Pippen

What Pippen does

Pippen AI Corporation is a Toronto-based, physician-built AI documentation platform focused exclusively on Canadian family medicine. Founded in June 2023 by community family physician and clinic owner Amjed (AJ) Kadhim-Saleh and PhD epidemiologist (data science/AI) Mary Aglipay, the company operates the Pippen AI platform at app.pippen.ai alongside companion desktop applications (Pippen Companion App for Windows and Mac) and a Chrome Extension, all targeting the reduction of administrative burden in primary care.

The core product layers ambient voice-to-text transcription with speaker diarization, automated generation of SOAP notes, referral letters, billing and diagnostic code suggestions (including OHIP-specific FHO/FHN acuity modifiers), and a Beta clinical decision support module for differential diagnosis and treatment options. The technology stack combines advanced third-party large language models with proprietary algorithms and curated medical datasets, supporting English, French, Spanish, Cantonese, Mandarin, Korean and Hindi. Pippen integrates natively with TELUS PS Suite EMR via an embedded Companion App and Toolbar, with planned integrations for OSCAR Pro, CHR, Accuro and PointClickCare. The platform is PHIPA, PIPEDA, HIA and SOC 2 Type II compliant, with data hosted exclusively in Canada, and has been pre-qualified under Canada Health Infoway's AI Scribe Program for up to 10,000 funded one-year licenses nationally.

Pippen operates a freemium go-to-market: a free tier with unlimited scribing and dictation (no credit card required) serves as an acquisition funnel, while a Premium tier at $800/year (or $66.67/month) unlocks unlimited customizable templates, referral letter generation, AI clinical insights, billing optimization and the Chat with Pippen assistant. Distribution combines self-serve product-led growth with enterprise channel sales through the Canada Health Infoway program and deep EMR partnership with TELUS PS Suite. The company remains privately held with no disclosed institutional funding, headcount, or revenue.

Name

Pippen

Legal name

Pippen AI Corporation

Website

https://pippen.ai

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Pippen AI is a Toronto-based, physician-built AI documentation platform for Canadian family physicians, offering ambient scribing, SOAP notes, referral letters, billing optimization, and clinical decision support. It operates on a freemium model with a $800/year Premium tier and integrates directly with TELUS PS Suite EMR.

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription - Premium Tier: Annual subscription at $800/year providing unlimited access to all features including unlimited scribing, dictation, customizable templates, referral letter generation, AI clinical insights, billing code suggestions, and Chat with Pippen. Monthly option at $66.67/mo available.
2. Freemium - Free Tier: Free tier offering unlimited scribing and dictation with no credit card required. Limited to 2 customizable templates. Serves as acquisition channel for premium conversion.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Pippen is an AI-powered physician assistant built specifically for Canadian family physicians that provides ambient AI scribing (real-time voice-to-text transcription of patient encounters), generates structured SOAP notes, drafts referral letters, and offers clinical decision support including differential diagnosis, treatment options, and billing/diagnostic code optimization. The platform is delivered as a web application at app.pippen.ai with desktop apps, a Chrome extension, and embedded EMR integrations that enable hands-free documentation during patient visits.

Product overview

Pippen AI is a physician-built AI-powered platform designed specifically for Canadian family doctors, delivered as a unified SaaS product at app.pippen.ai. The core Pippen AI platform provides ambient AI scribing (real-time voice-to-text transcription of patient encounters), AI-generated SOAP notes and referral letters, clinical decision support (differential diagnosis, treatment options — Beta), billing and diagnostic code optimization, and an interactive chat assistant. It is available via web platform and companion integrations. The Pippen Companion App (Windows/Mac) provides a native desktop integration with TELUS PS Suite EMR, enabling Pippen to run embedded within the EMR workflow without window switching. The Pippen AI Toolbar extends PS Suite with in-EMR access to Pippen's AI features. The Pippen Chrome Extension brings the full Pippen experience into browser-based EMRs such as OSCAR Pro and CHR. The platform operates on a Free tier (unlimited scribing, 2 templates) and a Premium tier ($800/year) that adds unlimited templates, referral letter generation, AI clinical insights, billing code suggestions, and Chat with Pippen.

Differentiator

Problem solved

Functional benefit

Products and services

• Pippen AI (Core Platform) AI-powered physician assistant built by physicians for Canadian family doctors. Provides ambient AI scribing for real-time patient encounter transcription, AI-generated SOAP notes and referral letters, clinical decision support (differential diagnosis, treatment options), billing and diagnostic code optimization, and interactive chat — delivered as a web platform at app.pippen.ai with audio and text input modes.
• Pippen Companion App (Windows & Mac) Desktop application for Windows and Mac that integrates directly with TELUS PS Suite EMR, enabling Pippen to be used without leaving the EMR interface. Features include faster note transfers without copy/paste, direct control of templates, microphone, and language within the app, embedded workflow, and headset support for virtual visits.
• Pippen AI Toolbar (PS Suite) Toolbar installed directly inside TELUS PS Suite EMR that enables seamless integration with Pippen, allowing physicians to access AI scribing and note generation without switching between applications.
• Pippen Chrome Extension Browser extension that brings full Pippen AI capabilities (real-time scribing, referral letters, billing optimization, clinical insights) directly into browser-based EMRs such as OSCAR Pro and CHR. Enables launching Pippen inside the EMR, recording encounters, pulling chart context, generating notes, and transferring them back with a single click.

Quantifiable outcome

• Reduces documentation time by up to 75%
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability10 records

Feature12 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Canada Health InfowaycoreStrategic or Co-development Partner · 7 May 2025Pippen was selected as one of pre-qualified vendors for Canada Health Infoway's AI Scribe Program, a national initiative providing up to 10,000 fully funded one-year licenses for AI-powered documentation tools to eligible primary care clinicians across Canada. This partnership enables Pippen to reach clinicians who may not otherwise afford the technology.
• TELUS PS SuitecoreTechnology or IntegrationDeep integration partnership with TELUS PS Suite EMR enabling Pippen Companion App to work seamlessly within the EMR interface. Includes dedicated toolbar integration allowing physicians to launch Pippen, record encounters, and transfer notes without leaving PS Suite.
• Health Innovation Hub (H2i)minorGTM or Marketing PartnerH2i at University of Toronto supports healthcare innovation. Pippen is listed as a supported company, gaining visibility within the healthcare innovation community.
• Microsoft for Startups Founders HubminorGTM or Marketing PartnerListed as supported company within Microsoft for Startups Founders Hub, potentially providing cloud infrastructure credits and startup support services.
• OntarioMDminorGTM or Marketing PartnerOntarioMD supports digital health adoption among Ontario physicians. Partnership provides credibility and visibility within the Ontario medical community.
• Next AIminorGTM or Marketing PartnerNext Canada AI accelerator program supporting AI startups. Partnership provides mentorship, resources, and visibility for Pippen.
• OCI (Ontario Centres of Innovation)minorGTM or Marketing PartnerOntario Centres of Innovation supports technology commercialization in Ontario. Partnership enhances Pippen's credibility in the Ontario innovation ecosystem.
• University of Toronto EntrepreneurshipminorGTM or Marketing PartnerU of T Entrepreneurship supports startups from the university community. Given co-founder Mary Aglipay's connection to U of T, this partnership provides ecosystem support and credibility.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• DeepScribe: DeepScribe is an AI medical scribe that automates clinical documentation from patient encounters using speech recognition and LLMs, targeting the same primary-care documentation-burden pain point as Pippen.
• Nabla: Nabla is a Montreal-based AI ambient scribe and clinical assistant serving clinicians with similar real-time documentation and note-generation workflows, making it the most directly comparable Canadian competitor to Pippen.
• Abridge: Abridge is a leading AI medical scribe that converts patient-provider conversations into structured clinical notes and is widely deployed across US health systems - direct competition for Pippen in the ambient clinical documentation category.
• Augmedix: Augmedix offers ambient AI medical documentation and live scribe services that convert patient conversations into structured notes, serving the same physician documentation-reduction use case as Pippen.
• Suki AI: Suki AI delivers an AI-powered clinical assistant including ambient scribing and voice-driven note generation for physicians, overlapping with Pippen's AI Scribe, SOAP notes, and clinical insights offering.
• Tali AI: Tali AI is a Canadian AI medical scribe and ambient documentation tool for clinicians, with primary-care overlap comparable to Pippen and shared Canadian market exposure.

Emerging players

• Notable: Notable provides AI-driven ambient documentation, scheduling, and patient outreach tools for healthcare organizations, with partial overlap to Pippen's documentation workflow automation for physician practices.

Broad incumbents

• DAX Copilot by Microsoft: Microsoft's DAX Copilot (inherited from Nuance) is a broadly deployed enterprise ambient AI scribe spanning large US health systems; it overlaps with Pippen's core scribing capability but serves much larger organizations across many specialties.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pippen-ai

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pippen