O'YES

What O'YES does

O'YES ASBL is a Belgian non-profit organization (Association Sans But Lucratif) founded in 2009 under the name SIDA'SOS and renamed O'YES in 2017-2019. Operating from its headquarters in Saint-Gilles (Brussels) and a satellite office in Namur, the organization delivers relational, affective and sexual life education (Vie Relationnelle, Affective et Sexuelle / VRAS, also referred to as EVRAS) to young people aged 15-30 across the Fédération Wallonie-Bruxelles. Its core methodology is peer education, in which trained young educators sensitize their peers on campuses, in festive environments, on social networks and in public spaces.

The organization's product portfolio is built around four pillars: a digital media engine (Moules Frites — described as Belgium's first digital media 100% dedicated to sexuality and well-being, distributed across YouTube, Instagram, TikTok, Spotify and others), dedicated vertical information platforms (depistage.be for STI prevention, gotogyneco.be for LGBTQIA+ sexual health, mescontraceptifs.be for contraception), a physical offering (CECSI center in Brussels with monthly free STI screening, plus a library of paid and loanable pedagogical games and multilingual brochures), and concerted policy/strategy programs (Stratégies Concertées EVRAS, Concertations Locales EVRAS, IST project, Enseignement supérieur project). There is no proprietary software platform beyond standard content publishing; the "technology" is a peer-education methodology recognized via multiple government labels.

O'YES operates a hybrid non-profit revenue model with no disclosed financials: it receives public subsidies from the Fédération Wallonie-Bruxelles, Walloon Region and French Community Commission under recognized Youth Organization (2013) and Health Promotion Actor (Brussels 2017, Wallonia 2023) statuses; accepts individual donations that are tax-deductible from €40 per year (45% recovery); and generates modest commercial revenue from sale (€16-€50) and €50-deposit loans of pedagogical tools. Distribution is regional, partnership-mediated, and spans universities (ULB, UCLouvain, HELB), major hospital networks, family planning centers, LGBTQIA+ organizations (Tels Quels, Exaequo), and harm-reduction networks (Safe Ta Night).

Name

O'YES

Legal name

O'YES ASBL

Website

https://o-yes.be

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

O'YES ASBL is a Belgian non-profit founded in 2009 that educates young people aged 15-30 in the Fédération Wallonie-Bruxelles on relational, affective and sexual health (VRAS) via peer education, digital media (Moules Frites), the CECSI center, and partnerships with universities, hospitals and family-planning networks.

Ownership category

akta.pro rank

Product category

Youth sexual health education services

NAICS

Educational Services (61), Educational Support Services (611710), Elementary and Secondary Schools (6111), Colleges, Universities, and Professional Schools (61131), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Social-Emotional Learning (SEL) & Wellbeing Digital Curriculum (EDAFACAM)

akta.pro secondary industries

Social-Emotional Learning (SEL), Health & Wellbeing Curriculum (EDAGAAAF), Children’s & Youth Educational Entertainment (Edutainment) (EDAGALAK), Edutainment & Learning-Through-Play Channels (MPABAKAE), Executive Functioning & Behavioral Support Tools (ADHD, SEL/Behavior Tracking, Routines) (EDAFAKAG)

Keywords

• Youth sexual education
• Peer education programs
• Sexual health promotion
• EVRAS education
• Reproductive health outreach

Headquarters

HQ city

Saint-Gilles

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations: O'YES accepts donations from the public, with tax deductions available for donations of 40 euros or more per year, allowing 45% recovery of donation value.
2. Public Subsidies and Recognition: As a recognized Youth Organization (since 2013) and Health Promotion Actor (since 2017), O'YES receives public funding from various government bodies including the Fédération Wallonie-Bruxelles, Walloon Region, and French Community Commission.
3. Pedagogical Tools Sales: Sale of pedagogical tools (board games, educational materials) for EVRAS education, with prices ranging from €16 to €50 per tool.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

O'YES ASBL educates young people aged 15-30 in the Fédération Wallonie-Bruxelles on relational, affective, and sexual life (EVRAS) through peer-led interventions, digital media, and pedagogical tools. It also develops and distributes educational games, brochures, and websites, and trains higher-education students and professionals in EVRAS. Additional offerings include the inclusive health centre CECSI in Brussels serving LGBTQIA+ gynecological care, plus coordinated EVRAS strategies with public authorities.

Product overview

O'YES ASBL operates as a youth education organization offering a comprehensive portfolio of products and services focused on Relational, Affective and Sexual Life (VRAS) education. The core offering includes Moules Frites, Belgium's first digital media platform dedicated to sexuality and well-being, which produces videos, podcasts, and infographics distributed across major social media channels. Supporting digital platforms include Depistage.be (STI prevention information), Go To Gyneco! (LGBTQIA+ sexual health), and Mes Contraceptifs (contraception information). The organization provides physical educational resources including pedagogical tools (games and teaching materials available for loan or purchase) and printed brochures covering topics from STIs to consent and contraception. Project-based services target higher education institutions, local communities, and concerted EVRAS strategies across French-speaking Belgium. The CECSI center in Brussels offers collaborative health spaces with free STI screenings.

Differentiator

Problem solved

Functional benefit

Brands

• Moules Frites: The first Belgian digital media 100% dedicated to sexuality and well-being, featuring videos, podcasts and infographics created by and for young people on topics related to relational, affective and sexual life (VRAS). Launched in 2021.
• Go To Gyneco!
• CECSI - Centre EVRAS Collaboratif et de Santé Inclusive

Products and services

• Moules Frites Digital media platform providing content on relational, affective, and sexual life for young audiences in Fédération Wallonie-Bruxelles.
• Depistage.be Website providing information on STI (IST) screening, prevention, and testing access for young people in the French-speaking Belgian context.
• Go To Gyneco! Project supporting LGBTQIA+ persons in accessing gynecological care, providing information, signposting, and inclusive-care resources in Belgium.
• Mes Contraceptifs Digital resource providing accessible contraception information, method comparisons, and signposting to services for young people in Fédération Wallonie-Bruxelles.
• CECSI (Centre de Santé Inclusive) Inclusive health centre in Brussels (opened 2023) providing gynecological and sexual-health care specifically designed for LGBTQIA+ people, addressing barriers in mainstream healthcare.
• Pedagogical tools / Outils pédagogiques Educational games and pedagogical tools (including Cul de Sac and Tambour Battant) developed by O'YES for EVRAS interventions in secondary schools and youth settings.
• Brochures and affiches (printed educational materials) Printed brochures and posters covering contraception, STIs, relational life, and sexual health topics, distributed to young people, schools, and partner organizations.
• Enseignement supérieur (higher-education training) Training program delivered to higher-education students (in fields such as social work, health, and education) covering EVRAS content and intervention methods.
• Stratégies Concertées EVRAS Concerted EVRAS strategies coordinated with public authorities in Brussels and Wallonia, supporting structural policy implementation of relational/affective/sexual-life education.
• Concertations Locales EVRAS Local consultation bodies (Concertations Locales EVRAS) coordinated by O'YES with regional stakeholders, supporting on-the-ground coordination of EVRAS actors and activities.

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

14 partnerships are on record, tiered core and minor.

• Tels QuelscoreStrategic or Co-development Partner · 1 January 2017Co-founded the Go To Gyneco! project in 2017, dedicated to LGBTQIA+ sexual health. Tels Quels is an LBTQIA+ cultural and social association that collaborated with O'YES to address gaps in sexual health information for lesbian, bisexual, and queer women.
• ExaequocoreStrategic or Co-development PartnerOne of two associations leading the IST project. Exaequo contributes to the health of gay, bisexual, and queer men through prevention work within communities.
• EpicentrecoreStrategic or Co-development PartnerCo-developer of the CECSI project (Centre EVRAS Collaboratif et de Santé Inclusive), bringing expertise in health promotion, prevention, care, and health services to the collaborative center in Brussels.
• Plateforme EVRAScoreOthersO'YES is a member of the EVRAS Platform which coordinates education stakeholders in the French-speaking Belgian educational system.
• Fédérations Bruxelloise et Wallonne de Promotion de la SantécoreOthersMember of both Brussels and Walloon Health Promotion Federations, connecting O'YES to the broader public health ecosystem.
• RainbowHouse BrusselsminorOthersMember of the Brussels federation of LGBTQIA+ associations, facilitating networking and collaboration within the rainbow community sector.
• ENSC (European Network for Sexual Health and Contraception)minorOthersMember of European network. Louise-Marie Drousie serves as the Belgian referent for thermal contraception within this network.
• Plateforme Abortion RightminorOthersMember of the Abortion Right platform, contributing to advocacy for reproductive rights in Belgium.
• Fédération Laïque des Centres de Planning Familial (FLCPF)coreStrategic or Co-development PartnerPartner in the 'Mes Contraceptifs' project, bringing together all four Family Planning Center Federations to create coherent messages about contraception.
• Fédération Laïque de Centres de Planning FamilialcoreStrategic or Co-development PartnerPartner in initiating the Concertées Stratégies EVRAS, working together to promote EVRAS generalization in schools.
• Safe Ta Night NetworkminorOthersJoined in April 2024, the network brings together harm reduction and health promotion actors in festive environments, including projects like Ça m'saoule (ULB) and Drink Différent (UCLouvain).
• IST Project Steering Committee MembersminorOthersIncludes: Centre S, Observatoire du Sida et des Sexualités, Aide Info Sida, Société Scientifique de Médecine Générale, IST Charleroi-Mons, Alias, Fédération Laïque de Centres de Planning Familial, Réseau Hépatite C, Médecins du Monde, Promo santé et MG, AUP, Médecins sans frontières, Safe ta night, Sensoa, Brusano, Belgian Cancer Registry.
• Partner HospitalsminorOthersHospitals collaborating with IST project: Erasme, CHU Saint-Pierre, Cliniques Universitaires Saint-Luc, Helora, CHU Liège, CHU Charleroi, Vivalia, CHU Namur, CHwapi, Institut de Médecine Tropicale.
• FCPPF (Fédération des Centres Pluralistes de Planning Familial)coreStrategic or Co-development PartnerPartner in Anatomia tool development and various EVRAS projects, representing 26 family planning centers across FWB.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• AIDES: France's largest community-based NGO in HIV/AIDS and sexual health, with peer-driven prevention methodology closely aligned to O'YES's approach. Comparable as a larger, peer-educator-led sexual health NGO operating across a neighboring country with similar public funding model and youth outreach focus.
• Sensoa: Flemish-speaking Belgian centre of expertise on sexual health, the largest and most established sexual health NGO in Belgium. Comparable as the Flemish counterpart operating in the same vertical (EVRAS, STIs, LGBTQIA+, contraception), with broader resources and an overlapping partner ecosystem that includes O'YES itself.
• Aide Info Sida: Belgian non-profit offering HIV/AIDS information, screening and support, and a steering committee member of the IST project. Comparable as a longer-established, single-disease sexual health NGO working the same institutional and donor ecosystem in Belgium.
• Centre S: Brussels-based sexual health center offering screening, care and prevention, member of the IST project steering committee alongside O'YES. Comparable as a larger, clinic-anchored incumbent in the same sexual health vertical with overlapping institutional partners and funding sources.

Regional players

• Çavaria: Flemish umbrella organization for LGBTQIA+ rights and well-being, co-member with O'YES in RainbowHouse Brussels-adjacent networks. Comparable as a parallel LGBTQIA+ federation operating the same advocacy and well-being agenda, but serving the Dutch-speaking community and a broader remit than sexual health alone.
• SEXUALITEIT.NU (Sensoa vzw): Dutch-speaking Belgian youth sexual health platform run by Sensoa for Flanders. Comparable as the Flemish counterpart to O'YES's Moules Frites and Mes Contraceptifs — same digital, youth-facing sexual health content category — but serving a different language community.

Direct peers

• Tels Quels: Belgian LGBTQIA+ cultural and social association that co-founded Go To Gyneco! with O'YES in 2017. Directly comparable as a non-profit serving lesbian, bi, pansexual and queer women in Brussels, sharing content co-creation methodology with O'YES for sexual health outreach.
• Fédération Laïque des Centres de Planning Familial (FLCPF): Federation of secular family planning centers in FWB and a core partner of O'YES on the 'Mes Contraceptifs' project and EVRAS strategies. Directly comparable as a non-profit delivering sexual health education and clinical referrals to the same youth segment in FWB through a parallel institutional model.
• Exaequo: Belgian NGO dedicated to the health and prevention of gay, bisexual and queer men, and co-leader with O'YES of the IST project. Directly comparable as a small peer-led non-profit targeting the same LGBTQIA+ youth segment with sexual health programming in Brussels.
• Fédération des Centres Pluralistes de Planning Familial (FCPPF): Federation of pluralist family planning centers across FWB (26 centers), a core O'YES partner on Anatomia and EVRAS projects. Directly comparable as a parallel non-profit family planning federation operating in the same territory, on the same themes, with overlapping institutional recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/OYESSafeSEXFun
• Facebookfacebook.com/oyesasbl
• LinkedInlinkedin.com/company/sida'sos
• Instagraminstagram.com/oyes_asbl

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about O'YES