Pinar Entegre Et ve Un San. A.S.
Pınar Entegre Et ve Un San. A.S. is a Turkish branded food and beverage company under Yaşar Holding, producing dairy, bottled water, beverages and processed meat products across multiple sub-brands for mass-market Turkish consumers and export markets.
- Company typePrivate
- Founded1983
- Headquartersİzmir, Kemalpaşa, Türkiye
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
What Pinar Entegre Et ve Un San. A.S. does
Pınar Entegre Et ve Un San. A.S. is a Turkish packaged food and beverage company operating as a subsidiary of Yaşar Holding A.Ş. The company organizes its business around three core product lines: Pınar Süt (milk and dairy including yogurt, cheese, labneh), Pınar Su ve İçecek (bottled water and beverages such as Frii), and Pınar Et (processed meat products including sausages, salami, meatballs and burgers). It also operates a plant-based line (Planty) and functional sub-brands including Pınar Protein, Pınar Denge (lactose-free), Pınar Organik, Pınar Kido (children's nutrition), Pınar Labne, İllaki (premium meat), Pınar Multi and Pınar Go.
Pınar serves mass-market Turkish consumers (families, children, and health-conscious buyers) through three distribution layers: traditional retail across Turkey, direct-to-consumer e-commerce via Pınar Online, and international export to the UK, Germany, Saudi Arabia, Azerbaijan, Iraq, Georgia, Kazakhstan and the broader Middle East, each supported by country-specific social media accounts. The company maintains a sizable digital marketing presence on Instagram, Facebook, X, YouTube and LinkedIn, a 444 76 27 customer contact center (07:00–23:00), an accessible communication line for visually and hearing impaired customers, and the Pınar Enstitüsü non-profit institute (established 13 June 2013) for food, health and nutrition education.
The revenue model is conventional FMCG: branded packaged goods sold through retail shelf and direct delivery, with pricing not publicly disclosed and no enterprise contract structure. The company is privately held under Yaşar Holding, with no public ticker or regulatory filings referenced, and operates a 362-employee base headquartered in İzmir's Kemalpaşa district.
Pinar Entegre Et ve Un San. A.S. firmographics
Firmographics- Name
- Pinar Entegre Et ve Un San. A.S.
- Legal name
- Pınar Entegre Et ve Un San. A.S.
- Website
- https://pinar.com.tr
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Pınar Entegre Et ve Un San. A.S. is a Turkish branded food and beverage company under Yaşar Holding, producing dairy, bottled water, beverages and processed meat products across multiple sub-brands for mass-market Turkish consumers and export markets.
- Ownership category
- akta.pro rank
Pinar Entegre Et ve Un San. A.S. industry classification
Industry- Product category
- Consumer Food Products
- NAICS
- Food Manufacturing (311), Meat and Meat Product Merchant Wholesalers (42447)
- SIC
- Food And Kindred Products (2000), Sausages & Other Prepared Meat Products (2013), Dairy Products (2020)
- akta.pro primary industry
- Specialty & Functional Packaged Foods (Gluten-Free, Keto, Organic, Medical/Allergen-Friendly) (CRADAAAI)
- akta.pro secondary industry
- Plant-Based & Alternative Proteins (Packaged) (CRADAAAH)
Keywords
Where Pinar Entegre Et ve Un San. A.S. is headquartered
LocationHeadquarters
- HQ city
- İzmir, Kemalpaşa
- HQ country
- Türkiye
- HQ region
- Europe
Markets served
Pinar Entegre Et ve Un San. A.S. business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Distribution channels3 records
Marketing channels7 records
Pinar Entegre Et ve Un San. A.S. product offering
Product offeringCore offering
Pınar Entegre Et ve Un San. A.S. manufactures and distributes branded consumer food and beverage products across three core lines: Pınar Süt (milk, yogurt, cheese, and dairy), Pınar Su ve İçecek (bottled water and beverages), and Pınar Et (sausages, salami, meatballs, burgers, and dried meats). The company also runs the Pınar Online e-commerce platform for direct-to-consumer delivery, alongside multiple specialized sub-brands (Pınar Protein, Pınar Organik, Pınar Denge, Pınar Kido, Pınar Labne, Planty, İllaki) targeting differentiated consumer segments.
Product overview
Pınar is a diversified Turkish food and beverage company organized into three core product lines: Pınar Süt (milk and dairy), Pınar Su ve İçecek (water and beverages), and Pınar Et (meat and processed meat products). The company operates under multiple sub-brands including Pınar Protein (high-protein products), Pınar Denge (lactose-free), Pınar Organik (organic), Pınar Kido (children's), Pınar Labne (cream cheese), and Planty (plant-based). The portfolio includes yogurt, cheese, milk, bottled water, sausages, salami, meatballs, burgers, and plant-based alternatives. Pınar also offers an online ordering service (Pınar Online) for direct-to-consumer delivery.
Differentiator
Problem solved
Functional benefit
Brands
- Pınar Enstitüsü: Non-profit institute established to raise public awareness on food, health and nutrition topics
- Pınar Kido
- Pınar Protein
- Pınar Organik
- Pınar Denge
- Pınar İletişim Merkezi (PİM)
- Engelsiz İletişim Hattı
Products and services
- Pınar Süt (Milk and Dairy Products) Fresh milk, pasteurized milk, yogurt, cheese, and other dairy products sold under the Pınar brand for general consumer households in Türkiye and export markets.
- Pınar Su ve İçecek (Water and Beverages) Bottled water (Pınar Su) and beverage products (including Frii) for general consumer hydration and beverage needs in Türkiye and export markets.
- Pınar Et (Processed Meat Products) Processed meat products including sausages, salami, meatballs, burgers, and dried meats sold under the Pınar Et line for general consumer households in Türkiye.
- Pınar Protein Protein-focused dairy sub-brand including high-protein strained cheese (Pınar Protein Süzme Peynir) for fitness and health-conscious consumers.
- Pınar Organik
Companies that use Pinar Entegre Et ve Un San. A.S.
Customer profileSegments3 records
Ideal customer profiles3 records
Pinar Entegre Et ve Un San. A.S. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pinar Entegre Et ve Un San. A.S. partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights6 records
Pinar Entegre Et ve Un San. A.S. competitors and assessment
Company assessmentRegional players
- Eker Süt Ürünleri: Turkish dairy producer specializing in yogurt, cheese, and traditional dairy products. Comparable to Pınar's dairy offerings with strong presence in modern retail and HORECA channels.
- Yörükoğlu Süt: Mid-sized Turkish dairy producer focused on cheese and yogurt traditions. Regional competitor to Pınar in Turkish dairy with overlapping product categories but smaller scale.
Broad incumbents
- Unilever: Global CPG incumbent with Turkish ice cream, tea, and food operations. Overlaps with Pınar's beverage and processed food categories and pursues similar mass-market consumer positioning.
- Danone: Global dairy and plant-based beverages multinational with established Turkish operations. Competes with Pınar across yogurt, milk, and functional dairy categories, with significantly larger global scale and R&D resources.
- Lactalis: World's largest dairy group with extensive Turkish operations through acquired brands. Competes with Pınar in cheese, milk, and dairy categories with global scale and strong European brand portfolio.
- Nestlé Türkiye: Global packaged food and beverage multinational with significant Turkish presence across dairy, beverages, and processed foods. Competes with Pınar across multiple categories with global brand budgets and supply chain.
Direct peers
- İçim Süt: Major Turkish dairy processor producing milk, yogurt, cheese, and dairy desserts. Direct competitor to Pınar in packaged dairy with similar mass-market positioning and national distribution.
- Ülker: Turkey's largest packaged food conglomerate (Pladis/Yıldız Holding) producing biscuits, chocolate, dairy, and processed foods. Comparable to Pınar in scale, multi-category structure, and Turkish market dominance.
- SEK Süt: Turkish dairy cooperative producing milk, yogurt, cheese, and dairy desserts under SEK brand. Direct competitor to Pınar Süt in the domestic Turkish dairy market with overlapping product portfolio and retail distribution.
- Tat Gıda: Turkish packaged food company producing canned goods, tomato products, condensed milk, and packaged foods. Domestic peer with similar retail channels and CPG operating model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Pinar Entegre Et ve Un San. A.S. social profiles
Digital presencePinar Entegre Et ve Un San. A.S. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pinar Entegre Et ve Un San. A.S. leadership team
Management profileNumber of profiles
Pinar Entegre Et ve Un San. A.S. subsidiaries and ownership
Company hierarchySubsidiaries3 records
Pinar Entegre Et ve Un San. A.S. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pinar Entegre Et ve Un San. A.S. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pinar Entegre Et ve Un San. A.S.
What does Pinar Entegre Et ve Un San. A.S. do?
Pınar Entegre Et ve Un San. A.S. manufactures and distributes branded consumer food and beverage products across three core lines: Pınar Süt (milk, yogurt, cheese, and dairy), Pınar Su ve İçecek (bottled water and beverages), and Pınar Et (sausages, salami, meatballs, burgers, and dried meats). The company also runs the Pınar Online e-commerce platform for direct-to-consumer delivery, alongside multiple specialized sub-brands (Pınar Protein, Pınar Organik, Pınar Denge, Pınar Kido, Pınar Labne, Planty, İllaki) targeting differentiated consumer segments.
Is Pinar Entegre Et ve Un San. A.S. a public or private company?
Pinar Entegre Et ve Un San. A.S. is a private company. It is classified as corporate owned and is currently operating.
When was Pinar Entegre Et ve Un San. A.S. founded?
Pinar Entegre Et ve Un San. A.S. was founded in 1983. It employs 251 to 500 people.
Where is Pinar Entegre Et ve Un San. A.S. based?
Pinar Entegre Et ve Un San. A.S. is headquartered in İzmir, Kemalpaşa, Türkiye, in the Europe region.
Who are Pinar Entegre Et ve Un San. A.S.'s main competitors?
Regional players on record are Eker Süt Ürünleri and Yörükoğlu Süt. Broad incumbents are Unilever, Danone, Lactalis and Nestlé Türkiye. Direct peers are İçim Süt, Ülker, SEK Süt and Tat Gıda.
Does Pinar Entegre Et ve Un San. A.S. have an API?
No public API is recorded for Pinar Entegre Et ve Un San. A.S..
What industry is Pinar Entegre Et ve Un San. A.S. in?
Pinar Entegre Et ve Un San. A.S.'s product category is Consumer Food Products. Its primary akta.pro industry code is CRADAAAI, Specialty & Functional Packaged Foods (Gluten-Free, Keto, Organic, Medical/Allergen-Friendly), with a secondary code of CRADAAAH, Plant-Based & Alternative Proteins (Packaged). Its NAICS code is 311 and its SIC code is 2000.