charitable appeal providing respite care to children within Oxfordshire with life-limiting and terminal illnesses, supporting families with direct care from nurses and healthcare assistants. £89,308.71 raised to date.
• Arts in Healthcare Appeal Charitable appeal funding arts projects and creative activities across Oxford Health NHS Trust to alleviate stress, anxiety and depression and increase resilience and wellbeing among patients, staff, and families.
• Where the Need is Greatest Appeal General fund supporting teams, projects and activities across the Trust, aiming to enhance the experience of patients, staff, families and carers accessing services. Target £10,000, raised £6,137.65.
• Lucy's Room Appeal Charitable appeal creating a music room facility for adult mental health wards and community teams at the Warneford Hospital, in memory of Lucy Sessions. Building delivered and installed in 2023 with thanks to Portakabin; officially opened on 5 October 2024. £79,005.10 raised.
• Meadow Unit Development Fund Charitable appeal supporting Meadow Unit, the Psychiatric Intensive Care Unit for young people, providing care and support to young people struggling with mental ill health. £105,596.70 raised.
• Green Spaces Appeal

Quantifiable outcome

• 40 music concerts/serenading events delivered to 512 staff, patients, and families across 16 wards at 7 hospitals
• +4 more outcomes

Named customers1 record

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

19 partnerships are on record, tiered core and minor.

• Orchestra of St John's (OSJ)coreStrategic or Co-development Partner · 1 January 2024Partnership for trust-wide music strategy delivering 40 mini-concerts and bedside serenading sessions at 16 wards across 7 hospitals, reaching 512 staff, patients, and families. Five experienced musicians and singers bring classical and contemporary music to wards including viola, voice, saxophone, violin, clarinet, and native American flute.
• Cotswold Wildlife Park & GardensminorStrategic or Co-development PartnerHost of Dreamnight at the Zoo event, an invitation-only evening for seriously ill children and families. 80 guests including 10 ROSY families attended the ninth annual event, enjoying animal encounters with lemurs, giraffes, and penguins.
• Johnson and JohnsonminorGTM or Marketing PartnerCorporate employee volunteers joined Chiltern Rangers team to paint and plant at Lucy's Room Appeal building, transforming the newly arrived Portakabin into a welcoming space with colour and plant-life.
• Laing O'RourkeminorGTM or Marketing PartnerEleven employees provided over 55 hours of manpower over two days plus £725 in plants and materials to transform gardens at Rectory Road for community partner Response.
• AecomminorGTM or Marketing PartnerCorporate employees joined Trust's Green Spaces Coordinator at Wallingford Hospital to tackle weeds and tidying at hospital front and internal courtyards.
• Chiltern RangerscoreStrategic or Co-development PartnerEnvironmental organization partnered with Johnson & Johnson and charity to landscape and design outdoor space at Lucy's Room building, creating welcoming garden area at Warneford Hospital.
• ResponseminorStrategic or Co-development PartnerCommunity mental health partner organization. Laing O'Rourke volunteers transformed their Rectory Road gardens. Residents benefit from green spaces for mental health recovery.
• Bumble CreativeminorStrategic or Co-development PartnerBicester-based Community Interest Company ran a six-week inter-generational Creative Health project at Bicester Community Hospital alongside Creative Minds.
• Creative MindsminorStrategic or Co-development PartnerIntegrative, participant-led project for young people that partnered with Bumble Creative for Bicester Community Hospital arts workshops.
• PortakabinminorStrategic or Co-development PartnerProvided the modular building for Lucy's Room music facility at Warneford Hospital. Building delivered and installed in 2023.
• Headington SchoolminorGTM or Marketing PartnerContributed volunteers to Lucy's Room project and Warneford Hospital site improvements.
• South Oxfordshire District Council's Wellbeing TeamcoreStrategic or Co-development PartnerPartnered in Didcot's Brilliant project and Didcot Hospital Garden project. Abigail Brown from Council wrote project evaluation.
• The Cornerstone Arts CentreminorStrategic or Co-development PartnerCommunity arts partner in Didcot's Brilliant project connecting hospital patients with wider community arts groups.
• Sustainable DidcotminorStrategic or Co-development PartnerCommunity sustainability organization partner in Didcot's Brilliant project for hospital arts and community connections.
• Didcot Railway StationminorStrategic or Co-development PartnerArtwork created through Didcot's Brilliant project displayed in underpass at Didcot Railway Station for public viewing.
• Train Youth ClubminorStrategic or Co-development PartnerYouth organization partner in Didcot's Brilliant project for intergenerational creative activities.
• The Abingdon BridgeminorStrategic or Co-development PartnerCommunity group partner in Didcot Hospital Garden project, engaging older adults in co-creating garden space.
• RAW (social enterprise)minorStrategic or Co-development PartnerLocal social enterprise partner in landscaping and design work for Lucy's Room outdoor space at Warneford Hospital.
• Didcot Garden TownminorStrategic or Co-development PartnerDionne Freeman, Artist-in-Residence at Didcot Community Hospital, moved to new role at Didcot Garden Town. Oxford Health Arts Partnership hopes for future collaborations.

Scale indicators25 records

Broad incumbents

• Mind: UK's leading mental health charity. Comparable beneficiary overlap across the mental health appeals (Meadow Unit, EDPS, Lucy's Room, Early Intervention Service) but operates at national scale rather than Trust-affiliated.
• Together for Short Lives: National UK charity for children's palliative care. Comparable cause-area overlap with the ROSY appeal and broader children's respite programs, though operating at a national rather than regional scale.
• NHS Charities Together: Umbrella organization representing NHS-affiliated charities across the UK. Directly comparable as a fellow NHS-linked charity infrastructure player, though at national scale rather than single-Trust scope.

Direct peers

• Guy's & St Thomas' Charity: Major NHS Foundation Trust charity supporting hospital programs, equipment, and research. Comparable in operating model as an NHS-affiliated charity running multiple appeals and grants for a London-based Trust.
• Royal National Orthopaedic Hospital Charity: NHS specialist hospital charity funding equipment, research, and patient experience programs. Comparable as an NHS Trust charity running multi-appeal fundraising for patient-facing enhancements.
• Camden and Islington NHS Foundation Trust Charity: NHS mental health Trust charity with similar scope of mental health, community, and creative health appeals. Operates a comparable small-team, multi-appeal model to Oxford Health Charity.
• South London and Maudsley NHS Foundation Trust Charity: Another NHS mental health Foundation Trust charity providing gap-funding for patient programs. Closest direct functional peer, serving a similar mental health patient population with comparable appeals structure.

Regional players

• Helen & Douglas House: Oxford-based children's hospice providing respite care for life-limited children. Directly comparable to the ROSY appeal on the children's respite care mission and Oxford regional footprint.
• Oxfordshire Community Foundation: Local grantmaking organization in Oxfordshire distributing charitable funds. Comparable in regional footprint and grantmaking function, though serves broader community causes rather than NHS-specific programs.

Emerging players

• Royal College of Music (Creative Health programs): Runs creative health and music therapy initiatives in healthcare settings. Comparable in the arts-in-healthcare programming domain (e.g., OSRU music program) as a specialized creative health delivery organization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/OxHealthCharity
• Facebookfacebook.com/OxfordHealthCharity
• LinkedInlinkedin.com/company/oxford-health-charity
• Instagraminstagram.com/oxfordhealth_charity

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oxford Health Charity 💙