Passage9 - Centre culturel de Waremme

What Passage9 - Centre culturel de Waremme does

Passage9 - Centre culturel de Waremme is a Belgian ASBL (non-profit association) cultural centre founded in 2001 in Waremme, Province of Liège, and operating under the recognition framework of the Fédération Wallonie-Bruxelles. It was renamed Passage9 in 2019 and serves as the sole recognised cultural centre for Waremme and Faimes in the Hesbaye hesbignonne territory. A core team of 6 staff (direction, animation, administration, finances, communication) delivers programming across theatres, concerts, exhibitions, conferences, workshops, and festivals, supported by an estimated 4,000 volunteers across the Federation's 117 cultural centres.

Its product portfolio spans six core lines: school programming (PECA, Art et Vie, Théâtre à l'École, EKLA, Objectif Plume) for maternelle through secondary levels with a structured equitable reservation system; Culture aux Aîné·e·s for seniors in partnership with ENEO; Éducation Permanente for citizen mobilisation; Association Support (infrastructure and advice for 31+ member associations); Artist residencies and creation aid; and annual flagship events including Festival Nature & Santé and the regional Label Éclosions initiative for ages 0–5. The platform stack is standard and undifferentiated: WordPress website, Utick online ticketing, SumUp point-of-sale, WinBooks accounting, and Facebook/Instagram/YouTube for outreach. The Season 2025-2026 operates 'hors les murs' due to major renovation (new roof, facade, insulation) with return planned for June 2026 and the 25th anniversary.

The revenue model combines public subsidies (primary), transaction-based ticket sales (€4–€15 per seat, €5–€7 per student), bar/foyer concessions, and minor corporate sponsorship (Dalemans, Contrat de Rivière Geer Meuse aval). Distribution runs through in-person/phone box office, Utick self-serve, and a structured school reservation process. Governance is dual: a General Assembly with equal representation of public authorities and 31+ associative members, plus a Conseil d'Orientation meeting ~4 times per year for citizen input.

Name

Passage9 - Centre culturel de Waremme

Legal name

Centre culturel de Waremme ASBL

Website

https://passage9.be

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Passage9 is a Belgian non-profit cultural centre in Waremme recognised by the Fédération Wallonie-Bruxelles, delivering theatre, concerts, school programming, senior outreach, and association support across the Hesbaye territory.

Ownership category

akta.pro rank

Product category

Cultural Center Services

NAICS

Arts, Entertainment, and Recreation (71), Museums, Historical Sites, and Similar Institutions (712)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Multi-Purpose Event Halls & Community Centers (THAHAAAI)

akta.pro secondary industries

Cultural & Community Festivals (Ticketed) (THAJAFAI), Event Setup, Staging & Facilities Support Services (EDALALAN)

Keywords

• Cultural center programming
• Community arts services
• School cultural education
• Festival and event management
• Association support services

Headquarters

HQ city

Waremme

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Ticket Sales: Box office sales via telephone (Tuesday 14h–16h30, Friday 9h–12h30) and online via Utick platform. Ticket prices range from €4 (senior conference) to €15 (show at door). School performances priced at €5–7 per student.
2. Public Subsidies and Grants: Recognised cultural centre receiving public funding. Supports include infrastructure, equipment, human resources, advice, and research for partner associations.
3. Bar and Foyer Concessions: Bar operations during events managed in collaboration with project leaders, including drink orders and cash management.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Passage9 is a recognised cultural centre that curates and delivers live performances, concerts, exhibitions, conferences, cinema screenings, workshops, and festivals for the population of Waremme and surrounding Hesbaye municipalities. Beyond general programming, it operates dedicated service lines for schools (educational performances with equitable allocation), seniors (Culture aux Aînés), permanent education and citizen engagement, and provides infrastructure, equipment, and advisory support to 31+ local associations under service-aid and reciprocity partnership models. The 2025-2026 season is being delivered off-site across multiple venues due to major building renovations scheduled to conclude in June 2026.

Product overview

Passage9 is a cultural center offering a diverse portfolio of cultural programming and services centered around its venue in Waremme, Belgium. The core offerings include live performances (spectacles, concerts), festivals, exhibitions, conferences, and educational activities. The center operates multiple integrated service lines: School Programming for educational institutions, Culture aux Aîné·e·s for seniors, Éducation Permanente for community engagement, and Association Support for local organizations. Key annual programs include the Festival Nature & Santé and the Label Éclosions for early childhood. The center provides ticketing services via Utick, artist residencies, and supports local associations with infrastructure and resources. The 2025-2026 season operates 'hors les murs' (outside the walls) due to building renovations.

Differentiator

Problem solved

Functional benefit

Products and services

• Cultural Center Programming Live performances (theatre, concerts, dance, puppetry), exhibitions, conferences, cinema screenings, workshops, and festivals open to the general public in the Waremme and Faimes area.
• School Programming (Programmation Scolaire) Structured theatrical performances and cultural activities designed for school groups from maternelle through secondaire, including PECA, Art et Vie, Théâtre à l'École, EKLA, and Objectif Plume programmes, with pre-reservation system and per-student pricing (€5-€7).
• Culture aux Aînés Cultural programming specifically designed for seniors, including conferences, cinema screenings, and cultural outings, organised in partnership with ENEO, Conseil Communal des Aînés, and local pensioner associations.
• Éducation Permanente Permanent education programmes promoting participatory projects, citizen mobilisation, cultural access for underserved populations, and community engagement activities such as digital stories creation.
• Association Support (Aide aux associations) Infrastructure, equipment, human resources, advice, and research support for 31+ local associations, delivered via service-partnership and reciprocity-partnership models.
• Creation Aid (Aide à la création) Artist residency services and practical support including facilities and professional advice for artists developing their work.
• Festival Nature & Santé Annual festival addressing climate change, pesticides, and health through scientific, cultural, pedagogical, and festive axes, partnering with Mutualité Chrétienne, Hexapoda (Insectarium ULiège), Natagora, and Bibliothèque Pierre Perret.
• Label Éclosions Quality label identifying cultural activities specifically designed for young children (0-5 years) and their families, coordinated across the Huy-Waremme-Andenne region in partnership with Centre culturel de Wanze and other regional centres.
• Ticketing Services (Billetterie) Online and in-person ticket sales service for performances, concerts, and cultural events, operated via the Utick platform with physical box office hours on Tuesdays and Fridays.

Quantifiable outcome

• 620 children from Waremme and Faimes attended sponsored theatre performances on water awareness.
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Mutualité ChrétiennecoreStrategic or Co-development PartnerLead organiser of the Festival Nature & Santé (15-19 April 2026 in Waremme), partnering with Passage9 and other local entities. The festival addresses climate change, pesticides, and health through scientific, cultural, pedagogical, and festive axes.
• Hexapoda – Insectarium de l'Université de LiègecoreStrategic or Co-development PartnerScientific partner for Festival Nature & Santé, contributing expertise on insects and biodiversity as part of the 'One Health' documentary and education programme.
• NatagoracoreStrategic or Co-development PartnerNature conservation organisation partnering on Festival Nature & Santé, contributing to the scientific and pedagogical axes of the five-day event.
• Bibliothèque Pierre PerretcoreStrategic or Co-development PartnerLocal library collaborating on Festival Nature & Santé activities, including nature walks (literary and walking tours) as part of the festival programme.
• Théâtre de la Toison d'OrminorChannel Partner/ Reseller/ DistributorTheatre partner co-presenting 'Ma Bimbosophie' by Daphné Huynh as part of the Women's Rights Month programming, expanding programming reach and audience.
• École d'Art et de Créativité (Waremme)coreStrategic or Co-development PartnerMember association of the General Assembly. Artistic education institution contributing to the cultural ecosystem and governance of the centre.
• Académie de Waremme ASBLcoreStrategic or Co-development PartnerMusic and arts academy serving as a member of the General Assembly. Provides venue access during renovation period and participates in governance and cultural programming.
• MOUVEMENT OUVRIER CHRÉTIEN (MOC) de WaremmecoreStrategic or Co-development PartnerMember association active in community organising, participating in governance and in the Festival Nature & Santé as a partner organisation.
• Centre d'Action Laïque de Liège (antenne Waremme)coreStrategic or Co-development PartnerHosts Passage9's temporary offices during the 2025-2026 renovation period. Laïcité organisation collaborating on cultural events and providing physical infrastructure.
• Centre culturel de Wanze (coordinator)coreStrategic or Co-development PartnerCoordination partner for Label Éclosions, a regional initiative for culture accessible to children 0-5 years, spanning the Huy-Waremme-Andenne area. Passage9 is one of four centres involved.
• Collectif Vendredi 13minorStrategic or Co-development PartnerFeminist photography collective highlighted at the annual Les Artistides photographic encounters during Women's Rights Month (March 2025).
• ENEO (seniors' organisation)coreStrategic or Co-development PartnerLongstanding partner for the 'Culture aux ainés' programme, collaborating on conferences, cinema screenings, and cultural outings for elderly residents.
• Amicale des Pensionnés Socialistes de WaremmeminorStrategic or Co-development PartnerPartner in the 'Culture aux ainés' programme alongside ENEO and the Conseil Communal des Ainés, providing input on senior programming and hosting.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Centre culturel de Namur: Larger established recognised cultural centre in Wallonia. Operates the same decree-based community cultural centre model but at city scale with broader programming, serving as an incumbent reference for governance and programming breadth.
• Maison de la Culture de Tournai: Historic recognised cultural centre in Wallonia with the same decree-based community mandate. Comparable in mission (diverse programming, association support, school programs) but with a larger venue footprint and broader institutional infrastructure.
• Théâtre de Liège: Major performing-arts venue in Liège province offering theatre, dance, and concerts to overlapping audiences. While not a 'centre culturel' under the same decree, it competes for the same Walloon ticket-buyers and cultural-partnership budget.
• Centre culturel du Brabant wallon: Recognised Walloon cultural centre covering a broader province-wide territory. Operates the same decree-based programming and association-support model, useful as a peer for governance and public-subsidy dynamics even though its scale is materially larger.
• Centre culturel de Mons: Recognised Walloon cultural centre integrating library and cultural services under the same decree framework. Comparable mission (diversified programming, education, association support) and useful for benchmarking operating-model design in Wallonia.

Direct peers

• Centre culturel de Liège - Les Chiroux: Recognised cultural centre in Liège province under the same Fédération Wallonie-Bruxelles decree. Operates a larger-scale but structurally analogous community-led, multi-segment programming model — a relevant peer for understanding how Passage9's model could scale in a denser urban context.
• Centre culturel de Huy: Adjacent recognised cultural centre within the same Huy-Waremme-Andenne Label Éclosions regional grouping, operating a comparable community-led, multi-segment programming model (school, family, senior, associations) under the same Fédération Wallonie-Bruxelles framework.
• Centre culturel de Wanze: Recognised Walloon cultural centre coordinating Label Éclosions with Passage9. Operates a similar community-led model with school programming, association support, and shared regional audience in the Huy-Waremme-Andenne area, making it the closest functional peer.
• Centre culturel d'Andenne: Third centre in the Label Éclosions Huy-Waremme-Andenne network, offering directly comparable school programming, ticketed performances, and association support under the same decree, sharing the regional early-childhood quality label.
• Centre culturel de Verviers: Recognised Walloon cultural centre operating the same community-led model of diversified programming, school services, and association support under the Fédération Wallonie-Bruxelles framework, with comparable scale and structure to Passage9.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@passage9.waremme
• Facebookfacebook.com/passage9.waremme
• Instagraminstagram.com/passage9.waremme
• LinkedInlinkedin.com/company/centre-culturel-de-waremme

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Passage9 - Centre culturel de Waremme