Pelaburan Hartanah Berhad

What Pelaburan Hartanah Berhad does

Pelaburan Hartanah Berhad (PHB) is a Malaysia-based property investment company and wholly-owned operating subsidiary of Yayasan Pelaburan Bumiputra (YPB), established on 8 May 2006 under a government mandate to increase Bumiputera participation in the ownership of prime commercial real estate assets. The company controls a portfolio of 28 commercial buildings spanning 12.48 million sq ft of lettable area and RM12.1 billion in asset value, with assets distributed across Selangor, Kuala Lumpur, Johor, Penang and Terengganu. The portfolio is diversified across offices (e.g., Dataran PHB, Menara Prisma, Menara Aras Raya), retail (e.g., NU Sentral Shopping Centre, The Shore Shopping Gallery, Lotus's Setia Alam), healthcare (e.g., Gleneagles), warehouse and education properties, plus government-tenanted assets including Menara Prisma in Putrajaya. Tenant mix spans government ministries such as the Ministry of Health (KKM) and the Economic Planning Unit (EPU), as well as diverse commercial tenants in healthcare, retail and industrial sectors.

PHB operates two revenue streams: commercial property rental income from its directly-held real estate portfolio, and management of Amanah Hartanah Bumiputera (AHB), a Shariah-compliant unit trust fund launched on 29 November 2010 with units priced at RM1.00 and a minimum entry of RM100. AHB is distributed through authorized bank branches (Maybank, AmBank, AmBank Islamic, Bank Islam) and the proprietary MyAHB online portal. Operations are executed through wholly-owned subsidiaries including PHB Asset Management Berhad (fund manager), PHB Facility Management Berhad (facility management) and PHB Property Ventures Berhad (property development), plus SPV property-holding entities such as Nu Sentral Sdn Bhd and Conlay 301 Sdn Bhd. The company is headquartered in Shah Alam, Selangor, employs 197 staff, and is privately held with no public listing.

PHB pursues growth via a future-projects pipeline anchored by land banks in Cyberjaya, Petaling Jaya, Klang, Ulu Bernam, Nilai and Kuala Terengganu. Leadership transitioned in January 2026 with Mazuki Abdullah @ Muhammad appointed as Group Managing Director (effective 1 January 2026), succeeding Mohamad Damshal Awang Damit who retired on 31 December 2025 after three years leading PHB. The incoming GMD brings 25+ years of real estate experience from his prior role as Co-Head of Real Estate Division at Permodalan Nasional Berhad (PNB) where he oversaw a RM12+ billion portfolio including Merdeka 118.

Name

Pelaburan Hartanah Berhad

Legal name

Pelaburan Hartanah Berhad 200601013065 (732816-U)

Website

https://phb.com.my

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

101–250 employees

Short description

Pelaburan Hartanah Berhad (PHB) is a Malaysian government-mandated property investment company (under Yayasan Pelaburan Bumiputra) managing 28 commercial buildings worth RM12.1 billion and the Amanah Hartanah Bumiputera Shariah-compliant unit trust fund for Bumiputera retail investors.

Ownership category

akta.pro rank

Headquarters

HQ city

Shah Alam

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Commercial Property Rental Income: PHB generates revenue through rental income from its portfolio of 28 commercial buildings including offices, retail spaces, healthcare facilities, warehouses, and education properties across Malaysia. Properties include Dataran PHB, NU Empire, Lotus's Setia Alam, NU Sentral Shopping Centre, The Shore Shopping Gallery, Menara Prisma, Menara Aras Raya, and others.
2. Amanah Hartanah Bumiputera (AHB) Unit Trust Fund: PHB manages AHB, a Shariah-compliant unit trust fund launched on 29 November 2010. The fund enables Bumiputera investors to participate in prime commercial property ownership with a minimum entry of RM100. Units are priced at RM1.00 per unit and are distributed through authorized bank branches throughout Malaysia.
3. Property Management Services: PHB provides property management and leasing management services through its subsidiary entities including PHB Facility Management Berhad, extending operational capabilities across its property portfolio.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Pelaburan Hartanah Berhad (PHB) is a property investment company that strategically acquires, develops, and manages a portfolio of 28 prime commercial real estate assets across Malaysia, spanning offices, retail, healthcare, warehouse, and education properties. It also manages the Amanah Hartanah Bumiputera (AHB) Shariah-compliant unit trust fund, enabling Bumiputera investors to participate in prime commercial property ownership with a minimum entry of RM100, and provides property management and facility management services through wholly-owned subsidiaries.

Product overview

Pelaburan Hartanah Berhad (PHB) operates as a property investment company managing a portfolio of commercial real estate assets through two primary offerings: Amanah Hartanah Bumiputera (AHB), a Shariah-compliant unit trust fund enabling Bumiputera participation in prime property ownership, and direct Property Investment Services encompassing acquisition and management of commercial, industrial, and mixed-use properties across Malaysia. PHB also provides Future Projects through land bank investments and Property Management Services via subsidiaries. The company oversees 28 commercial buildings with RM12.1 billion in assets value, spanning offices, retails, healthcare, warehouse, and education sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Amanah Hartanah Bumiputera (AHB): A Shariah-compliant unit trust fund that invests primarily in the beneficial ownership of commercial properties in prime locations in Malaysia, enabling Bumiputera investors to participate in prime commercial property ownership.

Products and services

• Amanah Hartanah Bumiputera (AHB) Unit Trust Fund A Shariah-compliant unit trust fund that enables Malaysian Bumiputera investors to participate in prime commercial property ownership. Units are priced at RM1.00 each with a minimum entry investment of RM100, providing regular and consistent income distributions backed by PHB's already-tenanted commercial property portfolio. Distributed via authorized bank branches (Maybank, AmBank, AmBank Islamic, Bank Islam) and the MyAHB online portal.
• Commercial Property Investment Services Active acquisition and management of prime commercial real estate across Malaysia, spanning offices, retail malls, healthcare facilities, warehouses, and education properties. Portfolio comprises 28 commercial buildings with 12.48 million sq ft of lettable area and RM12.1 billion in asset value, leased to commercial tenants and government agencies.
• Future Projects (Land Bank Investments) Pipeline of upcoming and ongoing developments built around PHB's strategic land banks in Cyberjaya, Petaling Jaya, Klang, Ulu Bernam, Nilai, and Kuala Terengganu, intended to provide safe and affordable avenues for wealth creation through securitized property investments, including the Plaza Conlay development in Kuala Lumpur.
• PHB Property Management and Facility Management Services Property management, leasing management, and facility management services delivered to PHB-owned and third-party properties through wholly-owned subsidiaries including PHB Facility Management Berhad and PHB Property Ventures Berhad, extending operational capabilities across PHB's commercial property portfolio.

Quantifiable outcome

• RM12.1 billion total assets value with 12.48 million sq ft of lettable area across 28 commercial buildings

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core, minor and strategic.

• MaybankcoreChannel Partner/ Reseller/ Distributor · 29 November 2010Maybank is an authorized distributor for Amanah Hartanah Bumiputera (AHB) units. Bumiputera investors can purchase AHB units at Maybank branches throughout Malaysia.
• AmBank and AmBank IslamiccoreChannel Partner/ Reseller/ DistributorAmBank and AmBank Islamic are authorized distributors for Amanah Hartanah Bumiputera (AHB) units, enabling Bumiputera investors to purchase units at bank branches throughout Malaysia.
• Bank IslamcoreChannel Partner/ Reseller/ DistributorBank Islam is an authorized distributor for Amanah Hartanah Bumiputera (AHB) units, providing Shariah-compliant banking access for Bumiputera investors to purchase the fund.
• PHB Asset Management BerhadcoreOthersPHB Asset Management Berhad (formerly Pengurusan Amanah Hartanah Berhad) is a wholly-owned subsidiary that serves as Fund Manager for Amanah Hartanah Bumiputera. Contact: +603 7734 0555.
• PHB Facility Management BerhadcoreOthersPHB Facility Management Berhad (formerly PHB Facility Management Sdn Bhd) is a wholly-owned subsidiary providing facility management services for PHB's property portfolio.
• PHB Property Ventures BerhadcoreOthersPHB Property Ventures Berhad (formerly PHB Property Ventures Sdn Bhd) is a wholly-owned subsidiary involved in property ventures and development activities.
• Yayasan Pelaburan Bumiputra (YPB)coreOthersYayasan Pelaburan Bumiputra (YPB) is PHB's parent organization - a wholly-owned operating subsidiary structure where PHB operates as the primary investment vehicle mandated to increase Bumiputera participation in prime commercial property ownership.
• Knight Frank Property Management Sdn BhdminorImplementation/ SI/ Consulting PartnerKnight Frank Property Management Sdn Bhd provides property management services for The Shore Shopping Gallery in Melaka, an integral part of PHB's retail property portfolio.
• Permodalan Nasional Berhad (PNB)strategicStrategic or Co-development PartnerPNB is the entity from which PHB's new Group Managing Director, Mazuki Abdullah @ Muhammad, was appointed. He was Co-Head of PNB's Real Estate Division overseeing a portfolio exceeding RM12 billion. PNB is Malaysia's largest fund manager.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• UEM Sunrise Berhad: Major Malaysian property developer with significant commercial and mixed-use holdings, particularly in Iskandar Malaysia Johor. Comparable in scale and Malaysian commercial real estate exposure.
• IOI Properties Group Berhad: Malaysian property group with commercial, retail, and hospitality assets in Klang Valley and Johor. Comparable to PHB's commercial property investment and asset management orientation.
• Eco World Development Group Berhad: Malaysian developer with a sizable commercial and township portfolio across Klang Valley. Relevant comparable given Malaysian commercial property scale and integrated development approach.
• Sime Darby Property Berhad: Major Malaysian property developer and investment house with a diversified commercial and residential portfolio. Comparable as a large-scale Malaysian commercial property investor with significant land bank, though broader in scope than PHB's commercial-only mandate.
• SP Setia Berhad Group: One of Malaysia's largest listed developers with significant commercial property exposure alongside residential development. Relevant comparable given scale of Malaysian property holdings and integrated development model.

Direct peers

• Sunway REIT: Malaysian Shariah-compliant REIT with a diversified portfolio of retail, office, hotel, and industrial assets. Closest structural comparable to PHB's commercial property income model and Shariah-compliant investor orientation.
• KLCC Stapled Group: Malaysian REIT stapled security focused on prime Kuala Lumpur commercial office and retail assets under the KLCC banner. Comparable as a commercial property income vehicle with prime-location focus similar to PHB's portfolio.
• Pavilion REIT: Malaysian REIT focused on premium retail mall assets in Kuala Lumpur, including Pavilion Kuala Lumpur. Comparable to PHB's retail property holdings (e.g., NU Sentral Shopping Centre, The Shore Shopping Gallery).
• Al-Salam REIT: Malaysian Shariah-compliant REIT investing in commercial and industrial properties. Direct comparable to PHB's Shariah-compliant commercial property investment model via the AHB fund.
• Permodalan Nasional Berhad (PNB): Malaysia's largest government-linked fund manager with diversified real estate exposure exceeding RM12 billion. PNB is the most direct comparable given PHB's similar government-linked, Bumiputera-focused structure and its incoming GMD's prior role as Co-Head of PNB's Real Estate Division.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pelaburan-hartanah-berhad

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pelaburan Hartanah Berhad