Pescados Rio Vivo

What Pescados Rio Vivo does

Pescados Rio Vivo is a privately held Brazilian agribusiness founded in 2007 and headquartered in Descanso, Santa Catarina. The company operates across the full tilapia value chain — from contract farming with regional fish farmers (piscicultores stocking a minimum of 10,000 fry) through processing and slaughter to packaged finished goods — producing a single product line, Filé de Tilápia, in four pack sizes (400g, 800g, 2kg, 5kg) positioned for both retail and foodservice use.

The company's go-to-market is a regional sales-representative model covering Santa Catarina, Rio Grande do Sul, and Paraná, with product listed in more than 1,000 supermarket and atacarejo establishments. Distribution is concentrated in named mid-market retail banners such as Stok Center, Super Royal, Compre Bem Atacarejo, Celeiro, Vipi, Via Atacadista, Myatã, Copercampos, Passarela, Fort Atacadista, SuperViza, Brasão, and Bonno. Pricing is not publicly disclosed. Marketing is executed through a recipe-and-nutrition blog, social media, and participation in consumer campaigns such as Semana do Peixe; community engagement includes the 2016 Natal Solidário Santa Lácia partnership with Ludwig Contabilidade.

The business is operated as a family-controlled independent with approximately 8 corporate employees, no institutional investors, no funding rounds on record, no patents or trademarks filed, and no apps, APIs, or external software integrations. Operational differentiation rests on claimed quality certifications and direct farm sourcing in the Santa Catarina/Western Santa Catarina region.

Name

Pescados Rio Vivo

Legal name

Pescados Rio Vivo

Website

https://pescadosriovivo.com.br

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Pescados Rio Vivo is a privately held Santa Catarina-based tilapia producer and processor founded in 2007, selling Filé de Tilápia in 400g to 5kg packs to more than 1,000 supermarket and atacarejo outlets across southern Brazil (Santa Catarina, Rio Grande do Sul, and Paraná).

Ownership category

akta.pro rank

Product category

Seafood Processing and Aquaculture

NAICS

Finfish Farming and Fish Hatcheries (112511)

SIC

Prepared Fresh Or Frozen Fish & Seafoods (2092)

akta.pro primary industry

Tilapia & Warmwater Fish Hatcheries (e.g., Catfish, Carp) (AFAEAKAE)

akta.pro secondary industry

Fresh & Frozen Seafood Fillets (Portioned, Skinless/Boneless) (AFANALAA)

Keywords

• Tilapia processing
• Aquaculture production
• Seafood distribution
• Fish fillet products
• Frozen fish supply

Headquarters

HQ city

Descanso

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Tilapia Products Sales: Sale of processed tilapia products (filé de tilápia) in various packaging sizes (400g, 800g, 2kg, 5kg) to retail supermarket chains and atacarejo (wholesale retail) establishments across southern Brazil.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Pescados Rio Vivo farms, processes, and distributes fresh and frozen tilapia fillets (Filé de Tilápia) in 400g, 800g, 2kg, and 5kg formats. The company's operations cover the full tilapia value chain from aquaculture to slaughter, filleting, packaging, and refrigerated distribution to retail customers across the southern Brazilian states of Santa Catarina, Rio Grande do Sul, and Paraná.

Product overview

Pescados Rio Vivo is an agricultural company from southern Brazil specializing in the production, processing, commercialization, and distribution of high-quality tilapia fish. The company operates across the entire supply chain from fish farming to final product delivery. Their core product offering consists of Filé de Tilápia (tilapia fillet) available in four package sizes: 400g, 800g, 2kg, and 5kg. All products are produced following strict quality standards with guaranteed provenance from regional tanks, accompanied by technicians with constant water and fish quality analyses. The company distributes to over 1,000 establishments across southern Brazil.

Differentiator

Problem solved

Functional benefit

Products and services

• Filé de Tilápia 400g Frozen tilapia fillet, 400-gram pack, sold to supermarket and atacarejo chains in southern Brazil for resale to retail consumers.
• Filé de Tilápia 800g Frozen tilapia fillet, 800-gram pack, sold to supermarket and atacarejo chains in southern Brazil for resale to retail consumers and small food-service buyers.
• Filé de Tilápia 2kg Frozen tilapia fillet, 2-kilogram pack, sold to supermarket and atacarejo chains in southern Brazil for higher-volume household buyers or small food-service accounts.
• Filé de Tilápia 5kg Frozen tilapia fillet, 5-kilogram pack, sold to supermarket and atacarejo chains in southern Brazil for food-service or bulk-use buyers.

Quantifiable outcome

• Presence in more than 1,000 establishments

Named customers13 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ludwig ContabilidademinorOthersPescados Rio Vivo partnered with Ludwig Contabilidade to organize the 1º Natal Solidário Santa Lúcia (1st Solidary Christmas of Santa Lúcia), a community event that benefited approximately 200 people including collaborators and their families.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Tilabras (Grupo Tilabras): One of the largest tilapia producers in Brazil, with vertically integrated operations from hatchery to processing and retail distribution. Direct competitor in Brazilian tilapia fillet production, though operating at materially larger scale and broader geographic reach.
• Copacol: Brazilian food cooperative with integrated tilapia farming, processing, and retail distribution operations in Paraná and southern Brazil. Directly comparable vertically integrated model serving supermarket channels with tilapia and other proteins.
• Mar & Terra: Brazilian seafood company producing frozen fish products for retail distribution. Comparable in product portfolio (fresh/frozen fish fillets) and channel focus (Brazilian supermarket chains and atacarejo).
• Netuno: Brazilian seafood company producing fresh and frozen fish products, including tilapia fillets, for retail and foodservice channels nationwide. Comparable in product format (portion-controlled fillets) and target customer base (Brazilian supermarkets).

Broad incumbents

• BRF (Brasil Foods): Major Brazilian food conglomerate with diversified portfolio including processed proteins (Sadia, Perdigão brands). Operates at vastly larger scale but shares the retail distribution ecosystem and competes indirectly in Brazilian seafood and protein categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/pescados-rio-vivo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pescados Rio Vivo