ITW FEG do Brasil

What ITW FEG do Brasil does

ITW FEG do Brasil is the Brazilian operating subsidiary of ITW Food Equipment Group, itself a division of US-listed Illinois Tool Works (NYSE: ITW). The subsidiary markets and distributes professional food equipment in Brazil under a multi-brand portfolio that includes Perfecta (bakery and panification equipment), Hobart, Vulcan, Ecomax, and Baxter. The Perfecta brand is the primary focus of the Brazilian operation and offers a complete bakery production workflow — deck ovens (Forno de Lastro Bakemaster), bread molders, divider-molders, divider-rounders, dough sheeters (Cilindro RL5), and bench mixers (Batedeira de Bancada 20L) — covering mixing, dividing, molding, sheeting, and baking stages.

The company serves a broad horizontal customer base across at least ten verticals spanning bakeries, supermarkets, hotels, industrial food processing, fast-food, catering, self-service restaurants, bars, convenience stores, and hospitals/government institutions. Distribution is conducted through direct sales using a website-based quote request ('Fazer Orçamento') mechanism combined with a nationwide authorized technical service network ('Rede Autorizada') and a dedicated spare parts sales operation. Pricing is quote-based with no public list price, and the billing model is positioned as multi-year contract-based for equipment sales.

Revenue mechanics rest on two streams: one-time equipment sales of capital goods and recurring/ongoing technical services and parts sales tied to the installed base. The company employs 11–50 people in Brazil and operates against a nationwide geographic footprint ('De norte a sul do País'). Marketing channels include a blog covering baking techniques and industry trends, an email newsletter, the e-commerce-style product catalog website, and trade show participation (FIPAN 2026). The appointed contact for customer service is 'Atendimento ao Cliente' at 11 2014.8080.

Name

ITW FEG do Brasil

Legal name

ITW Food Equipament Group

Website

https://perfecta.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

ITW FEG do Brasil is the Brazilian subsidiary of ITW Food Equipment Group, distributing professional bakery and food-service equipment under the Perfecta, Hobart, Vulcan, Ecomax, and Baxter brands. It sells deck ovens, divider-molders, sheeters, and mixers to bakeries, supermarkets, hotels, and food-service operators across Brazil via direct sales and an authorized service network.

Ownership category

akta.pro rank

Product category

Commercial Bakery Equipment

NAICS

Bread and Bakery Product Manufacturing (31181)

SIC

Bakery Products (2050)

akta.pro industry

PRIMARYAFAKAAAA

Bread & Rolls Manufacturing

Agriculture & Food Production/Food Processing & Manufacturing/Bakery & Confectionery Manufacturing

SECONDARYAFAKABAF

Grain-Based Mixes & Doughs Manufacturing (pancake/waffle mixes, baking mixes, dough bases)

Agriculture & Food Production/Food Processing & Manufacturing/Breakfast Cereals, Pasta & Grain-Based Foods Manufacturing

Keywords

• Commercial bakery equipment
• Professional baking machinery
• Deck ovens
• Dough processing equipment
• Food service equipment

Headquarters

HQ city

Curitiba, PR

HQ country

Puerto Rico

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Sales: Sale of professional baking equipment including deck ovens, divider-molders, dough sheeters, bench mixers, and other bakery machinery. Sales are conducted through quote requests (Orçamento) rather than direct online purchase.
2. Technical Services and Parts: Technical assistance through authorized service network, spare parts sales, and support services for installed equipment base.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ITW FEG do Brasil, operating under the Perfecta brand, manufactures and sells professional bakery and panification equipment across Brazil. The product portfolio includes deck ovens (Forno de Lastro Bakemaster), bread molders, divider-molders, divider-rounders, dough sheeters (Cilindro RL5), and bench mixers (Batedeira de Bancada 20L), covering the full baking production workflow from mixing through baking. The company also provides technical assistance and spare parts through an authorized service network.

Product overview

Perfecta, a brand under ITW FEG do Brasil, offers a complete portfolio of professional bakery and panification equipment. The product line includes deck ovens (Forno de Lastro Bakemaster), dough processing machines (Modeladora de Pães, Divisora Modeladora, Divisora Boleadora, Cilindro RL5), and mixing equipment (Batedeira de Bancada 20L). These solutions cover the full baking production workflow—from mixing and kneading through dividing, molding, and baking—providing integrated equipment for bakeries, supermarkets, hotels, and food service operations seeking high performance, durability, efficiency, and sustainability.

Differentiator

Problem solved

Functional benefit

Brands

• Perfecta: Brand focused on bakery and bread-making equipment including deck ovens (Bakemaster), bread moulders, divider-moulders, divider-ballers, sheeters (RL5), and bench mixers (20L).
• Hobart
• Vulcan
• Ecomax
• Baxter

Products and services

• Forno de Lastro Bakemaster Professional deck oven designed for bread baking, combining precision, efficiency, and flexibility for the professional baking market.
• Modeladora de Pães Bread molding machine that shapes dough into uniform bread portions for standardized bakery production.
• Divisora Modeladora Divider-molder machine that divides dough into portions and shapes them simultaneously, standardizing and streamlining the bread-making process.
• Divisora Boleadora Divider-rounder machine that divides dough and forms it into rounded portions for consistent bakery production.
• Cilindro RL5 Dough sheeter/roller equipment for flattening and preparing dough to the desired thickness for various bakery applications.
• Batedeira de Bancada 20L 20-liter bench mixer designed for compact spaces while delivering high performance for mixing doughs and confectionery recipes.

Segments10 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• ITW Food Equipment Group (Parent Company)coreOthersPerfecta is a brand under ITW Food Equipment Group (ITW FEG), a global leader in professional food equipment. ITW FEG also owns brands Hobart, Vulcan, Ecomax, and Baxter, serving various segments of the food service and hospitality industry worldwide.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Ali Group: Italian-based global commercial foodservice equipment conglomerate with dozens of brands. Comparable as a multi-brand foodservice equipment manufacturer serving bakeries, restaurants, and hotels with similar full-workflow solutions.
• GEA Group: German global engineering group with food processing and bakery equipment divisions. Comparable as a large industrial food equipment supplier serving bakery and food processing customers worldwide.
• Middleby Corporation: US-listed global leader in commercial food equipment with brands across cooking, baking, refrigeration, and food processing. Competes directly with ITW FEG's portfolio (including Perfecta) in bakery and foodservice equipment globally and in Latin America.
• Welbilt (now Middleby Bakery): Commercial kitchen and bakery equipment manufacturer (now part of Middleby) with global reach. Comparable to ITW FEG do Brasil as a multi-brand commercial foodservice and bakery equipment player with similar customer verticals (bakeries, hotels, supermarkets).

Direct peers

• Hobart: Sister brand under the same ITW Food Equipment Group umbrella. Both Hobart and Perfecta are positioned as ITW FEG brands in Brazil, serving overlapping foodservice customers with commercial kitchen and bakery equipment — making them directly comparable as co-branded ITW FEG product lines.
• Sveba Dahlen: Swedish manufacturer specializing in deck ovens, proofers, and dough-handling equipment for bakeries. Direct competitor in the bakery equipment category, particularly relevant for Latin American and emerging-market commercial bakery operators.
• Rational AG: German manufacturer of professional combi-ovens widely used in bakeries, hotels, and foodservice. Directly comparable to Perfecta's Bakemaster oven line as a premium commercial oven brand targeting bakery and foodservice professionals.
• Bongard: French manufacturer of professional bakery equipment (ovens, proofers, dough handling). Comparable to Perfecta as a specialty bakery equipment brand with international distribution serving artisanal and industrial bakeries.

Emerging players

• Sinmag: Taiwan-based manufacturer of bakery and foodservice equipment including deck ovens, planetary mixers, and dough handling equipment. Comparable emerging-market competitor targeting price-sensitive bakery customers similar to Perfecta's SMB bakery segment.

Regional players

• Haussmann Machinery: Brazilian bakery equipment manufacturer offering ovens, dividers, molders, and mixers. Direct domestic Brazilian competitor to Perfecta, serving the same Brazilian bakery and foodservice customer base with locally-produced equipment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/itw-feg-do-brasil

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ITW FEG do Brasil