People2People
People2People is a boutique headhunting and recruitment firm based in Barcelona, Spain, serving companies seeking specialized talent across retail, pharma, finance, legal, and SAP/IT verticals. It combines AI and Big Data analytics with traditional recruiting, and operates a dedicated SAP recruitment sub-brand (S4/People) with international reach.
- Company typePrivate
- Founded-
- HeadquartersBarcelona, Spain
- Headcount1–10
- GTM typeB2B
- OfferingServices
What People2People does
People2People is a boutique headhunting and recruitment firm headquartered in Barcelona, Spain, founded in 2023 under the legal entity 1703 People2People (Tax ID B56244783). The company serves enterprise clients seeking specialized talent across multiple verticals, including Mass Consumption, Retail, Pharma, Finance, Legal, SAP, and IT, as well as job-seeking candidates who register through the company's dedicated jobs portal. Named clients include esmartia (Technology/Smart Building), Zadig & Voltaire (Retail/Fashion), Maheso (Food/Beverage), and Bardinet (Beverages/Distillery).
Core offerings comprise two principal lines. The first is the "Smart People" recruitment platform, which layers AI and Big Data tooling, including NLP on resumes, predictive candidate-success analytics, recommendation engines, anomaly detection, and process automation, onto a traditional 7-step headhunting methodology (needs analysis, active search, assessment, candidate presentation, interview coordination, negotiation, post-hire follow-up). The second is the "S4/People" sub-brand, a dedicated SAP recruitment unit staffed by consultants with deep domain expertise (Manager IT&SAP with over 20 years of SAP project experience) and a global consultant bench spanning the European Union, Nearshore, Latin America, North Africa, and Central Asia; S4/People delivers qualified candidate shortlists within 48-72 hours and covers more than 20 SAP modules.
The business model is professional services with quote-based, custom pricing that is not publicly disclosed. Revenue streams include one-off headhunting and permanent placement fees, team-building engagements, and within S4/People a mix of freelance/project-based billings, permanent placements, full squad deployments, and a monthly subscription model for ongoing SAP talent access. Distribution is sales-led through the bilingual people2people.es website, a self-serve jobs portal, organic content marketing via the company blog, and direct personalized consultation with a guaranteed under-24-hour response time. The firm is privately held, founder-led by Manuela Arjona, GDPR compliant, and operates without disclosed external funding.
People2People firmographics
Firmographics- Name
- People2People
- Legal name
- 1703 People2People
- Website
- https://people2people.es
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- People2People is a boutique headhunting and recruitment firm based in Barcelona, Spain, serving companies seeking specialized talent across retail, pharma, finance, legal, and SAP/IT verticals. It combines AI and Big Data analytics with traditional recruiting, and operates a dedicated SAP recruitment sub-brand (S4/People) with international reach.
- Ownership category
- akta.pro rank
People2People industry classification
Industry- Product category
- Professional Recruitment Services
- NAICS
- Employment Placement Agencies (561311), Employment Placement Agencies and Executive Search Services (56131)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)
- akta.pro secondary industry
- Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG)
Keywords
Where People2People is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
People2People business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Headhunting and recruitment services: Boutique headhunting services finding perfect candidates for organizations through personalized, human-centric approach. Services include tailored teams, key profiles, and complete team building.
- S4/People SAP specialization: Specialized SAP recruitment unit offering freelance/project-based consultants, permanent placements, full SAP squads, and subscription model with active positions throughout the year.
- SAP subscription model: Monthly fee model where clients maintain active SAP positions year-round, ready to deploy when needed. Includes freelance, permanent, and team options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom headhunting services - quote-based pricing |
| Other | Pay-as-you-go | Freelance/Project-Based SAP consultants |
| Other | Multi-year contract | Permanent/Direct Hire SAP placement |
| Other | Multi-year contract | Full SAP Squads |
| Subscription | Monthly | SAP Subscription Model |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
People2People product offering
Product offeringCore offering
People2People is a boutique headhunting and recruitment firm that helps companies find qualified candidates through a personalized, human-centric 7-step selection process combining traditional headhunting methodology with AI and Big Data technology. Its core Smart People service handles needs analysis, active search, assessment, presentation, interview coordination, negotiation, and post-hire follow-up, with response guaranteed within 24 hours. The S4/People division specializes exclusively in SAP talent, offering freelance, permanent, full-squad, and subscription engagement models with qualified shortlists delivered in 48-72 hours.
Product overview
People2People is a boutique headhunting and recruitment company offering a portfolio of services centered on talent acquisition. The core offering is the Smart People recruitment platform, which combines traditional headhunting methodology with AI and Big Data technology for candidate sourcing and matching. A key specialization is S4/People, a dedicated unit for SAP profile recruitment offering freelance, permanent placement, and full squad services. The company operates as a service-based business rather than a software product, providing end-to-end recruitment solutions from needs analysis through post-hire follow-up.
Differentiator
Problem solved
Functional benefit
Brands
- S4/People: People2People's specialized SAP unit dedicated exclusively to recruiting SAP profiles, combining technology, expert knowledge, and agility to find highly specialized SAP consultants within 48-72 hours.
Products and services
- Smart People Personalized recruitment and talent acquisition service combining deep industry expertise with AI and Big Data technology to identify and attract highly qualified candidates. Includes a 7-step process: needs analysis, active search, assessment, presentation, interview coordination, negotiation, and post-hire follow-up, with response guaranteed within 24 hours and personalized proposals. Targets companies across Mass Consumption, Retail, Pharma, Finance, Legal, SAP, and IT verticals.
- S4/People Specialized SAP recruitment unit dedicated exclusively to sourcing SAP profiles and technology consulting talent globally. Combines technology, expert knowledge, and agility to present qualified candidate shortlists within 48-72 hours. Offers freelance/project-based consultants, permanent placements, full SAP squads (functional, technical, PMO), and a monthly subscription model maintaining active positions year-round. Spans 20+ SAP modules including FI/CO, SD, MM, PP, HCM, S/4HANA, BTP, BW/4HANA, with consultant network across EU, Nearshore, LatAm, North Africa, and Central Asia.
- Tailored Teams (Headhunting Services) Boutique headhunting and recruitment service for building tailored teams, key profiles, or entire teams aligned with company culture and objectives. Agile, personalized, and strictly aligned with client needs, covering sectors including Mass Consumption, Retail, Pharma, Finance, Legal, SAP, and IT. Backed by cutting-edge technology and a human-centric approach.
Quantifiable outcome
- Qualified SAP candidate shortlists presented in 48-72 hours
- +2 more outcomes
Companies that use People2People
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
People2People technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature4 records
People2People partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights5 records
People2People competitors and assessment
Company assessmentBroad incumbents
- Hays: Hays is a global recruitment firm operating across permanent placement, temporary staffing, and executive search, covering multiple verticals including IT/SAP. It is comparable as a broad incumbent offering professional recruitment services at much greater scale than People2People.
- ManpowerGroup: ManpowerGroup is one of the largest global staffing firms, operating across permanent, temporary, and professional recruitment including IT/SAP. It is comparable as a broad incumbent offering similar recruitment services globally with significant scale advantages.
- Randstad: Randstad is a global HR services leader in staffing, recruitment, and HR solutions across multiple industries including technology. It is comparable as a broad incumbent competitor with global enterprise reach and similar vertical coverage to People2People.
- Robert Half: Robert Half is a global staffing and recruiting firm focused on finance, accounting, technology, and administrative placements. It is comparable as a broad incumbent with established IT/SAP recruitment practices and international reach.
- Michael Page: Michael Page is a global professional recruitment firm specializing in permanent placement across sectors including technology, finance, and consumer goods. It is comparable as a large incumbent offering similar verticalized recruitment services to enterprise clients.
- LinkedIn Talent Solutions: LinkedIn Talent Solutions is the recruiting and talent-acquisition arm of LinkedIn, offering AI-driven candidate sourcing, ATS integrations, and insights at global scale. It is comparable as a broad incumbent technology platform competing for the same AI-enabled sourcing budget that People2People targets.
- Adecco Group: The Adecco Group is a major global staffing and recruitment firm operating across general staffing, professional placement, and digital recruitment. It is comparable as a broad incumbent offering professional recruitment services across multiple verticals.
Direct peers
- Heidrick & Struggles: Heidrick & Struggles is a global executive search and leadership advisory firm offering boutique-style headhunting with strong cultural-fit emphasis. It is comparable as a peer in the boutique/executive search model with similar relationship-driven positioning, though at much larger scale.
Regional players
- InfoJobs: InfoJobs is the leading Spanish-language job portal operating primarily in Spain. It is comparable as a regional recruitment platform competing for the same Spanish candidate pool and SMB employer segment as People2People.
Emerging players
- Toptal: Toptal is an online marketplace that matches freelance technology talent (including SAP-adjacent specialists) with enterprise clients using vetting + algorithmic matching. It is comparable as a tech-enabled talent platform with a freelance/squad model similar to S4/People's subscription and squad offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
People2People social profiles
Digital presencePeople2People compliance and trust
Trust signalCompliance1 record
People2People financial estimates
Financial estimateRevenue estimate
Valuation estimate
People2People leadership team
Management profileNumber of profiles
Profiles11 records
People2People funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
People2People M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about People2People
What does People2People do?
People2People is a boutique headhunting and recruitment firm that helps companies find qualified candidates through a personalized, human-centric 7-step selection process combining traditional headhunting methodology with AI and Big Data technology. Its core Smart People service handles needs analysis, active search, assessment, presentation, interview coordination, negotiation, and post-hire follow-up, with response guaranteed within 24 hours. The S4/People division specializes exclusively in SAP talent, offering freelance, permanent, full-squad, and subscription engagement models with qualified shortlists delivered in 48-72 hours.
Is People2People a public or private company?
People2People is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was People2People founded?
People2People was founded in -1. It employs 1 to 10 people.
Where is People2People based?
People2People is headquartered in Barcelona, Spain, in the Europe region.
How does People2People make money?
Three revenue lines are on record. Headhunting and recruitment services are the primary driver. The others are S4/People SAP specialization and SAP subscription model.
Who are People2People's main competitors?
Broad incumbents on record are Hays, ManpowerGroup, Randstad, Robert Half, Michael Page, LinkedIn Talent Solutions and Adecco Group. Heidrick & Struggles is listed as a direct peer. InfoJobs is listed as a regional player. Toptal is listed as an emerging player.
Does People2People have an API?
No public API is recorded for People2People.
What industry is People2People in?
People2People's product category is Professional Recruitment Services. Its primary akta.pro industry code is BPACAPAD, Talent Acquisition (Recruiting) & Applicant Tracking (ATS), with a secondary code of BPACAKAG, Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops). Its NAICS code is 561311 and its SIC code is 7361.