Plettner & Brecht Immobilien GmbH

What Plettner & Brecht Immobilien GmbH does

Plettner & Brecht Immobilien GmbH is a Berlin-based real estate services firm operating as a dual-offering broker and auction house, serving property sellers and buyers in Berlin and across Germany. The brokerage arm (Immobilienmakler) mediates residential and commercial properties — including owner-occupied apartments and single-family homes — in Berlin and surrounding areas, while the auction arm (Immobilienauktionen) conducts public property auctions on behalf of sellers, with properties listed throughout Germany. The company runs a standardized quarterly auction schedule (four auctions per year), publishes catalogs six weeks in advance in both printed and digital form, and operates an online property search portal and an Infoletter subscription service for early catalog access. Live auctions are held at Hotel MOA Berlin, Stephanstraße 41.

The company is a 100% wholly-owned subsidiary of Deutsche Grundstücksauktionen AG (DGA) and functions as the Berlin-focused house within DGA's network of five regional auction companies (Sächsische Grundstücksauktionen AG, Norddeutsche Grundstücksauktionen AG, Westdeutsche Grundstücksauktionen AG, Deutsche Internet Immobilien Auktionen GmbH, and Plettner & Brecht). It holds the legally required §34b (auction) and §34c (brokerage) trade licenses issued by Wirtschaftsamt Berlin-Charlottenburg and is fully GDPR/DSGVO compliant. The managing director is Hagen Wehrmeister, and the headcount is five.

The business model is transaction-fee-driven, earning commission on auction sales and on traditional brokerage closings. The company differentiates itself as Berlin's only broker offering both traditional brokerage and auction pathways to sellers, and provides free property valuations as a lead-generation tool. Technology is limited to a Matomo analytics integration, Google Maps for property visualization, and standard social media integrations; no proprietary technology, AI/ML capabilities, or software product is disclosed. Customer segments are not specifically named; instead, the company serves the broad long-tail of property sellers and buyers across Germany, with cumulative auction proceeds of €3.19 billion across 1,537 auctions and 57,189 properties sold over 25+ years.

Name

Plettner & Brecht Immobilien GmbH

Legal name

Plettner & Brecht Immobilien GmbH

Website

https://plettner-brecht.de

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Plettner & Brecht Immobilien GmbH is a Berlin-based real estate broker and auction house, wholly-owned by Deutsche Grundstücksauktionen AG, serving property sellers and buyers in Berlin and across Germany via traditional brokerage and a quarterly public auction model.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage & Auction Services

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Real Estate Auctions (BPAJAEAA)

akta.pro secondary industries

Real Estate Auction Services (FSAEAJAL), Buyer Representation Services (BPAJAAAJ), Luxury & High-End Residential Brokerage (BPAJAAAC)

Keywords

• Real estate brokerage
• Real estate auctions
• Property valuation
• Auction catalogs
• Residential property sales

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Auction commissions: The company earns revenue through commissions on properties sold at auction. Sellers can request free property valuations and choose between auction and traditional brokerage pathways.
2. Brokerage commissions: Traditional real estate brokerage services for residential and commercial properties in Berlin and surrounding areas.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Plettner & Brecht Immobilien GmbH is a Berlin-based real estate services firm that mediates the sale of residential and commercial properties through traditional brokerage (Immobilienmakler) and conducts public real estate auctions (Immobilienauktionen) on a quarterly basis. The firm serves both property sellers (offering free valuations and a choice between auction or traditional sale) and buyers (bidding on properties across Germany), as the Berlin house within the Deutsche Grundstücksauktionen AG network of five regional auction companies.

Product overview

Plettner & Brecht Immobilien GmbH operates as a dual-offering real estate services company, providing both traditional Immobilienmakler (real estate brokerage) services and Immobilienauktionen (real estate auction) services. The company, with over 25 years of experience in the German real estate market, serves as the Berlin-based subsidiary of Deutsche Grundstücksauktionen AG. The core offerings include an online property search portal for auction properties across Germany, free property valuation services, and quarterly auction catalogs available in both digital and printed formats. The company also offers a newsletter subscription service for auction updates.

Differentiator

Problem solved

Functional benefit

Products and services

• Immobilienmakler (Real Estate Brokerage) Traditional brokerage service specializing in the mediation of residential and commercial properties, owner-occupied apartments, and single-family homes in Berlin and surrounding areas.
• Immobilienauktionen (Real Estate Auctions) Public auction services allowing properties to be sold to the highest bidder through live auctions held quarterly in Berlin, covering houses, apartments, land, and commercial properties throughout Germany.
• Auktionskatalog (Auction Catalog) Digital and printed auction catalogs published quarterly, approximately 6 weeks before each auction, featuring available houses, apartments, land, and commercial properties throughout Germany.
• Property Valuation Service Free, no-obligation property valuation service for sellers, offered prior to choosing between the auction pathway and traditional brokerage.

Quantifiable outcome

• EUR 3,190,735,105 in total auction proceeds across 1,537 auctions and 57,189 properties

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Six partnerships are on record, tiered flagship, core and minor.

• Deutsche Grundstücksauktionen AG (DGA)flagshipStrategic or Co-development PartnerParent company and founding member of the DGA auction network. Plettner & Brecht is a 100% subsidiary of DGA, operating as the Berlin-based auction house within the group of 5 regional auction companies.
• Sächsische Grundstücksauktionen AG (SGA)coreStrategic or Co-development PartnerSister company in the DGA network. Catalogs are published separately for each subsidiary, with SGA catalog appearing first in the publication schedule.
• Norddeutsche Grundstücksauktionen AG (NDGA)coreStrategic or Co-development PartnerSister company in the DGA network. Part of the coordinated catalog publication schedule.
• Westdeutsche Grundstücksauktionen AG (WDGA)coreStrategic or Co-development PartnerSister company in the DGA network. WDGA catalog published two weeks after the initial group of subsidiaries.
• Deutsche Internet Immobilien Auktionen GmbH (DIIA)coreStrategic or Co-development PartnerSister company in the DGA network focused on internet-based property auctions.
• ImmoweltminorChannel Partner/ Reseller/ DistributorImmowelt partner badge displayed on website, indicating a listing partnership for property visibility.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Others

• Immowelt: Major German property listing portal and Plettner & Brecht's listing partner. Indirectly comparable as a real estate transaction enabler, but does not itself broker or auction properties.

Broad incumbents

• Engel & Völkers: Established German-headquartered real estate brokerage with strong Berlin presence. Operates a much wider brokerage franchise rather than auctions, but competes for the same sellers and buyers in Berlin.
• Von Poll Immobilien: German premium residential and commercial brokerage with significant Berlin footprint. Competes for traditional listings that Plettner & Brecht would otherwise broker or auction.

Direct peers

• Deutsche Grundstücksauktionen AG: The parent company and founding member of the auction network. Operates the same real estate auction model across Germany and directly shares infrastructure, catalogs and bidder pools with Plettner & Brecht.
• Sächsische Grundstücksauktionen AG: Sister company in the DGA network running parallel regional real estate auctions. Competes for seller mandates but also coordinates catalog timing with Plettner & Brecht.
• Auktionshaus Karhausen: Independent German real estate auctioneer running regular property auctions. Direct competitor for seller mandates outside the DGA network.
• Westdeutsche Grundstücksauktionen AG: Western German DGA sister house. Runs an equivalent auction calendar two weeks offset from the other subsidiaries, directly comparable in business model and target assets.
• Norddeutsche Grundstücksauktionen AG: Northern German sister auction house within DGA. Offers the same quarterly auction cadence and property types, with overlapping bidder audiences.
• Deutsche Internet Immobilien Auktionen GmbH: DGA subsidiary focused on internet-based property auctions. Comparable offering with a digital-first delivery model that overlaps with Plettner & Brecht's online bidding portal.

Emerging players

• McMakler: Berlin-headquartered tech-enabled residential brokerage. Targets the same Berlin property seller with a digital-first model, competing for listings Plettner & Brecht would normally capture through traditional brokerage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/plettner-&-brecht-immobilien-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Plettner & Brecht Immobilien GmbH