Piccolo Me
- Company typePrivate
- Founded2012
- HeadquartersSydney, New South Wales, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Piccolo Me firmographics
Firmographics- Name
- Piccolo Me
- Legal name
- Piccolo Me Australia Pty Ltd
- Website
- https://piccolome.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Piccolo Me is headquartered
LocationHeadquarters
- HQ city
- Sydney, New South Wales
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
Piccolo Me business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Retail Café Sales: Revenue from direct sales of coffee, food, and beverages at company-owned and franchised café locations including cafés, drive-thrus, and quick-service formats.
- Franchise Fees: One-time franchise fees for new franchisees ($250,000-$550,000 startup costs) plus ongoing monthly franchisee fee (7% of gross sales) and marketing fee (2% of gross sales).
- Catering Services: Corporate and event catering services offered across all locations with online ordering system for delivery and pickup.
- Wholesale Product Sales: Sale of Piccolo Me branded products for at-home consumption including coffee beans (1kg for $55) and coffee capsules (25 pack for $22.90).
- Mobile App Loyalty Program: Mobile app-based loyalty program where customers earn 10 points per $1 spent, redeemable for food and beverages. First coffee free for new app users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Franchise startup investment |
| Transaction based/ take rate | Monthly | Franchise ongoing fees |
| Unit Pricing | Pay-as-you-go | Coffee Beans 1Kg |
| Unit Pricing | Pay-as-you-go | Coffee Capsules 25 Pack |
| Unit Pricing | Pay-as-you-go | Catering products |
| Freemium | Pay-as-you-go | Loyalty Program |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
Piccolo Me product offering
Product offeringCore offering
Piccolo Me operates a chain of cafés, drive-thrus and quick-service locations selling specialty coffee and creative food across Sydney, Wollongong, Canberra and Melbourne, with recent international expansion to Lebanon. In addition to in-store retail, the brand offers corporate and event catering services, sells at-home retail coffee products (1kg whole beans and Nespresso-compatible capsules) made from an exclusive 100% Arabica Fair Trade Organic blend, and licenses its brand through a franchise program. A mobile loyalty app and third-party delivery partnerships (Uber Eats, DoorDash) extend the customer reach.
Product overview
Piccolo Me is an Australian family-owned café and quick-service brand (established 2012) operating across cafés, drive-thrus, and quick-service formats in Sydney, Wollongong, Canberra, and Melbourne. The offering spans three core pillars: (1) in-store/online café and quick-service food and coffee; (2) a full catering division with categorized menus (Brunch, Lunching, Salads, Finger Foods, Coffee & Beverages, Cutlery & Extras) powered by the Flex Catering platform; and (3) at-home retail products including whole-bean Coffee Beans 1Kg and Papa P. Coffee Capsules (Nespresso-compatible), both made from an exclusive 100% Arabica Fair Trade Organic blend. A Piccolo Me Loyalty App (iOS/Android) provides a points-based rewards program. The brand also operates a franchise model and is expanding internationally to Lebanon (with partner brand SolBowl) and plans further expansion to Qatar, Saudi Arabia, and India. Piccolo Me has received multiple QSR Awards including 2017 Rising Star, 2023 Delivery Initiative, and 2024 Editors Choice.
Differentiator
Problem solved
Functional benefit
Brands
- SolBowl: A health-focused food brand offering Acai, Smoothie Bowls & Energising Smoothies. Created by Lebanese partner Lilly Semaan and brought to Lebanon through the Piccolo Me expansion.
Products and services
- Piccolo Me Café & Quick-Service Operations Core café and quick-service restaurant chain offering specialty coffee, food and a family-oriented brand experience across cafés, drive-thrus and quick-service locations in Australia and Lebanon. Targets everyday café-goers seeking high-quality coffee, quick breakfast and lunch options and a fun, family-friendly atmosphere.
- Piccolo Me Catering Services Full-service catering for corporate events, meetings, team lunches and office functions across all Australian Piccolo Me locations. Offers brunch, lunching platters, salads, finger foods, coffee and beverages for delivery and pickup, with online ordering and dietary filters. Clients include Westpac, Commonwealth Bank, Unilever, Oporto and Uber Eats.
- Coffee Beans 1Kg At-home retail whole bean coffee made from Piccolo Me's exclusive blend: 100% Arabica, Fair Trade and Organic, origins Honduras, Peru and Nicaragua, medium roast with citrus and cocoa notes. Sold in 1kg bags for $55.00 via the Piccolo Me online shop and shipped direct to consumers.
- Papa P. Coffee Capsules (25 Pack) At-home retail Nespresso-compatible coffee capsules in Piccolo Me's exclusive blend: 100% Arabica Fair Trade and Organic, strength 3/5 medium roast. Sold in boxes of 25 capsules for $22.90 via the Piccolo Me online shop and shipped direct to consumers.
- Piccolo Me Franchise Opportunity Franchise program for entrepreneurs and business owners to operate a Piccolo Me branded café, kiosk or drive-thru. Provides full training, approved suppliers, standardized systems, marketing support and multiple store formats from kiosk to full-service café, with no hospitality experience required. Awarded QSR Rising Star 2017 and Editors Choice 2024.
- SolBowl (Acai, Smoothie Bowls & Energising Smoothies) Health-focused food brand offering acai, smoothie bowls and energising smoothies made with fresh, nourishing ingredients. Created by Lebanese partner Lilly Semaan and offered alongside Piccolo Me at the Dbayeh, Lebanon location. Targets consumers seeking wholesome but flavourful meals.
Quantifiable outcome
- Three QSR Awards (2017 Rising Star, 2023 Delivery Initiative, 2024 Editors Choice)
Companies that use Piccolo Me
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Piccolo Me technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Piccolo Me partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- SolBowl (Lilly Semaan)coreSolBowl is a brand created by Lebanese partner Lilly Semaan. Piccolo Me is bringing SolBowl alongside their coffee offerings in the Lebanon location. SolBowl offers acai, smoothie bowls, and energizing smoothies made with fresh, nourishing ingredients. Lilly grew up in Sydney's West wanting wholesome food that didn't feel like a compromise.
- Alain (Lebanon Business Partner)coreAlain is Harry's business partner in Lebanon who carefully selected the Dbayeh location to serve both the local community and visitors from abroad. Alain plays a key role in the international expansion of Piccolo Me.
- Flex CateringcorePiccolo Me's catering operations are powered by Flex Catering platform, a specialized catering management system that handles online ordering, order management, and delivery coordination.
Scale indicators3 records
Recent moves2 records
Piccolo Me competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Customer concentration
Piccolo Me social profiles
Digital presencePiccolo Me financial estimates
Financial estimateRevenue estimate
Valuation estimate
Piccolo Me leadership team
Management profileNumber of profiles
Profiles3 records
Piccolo Me subsidiaries and ownership
Company hierarchySubsidiaries1 record
Piccolo Me funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Piccolo Me M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Piccolo Me
What does Piccolo Me do?
Piccolo Me operates a chain of cafés, drive-thrus and quick-service locations selling specialty coffee and creative food across Sydney, Wollongong, Canberra and Melbourne, with recent international expansion to Lebanon. In addition to in-store retail, the brand offers corporate and event catering services, sells at-home retail coffee products (1kg whole beans and Nespresso-compatible capsules) made from an exclusive 100% Arabica Fair Trade Organic blend, and licenses its brand through a franchise program. A mobile loyalty app and third-party delivery partnerships (Uber Eats, DoorDash) extend the customer reach.
Is Piccolo Me a public or private company?
Piccolo Me is a private company. It is classified as family owned and is currently operating.
When was Piccolo Me founded?
Piccolo Me was founded in 2012. It employs 11 to 50 people.
Where is Piccolo Me based?
Piccolo Me is headquartered in Sydney, New South Wales, Australia, in the Oceania region.
How does Piccolo Me make money?
Five revenue lines are on record. Retail Café Sales are the primary driver. The others are franchise Fees, catering Services, wholesale Product Sales and mobile App Loyalty Program.
Does Piccolo Me have an API?
No public API is recorded for Piccolo Me.