Pedestrian

What Pedestrian does

Pedestrian is a non-profit organization headquartered in Leicester, England, United Kingdom, founded in 1998. The organization employs 28 staff and operates a web presence at pedestrian.info. Beyond these baseline firmographics, the substantive functional scope of the organization is not documented in the available data — its specific mission, programs, beneficiary populations, products, and underlying operating model are unstated.

The organization's revenue mechanics, customer/beneficiary mix, geographic service area, and technology infrastructure are also unverified. The company's primary public-facing source (its website) returned only a verification/loading page at the time of data collection, so no first-party description of activities, programs, or impact metrics could be extracted. No management team, board, funding history, partnerships, or programmatic outputs are documented in the input set.

What can be said with confidence is limited to structural facts: this is a long-established (27 years), small (~28 FTE), UK-registered non-profit operating from a single location in the East Midlands, with no disclosed subsidiaries, no parent entity, and no publicly visible funding events in the available record. Any deeper characterization of what the organization does, whom it serves, or how it sustains itself operationally would require additional source material not present in the current dataset.

Name

Pedestrian

Website

https://pedestrian.info

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Pedestrian is a UK-registered non-profit founded in 1998 and headquartered in Leicester, England, operating with a staff of 28. Its specific mission, programs, and beneficiary groups are not documented in the available data.

Ownership category

akta.pro rank

Product category

Non-profit / Charitable Services

NAICS

Nature Parks and Other Similar Institutions (71219), All Other Transit and Ground Passenger Transportation (485999)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Services-Personal Services (7200)

akta.pro industry

PRIMARYTLAJAGAE

Pedestrian Safety Infrastructure (Crosswalks, Refuge Islands, Ped Signals, Sidewalk Safety Treatments)

Transportation & Logistics/Transportation Infrastructure & Operations (Roads, Rail Networks, Traffic Management)/Road Safety Infrastructure & Services (Barriers, Signage, Speed/Red-Light Enforcement)

SECONDARYTHAAAGAJ

Accessibility & Inclusion Services (ADA Access, Adaptive Programs, Multilingual Support)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/National Parks & Protected Area Visitor Services (Concessions, Guided Access)

SECONDARYHSAAAKAC

On-Foot Escort & Safe Walk Services (Home/School/Neighborhood)

Home & Personal Services/Childcare, Babysitting & Nanny Services/Child Transportation & Escort Services

SECONDARYTHAAAGAD

Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/National Parks & Protected Area Visitor Services (Concessions, Guided Access)

Keywords

• Non-profit organization
• Charitable services
• Community programs
• Advocacy organization
• UK charity

GTM type

B2C

Offering type

Services

Core offering

Pedestrian is identified as a non-profit organization headquartered in Leicester, England. The company's actual offerings, programs, or services could not be extracted because its website returned only a verification/loading page during data collection, providing no substantive content about what it delivers.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Others

• Sustain (the alliance for better food and farming): UK alliance promoting sustainable food and active travel policies including pedestrian-friendly streets. Comparable as a UK non-profit network where pedestrian/active-travel is one advocacy strand.
• British Heart Foundation National Centre for Physical Activity: UK health charity funding walking and physical-activity programmes including those with pedestrian-safety components. Comparable as a potential funder and parallel UK non-profit promoting active travel.

Emerging players

• Transport for All: UK charity focused on accessible transport and streets for disabled and older pedestrians. Comparable as a smaller pedestrian-accessibility non-profit working on inclusive street design.

Direct peers

• Sustrans: UK charity enabling people to travel by foot, bike, and public transport, with major focus on walking and active-travel infrastructure. Comparable mission, non-profit model, and funder base as a UK active-travel specialist.
• Ramblers: UK walking charity promoting walking and protecting paths and rights of way. Comparable as a long-established pedestrian/walking non-profit in the UK with similar advocacy and programme delivery model.
• Living Streets: The UK's national walking charity (formerly the Pedestrians Association), focused on safe, attractive, and enjoyable streets for pedestrians. Directly comparable as a pedestrian-advocacy non-profit operating in the same UK market.

Broad incumbents

• Brake (Road Safety Charity): UK road-safety charity working on pedestrian and vulnerable-road-user protection. Comparable as a non-profit delivering pedestrian-safety advocacy and education programmes to UK audiences.
• Cycling UK: Larger UK active-travel charity focused primarily on cycling but engaging on shared street space, road safety, and infrastructure that affects pedestrians. Comparable as a broader active-travel incumbent competing for overlapping funding.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/pedestrian

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pedestrian