Personal Sports Club

What Personal Sports Club does

Personal Sports Club (PSCZ) operates a single ~1,000 m² fitness and wellness center at Europaweg 226 in the Woonhart shopping area of Zoetermeer, Netherlands. The facility delivers cardio and strength training on Technogym equipment, more than a dozen group class formats including BBB Circuit, Fitcircuit, HIIT, Spinning, Kickboksen, Pump, Yoga, and Pilates, personal training, nutrition advice, and infrared sauna recovery. Founded around 2014 (with a claim of 10+ years of professional guidance), the company is privately held, founder/owner-operated, and not backed by venture or private equity capital.

Revenue is generated primarily through recurring membership subscriptions across a tiered structure: Gold Daluren (off-peak, €42/4 weeks annual), Gold Standard (unlimited, €67/4 weeks annual), Gold Personal Training (€107/4 weeks annual with one PT session/month), Platinum Personal Training I and II (€107 and €187/4 weeks annual for one or two weekly PT sessions), and Gold Student (€32/4 weeks annual for under-23s). Recurring revenue is supplemented by one-off fees (€20 intake + €7.50 club card), outcome-based programs (the €395 '10 kilo of 10 cm in 10 weken' weight-loss course and the €495/4-week Persoonlijk Afval Garantieplan Plus with money-back guarantee), day passes, and promotional trial subscriptions (€99 for three months). The customer base is entirely direct-to-consumer, serving general fitness seekers, students, special-needs cohorts (via a referral link with Lifestyle Consulenten Oosterheem), and weight-loss buyers in the Zoetermeer catchment.

The go-to-market is direct-to-consumer and local: customer acquisition runs through the company website, Google Business profile, Facebook and Instagram organic presence, and email/newsletter promotions, with free trial classes and intake sessions as the primary conversion mechanism. All memberships bundle personal training schema, sauna, coffee/tea, and parking. The company reports helping 5,500-6,000+ members cumulatively and maintains a 4.5-star Google rating. There is no mobile app, no disclosed technology partnerships, and no AI/ML capabilities in evidence.

Name

Personal Sports Club

Legal name

Personal Sports Club

Website

https://personalsportsclub.nl

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Personal Sports Club is a privately held, single-location fitness and wellness center in Zoetermeer, Netherlands, serving local individual consumers with Technogym-equipped gym access, group classes, personal training, and infrared sauna across a tiered subscription model.

Ownership category

akta.pro rank

Product category

Health and Fitness Club Services

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Strength & Conditioning / Athletic Performance Training (HSADAEAB)

akta.pro secondary industry

Sports-Specific Group Conditioning (HSADABAK)

Keywords

• Fitness club memberships
• Personal training services
• Group fitness classes
• Weight loss programs
• Wellness and sauna facilities

Headquarters

HQ city

Zoetermeer

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Fitness Membership Subscriptions: Recurring subscription revenue from monthly and annual gym memberships. Tiers include Gold Daluren (off-peak hours), Gold Standard (unlimited), Gold Personal Training (with monthly PT sessions), Platinum Personal Training (1-3x weekly PT), and Gold Student. Additional revenue from personal training sessions, specialized programs like the 10-week weight loss course (€395 one-time), and day passes.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Personal Sports Club sells monthly and annual fitness club memberships (Gold Daluren, Gold Standaard, Gold PT, Platinum PT I/II, Gold Student) granting access to gym equipment, group classes, and infrared sauna facilities, complemented by add-on personal training packages and specialized paid programs such as the €395 '10 kilo or 10 cm in 10 weeks' weight-loss course and the €495 four-week Persoonlijk Afval Garantieplan Plus transformation.

Product overview

Personal Sports Club is a fitness and wellness center in Zoetermeer offering a tiered membership model alongside specialized programs. The core offering consists of Gold Standaard, Gold Daluren, Gold Personal Training, Platinum Personal Training (I and II), and Gold Student memberships providing gym access and group classes. Specialized programs include the 10 kilo of 10 cm in 10 weken weight loss course (€395 one-time) and the Persoonlijk Afval Garantieplan Plus transformation program (€495 per 4 weeks). Group classes encompass BBB Circuit, Fitcircuit, HIIT, Spinning, Kickboksen, Pump, Yoga, Pilates, and more. Facilities include Technogym equipment, infrared sauna, and personal training services, all delivered at the club's approximately 1,000 m² location.

Differentiator

Problem solved

Functional benefit

Products and services

• Gold Standaard Membership Standard unlimited-access fitness membership granting all-week access to the gym and group classes, a personal training schema, complimentary sauna use, and free coffee and tea for individual adult consumers.
• Gold Daluren Membership Off-peak fitness membership providing gym and group class access Monday through Friday between 09:00 and 16:00 hours for individual adult consumers seeking lower-cost weekday training.
• Gold Personal Training Membership Fitness membership that combines unlimited gym and group class access with one personal training session per month plus nutrition advice and progress measurement for individual adult consumers.
• Platinum Personal Training I Membership Premium membership providing unlimited gym and group class access combined with one personal training session per week for individual adult consumers seeking higher-touch coaching.
• Platinum Personal Training II Membership Top-tier membership providing unlimited gym and group class access plus two personal training sessions per week for individual adult consumers wanting the most intensive coaching.
• Gold Student Membership Discounted fitness membership for students under 23 years old, providing unlimited access to fitness and group classes plus sauna.
• Group Fitness Classes Scheduled group classes including BBB Circuit, Fitcircuit, HIIT, Bootcamp, Spinning, Kickboxing, Pump, Yoga (Vinyasa Flow, Hatha, Yin), Pilates, Strength, Abs Attack, Running Club, and Hyrox Fundamentals for members and visitors.
• 10 kilo or 10 cm in 10 weeks Program Intensive 10-week weight-loss course combining unlimited fitness, twice-weekly personal training, nutrition advice, and progress measurement for adult consumers targeting a 10 kg or 10 cm loss.
• Persoonlijk Afval Garantieplan Plus Four-week intensive transformation program bundling unlimited personal training, weekly nutrition and lifestyle coaching, weekly 30-minute massage, weekly 30-minute beauty treatment, and a money-back guarantee for adult consumers seeking rapid results.
• Sauna Facilities Complimentary infrared sauna access for members to relax and recover after workouts, included across all membership tiers.
• Day Pass Single-day access to fitness facilities, group classes, and sauna for non-members and visitors wanting to try the club.
• Trial Subscription Promotional two-month trial membership at €99 granting unlimited fitness and group classes with no long-term commitment for prospective members.

Quantifiable outcome

• 5,500-6,000+ members successfully guided to achieve fitness goals
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Lifestyle Consulenten OosterheemminorOthersInformal network connection with lifestyle consultants from the Oosterheem health center. Refers members and coordinates care for shared patients requiring specialized fitness programs for health conditions.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/personalsportsclub
• Instagraminstagram.com/personalsportsclub?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
• LinkedInlinkedin.com/company/personal-sports-club

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Personal Sports Club