Passa Quatro

What Passa Quatro does

Prefeitura Municipal de Passa-Quatro/MG is the municipal government of Passa Quatro, a small municipality located in the Serra da Mantiqueira region of Minas Gerais, Brazil. It delivers the full statutory range of local public services — primary healthcare (UBS, ESF Pé do Morro, emergency care, hospital), early-childhood through elementary education (Creche Municipal, four municipal schools under the SGE platform), social assistance (CRAS, FIA), infrastructure (Obras, water treatment, housing), culture, sports, agriculture/inspection (S.I.M), and civil defense — to its resident population across urban and rural zones, with municipal secretariats headquartered at Rua Tenente Viotti, 331, operating Monday business hours 08:30-16:00.

The digital layer consists of a web-based portal (portal.passaquatro.mg.gov.br) developed by Instar Tecnologia, providing IPTU Online, ISS Online, ITBI Online, electronic invoicing (Nota Fiscal Eletrônica), negative-debt certificates, an electronic official gazette (Diário Oficial Eletrônico), electronic administrative processes (per Decreto 11833/2026), and an open-data portal (Dados Abertos) exposing organizational, budgetary, procurement, and contract datasets in JSON. Service delivery combines this digital portal with physical secretariats, schools, health units, CRAS, the Centro de Atendimento ao Turista (CAT), and the municipal prefecture. Tourism is anchored on significant natural and cultural assets — Pedra da Mina (2,798.39m, 4th highest peak in Brazil), the 332-hectare Floresta Nacional de Passa Quatro, 370 km of rural road network, and the historic Maria Fumaça train — promoted through dedicated Culture/Tourism Secretariat content, event calendars, and partnerships including WTM Latin America.

Revenue is not publicly disclosed but is structurally diversified across local taxation (IPTU, ISS, ITBI), constitutional federal and state transfers (revenue sharing, health and education funds, parliamentary amendments), and intergovernmental consortium participation (CIMAG for procurement across 29 municipalities; CIS Circuito das Aguas for shared health procurement). Operating cadence is regulated by Brazilian public-administration law: annual public hearings for LDO/LOA/PPA, quarterly fiscal accountability demonstrations, competitive bidding (pregão, concorrência, tomada de preço, chamamento público) for procurement, and concursos públicos (currently Concurso nº 001/2024 targeting 89 effective positions) for hiring. The current mayor is Henrique Nogueira Gonçalves; the cabinet includes ten named secretariat heads covering administration, health, education, culture/tourism, agriculture, social assistance, sports, public works, chief of staff, and civil defense coordination.

Name

Passa Quatro

Legal name

Prefeitura Municipal de Passa-Quatro/MG

Website

https://passaquatro.mg.gov.br

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Passa Quatro is the municipal government (Prefeitura Municipal) of a small Minas Gerais town in Brazil's Serra da Mantiqueira, delivering statutory public services — health, education, social assistance, infrastructure, culture, and tourism — to local residents through ten secretariats, physical service units, and a digital portal for tax payments and e-government.

Ownership category

akta.pro rank

Product category

Municipal Government Services

NAICS

Executive and Legislative Offices, Combined (92114)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Utility & Municipal Billing Platforms (FSAMAJAG)

Keywords

• Municipal public services
• Government administration
• Tax collection services
• Citizen e-services
• Municipal transparency portal

Headquarters

HQ city

Passa Quatro

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Imposto Predial e Territorial Urbano (IPTU): Property and land tax collected annually from property owners in the municipality. Online payment system available through the portal.
2. Imposto Sobre Serviços (ISS): Service tax collected from service providers operating in the municipality. Electronic invoice system (Nota Fiscal Eletrônica) available.
3. Imposto de Transmissão de Bens Imóveis (ITBI): Real estate transfer tax collected on property transactions within the municipality.
4. Federal and State Transfers: Constitutional transfers from federal and state governments including revenue sharing, health funds, education funds, and parliamentary amendments for specific projects.
5. Public Tenders and Contracts: Revenue from competitive bidding processes and public contracts for services and supplies.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Passa Quatro is a municipal government entity (Prefeitura Municipal de Passa-Quatro/MG) that delivers public administration services to its citizens and businesses. Its core offerings include local tax administration (IPTU, ISS, ITBI), public services in health, education, social assistance, infrastructure, culture, tourism, sports, and agriculture, along with a digital e-government portal providing online access to municipal services, transparency data, and citizen engagement tools.

Product overview

The Prefeitura Municipal de Passa Quatro operates a digital services platform offering citizens online access to municipal services. The portfolio includes IPTU Online, ISS Online, and ITBI Online for tax management; electronic Diário Oficial for official publications; Holerite Online for employee payroll; Nota Fiscal Eletrônica for service invoicing; and a web-based Sistema de Gestão Escolar (SGE) for school administration. The open data portal (Dados Abertos) provides transparency through JSON-formatted public datasets covering organizational, financial, budgetary, and procurement information. The municipality also operates specialized services including Creche Municipal (daycare), S.I.M (municipal inspection service), and FIA (children's fund), delivered through the institutional portal.

Differentiator

Problem solved

Functional benefit

Products and services

• IPTU Online

Quantifiable outcome

• Sponsorship coverage of 50% to 100% for registration fees for up to 300 local athletes for La Mision Brasil 2026 mountain race
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• CIS Circuito das Aguas (Consórcio Público Intermunicipal de Saúde)coreStrategic or Co-development Partner · 1 January 2026Health consortium partnership for shared procurement of medical supplies, dental materials, and medications. The municipality participates in joint bidding processes for health supplies through the consortium, accessing economies of scale and specialized procurement expertise for municipal health services.
• CIMAG (Consórcio Público Intermunicipal da Microrregião)coreStrategic or Co-development Partner · 1 January 2026Intermunicipal consortium for shared procurement including IT equipment, sports materials, lubricants, paving services, and EPI equipment serving 29 member municipalities. The municipality participates in shared bidding processes and benefits from collective purchasing power.
• Reed Exhibitions (WTM Latin America)minorGTM or Marketing Partner · 1 January 2026Participation in WTM Latin America tourism trade show (April 14-16, 2026) for destination promotion, partnership prospecting, and showcasing cultural, historical, gastronomic, and natural tourism potential of Passa Quatro.
• Associação de Pais e Amigos dos Excepcionais (APAE)coreStrategic or Co-development Partner · 1 January 2025Partnership through Termo de Fomento for specialized care services for persons with disabilities, operating under the Social Assistance framework.
• Lar Fabiano de CristocoreStrategic or Co-development Partner · 1 January 2024Partnership through Termo de Colaboração for social assistance services. The organization provides support for child and adolescent care programs funded through FIA (Fundo da Infância e Adolescência).
• Instituto RealminorStrategic or Co-development Partner · 1 January 2024Cultural partnership through Termo de Colaboração for music and cultural development programs managed by the Culture Secretariat.
• Corporação Musical Santa CecíliaminorStrategic or Co-development Partner · 1 January 2024Cultural partnership through Termo de Colaboração for musical and artistic activities supporting the municipal culture system.
• LEA (Locadora de Equipamentos Audiovisuais)minorStrategic or Co-development Partner · 1 January 2024Partnership through Termo de Fomento for audiovisual equipment rental and event production services for cultural activities.
• Sindicato dos Produtores Rurais de Passa QuatrominorStrategic or Co-development Partner · 1 January 2024Cooperation agreement through Termo de Cooperação for rural development and agricultural support programs managed by the Agriculture Secretariat.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Others

• CIMAG (Consórcio Público Intermunicipal da Microrregião): Intermunicipal consortium of 29 municipalities of which Passa Quatro is a member. Provides shared procurement of IT equipment, sports materials, lubricants, and paving services, enabling collective purchasing power across member municipalities.
• Instar Tecnologia: Brazilian government technology company that developed the municipal portal for Passa Quatro. Provides e-government platforms for tax management, transparency, and citizen services for similar-sized municipalities across Brazil.
• CIS Circuito das Águas: Public intermunicipal health consortium for shared procurement of medical supplies, dental materials, and medications. Passa Quatro participates in joint bidding processes for health supplies, accessing economies of scale and specialized procurement expertise.

Direct peers

• Prefeitura de Lambari: Neighboring municipality in Minas Gerais in the Circuito das Águas region with similar water/tourism economy and small municipal scale, participating in the same regional health consortium.
• Prefeitura de Cambuquira: Neighboring municipality in Minas Gerais in the Circuito das Águas region with similar water tourism profile, historical heritage, and small municipal scale, sharing comparable municipal administrative structures.
• Prefeitura de São Lourenço: Neighboring municipality in Minas Gerais in the Circuito das Águas region with similar water/tourism economy. Co-participant in the CIS health consortium and shares the same cultural and economic regional context.
• Prefeitura de Itanhandu: Neighboring municipality in Minas Gerais in the Serra da Mantiqueira region with similar tourism profile, small scale, and rural characteristics. Directly comparable in service offerings, budget constraints, and intermunicipal consortium participation.
• Prefeitura de Caxambu: Neighboring municipality in Minas Gerais in the Circuito das Águas region with similar tourism economy focused on water resources and historical heritage, sharing comparable municipal scale and service portfolio.

Broad incumbents

• Betha Sistemas: Major Brazilian government software provider (now part of TOTVS) serving municipalities with comprehensive tax management, education, health, and administrative systems. A broader incumbent offering municipal digital transformation at scale.
• IPM Sistemas: Brazilian government technology company providing solutions for municipal administration including tax management, education, health, and public services platforms serving hundreds of municipalities across Brazil.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/prefeiturapassaquatro
• Instagraminstagram.com/poderexecutivopassaquatro
• LinkedInlinkedin.com/company/passa-quatro

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Passa Quatro