Park Vista

What Park Vista does

The Park Vista is a full-service, 300-room DoubleTree by Hilton franchise hotel located at 705 Cherokee Orchard Road in Gatlinburg, Tennessee, marketed as the only full-service hotel in the Gatlinburg market. The property is built on a distinctive circular high-rise architecture that guarantees every guestroom has a private balcony with views of the Great Smoky Mountains or the city, and includes 25,000+ square feet of flexible meeting and convention space, a 5,000+ square-foot outdoor event lawn, and 12 ADA-compliant accessible rooms. On-site amenities comprise five food and beverage venues (Vista Grill, Firefly's Patio Lounge, Salamander Cove pool bar, Yona's Cafe, and in-room dining), an indoor heated pool with mini-water park, a fitness center, and concierge services. The hotel operates under a Hilton/DoubleTree brand licensing arrangement and is managed by Davidson Hotels, a third-party hospitality management company.

The business generates revenue from six primary streams: lodging (300 guestrooms across standard, suite, and accessible categories), food and beverage across the five on-site venues, meetings and events (corporate conventions, banquets, and group bookings), wedding services (ceremony, reception, and honeymoon packages), parking ($18/day), and pet accommodations ($50/pet/day). Pricing is dynamic and quote-based through the Hilton reservation system, with seasonal promotion packages layered on top (e.g., a 20% Smoky Mountain Vacation Vibes package and a Breakfast Included package). Distribution is multi-channel: direct via Hilton.com and the property's own website/phone, group sales for corporate and wedding blocks, third-party OTAs (TripAdvisor, Booking.com, Expedia), and the Gatlinburg tourism/ Chamber network. The customer base is diversified across leisure/family travelers, romantic couples, corporate meeting planners, and wedding parties, with an active content marketing presence (blog, social media, email) supporting demand generation.

Operationally, the property is owned by an undisclosed real-estate holder and managed by Davidson Hotels; Hilton Worldwide is the parent brand/company. The hotel maintains WCAG 2.0 AA and ADA compliance standards, and has partnerships with outdoor experience operators (A Walk in the Woods, Nantahala Outdoor Center) to extend its value proposition beyond lodging. No founding year, exact revenue figures, employee count above the 77 reported, or ownership structure details are disclosed in available sources.

Name

Park Vista

Legal name

The Park Vista, A DoubleTree by Hilton

Website

https://parkvista.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

The Park Vista is a 300-room full-service DoubleTree by Hilton hotel in Gatlinburg, TN, serving leisure families, couples, corporate meeting planners, and wedding parties with on-site dining, meeting space, and Smoky Mountain views.

Ownership category

akta.pro rank

Product category

Hotel & Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (721110)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Hotel accommodations
• Wedding venues
• Conference facilities
• Resort amenities
• Hospitality services

Headquarters

HQ city

Gatlinburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Lodging/Accommodations: Primary revenue stream from 300 guestrooms and suites ranging from standard king/double king rooms to two-room suites and family suites. Room rates vary by view type (mountain vs city), room category, and seasonality. Direct booking through Hilton.com or third-party OTAs.
2. Food and Beverage: On-site dining venues including Vista Grill (full-service restaurant serving breakfast, lunch, dinner), Firefly's Patio Lounge (cocktails and light fare), Salamander Cove (poolside snacks), Yona's Cafe (coffee and pastries), and in-room dining service. Revenue from food sales, alcoholic beverages, and room service.
3. Meetings and Events: Over 25,000 square feet of flexible meeting and convention space generates revenue through venue rental, catering services, audiovisual equipment, and event planning. The hotel hosts corporate meetings, conventions, weddings, and special events.
4. Wedding Services: Wedding venue rental, catering, event management, and vendor coordination services. Includes honeymoon packages with champagne arrival and continental breakfast.
5. Parking: $18 per day per car parking fee applied to room charges
6. Pet Accommodations: Pet-friendly rooms with $50 per pet per day fee plus applicable taxes

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Park Vista is a 300-room full-service DoubleTree by Hilton hotel in Gatlinburg, Tennessee, offering guestroom lodging, on-site dining across multiple venues, over 25,000 square feet of meeting and convention space, wedding venue services, and recreation amenities including an indoor pool and mini-water park. The property operates under the Hilton brand system and is managed by Davidson Hotels.

Product overview

Park Vista is a full-service DoubleTree by Hilton hotel offering 300 guestrooms and suites as its core hospitality product. The hotel features multiple accommodation tiers: standard guestrooms (King and Double King options with partial, mountain, or city views), two-room suites (King Two Room Suite, King Deluxe Parlor Suite, Family Two Room Suite), and ADA Accessible rooms. On-site amenities include four dining venues (Vista Grill restaurant, Firefly's Patio Lounge, Salamander Cove pool bar, Yona's Cafe coffee shop) plus in-room dining. The property provides over 25,000 sq ft of meeting/convention space, wedding venue services, an indoor pool/water park, fitness center, and concierge services. The hotel partners with A Walk in the Woods for guided Smoky Mountain tours and offers special packages including Smoky Mountain Vacation Vibes and Breakfast Included packages.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Guestrooms

Quantifiable outcome

• 300 guestrooms and suites all with private balconies
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• A Walk in the WoodsminorStrategic or Co-development PartnerExclusive guided experience partner for Park Vista guests. A Walk in the Woods offers guided hikes, walking tours, backpacking adventures, driving tours, and specialty seasonal tours in Great Smoky Mountains National Park. Founded in 1998 by Erik and Vesna after a thru-hike of the Smokies. Has guided over 500,000 guests and earned multiple REI Top Guide awards. Recommended by The Park Vista as the premier guided tour service for guests exploring the Smokies.
• Nantahala Outdoor Center (NOC)minorStrategic or Co-development PartnerWhitewater rafting partnership offering guided trips on six rivers in the Southeast including two Pigeon River trips. Rafting season runs first week of March through November. NOC's 500-acre main campus in Bryson City, NC offers river, land, and aerial activities. The hotel can arrange rafting experiences for guests interested in adventure activities.
• Davidson HotelscoreOthersProperty management company overseeing hotel operations. Davidson Hotels is a professional hospitality management company providing operational expertise, staff, and management systems for the property. The hotel is proud to be a Doubletree brand hotel managed by Davidson Hotels with a professional atmosphere and benefits package for employees.
• Hilton/DoubleTree by HiltoncoreOEM/ Whitelabel/ Licensing PartnerBrand licensing and franchise partnership. The Park Vista operates as a DoubleTree by Hilton branded property, utilizing Hilton's reservation system, Hilton Honors loyalty program, global marketing, and brand standards. Hilton provides booking infrastructure, loyalty program, and brand recognition while the property maintains operational ownership.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Westgate Smoky Mountain Resort & Spa: Large-scale resort in Gatlinburg/Pigeon Forge offering family-oriented lodging, water park amenities, and event space — directly comparable on leisure/family target market and indoor recreation amenity set.
• DoubleTree by Hilton (other franchise properties): Other DoubleTree by Hilton franchise hotels operate under identical brand standards, reservation infrastructure, and Hilton Honors integration, providing the most direct comparison for revenue model and cost structure.
• Dollywood's DreamMore Resort: Full-service resort in Pigeon Forge catering to families and group/leisure travelers visiting the Smoky Mountains region, competing head-to-head for the same family leisure and event segments.
• Hilton Garden Inn Gatlinburg: Hilton-affiliated limited-service hotel in the same Gatlinburg micro-market, competing for similar leisure travelers at a lower price point and serving as a direct substitute for cost-conscious guests.
• Margaritaville Resort Gatlinburg: Recently developed resort hotel in downtown Gatlinburg competing directly with Park Vista for leisure/family travelers seeking upscale Smoky Mountains lodging, dining, and event space.

Broad incumbents

• Davidson Hotels & Resorts (managed portfolio): Park Vista's third-party management company; Davidson's broader managed portfolio of full-service and lifestyle hotels provides direct comparability on operational scale, F&B strategy, and group sales capability.
• Embassy Suites by Hilton (resort-area properties): Hilton-affiliated all-suite brand often co-located in resort destinations; comparable on suite-style accommodations, F&B venues, and meeting space, though typically with a different brand positioning.

Regional players

• The Inn at Christmas Place (Pigeon Forge): Themed full-service resort hotel in nearby Pigeon Forge targeting families visiting the Smoky Mountains, competing for the same family leisure segment with comparable amenities and event capability.
• Ober Gatlinburg (Smoky Mountains resort): Mountain-top resort and attraction complex in the Smoky Mountains offering lodging and recreation; competes for the same visitor pool with a different activity-led value proposition.
• Gatlinburg Hotels (other local properties): Other lodging operators within the Gatlinburg/Pigeon Forge corridor competing for the same Smoky Mountains leisure demand, though most are limited-service or cabin-style rather than full-service hotels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TheParkVistaaDoubleTreebyHilton
• LinkedInlinkedin.com/company/park-vista

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Park Vista