Piekarnia Jan

What Piekarnia Jan does

Piekarnia Jan Borkowski is a family-owned traditional bakery operating since 1987 from a single production facility at ul. Wrzeciono 16a in the Wrzeciono district of Warsaw, Poland. The legal entity is a civil partnership (spółka cywilna) comprising founder Jan Borkowski and his daughters Dorota Samsel and Renata Duszyńska. The bakery produces approximately 40 varieties of traditional baked goods, including wheat, rye, mixed, and half-confectionery products, with weights ranging from 30g rolls to 650g loaves. Pricing is structured per unit by weight, with breadcrumbs at 5% VAT and sweet pastries at 8% VAT; no public price list is disclosed.

The business operates a dual-channel go-to-market model: direct-to-consumer sales through a network of proprietary company-owned retail stores, and wholesale distribution to bulk buyers across the Warsaw market, with delivery handled by the company's own specialized transport fleet. The firm does not maintain a digital storefront, mobile app, or social media presence, and relies on physical retail presence and word-of-mouth within its Warsaw community. Revenue is generated through unit-priced retail and wholesale transactions, with no disclosed subscription, licensing, or recurring revenue streams. The workforce consists of 13 employees, with talent development supported by a long-standing apprenticeship partnership with Zespół Szkół Przetwórstwa Spożywczego in Warsaw, which has produced journeyman and master baker credentials for trained staff.

Name

Piekarnia Jan

Legal name

Piekarnia s.c. Jan Borkowski, Dorota Samsel, Renata Duszyńska

Website

https://piekarniawrzeciono.pl

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Piekarnia Jan Borkowski is a family-owned traditional bakery in Warsaw, Poland, operating since 1987 and producing approximately 40 varieties of bread and pastries for retail consumers and wholesale buyers via company-owned stores and a dedicated transport fleet.

Ownership category

akta.pro rank

Product category

Artisan Bakery Products

NAICS

Retail Bakeries (311811), Commercial Bakeries (311812), Bread and Bakery Product Manufacturing (31181)

SIC

Bakery Products (2050), Food And Kindred Products (2000)

akta.pro industry

PRIMARYTHAFAFAA

Retail Bakeries (Bread & Daily Bakery)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bakeries & Patisseries

SECONDARYTHAFAFAF

Wholesale / Commercial Bakeries (B2B Supply)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bakeries & Patisseries

SECONDARYAFAKAAAG

Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused)

Agriculture & Food Production/Food Processing & Manufacturing/Bakery & Confectionery Manufacturing

Keywords

• Traditional bakery products
• Artisan bread manufacturing
• Wholesale bakery distribution
• Retail bakery stores
• Fresh baked goods

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Retail Sales: Direct sales of bakery products to end consumers through proprietary company-owned retail stores.
2. Wholesale Distribution: Bulk sales of bakery products to wholesale buyers, with delivery provided via the company's own specialized transport fleet.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Piekarnia Jan Borkowski is a family-operated traditional bakery producing approximately 40 varieties of baked goods, including wheat, rye, mixed, and half-confectionery breads, rolls, baguettes, bagels, croissants, plaited pastries, yeast pastries with sweet fillings, challah, and breadcrumbs. Products are manufactured in-house at the Warsaw facility using time-tested traditional recipes and sold directly to consumers through company-owned retail stores and to wholesale buyers via the bakery's own delivery fleet.

Product overview

Piekarnia Jan Borkowski is a traditional family bakery with 30 years of experience, founded in 1987 by Jan Borkowski and now operated with his daughters Dorota and Renata. The company produces approximately 40 types of traditional baked goods including wheat bread (Chleb biały), rye bread (Chleb razowy) in varieties such as honey, grain, and garlic, house specialty bread (Chleb firmowy) with onion and vegetable variants, baguettes (Bagietka), various rolls (Bułeczki, Bułka Kajzerka, Bułka Poznańska), seeded breads (Bułka z nasionami, Chlebek Jasiek), bagels (Obwarzanek), croissants (Rogal z makiem), plaited pastries (Plecionka z makiem), yeast pastries with various fillings (Drożdżówka with apple, cheese, custard, blueberry, poppy seeds), challah (Chałka), sweet animal-shaped pastries (Zwierzaki słodkie), and breadcrumbs (Bułka tarta). Products are sold through company-owned retail stores and wholesale to customers delivered via the company's own specialized transport.

Differentiator

Problem solved

Functional benefit

Products and services

• Bread Rolls A family of small traditional Polish bread rolls including Bułeczki (30g), Bułka Kajzerka (50g), Bułka Poznańska (100g), Bułka Paluch (100g), and 200g/300g variants, sold per piece to retail and wholesale customers.
• Specialty Rolls Flavored and grain rolls including Bułka z nasionami (seeded, 100g), Bułka cebulowa (onion, 100g and 170g), Bułka grahamka (100g), and Bułka grahamka z nasionami (graham flour with seeds, 100g).
• Baguette Bagietka, a 250g classic baguette sold per piece to retail and wholesale customers.
• White Bread Chleb biały, a traditional white bread available in 450g and 650g sizes, both as regular loaves and pre-sliced (krojony).
• House Specialty Bread Chleb firmowy, a 450g signature house bread available in plain, with onion (z cebulą), and with vegetables (z warzywami) variants.
• Rye Bread Chleb razowy, a 500g rye bread offered in four variants: plain, with honey (na miodzie), with grains (z ziarnem), and with garlic (z czosnkiem).
• Seed Bread Chlebek z nasionami "Jasiek", a 40g small seed loaf sold as a specialty item.
• Sweet Yeast Pastries Drożdżówki, 70g yeast pastries filled with apple (z jabłkiem), cheese (z serem), custard (z budyniem), blueberry (z jagodą), or poppy seeds (z makiem), plus a 50g duck/paw-shaped variant (Kaczka/Paluch).
• Croissants and Plaited Pastries Rogal z makiem (poppy seed croissant) available in 150g and 250g sizes, and Plecionka z makiem (poppy seed plaited pastry) in 150g.
• Bagels Obwarzanek z makiem (poppy seed bagel) in 100g and 200g sizes, and Obwarzanek słodki (sweet bagel) in 100g.
• Challah Chałka, a 200g traditional challah loaf.
• Sweet Animal-Shaped Pastries Zwierzaki słodkie, 200g decorative sweet pastries shaped like animals.
• Breadcrumbs Bułka tarta, 500g packaged breadcrumbs sold as a utility baking product.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Auchan Polska: French hypermarket chain operating in Poland with in-store bakeries and own-brand bakery lines. Overlaps with the subject bakery's wholesale supply relationships and competes for daily-bread category share in Warsaw.
• Panera Bread: Large US bakery-cafe chain specializing in freshly baked breads, pastries, and sandwiches through company-operated retail locations. Comparable business model combining in-house production with own retail storefronts and wholesale supply.
• Le Pain Quotidien: International bakery-cafe chain with artisan bread positioning and retail storefront model. Comparable business model — own retail locations selling freshly baked traditional bread — though at much larger scale and international geography.
• Lidl Polska: German discount supermarket chain with extensive Polish footprint and in-store bakeries producing fresh bread daily. Direct competitor on price and convenience for everyday bread purchases in Warsaw.
• Biedronka (in-store bakeries): Largest grocery chain in Poland (Jerónimo Martins) operating fresh in-store bakeries at scale across the country. Competes for daily bread spend across the same Warsaw consumer base, leveraging scale pricing and convenience.

Direct peers

• Putka: Polish traditional bakery chain producing breads, rolls, and pastries with own retail outlets across multiple Polish cities. Directly comparable as a family-rooted Polish bakery operating own stores and wholesale channels with traditional recipes.
• Familijne Piekarnie: Polish bakery network emphasizing family-tradition positioning and broad assortment of wheat and rye breads. Comparable as another traditional Polish bakery operating own retail points with similar product breadth.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/piekarnia-jan

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Piekarnia Jan