Pfalzgraf Beinhauer Grear Harris Schuller LLP

What Pfalzgraf Beinhauer Grear Harris Schuller LLP does

Pfalzgraf Beinhauer Grear Harris Schuller LLP, doing business as PB Elder Law, is a Western New York limited liability partnership specializing exclusively in elder law and estate planning for individuals and families. The firm delivers a unified suite of legal services — estate planning, long-term care and Medicaid planning (including crisis planning), estate administration and probate, asset protection, guardianship, powers of attorney, trusts, and wills — across three staffed offices in Buffalo (headquarters), Lockport, and East Aurora. It serves a long-tail base of individual consumer clients navigating aging, incapacity, long-term care funding, and wealth transfer, with no enterprise or institutional accounts.

The firm's underlying technology base is minimal: legal services are delivered by the firm's own attorneys and a dedicated operations and Medicaid support team, with no proprietary software platform, APIs, or AI/ML systems described. Client engagement is direct via phone, website contact form, and in-person consultation; attorneys also generate referrals through speaking engagements at senior centers, church groups, and community organizations, supplemented by a maintained blog and Facebook/YouTube presence.

The business model is professional services revenue billed on an attorney time and expertise basis for project- or engagement-based work (no subscription or recurring model). The firm is owned and controlled by its named partners, with no external institutional investors or parent company. Recent strategic activity has centered on organic associate hiring and the 2025 integration of Hall Ricketts Gurbacki PC into the East Aurora office, extending geographic reach into southern Erie County.

Name

Pfalzgraf Beinhauer Grear Harris Schuller LLP

Legal name

Pfalzgraf Beinhauer Grear Harris Schuller LLP

Website

https://pbelderlaw.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

PB Elder Law is a Western New York limited liability partnership specializing exclusively in elder law and estate planning services for individuals and families across three offices in Buffalo, Lockport, and East Aurora.

Ownership category

akta.pro rank

Product category

Elder Law and Estate Planning Legal Services

NAICS

Legal Services (5411), Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

akta.pro secondary industries

Estate Administration & Probate Services (FSAAANAE), Personal & Family Trust Services (FSAAANAA), Guardianship, Conservatorship & Special Needs Trust Services (FSAEAKAG)

Keywords

• Elder law services
• Estate planning
• Medicaid planning
• Probate administration
• Asset protection

Headquarters

HQ city

Buffalo

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Legal services fees: Revenue is generated through legal fees for professional legal services including estate planning, Medicaid planning, asset protection, guardianship, probate, and matrimonial/family law. Fees are billed for attorney time and expertise in counseling clients and executing legal documents. No subscription or recurring revenue model is described; services are project/engagement-based.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Pfalzgraf Beinhauer Grear Harris Schuller LLP (PB Elder Law) is a Western New York law firm providing comprehensive elder law and estate planning legal services to individuals and families. Core offerings include estate planning, long-term care and Medicaid planning, estate administration and probate, Medicaid crisis planning, asset protection, guardianship, powers of attorney, trusts, and wills. Services are delivered through direct attorney engagement on a project/engagement basis from three Western New York offices.

Product overview

PB Elder Law (Pfalzgraf Beinhauer Grear Harris Schuller LLP) is a Western New York elder law firm offering comprehensive legal services centered on elder law and estate planning. The firm provides a unified suite of interconnected legal services rather than a software product platform. Core offerings include Estate Planning, Long-Term Care & Medicaid Planning, Estate Administration & Probate, Medicaid Crisis Planning, Asset Protection, Guardianship, Power of Attorney, Trusts, and Wills. These services work together to help clients prepare for aging, protect assets from long-term care costs, and ensure smooth wealth transfer to heirs.

Differentiator

Problem solved

Functional benefit

Products and services

• Estate Planning Comprehensive estate planning services including wills, living trusts, powers of attorney, healthcare proxies, and living wills to ensure assets are protected and wishes are fulfilled, for individuals and families in Western New York.
• Long-Term Care and Medicaid Planning Planning services to help families afford quality long-term care while preserving assets, including guidance through Medicaid eligibility and asset protection strategies, for Western New York individuals and seniors.
• Estate Administration and Probate Legal assistance navigating estate administration and probate proceedings, including opening estates in Surrogate's Court, asset inventory, creditor claims, and distribution to beneficiaries, for executors and families of decedents.
• Medicaid Crisis Planning Urgent asset protection strategies for seniors needing immediate long-term care who exceed Medicaid eligibility limits, protecting assets from being spent down, for families facing a long-term care crisis.
• Asset Protection Legal strategies to shield hard-earned wealth from long-term care costs, lawsuits, and other financial risks through trusts, LLCs, and customized plans, for individuals and families concerned about preserving wealth.
• Guardianship Legal guidance establishing guardianship for minors and incapacitated adults, including application assistance and court representation, for families needing to secure decision-making authority for loved ones.
• Power of Attorney Drafting durable power of attorney and healthcare power of attorney documents enabling trusted agents to manage financial and medical decisions when incapacity occurs, for individuals planning ahead for potential incapacity.
• Trusts Creation and administration of various trust types including revocable living trusts, irrevocable trusts, and supplemental needs trusts for asset protection and estate planning, for individuals seeking to protect assets and provide for beneficiaries.
• Wills Drafting legally sound Last Wills and Testaments that designate beneficiaries, appoint executors, and may include trusts for beneficiaries with special needs, for individuals seeking basic estate planning documents.

Quantifiable outcome

• Helped thousands of clients in elder law and estate planning exclusively
• +3 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Gross Shuman, P.C. Buffalo-based full-service law firm. Identified in PB Elder Law's own team biographies as a former employer (Michaela Reisdorf), indicating overlap in the WNY legal market and competition for talent and clients.
• Friedman & Ranzenhofer, Attorneys at Law: Western New York law firm referenced in PB Elder Law team bios as a prior employer (Michaela Reisdorf). Competes in the WNY legal market, including on estate planning and elder-adjacent matters.

Broad incumbents

• Hodgson Russ LLP: Large full-service Buffalo-based law firm with a Trusts and Estates practice serving Western New York. Directly competes for estate planning and elder law clients in the same regional market as PB Elder Law, but as part of a much broader practice portfolio.
• Bond, Schoeneck and King, PLLC: New York-based full-service law firm with a Trust and Estates Department where Jocelyn A. Lorenz previously worked. Competes with PB Elder Law for estate administration and elder law clients across upstate New York.
• Phillips Lytle LLP: Buffalo-based full-service law firm with a trusts and estates practice. Comparable as a Western New York incumbent offering overlapping elder law, estate planning, and probate services alongside broader corporate and litigation work.
• Day Pitney LLP: Large Northeast regional law firm with a nationally recognized Trusts and Estates practice serving high-net-worth clients. Competes for complex estate planning matters and represents the larger-firm alternative PB Elder Law's clients might otherwise consider.
• Lippes Mathias LLP: Buffalo-headquartered full-service firm with an estate planning and elder law practice serving the same WNY client base. Competes for the same high-net-worth aging population and Medicaid planning matters.

Direct peers

• Hooks Law Center (formerly Hook & Hook): Virginia-based elder law and estate planning firm specializing exclusively in Medicaid planning, asset protection, and guardianship. Closely comparable business model: pure-play elder law specialization serving a defined regional market.
• Capehart Scatchard, P.A. New Jersey law firm with a dedicated elder law practice group covering estate planning, Medicaid planning, guardianships, and probate. Comparable in its regional, elder-law-specialized positioning.
• Marshall, Parker & Weber, LLC: Central Pennsylvania elder law firm offering estate planning, long-term care planning, and special needs trusts. Comparable as a regional specialist in the same practice niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCOhciidWnZPUCxS1y8UDmcw
• Facebookfacebook.com/pbelderlaw
• LinkedInlinkedin.com/company/pfalzgraf-beinhauer-grear-harris-schuller

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pfalzgraf Beinhauer Grear Harris Schuller LLP