PACT Animal Sanctuary

What PACT Animal Sanctuary does

PACT Animal Sanctuary operates as People For Animal Care Trust, a registered UK charity headquartered at River Farm, Woodrising, Hingham, Norfolk. The organisation delivers animal welfare services across the East Anglia region, including domestic animal rehoming (cats, dogs, birds, and other species), foster care programmes placing animals in volunteer homes, and a dedicated wildlife hospital providing specialist rehabilitation for injured British wildlife with the aim of releasing them back to the wild. The sanctuary maintains a 2.5-acre wildlife release area including 1.5 acres of lakes for waterfowl, and operates a unique therapy room facility for people with complex needs featuring small mammal interaction and cockatiel aviary viewing.

Revenue is generated through a diversified non-profit model: 14 charity shops across Norfolk (Cromer, Dereham, Diss, Hethersett, Holt, Kings Lynn, multiple Norwich branches, North Walsham, Swaffham, Watton) selling donated second-hand goods; an e-commerce online shop with mystery bags, animal care bundles and experience gifts; rehoming fees (cats £60–£130, dogs £350–£450); annual animal sponsorship at £15 per animal; and donations through JustGiving, PayPal, direct bank transfer, and Amazon Wishlists for operational supplies. Wildlife rescue referrals outside office hours are routed through partnerships with Wild Touch, RSPCA East Winch Wildlife Centre, and Runham Wildlife Rescue. The organisation also runs community education and outreach programming.

Underlying technology is conventional: standard e-commerce and contact management systems supporting the website, with no proprietary technology platform disclosed. The organisation operates with 11–50 staff and an active volunteer and foster carer base, and serves on an appointment-only basis at the headquarters. No funding rounds, venture capital, or parent company involvement is indicated, and no mobile application or AI/ML capability is disclosed.

Name

PACT Animal Sanctuary

Legal name

People For Animal Care Trust

Website

https://pactsanctuary.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

PACT Animal Sanctuary is a Norfolk, UK-based registered charity providing domestic animal rehoming, a specialist wildlife hospital, and a 14-shop charity retail network, funded by individual donations, rehoming fees, sponsorships, and shop sales.

Ownership category

akta.pro rank

Product category

Animal Welfare Services

NAICS

Environment, Conservation and Wildlife Organizations (813312)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Animal Shelters & Adoption Services (BPAGAIAA)

akta.pro secondary industries

Wildlife Rescue, Rehabilitation & Release (BPAGAIAC), Foster & Volunteer Network Programs (BPAGAIAF), Sanctuaries & Long-Term Care (Farm, Equine, Exotic) (BPAGAIAH), Education & Community Outreach (Responsible Pet Ownership) (BPAGAIAK)

Keywords

• Animal rescue services
• Wildlife rehabilitation
• Animal rehoming
• Charity retail
• Veterinary wildlife care

Headquarters

HQ city

Hingham

HQ country

United Kingdom

HQ region

Europe

Offices15 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Pricing tiers

Distribution channels5 records

Marketing channels7 records

Core offering

PACT Animal Sanctuary rescues, rehabilitates, and rehomes domestic animals including cats, dogs, and birds through an application-based adoption process, supplemented by foster care programmes and animal sponsorship. It also operates a specialist wildlife hospital providing care to injured Norfolk wildlife with a 2.5-acre release area, and runs a network of 14 charity shops across Norfolk to fund its charitable activities.

Product overview

PACT Animal Sanctuary operates a charitable animal welfare organisation providing a portfolio of interconnected services centred on animal rescue, rehabilitation, and rehoming. The core offering includes domestic animal rehoming (cats, dogs, and other animals), foster care programmes placing animals in volunteer homes for assessment and temporary care, and animal sponsorship schemes enabling donors to support specific animals. Supporting operations include an e-commerce online shop selling pre-loved goods and gift experiences, a network of 13 charity shops across Norfolk, and wildlife hospital services for injured British wildlife. The sanctuary also operates community therapy programmes. The organisation does not offer a technology product or software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Cat Rehoming Service Comprehensive cat adoption service featuring profiles of rescued cats of various ages and temperaments, with rehoming fees structured as minimum donations to cover veterinary costs (Kittens up to 2 years £130; Cats 2-10 years £90; Cats 10+ £60). Available to individual adopters in Norfolk through an application and vetting process.
• Dog Rehoming Service Rehoming service for rescue dogs including breed information, compatibility assessments, and adoption procedures. Rehoming fees range from £350 for adult dogs to £450 for puppies under 6 months, structured as minimum donations covering neutering, vaccination, microchipping, and health checks.
• Other Animals Rehoming (Birds and Small Animals) Rehoming service for various animals including birds such as cockatiels and budgies with specific requirements for aviary homes, plus farm cats (Farm cats 2-10 years £60; Farm cats 10+ £40). Bird rehoming fees: Budgies £15; Cockatiels £40; Peacocks £50.
• Foster Care Programme Temporary foster care service placing animals in volunteer homes while they await permanent adoption. PACT provides daily care support, food, equipment, and covers veterinary treatment. Available for both cats (requiring enclosed gardens and 45-minute radius proximity) and dogs (with training guidance and flexibility for veterinary appointments).
• Animal Sponsorship Programme Annual sponsorship at £15 per year for goats, horses, donkeys, and wildlife, including framed photo of chosen animal, animal story, and quarterly newsletter. Used as meaningful gifts for animal-loving friends and family while providing ongoing supporter engagement.
• PACT Online Shop E-commerce platform selling pre-loved clothing (Ladies and Men's Mystery Bags at £10 each), animal experience gift passes (Zoomies Adventure Pass £20, Whisker Wellness Check £15), and animal care bundles (Little Spikes Care Bundle £30, Snug as Bug Straw Bale £25). Proceeds support sanctuary fundraising.
• PACT Charity Shops Network Network of charity shops across Norfolk in Cromer, Dereham, Diss, Hethersett, Holt, Kings Lynn, Norwich (multiple branches including Colman Road, Dove Street, Eaton, Magdalen Road, Witard Road), North Walsham, Swaffham, and Watton, selling donated second-hand items to raise funds for the sanctuary.
• Charitable Donations One-off and recurring donation options supporting sanctuary operations, accepted via JustGiving, PayPal, and direct bank transfer, with standing order setup available via email. Amazon Wishlists provide targeted giving for Kennels, Cattery, Large Animals, Office, and Wildlife Hospital supplies.
• Therapy Room and Community Outreach Facilities Dedicated therapy room providing an enriching environment for people with complex needs, featuring small mammals for grooming and interaction, cockatiel aviary viewing, and a cat cuddle room. Supports education and community outreach programmes across East Anglia.
• Wildlife Hospital and Rehabilitation Service Specialist wildlife hospital providing care to Norfolk's injured wildlife with the aim of releasing them back to the wild. Includes a dedicated 2.5-acre wildlife release area with 1.5 acres of lakes providing rescued waterfowl with as natural a habitat as possible while receiving supplemental care.

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered minor.

• Wild TouchminorOthersWildlife rescue referral partner based in North Walsham (07765345441). Contacted for wildlife rescue assistance outside of PACT's office hours (9am-5pm).
• RSPCA East Winch Wildlife CentreminorOthersRSPCA wildlife rescue referral partner in Kings Lynn (0300 123 0709). Contacted for wildlife rescue assistance outside of PACT's office hours.
• Runham Wildlife RescueminorOthersWildlife rescue referral partner based in Rollesby (07506430246). Contacted for wildlife rescue assistance outside of PACT's office hours.
• Our Breckland LotteryminorGTM or Marketing PartnerLottery platform partner enabling supporters to contribute to PACT Animal Sanctuary through the Breckland Lottery programme.
• Amazon WishlistminorGTM or Marketing PartnerMultiple Amazon Wishlists for supporters to purchase items needed for animals including Kennels, Cattery, Large Animals, Office, and Wildlife Hospital supplies.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Secret World Wildlife Rescue: Specialist Somerset-based wildlife rescue and rehabilitation charity running a wildlife hospital with release programmes. Closest functional peer for PACT's wildlife hospital and 2.5-acre release area operations.
• Wood Green Animal Shelter: Mid-sized UK animal rescue charity running rehoming centres, a wildlife unit, and community education programmes. Highly comparable mixed domestic-animal + wildlife model at similar regional scale to PACT.

Broad incumbents

• RSPCA (Royal Society for the Prevention of Cruelty to Animals): UK's largest animal welfare charity operating rehoming centres, wildlife hospitals (incl. East Winch), and inspector-led rescue nationwide. Comparable as the dominant incumbent across PACT's domestic and wildlife service lines.
• Dogs Trust: National dog rehoming charity with 20+ rehoming centres across the UK. Comparable on the dog rehoming side of PACT's offering, though much larger and dog-only.
• Blue Cross: UK pet charity offering rehoming, veterinary services, and pet bereavement support across multiple sites. Comparable multi-species rehoming and welfare charity with national scale.
• Battersea Dogs & Cats Home: Iconic London-based dog and cat rehoming charity with three centres. Comparable multi-animal rehoming and rehoming-fee model, though at materially larger scale.
• Cats Protection: UK's leading cat welfare charity running rehoming, neutering and education programmes nationally. Directly comparable to PACT's cat rehoming service line and adoption-fee structure.
• The Donkey Sanctuary: UK's leading equine welfare charity providing lifelong sanctuary for rescued donkeys and mules. Comparable on the sanctuary/long-term-care model for Eeyore and similar permanent residents.

Regional players

• East Winch Wildlife Centre (RSPCA): RSPCA wildlife hospital in King's Lynn, Norfolk — explicit referral partner for PACT. Comparable regional wildlife hospital serving the same East Anglia wildlife caseload.
• Wild Touch Wildlife Rescue: Norfolk-based wildlife rescue referral partner for PACT (per the after-hours referral list). Comparable specialist wildlife rescue operation serving the same East Anglia geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pactanimalsanctuary
• Instagraminstagram.com/peopleforanimalcaretrust_pact
• LinkedInlinkedin.com/company/pact-animal-sanctuary

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PACT Animal Sanctuary