What Oxford Online School does

Oxford Online School Ltd is a privately held, online-only British curriculum school registered in England and Wales, headquartered at Suite 291, 266 Banbury Road, Oxford (OX2 7DL). It delivers structured education to students aged approximately 8-18 across four programmes — Primary (Years 4-6), Lower Secondary (Years 7-9), International GCSE via Pearson Edexcel (Years 10-11), and Sixth Form/A-Level (Years 12-13) — alongside supplementary offerings including a University Preparation Programme (UPP) with UCAS and EPQ support, an Entrepreneurship Programme for ages 16+, EAL support, and merit-based scholarships.

The school's core technology stack combines live video-conferencing for real-time teacher-led lessons (no pre-recorded content), the Toddle learning management system for assignments, progress tracking, and school communications, and the Classoos digital textbook platform. Classes are capped at 16 students (typically around 10), with a structured weekly timetable, qualified subject specialist teachers, written feedback on assignments, termly reports, and a dedicated pastoral team including tutors and counsellors. Integrations include Mailgun for form-submission email delivery and OpenApply for admissions management.

The business model is a recurring tuition subscription: £4,350 per academic year on an annual contract (a 26% discount versus monthly), or £600 per month on a rolling contract with no commitment. A £100 one-off registration fee and £500 deposit apply, with a 10% sibling discount and an optional EAL add-on at £1,750/year or £250/month. Go-to-market combines direct-to-consumer admissions via the website, a network of international education agents, and B2B partnerships with physical schools (KMDS Vsesvit in Ukraine; Prestige School in Kazakhstan since 2021). The school has won SME National Business Awards in 2024 and 2025 and SME London Business Awards in 2025, and underwent an Ofsted inspection in February 2025 under the Online Education Accreditation Scheme where it did not meet all minimum standards and is currently reapplying.

Name

Oxford Online School

Legal name

Oxford Online School Ltd

Website

https://oxfordonlineschool.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Oxford Online School Ltd is a UK-registered, online-only British curriculum school delivering live, teacher-led classes to students aged 8-18 across Primary, GCSE, and A-Level programmes, with international reach via agents and school partnerships.

Ownership category

akta.pro rank

Product category

Online K-12 Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Private/Independent Online K–12 Schools (EDAJADAC)

Keywords

• Online K-12 education
• British curriculum online
• Live online schooling
• International GCSE programme
• A-Level online courses

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Annual Tuition Contract: Full-time students pay an annual tuition fee of £4,350 for the 2026/27 academic year, which represents a 26% savings compared to monthly payments. Includes £100 one-off registration fee and £500 deposit.
2. Rolling Monthly Contract: Students can pay month-by-month at £600 per month with no long-term commitment. Cancel at any time without penalty.
3. EAL (English as an Additional Language) Support: Additional language support services available for £1,750/year (annual) or £250/month (rolling), providing extra assistance for students requiring English language support.
4. Scholarships: Competitive scholarships awarded on merit for academics, sports, performing arts, or arts, providing 20% tuition fee reduction. Scholarship recipients still pay registration fee and deposit.

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels7 records

Core offering

Oxford Online School delivers the British curriculum to students aged 8–18 through live, teacher-led online lessons in small classes (max 16 students), covering Primary (Key Stage 2), Lower Secondary (Key Stage 3), International GCSE, and A-Level/Sixth Form programmes. All instruction is fully online with no physical teaching facilities, supplemented by the Toddle learning platform, Classoos digital textbooks, and pastoral/wellbeing support. Recognised Pearson Edexcel qualifications (IGCSE, A-Level) are awarded through the school's approved online centre status.

Product overview

Oxford Online School operates as a unified online British curriculum school offering structured education from Primary (Years 3-6) through Sixth Form (Years 12-13). The core product portfolio consists of four main academic programmes—Primary, Lower Secondary, International GCSE, and A-Level—each delivered through live teacher-led lessons in small classes. The school differentiates through integrated supplementary programmes including the University Preparation Programme (UPP) with enrichment modules and EPQ support, alongside optional add-ons such as EAL Support and merit-based Scholarships. International Partnerships extend the school's reach through institutional collaborations. All programmes are accessed via learning platforms including Toddle and Classoos.

Differentiator

Problem solved

Functional benefit

Products and services

• Primary Programme (Key Stage 2) Full-time online primary education for students in Years 4–6 (ages 8–11) following the British Key Stage 2 curriculum, delivered through live teacher-led lessons in small interactive classes with wellbeing support woven into the school day.
• Lower Secondary Programme (Key Stage 3) Online secondary education for students in Years 7–9 (ages 11–14) following the British Key Stage 3 curriculum with subject specialist teaching and growing independence in preparation for GCSE choices.
• International GCSE Programme Full-time preparation for International GCSE qualifications for students in Years 10–11 (ages 14–16), aligned with the Pearson Edexcel exam board and including structured exam preparation and university pathway guidance.
• Sixth Form / A-Level Programme Post-16 online education for students in Years 12–13 (ages 16–18) leading to A-Level qualifications, with structured exam preparation, academic mentoring, and a University Preparation Programme covering UCAS, EPQ, and career guidance.
• University Preparation Programme (UPP) Structured programme for students in Years 10–13 providing academic mentoring, weekly enrichment modules (Cosmopolitan Futures, AI & Society), EPQ support, and UCAS/university interview preparation.
• EAL (English as an Additional Language) Support Optional paid add-on for students who need additional English language support, priced at £1,750/year (annual contract) or £250/month (rolling contract) on top of the core programme fee.
• Merit-Based Scholarships Competitive scholarships awarded to students aged 11–18 who demonstrate excellence in academics, sports, performing arts, or the arts, providing a 20% tuition fee reduction.
• International School Partnerships Institutional collaborations with schools and education providers worldwide (e.g., KMDS Vsesvit in Ukraine and Prestige School in Kazakhstan) to co-deliver British curriculum education and recognised GCSE/A-Level qualifications to their local students.

Quantifiable outcome

• 94% A-Level pass rate in 2024
• +5 more outcomes

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Prestige School KazakhstancoreStrategic or Co-development Partner · 1 January 2021Prestige School is an established private school based in Almaty, Kazakhstan with a strong record of academic achievement and commitment to preparing students for leading universities. The partnership, established in 2021, gives students access to internationally recognised British qualifications and live, teacher-led online learning. Oxford Online School delivers online course content while Prestige School provides local knowledge and pastoral care.
• KMDS VsesvitcoreStrategic or Co-development PartnerKMDS Vsesvit is a leading Ukrainian educational provider founded in 2012, operating a network of licensed private educational institutions with nearly 300 educators supporting over 1,800 students. They partner with Oxford Online School to bring high-quality British online education to local schools and learners in Ukraine. The partnership involves co-delivery of online courses aligned with the British curriculum, recognised qualifications (GCSE and A Level), teacher mentoring and development, and tailored student support.
• International Education Agents and ConsultantsminorChannel Partner/ Reseller/ DistributorOxford Online School works with a selected network of international education consultants to recruit students in regions where the school doesn't have direct presence. Agents are required to submit company profiles and names of two school referees, with decisions provided within one week. The network is built on trust, local knowledge, and commitment to finding the right educational fit for each student.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• CambriLearn: Online learning provider offering Cambridge International and British curriculum courses with live tutoring and self-study options. Comparable in serving international students seeking recognised British/Cambridge qualifications, though with a more self-study/hybrid delivery model.

Broad incumbents

• Nord Anglia Education: Global premium schools organisation operating physical international schools worldwide. Comparable in delivering premium British/international curriculum education to globally mobile affluent families, though primarily via physical campuses rather than online delivery.
• Pearson Edexcel (Pearson): Major UK-based examination board and education services company whose Pearson Edexcel qualifications underpin Oxford Online School's IGCSE and A-Level programmes. Comparable as the broader incumbent providing the accreditation framework and content ecosystem the school operates within.

Direct peers

• Dwight Global Online School: Online arm of the Dwight Schools network offering live, small-class online learning aligned to a rigorous curriculum including Advanced and international qualifications. Comparable premium online K-12 model with a global student body and structured university-prep pathways.
• iCademy Middle East: Online school serving students across the Middle East and globally with American and British curricula via live online classes. Comparable international online school competing for globally mobile families seeking recognised qualifications and flexible scheduling.
• Wolsey Hall Oxford: Long-standing Oxford-based distance learning school offering British curriculum courses from Primary to A-Level. Comparable to Oxford Online School as a similarly named Oxford-rooted, internationally focused online/distance school serving homeschool and expat families.
• King's InterHigh: Established UK-based online school offering the full British curriculum (Primary through Sixth Form) via live online lessons. Closest direct competitor to Oxford Online School, serving similar international and UK families with Pearson Edexcel IGCSE/A-Level pathways.
• Minerva's Virtual Academy: UK-registered online school delivering live British curriculum lessons to a global student base, including GCSE and A-Level programmes. Competes head-to-head with Oxford Online School for international families seeking live, teacher-led online British education.
• Crimson Global Academy (CGA): New Zealand-based online school delivering live-taught British and international curricula (IGCSE/A-Level) to students globally. Comparable as a fully online international school with live classes, university-prep focus, and expat/international student base.
• My Online Schooling: UK-based online school offering live lessons across Primary, Secondary, GCSE and A-Level British curriculum programmes. Comparable in target audience (international and homeschooling families), delivery model (live online classes), and qualification framework (Pearson Edexcel).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/OxfordOnSchool
• Facebookfacebook.com/OxfordOnSchool
• LinkedInlinkedin.com/company/oxford-online-school
• Instagraminstagram.com/OxfordOnSchool

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oxford Online School