Pletscher

What Pletscher does

Pletscher + Co. AG, trading as Pletscherzaun, is a Swiss family-owned manufacturer of fencing, privacy and noise barriers, and outdoor wood and metal products, founded in 1926 in Schleitheim, Canton Schaffhausen, and operating as a typical KMU with approximately 40 qualified employees. The company runs a vertically integrated production chain spanning regional Swiss timber sourcing, vacuum-pressure impregnation (Vakuum-Druckverfahren at 8 bar for 3–8 hours), CNC wood processing, in-house metal fabrication via its sister company Pletscher Metallbau AG, and professional installation services. Its catalog spans more than 2,500 articles, with over 1,000 in stock and distributed through a 19,531 m² warehouse/logistics facility in Oberwiesen, its own Switzerland-wide distribution network, a physical showroom at headquarters, and the larus.ch online shop.

The business serves private homeowners as its primary segment, with secondary exposure to agricultural, industrial/commercial, and public-sector buyers, addressing needs including property demarcation, privacy, noise reduction, garden structures, and playground equipment. Revenue is generated primarily through one-time product sales supplemented by professional installation services and direct e-commerce transactions, with quote-based pricing supported by downloadable catalogs (Preisliste 2026, Holz im Garten 2026). Distribution combines a sales-led go-to-market motion with on-site consultation, CAD-assisted project planning, and modern assembly equipment (mini excavators, earth drills) for installation.

Pletscher holds PEFC and FSC Chain of Custody certifications (2023) and the Lignum Quality Label for pressure-impregnated wood (2026), with a 535 MWh/year solar installation and wood-residual-fired drying kilns underpinning its sustainability positioning. Recent capital expenditure includes a 40-meter rectangular-timber production line commissioned in March 2025 and a new drying chamber commissioned in August 2024, alongside the launch of differentiated products (perforated larch timber) recognized as an IVS Innovationspreis 2026 finalist. The company operates exclusively in Switzerland under private family ownership with no disclosed funding rounds, acquisitions, or external investors.

Name

Pletscher

Legal name

Pletscher + Co. AG

Website

https://pletscherzaun.ch

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

1–10 employees

Short description

Pletscher + Co. AG is a Swiss family-owned manufacturer, founded 1926 in Schleitheim, producing wooden and metal fencing, privacy and noise barriers, garden structures, and outdoor wood products for homeowners, agriculture, commercial, and public-sector buyers across Switzerland.

Ownership category

akta.pro rank

Product category

Wooden Fencing and Outdoor Wood Products

NAICS

Wood Product Manufacturing (321), Sawmills and Wood Preservation (3211)

SIC

Lumber & Wood Products (No Furniture) (2400), Prefabricated Wood Bldgs & Components (2452)

akta.pro primary industry

Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF)

akta.pro secondary industries

Wood Preservation & Pressure Treatment (IMAMABAF), Planing Mills & Lumber Surfacing (IMAMABAE), Outdoor Mounting & Assembly (patio furniture, pergolas, sheds kits) (HSAGAHAI)

Keywords

• Wooden fence manufacturing
• Outdoor wood products
• Privacy screen systems
• Noise barrier walls
• Custom metal fabrication

Headquarters

HQ city

Schleitheim

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Product Sales: Direct sales of fencing, outdoor wood products, metal products, and related outdoor living products to end customers. Manufacturing and processing of wood from raw materials to finished products.
2. Installation Services: Professional assembly and installation services for fences, privacy screens, carports, and other products.
3. Online Shop Sales: Direct e-commerce sales through online shop with over 1,000 articles available at shop.larus.ch.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Pletscher + Co. AG manufactures and installs wooden, metal, plastic, and aluminum fences together with related outdoor wood products — privacy screens, EMPA-tested noise barriers, doors and gates, pergolas, carports, garden and log houses, playground equipment, and decking/docks. The company operates its own wood and metal production in Schleitheim, runs a vacuum-pressure wood impregnation plant for long-term durability, offers custom fabrication combining wood and metal through its sister company Pletscher Metallbau AG, and provides professional installation across Switzerland with its own logistics network.

Product overview

Pletscher + Co. AG is a Swiss fence and outdoor wood products manufacturer founded in 1926, operating as a typical SME/family business with approximately 40 qualified employees. The company operates as a unified product portfolio encompassing fence manufacturing (wood, metal, plastic, aluminum), privacy and noise barriers, outdoor structures (pergolas, carports, garden houses), playground equipment, and floor/decking solutions. The product ecosystem is supported by in-house wood and metal production, pressure impregnation services, professional installation, and logistics operations. The company processes local Swiss wood from nearby forests through its own production facilities, offering over 2,500 articles with over 1,000 in stock. Products are distributed under the Pletscherzaun brand for fencing and larus.ch brand for garden/house products, with custom fabrication capabilities and a sister company (Pletscher Metallbau AG) for metal work combinations.

Differentiator

Problem solved

Functional benefit

Brands

• larus.ch: Protected brand name for garden wood products, carports, and garden houses catalog.
• Pletscher Holz

Products and services

• Holzzäune (Wooden Fences) Wooden fence product line including Palisadenzaun (palisade), Kreuzzaun/Jägerzaun (cross/hunter), Staketenzaun (picket), and Weidzaun/Lattenzaun (pasture/lath), made from locally sourced wood with vacuum-pressure impregnation for outdoor durability. Sold to homeowners, agriculture, and commercial customers across Switzerland.
• Metallzäune (Metal Fences) In-house manufactured metal fences including Knotengitterzaun (knot fence), Gittermattenzaun (grid panel), Diagonal-Drahtgeflechtzaun (diagonal wire mesh), and aluminum fences, produced for security, perimeter, and decorative applications.
• Kunststoffzaun/-wand (Plastic Fence/Wall) Plastic fencing and wall products for outdoor applications.
• Sichtschutzwand (Privacy Screen) Wooden privacy screens in various styles (palisade round wood, larch or pressure-impregnated spruce/fir) with horizontal, vertical, alternating, or overlapping arrangements for residential and commercial privacy.
• Lärmschutzwand (Noise Barrier) Wooden noise barriers tested by EMPA for acoustic performance, available in various configurations for sound reduction along roads, at industrial sites, and for residential properties.
• Türen/Tore (Doors and Gates) Wooden and metal doors and gates including Freitragende Konsolschiebetore (cantilever sliding gates) for residential, agricultural, and industrial applications.
• Pergolen / Unterstände (Pergolas and Shelters) Wooden pergolas and outdoor shelters in various configurations using raw, pressure-impregnated, or painted larch wood.
• Carport / Fahrzeugunterstände (Carports and Vehicle Shelters) Carports and vehicle shelters available as single, double, or attached units with flat, hip, or gable roofs, with or without storage rooms.
• Gartenhäuser / Blockbohlenhäuser (Garden Houses / Log Houses) Garden houses ranging from children's playhouses to substantial log houses, sourced from long-term production partners and sold under the larus.ch brand.
• Spielgeräte (Playground Equipment) Playground equipment including swings, seesaws, slides, sandboxes, and playhouses in wood or metal, suitable for both public and private use.
• Bodenrost / Dielen / Bootssteg (Floor Grates, Decking, Docks) Wooden floor systems, decking, and dock solutions with substructure for outdoor use.
• Spezialanfertigungen (Special Custom Products) Custom-made special products including curved picket fences, combinations of wood and glass, and other bespoke solutions produced to order.
• Kundenspezifische Anfertigungen (Custom Fabrication) Custom fabrication of garden furniture, trellises, flagpoles, toy cabinets, bicycle stands, and special combinations of wood and metal.
• Montage (Professional Installation Services) Professional installation services for fences, privacy screens, carports, and other Pletscher products, performed by experienced staff using modern equipment including mini excavators and earth drilling equipment.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Pletscher Metallbau AGcoreStrategic or Co-development PartnerSister company specializing in metal construction. Enables combination of wood and metal products, allowing for custom solutions like metal fence posts with wooden elements, metal frames for wooden gates, etc.
• Larus.chcoreChannel Partner/ Reseller/ DistributorProtected brand name for online sales of garden wood products, carports, and garden houses. Online shop accessible at shop.larus.ch with comprehensive catalog of over 1,000 articles.
• Pletscherholz.chminorChannel Partner/ Reseller/ DistributorPartner website for wood products complementary to fencing business.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Others

• Hasslacher Norica Timber: Austrian sawmill and timber products group producing sawn timber, glued laminated timber, and cross-laminated timber; overlaps with Pletscher in sawmilling and wood preservation but sells into construction B2B rather than consumer fencing and outdoor living.
• JAF / Frischeis Gruppe: Central European wood products wholesaler and distributor serving timber, panel, and installation customers across Austria, Czechia, and neighboring markets; functions as a complementary supply and channel partner in the European wood outdoor products value chain.
• Binderholz: Austrian family-owned integrated wood products company operating sawmills and engineered wood (CLT, GLT, BBS) production at industrial scale; thematically related to Pletscher through wood-processing capability but not a direct competitor in fencing or outdoor living.

Direct peers

• Zaunteam: Swiss fence-specialist retail and installation franchise network with multiple locations serving residential and commercial customers; directly comparable to Pletscher in fence, privacy screen, and gate products and in B2C-oriented Swiss go-to-market.

Broad incumbents

• Betafence: Belgian global fencing manufacturer with broad portfolio spanning residential, industrial, and high-security fencing systems across Europe and beyond; competes with Pletscher in wood and metal fencing but with much larger geographic and B2B footprint.
• Heras: Listed European perimeter-protection specialist headquartered in the Netherlands manufacturing fencing, gates, and access-control solutions at industrial scale; overlaps with Pletscher in fence products but operates at significantly larger B2B/security scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/pletscherzaun
• LinkedInlinkedin.com/company/pletscher

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pletscher