Parc Parmentier / Les Stations de Plein Air ASBL

What Parc Parmentier / Les Stations de Plein Air ASBL does

Parc Parmentier / Les Stations de Plein Air ASBL is a Belgian non-profit association (ASBL under Belgian law) founded in 1931, operating a 9+ hectare green-space facility at 19 Avenue Edmond Parmentier in Woluwe-Saint-Pierre, Brussels. The organization delivers youth recreation, vacation camps, school-trip programs, after-school activities, creative workshops (ceramics, yoga), birthday parties, and a certified youth-animator training program (BACV). It serves children aged 2.5-15 through family and school channels, with explicit accessibility via solidarity and income-adjusted pricing to support disadvantaged Brussels families, and approximately 10,000 child-days delivered annually.

The business model is fee-based activity revenue supplemented by donations, legacies, and grants from three Brussels municipalities (Woluwe St Pierre, Anderlecht, Ixelles) and private foundations (Fortis Foundation, Fondation Lippens, L'Oeuvre Nationale de l'Enfance). Pricing is unit-based and pay-as-you-go across program lines: vacation camps at €135-140/week, Classes de Bruxelles overnight school stays at €90-205, birthday packages at €180 for 10 children, ceramics at €10-20/session, yoga at €12-14/session, and BACV training at €250/module. Distribution is direct at the on-site facility with transport pickup from Anderlecht and Molenbeek, and registration via the icolub.be platform.

The organization carries intangible and regulatory moats uncommon for a small ASBL: 90+ years of continuous operation, royal high patronage granted by Princess Astrid in 1933 with subsequent royal visits, official Belgian 'site préservé' classification since December 17, 1981, and affiliation with the Fédération Abbé Froidure network of approximately 30 youth homes. Technology is non-proprietary; no AI/ML capabilities are present. Headcount is 7 employees plus seasonal student animators, and the entity is affiliated with but legally independent of the Fédération Froidure umbrella.

Name

Parc Parmentier / Les Stations de Plein Air ASBL

Legal name

ASBL Les Stations de Plein Air

Website

https://parcparmentier.be

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

1–10 employees

Short description

Parc Parmentier / Les Stations de Plein Air ASBL is a Brussels non-profit (founded 1931) operating a 9-hectare classified site delivering vacation camps, school-trip stays, after-school activities, creative workshops, and certified youth-animator training for children aged 2.5-15, with income-adjusted solidarity pricing to broaden access.

Ownership category

akta.pro rank

Product category

Youth Recreation and Community Services

NAICS

Arts, Entertainment, and Recreation (71), Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620), Nature Parks and Other Similar Institutions (712190)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYEDAMALAA

Multi-Activity Enrichment Camps (Academic + Arts + Sports)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

SECONDARYEDAMALAO

Life Skills & SEL Camps (Confidence, Executive Function, Social Skills)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

SECONDARYBPAGADAJ

Arts, Sports & Recreation-Based Youth Development Nonprofits

Business & Public Services/Nonprofit, NGO & Social Services/Education & Youth Development Nonprofits

SECONDARYTHAJAEAG

Educational & Edutainment Parks (Science/Discovery/Children’s Parks)

Travel & Hospitality/Tours, Attractions & Experiences/Theme Parks, Water Parks & Family Entertainment Centers

Keywords

• Youth recreation services
• Vacation camps
• School trip programs
• Youth animator training
• After-school activities

Headquarters

HQ city

Woluwe-Saint-Pierre

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Activity fees: Revenue from vacation camps, after-school activities, birthday parties, ceramic and yoga workshops, and youth animator training programs (BACV). Pricing is adjusted based on family income to ensure accessibility.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Parc Parmentier / Les Stations de Plein Air ASBL is a non-profit youth animation organization that operates a 9+ hectare park in Brussels to deliver vacation camps, school-trip stays, certified animator training, after-school activities, and creative workshops (ceramics, yoga) for children aged 2.5-15 and adult participants. Core revenue comes from activity fees, with income-adjusted and solidarity pricing, supplemented by donations and municipal subsidies.

Product overview

Parc Parmentier / Les Stations de Plein Air ASBL is a non-profit youth leisure organization managing a 9-hectare green space in Woluwe-Saint-Pierre, Brussels. The organization operates a multi-faceted portfolio of programs centered on youth animation and social inclusion: core offerings include vacation camps (Stages de Vacances), school trip programs (Classes de Bruxelles), and youth animator certification training (Formation BACV). Supplementary activities encompass extracurricular programs, a pedagogical garden, yoga and ceramics workshops, birthday party hosting, and an annual outdoor theater series (Comédie Kapel). The organization follows a social mission of making leisure activities accessible to all children regardless of income, implementing a solidarity-based pricing model.

Differentiator

Problem solved

Functional benefit

Products and services

• Stages de Vacances (Vacation Camps) Vacation camps for children aged 2.5 to 15 years, delivered during school holidays (autumn, winter, spring, summer) on the park's 9+ hectares. Includes themed activities (games, sports, creative workshops, outdoor adventures), optional morning (8-9h) and evening (16h30-18h) childcare, and transport from Anderlecht and Molenbeek. Pricing: EUR 135/week standard, EUR 140/week solidarity rate.
• Classes de Bruxelles (School Trip Program) Customized school-trip program for groups visiting Brussels with educational discovery programs, full-board accommodation in 80 beds across 3 buildings, and on-site activities. Three pricing formulas: Formula A (5 days/4 nights, EUR 205), Formula B (3 days/2 nights, EUR 130), Formula C (2 days/1 night, EUR 90). Includes accommodation, full board, program, and transport in Brussels.
• Formation BACV (Youth Animator Certification) Certified youth animator training program (Brevet d'Animateur en Centre de Vacances) approved by Fédération Wallonie-Bruxelles, equivalent to the French BAFA qualification. Consists of theoretical and practical modules; one-week residential training module includes accommodation, meals, activities, and human/material resources. Priced at EUR 250 per module.
• Extra-scolaire (After-School Activities) After-school extracurricular activities for children aged 2.5 to 12 years, run in partnership with Collège Jean XXIII on all weekdays, including creative, sporting, and team-building activities. Delivered in school facilities with the organization's permanent animators.
• Potager Pédagogique (Educational Garden) Urban agriculture and educational garden project inspired by Alice Waters' Edible Schoolyard, teaching children about food origins and sustainable cultivation practices within the park.
• Ateliers Yoga (Yoga Workshops) Weekly yoga classes for children (8-14 years) and adults, held on Wednesdays in the park environment. EUR 12/session for children, EUR 14/session for adults; 10-12 session commitment required for children's rate.
• Ateliers Céramique (Ceramics Workshops) Open ateliers and structured ceramics courses for children, teens, and adults, led by a professional ceramicist. Adults: EUR 20/session; children under 12: EUR 10/session (with parent). Glazing and firing supplement EUR 20/kg; 6-session cycles EUR 180-210.
• Anniversaires (Birthday Parties) Birthday party celebrations for children aged 3-12 years with animations, private room rental (Ecureuils building), decorations, drinks, and cleaning. Package priced at EUR 180 for 10 children, with additional children at EUR 15 each (max 16 total).
• Comédie Kapel (Outdoor Theater) Annual outdoor theater performances by the Comédie Kapel troupe at Parc Parmentier, featuring classic plays in a natural setting. A portion of ticket sales supports the 'Un Parc pour Tous' project benefiting disadvantaged children through Viva For Life.

Quantifiable outcome

• Approximately 10,000 days of child reception per year
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Louis BerghmansminorOthers · 1 January 2024Local resident of Woluwe-Saint-Pierre who initiated the Pedagogical Garden project in 2024, helping revitalize abandoned spaces within Parc Parmentier.
• Fédération Abbé FroidurecoreStrategic or Co-development Partner · 1 January 1930The primary federation to which Les Stations de Plein Air is affiliated. Created at the end of the 1960s to continue the mission of Abbé Froidure. Groups approximately 30 youth homes and guidance centers, providing major funding and organizational support.
• Collège Jean XXIIIcoreStrategic or Co-development PartnerLongstanding partnership since 2003 for after-school activities. ASBL participates in school Participation Council. Activities operate in school facilities. Partnership expanded in 2010 to all weekdays.
• Espace 16 Arts (Anderlecht)minorChannel Partner/ Reseller/ DistributorTransport pickup location for children from Anderlecht attending vacation camps at Parc Parmentier.
• ATL de MolenbeekminorChannel Partner/ Reseller/ DistributorTransport pickup location for children from Molenbeek attending vacation camps at Parc Parmentier.
• Alice Waters / Edible Schoolyard (Berkeley)minorStrategic or Co-development PartnerInspirational model for the Pedagogical Garden project. The Edible Schoolyard initiative provides educational framework for teaching children about food origins and cultivation.
• Comédie KapelminorStrategic or Co-development PartnerAnnual outdoor theater troupe performing at Parc Parmentier. A portion of ticket sales supports the 'Un Parc pour Tous' project benefiting disadvantaged children through Viva For Life.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Regional players

• UFCV (Union Française des Centres de Vacances): French federation of vacation centers providing training (BAFA), camps, and youth animation services. Directly comparable - the BACV certification is equivalent to French BAFA - making this a close functional peer across the border.
• Vacances Vivantes: French non-profit operating vacation camps and youth stays focused on accessibility and social mixity. Highly comparable mission-driven model with subsidized pricing for disadvantaged children and similar vacation stage programming.
• OEuvre Nationale de l'Enfance (ONE): Belgian public agency for childhood welfare operating across Wallonia and Brussels. Comparable mission around child welfare and accessibility, with Parc Parmentier being an approved center receiving ONE funding.

Others

• Fondation Roi Baudouin: Major Belgian foundation supporting social, health, and education initiatives including youth programs. Comparable as a Belgian non-profit ecosystem participant with similar funding and partnership relationships with Parc Parmentier's network.

Direct peers

• Ligue des Familles: Wallonia-Brussels family association providing educational and leisure services for families and children. Comparable non-profit structure and Brussels/Wallonia operating region with family-oriented programming.
• Centre de jeunes La Serre: Brussels-based youth center offering leisure activities, training, and youth development programs. Comparable mission and target demographic (children and teens in Brussels) with after-school and holiday programming.
• Les Scouts ASBL: Belgian francophone scouting organization providing youth activities, camps, and personal development programs. Comparable as a non-profit youth animation organization operating in the same Belgian market with similar mission-driven vacation and after-school programming.
• Fédération Abbé Froidure: Network of ~30 youth homes and guidance centers in Belgium, founded to continue Abbé Froidure's mission. This is the parent federation of which Parc Parmentier is a member, providing direct organizational comparability and shared mission.
• Les Pionniers de Belgique: Belgian youth movement offering educational activities, camps, and youth-led projects. Comparable non-profit youth animation organization with similar vacation camp and ongoing activity programs.
• BADJE ASBL: Brussels-based federation of French-speaking youth organizations supporting out-of-school activities for children. Provides training, accreditation, and coordination services comparable to the BACV certification role and youth animation ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@parcparmentier
• Facebookfacebook.com/parcparmentier.be
• LinkedInlinkedin.com/company/parc-parmentier-les-stations-de-plein-air-asbl
• Instagraminstagram.com/parcparmentier/?igsh=MTl0eWxzOTdteThyYQ%3D%3D&utm_source=qr

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parc Parmentier / Les Stations de Plein Air ASBL