Rotary Club of Peoria

What Rotary Club of Peoria does

The Rotary Club of Peoria is a nonprofit, member-owned service club and a local chapter of Rotary International, operating in Peoria, Illinois within Rotary District 6460. Founded in 1914 — over a century ago — the club serves business and community leaders in the Peoria region by convening weekly meetings, hosting speaker programming, and running fellowship, leadership development, and community service initiatives grounded in Rotary's "Service Above Self" principle and the Four-Way Test ethical framework (adopted by Rotary in 1943). Its programs include the Sterling Merit Banquet for high-achieving regional high school seniors, endowment-funded grants to local nonprofits (e.g., Neighborhood House's outdoor learning space in 2023), and service activities such as Thanksgiving meal delivery at South Side Mission.

The club's operational technology is conventional nonprofit administrative tooling rather than proprietary product: DACdb (member management platform) for member directory, events, documents, and committee administration; EZ-Website/Member Minder Pro for the public website; and Clover for online payment processing of dues, guest lunch fees, meeting sponsorships, and donations. There is no commercial software product, no API surface, and no app; the website functions as a membership portal and information hub. Distribution is community-led: prospective individual members apply online through DACdb, while corporate members use a separate corporate membership application that allows multiple employees to participate under a single membership.

The business model is a hybrid nonprofit structure. Recurring revenue comes from annual individual and corporate membership dues and guest lunch/event fees; meeting sponsorships and foundation donations (directed to the Rotary Club of Peoria Foundation) provide one-time and contributed income. Specific pricing is not publicly disclosed. The club is governed under Rotary International's constitution and bylaws and holds its core competitive advantages from the global Rotary brand, network of 33,000+ clubs, and the Four-Way Test, rather than from any technology or commercial differentiation.

Name

Rotary Club of Peoria

Legal name

Rotary Club of Peoria

Website

https://peoriarotary.org

Company type

Private

Founded year

1914

Operating status

Operating

Headcount range

11–50 employees

Short description

The Rotary Club of Peoria is a nonprofit service club and chapter of Rotary International (District 6460), founded in 1914 to serve Peoria, Illinois business and community leaders through weekly meetings, fellowship, leadership development, and community service projects funded by dues, sponsorships, and donations.

Ownership category

akta.pro rank

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Membership Dues: Annual membership dues paid by individual and corporate members to support club operations and service projects
2. Event Fees: Guest lunch fees and event participation fees collected at weekly meetings and special events
3. Meeting Sponsorships: Corporate sponsors fund weekly meetings and events
4. Rotary Endowment Fund Donations: Tax-deductible donations to the Rotary Club of Peoria Foundation supporting community grants and service projects

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Rotary Club of Peoria is a community service membership organization that convenes local business and civic leaders for weekly meetings with guest speakers, networking, and fellowship. It runs a Sterling Merit student recognition banquet, and channels charitable giving through the Peoria Rotary Community Grants Program and the Peoria Rotary Endowment Fund to support local nonprofits and youth.

Product overview

Rotary Club of Peoria is a nonprofit service organization (a chapter of Rotary International, District 6460) that provides community service programs, networking opportunities for members, and fundraising activities. The organization does not offer commercial products or technology services; rather, it operates as a civic membership club providing fellowship, leadership development, and charitable initiatives to its members and the broader Peoria community.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Membership

Quantifiable outcome

• 194 high school seniors from 16 regional high schools honored at Sterling Merit Banquet 2018
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Rotary InternationalflagshipStrategic or Co-development PartnerParent organization providing the Rotary brand, global network of 33,000+ clubs, governance framework, ethical standards (Four-Way Test), and international service opportunities. The club operates under license from Rotary International.
• District 6460coreStrategic or Co-development PartnerRegional district organization coordinating clubs in the district area. Provides district leadership, events calendar, district events, and inter-club collaboration opportunities.
• DACdbcoreTechnology or IntegrationMember management software platform used for member directory, event management, document storage, and club operations. The club uses DACdb for member login and administration.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Lions Clubs International: One of the world's largest service club organizations, with local chapters providing fellowship, networking, and community service. Competes head-to-head with Rotary for professional members and fundraising dollars in the same civic club category.
• Optimist International: Service club organization with local clubs focused on community service, youth programs, and professional fellowship. Highly comparable in member value proposition and revenue model (dues + donations) to a local Rotary club.
• Civitan International: Civic service club with local chapters emphasizing fellowship, community service, and member development. Operates on a comparable membership dues + donation revenue model and targets similar professional member demographics.
• Kiwanis International: Global civic service club organization with local chapters offering membership, weekly meetings, community service projects, and youth programs. Directly competes with Rotary for the same member and donor mindshare in communities like Peoria.
• Sertoma International: U.S. civic service club with local chapters focused on community service, hearing health advocacy, and professional fellowship. Directly comparable in membership-based service-club model, dues revenue, and weekly-meeting format.
• Rotary Club of Chicago: Another large U.S. metropolitan Rotary club chapter under Rotary International and District 6440, operating the same membership, dues, service-project, and weekly-meeting model in a major metro market — directly comparable in product, customer base, and revenue mechanics.

Broad incumbents

• Rotary International: Parent organization of Rotary Club of Peoria and the global governing body of 33,000+ clubs worldwide. Comparable as the umbrella civic-service organization whose membership, dues, and grant framework the local chapter operates within.

Regional players

• Greater Peoria Chamber of Commerce: The local Peoria-area professional membership organization offering networking, advocacy, and community programs. Competes with Rotary Club of Peoria for the same business-professional member base in the same geographic market.
• United Way of Central Illinois: Regional nonprofit umbrella that coordinates community fundraising and grant-making in the Peoria area. Competes with the Rotary Club of Peoria Foundation for corporate sponsorship and individual donor dollars in the same local market.

Emerging players

• Junior League: Women's civic membership organization focused on community service, leadership development, and fundraising via membership dues and donations. Comparable in nonprofit membership-club mechanics though differentiated in member demographic focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rotary-club-of-peoria

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rotary Club of Peoria