Is PEPPE a public or private company?

PEPPE is a private company. It is classified as family owned and is currently operating.

When was PEPPE founded?

PEPPE was founded in 2015. It employs 11 to 50 people.

Where is PEPPE based?

PEPPE is headquartered in Genk, Belgium, in the Europe region.

How does PEPPE make money?

Four revenue lines are on record. Restaurant Dining (Bistronomia) is the primary driver. The others are foodstore (La Bottega), events and Catering and publications.

Does PEPPE have an API?

No public API is recorded for PEPPE.

PEPPE company profile: firmographics, business model, customers, competitors

Namestring

PEPPE

Legal namestring

Peppe's

Websiteurl

peppes.be

Company typeenum

Private

Founded yearint

2015

Descriptiontext

Peppe's is a privately held, family-owned Italian restaurant and specialty foodstore operating under the trade name Peppe's at Bochtlaan 2 in Genk, Belgium, VAT-registered as BE0639738853. Founded in 2015 by chef Peppe Giacomazza — an Italian-Sicilian chef previously known for restaurant La Botte — and his wife Inez Schevenels, the business combines three operating formats: La Bistronomia, a full-service trattoria serving breakfast, lunch, and dinner with à-la-carte and tasting menus; La Bottega, a foodstore retailing extra virgin olive oil, balsamic vinegar, Sicilian pasta, sauces, tapenades, truffle products, wines, liqueurs, and curated gift baskets; and an events program (Eventi) including themed evenings (Ladies Night, Aperitivo, 'Una Serata Speciale' with La Botte) and catering for private functions. Peppe's also publishes cookbooks authored by chef Giacomazza — 'Identità' (€44.50) and 'Giro d'Italia' (€26.99) — adding a media/IP revenue stream. The business employs approximately 15 people (headcount disclosed as 15) including front-of-house staff, family members (Inez Schevenels, Gaspare Giacomazza as sommelier), and key personnel (Tino Nana), and operates with weekend-flexi and student workers in addition to the core squad.

The go-to-market is direct-to-consumer with a multi-channel distribution model: physical restaurant and foodstore at the Genk flagship, a Shopify-powered e-commerce storefront for foodstore and cookbook sales, and a partner-retailer wholesale network spanning six Belgian locations (Cammalleri Pastificio in Gent, Di'vin Wines in Temse, Proxy Delhaize Hoepertingen in Tongeren-Borgloon, Keeurslager Tavernier in Oostende, Het Presentje in Vossela, and La Botte in Genk). Pricing is unit-based and transactional across all formats, with breakfast packages at €15.50–€32.50 per person, special event tickets at €39.50 per adult, foodstore SKUs from €12.50, and cookbooks at €26.99–€44.50. Customer segments are local consumers and food enthusiasts in the Genk/Limburg area, Italian food product buyers, and event/experience seekers — all B2C personas with no enterprise anchor accounts. Technology is intentionally minimal: the company relies on a standard Shopify e-commerce platform and traditional Italian culinary practices with no proprietary systems, no mobile app, and no API integrations.

Short descriptiontext

Peppe's is a privately-held, family-owned Italian restaurant and specialty foodstore founded in 2015 by chef Peppe Giacomazza and Inez Schevenels in Genk, Belgium. Operating as La Bistronomia, La Bottega, and an event program, it serves local consumers with on-site dining, retail products, e-commerce, and partner-retailer distribution across Belgium.

Operating statusenum

Operating

Ownership categoryenum

Headcount rangeband

11–50

akta.pro rankint

HeadquartersGenk, Belgium

HQ citystring

Genk

HQ countrystring

Belgium

HQ regionstring

Europe

Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values

Italian restaurant dining, Italian specialty foods, Culinary event hosting, Cookbook publishing, Italian food retail

NAICS code2 codes

Limited-Service Restaurants722513
Other Specialty Food Retailers44529

SIC code1 code

Retail-Eating & Drinking Places5810

Product category

Italian Restaurant

Social media profiles1 record

GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records

1Restaurant Dining (Bistronomia)

TypeOne Time License

Description

In-restaurant dining service offering breakfast, lunch, and dinner. Features à-la-carte menu, weekly rotating lunch menu, and the Inez Sharing Menu for shared dining experiences. Kitchen hours vary by day, with weekend service extending to 20:00.

peppes.be

2Foodstore (La Bottega)

TypeOne Time License

Description

Retail sales of Italian specialty products including extra virgin olive oil, balsamic vinegar, pasta, tapenades, caponata, truffle products, wines, liqueurs, and gift baskets. Products available for purchase both in-store and through partner distribution points.

peppes.be

3Events and Catering

TypeOne Time License

Description

Culinary events, themed evenings, tastings, and catering services. Includes special events like Ladies Night, Aperitivo evenings, and school opening breakfasts. Catering for private events available upon request.

peppes.be

4Publications

TypeOne Time License

Description

Sale of authored cookbooks by chef Peppe Giacomazza. 'Identità' book priced at €44.50 and 'Giro d'Italia' cookbook at €26.99.

peppes.be

Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Pricing details5 tiers

1Breakfast packages at Peppe's Italian bistronomia

ModelUnit PricingBilling cadencePay-as-you-go

Notes

Luxe ontbijt (Luxury breakfast) €28.50 per person | Met bubbels (With bubbles) €32.50 per person | Kinderontbijt (Children's breakfast) €15.50 per person. Breakfast served from 8:30 to 10:45.

peppes.be

2Special event: Colazione del Primo Giorno di Scuola

ModelUnit PricingBilling cadencePay-as-you-go

Notes

€39.50 per adult for first day of school breakfast event featuring signature Italian breakfast items including briosce con granite, cornetti con crema, cannoli e cassata siciliane.

peppes.be

3Identità cookbook by Peppe Giacomazza

ModelUnit PricingBilling cadencePay-as-you-go

Notes

€44.50 per copy. Currently unavailable (Momenteel even niet beschikbaar).

peppes.be

4Peppe's Extra Vergine Olive Oil

ModelUnit PricingBilling cadencePay-as-you-go

Notes

Starting from €12.50. Available in 250ml and 500ml sizes. Currently unavailable.

peppes.be

5Giro d'Italia cookbook featuring 60 recipes from Italy's 20 regions

ModelUnit PricingBilling cadencePay-as-you-go

Notes

€26.99 per copy. Currently unavailable.

peppes.be

GTM typeB2C

B2C

Offering typeServices

Services

Brand1 of 2 records shown

1La Bistronomia

Description

The restaurant concept offering authentic Italian cuisine with pure flavors and quality ingredients.

peppes.be

+1 more record

Core offering1 text field

Peppe's operates an authentic Italian bistronomia restaurant (La Bistronomia) serving breakfast, lunch, and dinner, alongside an Italian specialty foodstore (La Bottega) selling olive oil, balsamic vinegar, pasta, sauces, wines, liqueurs, and curated gift baskets. The business, founded in 2015 by chef Peppe Giacomazza and his wife Inez Schevenels in Genk, Belgium, also hosts culinary events, tastings, and themed evenings, and publishes cookbooks authored by the chef. Products are sold on-site, online via the Shopify storefront, and through partner specialty retailers across Belgium.

Differentiator

Functional benefit

Problem solved

Quantifiable outcome1 value

Multiple positive customer reviews emphasizing authentic Italian experience, quality pasta, friendly service, and vacation-like atmosphere

Product overview1 text field

Peppe's is an authentic Italian restaurant and foodstore in Genk, Belgium, founded in 2015 by chef Peppe Giacomazza and his wife Inez Schevenels. The business operates through two main offerings: La Bistronomia (the restaurant serving Italian cuisine from antipasti to homemade pasta and traditional desserts) and La Bottega (the foodstore selling Italian specialty products like olive oil, balsamic vinegar, pasta, and curated gift baskets). The company also publishes cookbooks authored by chef Giacomazza, including Identità and Peppe's Giro d'Italia, and hosts culinary events such as Ladies Night and Aperitivo evenings.

Product and service3 records

1La Bistronomia (Restaurant Dining)

CategoryRestaurant dining

Description

Italian bistronomia restaurant serving breakfast, lunch, and dinner with classic dishes featuring refined touches, à-la-carte menu, weekly rotating lunch menu, and Inez Sharing Menu for shared dining. Includes breakfast packages (Luxe ontbijt, Met bubbels, Kinderontbijt). Kitchen hours vary by day with weekend service extending to 20:00. Located at Bochtlaan 2, 3600 Genk, Belgium.

2La Bottega (Foodstore)

CategorySpecialty food retail

Description

Physical and online retail store selling Italian specialty products including extra virgin olive oil, balsamic vinegar, Italian sauces, Sicilian pasta, tapenades, caponata, truffle products, wines, liqueurs, and curated gift baskets. Available on-site, online via Shopify, and through partner retailers across Belgium.

3Events and Themed Evenings

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership6 partners

1La Botte

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-08-30

Description

Restaurant collaboration for special fusion events. La Botte (chef Peppe Giacomazza's fine dining establishment) partners with Peppe's for 'Una Serata Speciale' events. First collaboration on August 30, 2026 combining La Botte's signature style with Peppe's service team. Wine selection by Gaspare Giacomazza.

2Cammalleri Pastificio