What Компания ПИК does

ПІК Дистрибьюшн (TOV PIK Distribution) is a privately held Ukrainian B2B wholesale distributor of construction materials and household goods, founded in 1994 and headquartered in Voznesensk, Mykolaiv Oblast. The company operates a multi-brand portfolio spanning dry construction mixes, paints and coatings, thermal and waterproofing insulation, lumber and metal mesh, fasteners, garden tools, sprayers, snow-removal equipment, and household goods, combining distribution of international and Ukrainian principals (Knauf, Ursa, Sniezka, TechnoNIKOL, Swiss Krono, Penoboard, Anserglob, PlasmaTec, Lemira, Miol, Intertool) with three registered proprietary brands (SCHOPFER®, Snow Monster®, Nobile Smart®). Its core platform is an online dealer-registration system backed by a 5,000+ retail-point dealer network, three regional warehouses totaling 36,000 m² in Voznesensk, Mykolaiv, and Kropyvnytskyi, and an owned delivery fleet equipped with remote-controlled forklift unloading.

Revenue mechanics are wholesale-first: order flow originates via website registration, direct sales offices at warehouses, and a field-sales overlay, with a quote-based pricing model, a minimum order of 5,000 UAH, no disclosed maximum, and a flexible volume-based discount system for registered dealers. Free delivery is provided to Mykolaiv, Odesa, Kherson, and Kirovohrad oblasts; the fleet can deliver up to 100 tons per order. End-customers span small and mid-sized retailers as the primary segment, with secondary segments including construction companies, farming enterprises, municipal housing-management entities (OSMD/ЖЕК), and public institutions such as schools. Marketing relies on a multilingual website (Ukrainian/Russian), social channels (Facebook, Instagram, YouTube, TikTok), messenger marketing (Telegram, Viber), Google Business reviews (4.5 from 57 reviews), and participation in Ukraine's National Cashback program for 'Made in Ukraine' products.

The company does not publicly disclose revenue, headcount (firmographic field lists 16, which appears inconsistent with three operating warehouses and an owned fleet), funding history, or ownership composition beyond identification as a Ukrainian limited liability company. No M&A activity, equity raises, or leadership changes are disclosed, and no parent or subsidiary structure is referenced. Strategic posture is that of a long-tenured regional wholesaler compounding its position through own-brand development, dealer-network expansion across additional oblasts, and selective new-brand distribution rather than through technology disruption or external capital.

Name

Компания ПИК

Legal name

ООО ПИК Дистрибьюшн

Website

https://pic-distribution.ua

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

ПІК Дистрибьюшн is a privately held Ukrainian B2B wholesale distributor, founded in 1994, of construction materials and household goods. It serves 5,000+ dealers and direct buyers across southern and central Ukraine via three regional warehouses totaling 36,000 m² and an owned delivery fleet.

Ownership category

akta.pro rank

Headquarters

HQ city

Voznesensk

HQ country

Ukraine

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Wholesale Building Materials Sales: Primary revenue stream through wholesale distribution of construction materials including dry building mixes, paints, insulation, wood materials, metal products, and tools to dealers and retail customers
2. Wholesale Household Goods Sales: Distribution of household goods including plasticware, cookware, garden equipment, and seasonal products like snow shovels to dealers and retail outlets
3. Dealer Network Membership: Revenue from registered dealers who purchase at wholesale prices with flexible discount systems based on volume and partnership terms

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

ПІК Дистрибьюшн is a wholesale distributor of construction materials and household goods serving a dealer network of 5,000+ retail points across southern and central Ukraine. The company distributes both its own proprietary brands (SCHOPFER®, Snow Monster®, Nobile Smart®) and leading Ukrainian/international brands across product categories including dry construction mixes, paints and coatings, thermal insulation, waterproofing, lumber, metal meshes, drywall accessories, tools, and household/garden goods, with free delivery to four oblasts from 36,000 m² of warehouse space.

Product overview

ПІК Дистрибьюшн is a building materials and household goods distributor operating a multi-brand portfolio model. The company serves as both a distributor of international and Ukrainian brands (Swiss Krono, Anserglob, Penoboard, VipGips, Lemira, PlasmaTec, Miol, Intertool, ShanhayT) and a manufacturer of proprietary brands (SCHOPFER® for construction materials/tools and Snow Monster® for snow shovels). The core product range spans dry construction mixes (adhesive, thermal insulation, masonry, floor screed, gypsum plaster, decorative plaster), paints and coatings (primers, primer-paints, interior/exterior paints, colorants, varnishes), thermal insulation (XPS, EPS, basalt wool, polyethylene), waterproofing (euro-ruberoid, bitumen mastic), lumber (OSB boards, edged lumber, boards), metal meshes (welded wire mesh in rolls), drywall accessories, fasteners, and household/garden goods (sprayers, garden tools, dishes, bathroom items). The company operates warehouses in Mykolaiv, Voznesensk, and Kropyvnytskyi with a dealer network exceeding 5,000 retail points.

Differentiator

Problem solved

Functional benefit

Products and services

• Dry Construction Mixes (Сухі будівельні суміші) Wholesale category encompassing adhesive mixtures, thermal insulation mixtures, masonry mixtures, floor and screed mixtures, gypsum plasters and putties, decorative plasters, and lime — sold to dealers, construction companies, and public institutions across Ukraine.
• Paints and Coatings (Лакофарбові матеріали) Wholesale category of primers, primer-paints, paints, colorants, varnishes (lazures), and solvents distributed to dealers and construction buyers.
• Thermal Insulation (Теплоізоляція) Wholesale category covering XPS boards, EPS boards, basalt wool, and expanded polyethylene for thermal and acoustic insulation — sourced from brands such as Penoboard, Anserglob, Knauf, and Ursa.
• Waterproofing (Гідроізоляція) Wholesale category of euro-ruberoid and bitumen mastic for waterproofing applications, including TechnoNIKOL products.
• Lumber (Пиломатеріали) Wholesale category including OSB boards, edged lumber (брус), mounting strips (рейка), and edged boards — sourced from Swiss Krono among others.
• Metal Meshes (Сітки металеві) Wholesale category of welded wire mesh in rolls with wire diameters from 0.7 to 1.6 mm, cell sizes from 12.5×12.5 mm to 50×50 mm, and roll lengths of 15–50 m.
• SCHOPFER® Proprietary Brand Company's proprietary brand of modern construction materials and tools including dry building mixes (adhesive mixtures AS10, AS11, AS20, AS25, AS50, MT77, MT88, MM101, MM102, GM70, SD60, SD100), paints (FA24, IN21), primers (PE71, PE75), and construction buckets — produced for wholesale distribution.
• Snow Monster® Snow Shovels Proprietary brand of snow shovels in three series (Profi, Expert, Standart) featuring frost-resistant and impact-resistant plastic buckets, aluminum handles, and ergonomic V-shaped designs — for snow removal, construction, and agricultural use.
• PlasmaTec Welding Electrodes (Distribution) Wholesale distribution of PlasmaTec welding electrodes for carbon steel, low-alloy steel, high-alloy steel, cast iron, and welding wire — serving construction, agriculture, machine building, metallurgy, and oil and gas industries.
• Lemira Sprayers (Distribution) Wholesale distribution of Lemira Ukrainian-brand sprayers — backpack, pump, and pneumatic (hand) models — for fertilizer and pesticide application and plant care.
• Garden and Hand Tools Assortment (Miol, Intertool, ShanhayT) Wholesale distribution of garden and hand tools including Miol branch cutters, grass trimmers, hedge clippers, secateurs, axes; Intertool rakes, log splitters, garden trowels, hand saws, loppers; and ShanhayT forks, round-point and square-point shovels, and hoes.
• Construction Buckets and Paint Tools Wholesale category of construction buckets, food-grade buckets, paint tools, and polypropylene bags for construction applications.
• Household Goods (Товари для дому) Wholesale distribution of household goods including bathroom items, decor, plastic tableware (Nobile Smart® brand), cookware, and seasonal products such as Snow Monster snow shovels.

Quantifiable outcome

• 36,000 m² warehouse capacity enabling large-volume storage and quick fulfillment
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SCHOPFERcoreStrategic or Co-development PartnerSCHOPFER is the company's proprietary brand offering modern construction materials and tools including dry mixes, paints, construction buckets, and accessories. The company develops and manufactures this brand for wholesale distribution.
• Snow MonstercoreStrategic or Co-development PartnerProprietary brand for snow shovels including Profi, Expert, and Standart series. Products feature frost-resistant plastic, aluminum handles, and ergonomic design.
• Nobile SmartminorStrategic or Co-development PartnerProprietary brand for food-grade containers and buckets.
• PlasmaTeccoreChannel Partner/ Reseller/ DistributorOfficial distributor of PlasmaTec welding electrodes in southern Ukraine. Ukrainian manufacturer of welding electrodes for construction, agriculture, engineering, metallurgy, and oil/gas industries. Company offers favorable purchasing terms and large assortment.
• LemiraminorChannel Partner/ Reseller/ DistributorUkrainian manufacturer of sprayers including backpack, pump, and pneumatic (hand) models for agriculture and gardening applications.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Others

• Anserglob: Ukrainian manufacturer of construction mixes and EPS insulation, a key supplier partner. Comparable as a domestic producer whose products PIK distributes and whose brand competes with PIK's own SCHOPFER line in dry mixes.
• TechnoNIKOL: Major international manufacturer of waterproofing and insulation materials, and one of PIK's key supplier partners. Comparable as a vertically integrated player in the waterproofing/insulation categories PIK distributes and an example of branded-building-materials competition in the Ukrainian market.
• Penoboard (Sweetondale): Ukrainian manufacturer of expanded polystyrene insulation for internal/external use. A PIK supplier partner that competes with PIK-distributed insulation brands (Penoboard, Ursa) and illustrates the domestic manufacturer base within PIK's category.
• Knauf: International manufacturer of gypsum products, insulation, and construction mixes. A core supplier partner to PIK and a strategic comparable on the products that constitute a large share of PIK's distributed volume (dry mixes, insulation).

Broad incumbents

• Saint-Gobain: Global building materials manufacturer with presence across drywall, insulation, mortars, and distribution. Highly comparable on the product categories PIK distributes (gypsum boards, insulation, mortars) and offers a reference point for vertical integration of distribution and manufacturing at scale.
• Travis Perkins: UK's largest distributor of building materials to trade and retail customers, with merchant and consumer operations. Comparable to PIK's dealer-network B2B distribution model and product mix in timber, insulation, and tools, providing an international benchmark for trade-focused building materials wholesalers.
• Leroy Merlin Ukraine: International home improvement and building materials retailer that operated in Ukraine prior to the conflict. Comparable to PIK in product categories (dry mixes, insulation, tools, paints) and B2B/pro-trade customer orientation, though at much larger scale and as a multinational portfolio brand.

Direct peers

• Epicentr K: Ukraine's largest building materials hypermarket chain, combining retail and wholesale distribution of construction materials, tools, and household goods. Highly comparable to PIK on product range and B2B/B2C channel mix, though operating at substantially greater national scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC
• Facebookfacebook.com/pikdistribution
• Instagraminstagram.com/pikdistribution
• TikToktiktok.com/@pikdistribution
• LinkedInlinkedin.com/company/pic-company

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Компания ПИК