PEP Den Haag

What PEP Den Haag does

PEP Den Haag (legal entity: Stichting PEP Den Haag Participatie Emancipatie Professionals) is a Dutch non-profit foundation founded in 2013 and headquartered at Riviervismarkt 2 in The Hague. The organization functions as a municipally-funded knowledge and advisory center (kennis- en adviescentrum) with a mandate to promote participation and emancipation in the municipality of The Hague. PEP's core activities include free advisory services to volunteer organizations, resident groups, and companies on governance, policy, finance, legal matters, communications, and volunteer management; structured training programs; the Haags Keurmerk voor Vrijwilligersorganisaties certification; and the operation of three interconnected digital platforms — Den Haag Doet (Dutch-language volunteer matching), Volunteer The Hague (English-language for international volunteers), and Haagse Stage (social internships) — with a fourth learning platform, Den Haag Doet Academie. Technology infrastructure for these platforms is outsourced to Connect Holland.

The organization's business model is fundamentally subsidy-driven: the municipality of The Hague is the primary funder, augmented by cost-recovery revenue from room rental (zaalverhuur) of two meeting/training rooms and a presentation hall at the PEP office to other non-profit organizations. Services to societal organizations and residents are provided free of charge, while the new Bedrijven Netwerk Label initiative in 2026 signals the first structured attempt to formalize a corporate-facing offering. PEP convenes two signature annual events: the Stedelijke Vrijwilligersmarkt & Amateurkunsten Festival (held at Amare since 2024, attracting ~2,000 visitors and 100+ organizations) and the Maatschappelijke Beursvloer (a match-making event that generated 218 company-organization matches valued at ~€833,000 in 2025). The organization employed 59 people as of the input period and is led by Director Gert-Jan Aleman, with strategic and operational partnerships including Gemeente Den Haag, Fonds 1818, Open Amare, Residentie Orkest, Cultuurschakel, Stichting Voorall, and Connect Holland. PEP's geographic footprint is restricted to The Hague, Netherlands.

Name

PEP Den Haag

Legal name

Stichting PEP Den Haag Participatie Emancipatie Professionals

Website

https://pepdenhaag.nl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

PEP Den Haag is a municipally-funded Dutch non-profit foundation that provides free advisory services, training, and volunteer-matching platforms to societal organizations, resident groups, companies, and citizens in The Hague to promote civic participation and emancipation.

Ownership category

akta.pro rank

Headquarters

HQ city

Den Haag

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Municipal Funding and Subsidies: PEP Den Haag operates as a non-profit organization funded primarily by the municipality of The Hague. They receive subsidies and government funding to support their mission of promoting participation and emancipation in The Hague.
2. Zaalverhuur (Room Rental): Non-profit organizations can rent meeting and training rooms at cost price from PEP Den Haag. Revenue is minimal and at cost recovery level.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

PEP Den Haag is a non-profit knowledge and advisory center that provides free advice, training, and support to volunteer organizations, resident groups, companies, and citizens engaged in social initiatives in The Hague. The organization connects these stakeholders, offers guidance on governance, policy, legal matters, and volunteer management, and operates digital volunteer-matching platforms (Den Haag Doet, Volunteer The Hague, Haagse Stage). It also runs the Haags Keurmerk voor Vrijwilligersorganisaties certification program and large-scale community events such as the Stedelijke Vrijwilligersmarkt and Maatschappelijke Beursvloer.

Differentiator

Problem solved

Functional benefit

Brands

• Den Haag Doet: Volunteer work platform for The Hague
• Volunteer The Hague
• Haagse Stage

Products and services

• Advies en ondersteuning (Advisory Services) Free one-on-one advisory services for Haagse societal organizations covering board governance, policy development, finances/subsidies/funds, communication, legal matters, resident organizations, and working with volunteers.
• Trainingen (Training Programs) Educational training sessions for volunteers and societal organizations, delivered via the Den Haag Doet Academie and PEP-organized workshops on topics relevant to civic participation.
• Zaalverhuur (Room Rental) Rental of meeting rooms, training rooms, and a presentation hall at PEP Den Haag's Den Haag office to non-profit organizations at cost price, with kitchen, catering, projector, lectern, and sound system included.
• Haags Keurmerk voor Vrijwilligersorganisaties (Certification) Certification trajectory for volunteer organizations in The Hague, recognizing organizations that meet quality standards for working with volunteers.
• Den Haag Doet (Volunteer Platform) Dutch-language online volunteer-matching platform where organizations in The Hague can post volunteer vacancies and volunteers can browse and apply for opportunities. Includes the Vrijwilligersacademie (volunteer academy).
• Volunteer The Hague (Volunteer Platform) English-language online platform connecting international volunteers with organizations in The Hague that offer volunteer opportunities.
• Haagse Stage (Social Internship Platform) Online platform that connects students seeking societal internships with non-profit organizations and social initiatives in The Hague.

Quantifiable outcome

• 218 matches between companies and societal initiatives generated through Maatschappelijke Beursvloer 2025, valued at €833,000
• +4 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor and core.

• Residentie OrkestminorStrategic or Co-development Partner · 2 May 2026Collaboration partner for the Stedelijke Vrijwilligersmarkt & Amateurkunsten Festival. The Residentie Orkest participated in organizing the event that brought together volunteers and societal organizations.
• Open AmarecoreStrategic or Co-development Partner · 2 May 2026Venue partner for the Stedelijke Vrijwilligersmarkt & Amateurkunsten Festival. Open Amare (Amare cultural venue) hosted the event that attracted 2,000+ visitors.
• Gemeente Den Haag (Municipality of The Hague)coreStrategic or Co-development Partner · 2 May 2026Primary government partner. PEP is funded by and works closely with the municipality to promote participation and emancipation in The Hague. The municipality collaborates on events and initiatives.
• Fonds 1818minorStrategic or Co-development Partner · 2 May 2026Funding partner that supports societal initiatives in The Hague. Collaborated on organizing the Stedelijke Vrijwilligersmarkt & Amateurkunsten Festival.
• CultuurschakelminorStrategic or Co-development Partner · 2 May 2026Cultural partner collaborating on the Amateurkunsten Festival portion of the Stedelijke Vrijwilligersmarkt event.
• Volunteer The HaguecoreChannel Partner/ Reseller/ Distributor · 2 May 2026PEP-managed English-language volunteer platform serving international volunteers in The Hague. One of three core platforms managed by PEP.
• Den Haag DoetcoreChannel Partner/ Reseller/ Distributor · 2 May 2026PEP-managed Dutch-language volunteer platform connecting volunteers with organizations in The Hague. One of three core platforms managed by PEP. Includes the Vrijwilligersacademie.
• Den Haag Doet AcademiecoreChannel Partner/ Reseller/ Distributor · 2 May 2026PEP-managed educational platform offering training for volunteers and societal organizations in The Hague.
• Haagse StagecoreChannel Partner/ Reseller/ Distributor · 2 May 2026PEP-managed platform for societal internships (maatschappelijke stages) connecting students with organizations in The Hague.
• Stichting VoorallminorStrategic or Co-development PartnerAccessibility testing partner. Stichting Voorall tested PEP's website for accessibility compliance with Webrichtlijnen (Web Guidelines) version 2 level A.
• Connect HollandcoreTechnology or IntegrationTechnology partner managing the websites and web platforms (denhaagdoet.nl, volunteerthehague.nl, haagsestage.nl, pepdenhaag.nl) for PEP. Connect Holland is bound by the Wet bescherming persoonsgegevens (Personal Data Protection Act) requirements.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Regional players

• VluchtelingenWerk Nederland: VluchtelingenWerk is a large Dutch non-profit supporting refugees through volunteer networks. While specialized in refugee support, it operates comparable volunteer mobilization and intermediary functions in the same Dutch civic sector.

Broad incumbents

• Humanitas: Humanitas is a major Dutch volunteer-driven organization providing societal support across multiple domains. Its reliance on volunteer infrastructure and member organizations makes it a comparable large-scale operator in the Dutch civic participation landscape.
• Stichting DOEN: Stichting DOEN funds innovative entrepreneurs and societal initiatives in the Netherlands. While focused on innovation funders rather than volunteer intermediation, DOEN operates in the same civic engagement space and serves similar Dutch societal organizations.
• Kansfonds: Kansfonds is a Dutch foundation focused on supporting people in vulnerable positions and the societal organizations that serve them. It overlaps with PEP's beneficiary base of community-serving non-profits and operates at greater national scale.
• Oranjefonds: Oranjefonds is one of the largest Dutch foundations funding volunteer and societal initiatives nationally. While it operates more broadly as a funder rather than a direct intermediary, it serves overlapping beneficiary organizations and shapes the same volunteer ecosystem.
• Sociaal Werk Nederland: Sociaal Werk Nederland is the national association for the Dutch social work sector, representing welfare organizations. It overlaps with PEP's beneficiary organizations and the broader societal support infrastructure in which PEP operates.

Direct peers

• NLvoorelkaar: NLvoorelkaar is a leading online volunteer matching platform in the Netherlands, directly comparable to PEP's Den Haag Doet and Volunteer The Hague platforms. It serves the same target audiences (volunteers and organizations) with a self-service digital model.
• Vrijwilligerspunt: Vrijwilligerspunt is a regional volunteer support center in the Netherlands that provides resources, training, and matching services to volunteer organizations. This mirrors PEP's advisory and training role for the Haagse volunteer sector.
• Burgerkracht Nederland: Burgerkracht (formerly LSA Bewoners) is a Dutch national organization supporting resident-led initiatives and community organizations. Its mission of strengthening citizen participation directly parallels PEP Den Haag's resident engagement and bewonersorganisaties focus.
• Stichting Present: Stichting Present is a Dutch intermediary that connects volunteers with organizations in need, similar to PEP Den Haag's volunteer matching role. It operates across multiple Dutch cities, providing direct comparability in the volunteer intermediation business model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pepdenhaag

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PEP Den Haag