Naturapack GmbH

What Naturapack GmbH does

Naturapack GmbH, operating under the brand plastikfrei-verpacken.de, is a German B2B e-commerce company founded in 2018 and headquartered in Hövelhof, Germany. It sells a comprehensive range of sustainable, plastic-free packaging materials exclusively to businesses, tradespeople, freelancers, and public institutions (no consumer sales per § 13 BGB), serving customers in Germany and seven neighboring European countries. The portfolio spans corrugated cardboard boxes, paper shipping envelopes, paper and wet-adhesive tapes, paper and honeycomb cushioning, compostable Doypacks, grass-paper products, paper strapping, and related machinery, alongside custom 4-color digital printing across multiple categories.

The product range is built around paper-based and compostable inputs, with several differentiated items including Papair paper air cushions (99% air, 1% recycled paper), grass-paper products (50% grass fiber / 50% recycled paper, with stated 80% water savings), compostable Doypacks with bio-based inner lining, and X-Fill / X-Pad+ on-demand paper cushioning systems. The portfolio carries FSC certification, Blauer Engel, CO2-neutral production claims, home-and-garden compostability, and food-safety certifications. The company has also extended into adjacent Fulfillment Services covering goods acceptance, shipping, and returns processing.

The business model is direct B2B e-commerce with volume-tiered unit pricing (e.g., paper tape from €1.79 to €2.90 per roll depending on volume), free domestic shipping above €250, and flat €19 international shipping to seven EU markets. Revenue is generated through one-time transactional purchases with repeat-purchase potential, supplemented by custom printing and Fulfillment Services billed per inquiry. The company is privately held by founder/Managing Director Eric Klawohn, has 6 employees, and operates without external venture funding.

Name

Naturapack GmbH

Legal name

Naturapack GmbH

Website

https://plastikfrei-verpacken.de

Company type

Private

Operating status

Operating

Short description

Naturapack GmbH is a German B2B e-commerce company (plastikfrei-verpacken.de) founded in 2018 that sells sustainable, plastic-free packaging materials — boxes, envelopes, tape, cushioning, doypacks, and machinery — exclusively to businesses and public institutions across Germany and seven neighboring EU countries.

Ownership category

akta.pro rank

Product category

Sustainable Packaging Materials

NAICS

Corrugated and Solid Fiber Box Manufacturing (322211), Packaging and Labeling Services (56191), Warehousing and Storage (493), Other Paperboard Container Manufacturing (322219)

SIC

Wholesale-Paper & Paper Products (5110), Paperboard Containers & Boxes (2650), Public Warehousing & Storage (4220)

akta.pro primary industry

Packaging, Containers & Shipping Supplies Marketplaces (CRAFAHAJ)

akta.pro secondary industries

Corrugated Packaging & Boxes (RSC, die-cut, bulk bins) (IMAMAHAA), Protective Paper Packaging (Honeycomb, Paper Cushioning, Paper Wrap) (IMALACAH), Flexible Paper Packaging & Wraps (kraft wrap, pouches, laminations) (IMAMAHAF), Material Handling Protective Accessories (Slip Sheets, Corner Boards, Pallet Collars) (IMALAFAN), Value-Added Warehousing Services (Kitting, Labeling, Repack, Light Assembly) (TLALAAAL)

Keywords

• Corrugated cardboard boxes
• Compostable packaging
• Sustainable packaging materials
• Paper-based packaging
• Plastic-free shipping

Headquarters

HQ city

Hövelhof

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Direct B2B e-commerce sales of sustainable packaging materials including cardboard boxes, paper shipping bags, cushioning materials, paper tape, and machinery. Products sold in bulk quantities with volume-based tiered pricing. One-time transaction model with repeat purchase potential.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Naturapack GmbH operates plastikfrei-verpacken.de, a B2B e-commerce platform selling a comprehensive range of plastic-free and sustainable packaging materials to businesses. The portfolio spans corrugated cardboard boxes and folding cartons, paper shipping bags and envelopes, paper tape and wet adhesive tape, paper cushioning systems (X-Fill, X-Pad+), compostable stand-up pouches (Doypacks), honeycomb wrap paper, grass paper products, and paper air cushions. The company also offers fulfillment services for complete logistics outsourcing.

Product overview

Naturapack GmbH operates plastikfrei-verpacken.de as a B2B e-commerce platform offering a comprehensive portfolio of sustainable and plastic-free packaging materials. The product range centers on paper-based packaging solutions including Kartonagen (corrugated cardboard boxes), Versandtaschen (paper shipping envelopes), Papierklebeband (paper tape), Papierpolstersysteme (paper cushioning systems like X-Fill and X-Pad+), Kompostierbare Doypacks (compostable stand-up pouches), Wrap-Wabenpapier (honeycomb wrap paper), and various Füllmaterialien (void fill materials) such as kompostierbare Verpackungschips, Schrenzpapier, and Noppenpolsterpapier. The company differentiates through customizable printing services for packaging materials and offers Fulfillment services for complete logistics outsourcing. Key product categories include Graspapier (grass paper) products, bedruckbare Verpackungen (custom printed packaging), and Luftpolstersysteme (air cushion systems) with a focus on 100% plastic-free and sustainable solutions for businesses shipping goods.

Differentiator

Problem solved

Functional benefit

Products and services

• Lieferscheintaschen & Warnetiketten Delivery note pouches made from 100% paper with self-adhesive closure and warning labels for shipping documentation and safety marking, designed for B2B logistics compliance.
• Kartonagen & Faltkartons Corrugated cardboard boxes and folding cartons including single-wall (1-wellige) and double-wall (2-wellige) variants, Maxibriefkartons, L-Boxen, Fix-Aufrichtekartons, Postboxen, Euroboxen, Stülpkartons, Flaschenkartons, and Versandhülsen for various shipping needs of businesses.
• Versandtaschen & Papierversandtaschen Paper shipping envelopes including standard paper envelopes, Graspapierversandtaschen (grass paper shipping bags), Papierpolstertaschen (paper padded envelopes), Wellpapptaschen, and Vollpapptaschen with various closure options and FSC certification, designed for businesses seeking plastic-free shipping solutions.
• Papierklebeband & Nassklebeband Paper tape and wet adhesive tape products for sealing packages, including standard paper tape, fadenverstärkt (reinforced with thread) variants, and individually printable options in various widths (50mm, 75mm) and colors for B2B packaging operations.
• X-Fill & X-Pad+ Papierpolstersysteme Paper cushioning systems for void fill and product protection during shipping, including X-Fill A with Tischgestell (table stand) and Rollgestell (roll stand), and X-Pad+ paper cushioning rolls in various grammatures. Designed for on-demand cushioning at packing stations.
• Kompostierbare Doypacks (Standbodenbeutel) Compostable stand-up pouches made from Kraft paper with bio-based inner lining and zip closure, available in various sizes (250ml to 1000ml) for food products like tea, spices, and sweets, with viewing window options also available.
• Kompostierbare Verpackungschips Compostable packaging chips made from corn starch (S-form), suitable for light to heavy goods with high recovery forces and antistatic properties, certified for home and garden composting, available in 215-liter boxes for B2B shipping protection.
• Wrap-Wabenpapier 3D honeycomb wrap paper made from 100% recycled paper for cushioning and protecting goods during shipping, available in various grammatures (70-90g/m²) and widths (395mm-500mm) on rolls.
• Schrenzpapier & Rollenpapier 100% recycled paper for filling and wrapping, available on Secare rolls (without core) in various grammatures (80-100g/m²) and widths (50-100cm), including Cleverfill brand products for use with paper cushioning systems.
• Graspapier Produkte Grass paper products including Graspapierkartons and Graspapierversandtaschen, made from 50% fast-growing grass fibers and 50% recycled paper, saving 80% water in production compared to wood-based paper.
• Noppenpolsterpapier Cushioning paper with bubble embossing for shipping protection against transport damage, moisture and corrosion, FSC-certified, made from 100% recycled paper in various widths (50cm-100cm) and grammatures (125g/m²).
• Isolierverpackung (PapCool) Three-part insulation packaging for cooled goods or temperature-sensitive products, available in various sizes from 7.5L to 40L for businesses shipping perishables or temperature-sensitive items.
• Papierluftpolster & Luftpolstermaschinen Paper air cushions (Papair) made from 99% air and 1% recycled paper as sustainable alternative to plastic bubble wrap, including CleverFill Air mini Paper startersets and compatible air cushion machines for B2B shipping operations.
• Umreifungsband aus Papier Paper strapping band compatible with all common strapping machines, made with thin water-based adhesive coating, hot-sealable and suitable for almost any strapping device for B2B bundling and palletizing operations.
• Fulfillment Services Complete logistics process outsourcing including goods acceptance, shipping to customers, and return handling for wholesalers, mail-order companies, and manufacturers seeking end-to-end sustainable fulfillment operations.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Packhelp: European B2B online marketplace for custom-printed and sustainable packaging (boxes, mailers, fillers); most direct overlap with Naturapack's B2B e-commerce catalog and SMB/enterprise customer base.
• Raja Group (Raja GmbH): Leading European B2B packaging distributor offering boxes, protective packaging, and shipping supplies across multiple countries; overlaps directly with Naturapack's catalog and DACH customer base but at much greater scale.
• noissue: B2B e-commerce platform for custom-printed, sustainable packaging (mailers, boxes, tissue); directly comparable to Naturapack's customizable printed packaging positioning and small-business customer focus.
• BioPak: Supplier of compostable and plant-based packaging (cups, containers, bags) for foodservice and retail; comparable sustainable packaging focus with similar B2B distribution model.
• EcoEnclose: US-based B2B e-commerce retailer of sustainable shipping packaging including recycled and reusable mailers, boxes, and tape; comparable sustainable-only catalog and brand-driven positioning.

Emerging players

• nobraex (nobrax): German sustainable packaging specialist offering paper-based shipping solutions; competes with Naturapack in the DACH region on similar plastic-free product lines.

Broad incumbents

• Mondi Group: Global paper and packaging manufacturer with extensive corrugated, kraft paper, and protective packaging product lines; overlaps with Naturapack's product portfolio but operates as upstream manufacturer rather than distributor.
• Smurfit Kappa: Global integrated paper-based packaging producer with strong European presence in corrugated and consumer packaging; competes broadly with Naturapack's portfolio at the product level.
• Igepa Group: European paper and packaging wholesale group distributing a broad portfolio of paper, board, and packaging supplies; comparable distribution channel and customer overlap with Naturapack in the German market.

Others

• Staples Germany: Broad B2B office and packaging supplies retailer operating in Germany; overlaps with Naturapack on shipping boxes, tape, and filler materials for SMBs though without the sustainability-only positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Naturapack.de
• Instagraminstagram.com/naturapack.de

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Naturapack GmbH