PLUIE ET VIE

What PLUIE ET VIE does

PLUIE ET VIE is a Martinique-based provider of residential rainwater harvesting and recovery systems, founded in 2008 and operating as a privately held SARL under sole owner Olivier Gabelus. The company serves individual homeowners in Martinique, designing and installing turnkey systems that capture, filter, and store rooftop rainwater for non-potable household uses including toilets, washing machines, garden irrigation, and outdoor cleaning. Its value proposition targets the specific pain points of the Martinique market — diminishing potable water resources, frequent network outages, the dry-season carême, and rising water costs — promising customers more than 50% reduction in water bills along with water independence during supply interruptions.

The company's product architecture centers on a proprietary hardware stack: the RAINPLUG triple-level treatment module, food-grade UV-treated PEHD storage tanks, and a 315-micron sieve filter for pre-storage filtration. These components are bundled into two service packages — Pack Jardin (outdoor-only) and Pack Jardin/Maison (full household integration with WC and washing machine) — and sold as turnkey installations that include civil works, slab, electrical, and plumbing. The company is NF EN 1717-compliant and offers a decennial (10-year) warranty on all installations. After-sales revenue comes from reactive maintenance support and recurring maintenance contracts, supported by the company's active monitoring of more than 3,000 installed systems.

PLUIE ET VIE operates a sales-led, direct-to-consumer go-to-market: customers receive free personalized studies and quotes from in-house expert advisors, with the company attending the annual Foire Expo trade show in Martinique to generate leads. Pricing is quote-based and not publicly disclosed, but a disclosed financing example shows a Pack Jardin/Maison installation priced at approximately €4,070 including VAT, payable over 30 monthly installments at 0% TAEG through a financing partnership with Crédit Moderne Antilles. The company is entirely focused on Martinique with no disclosed presence in other French overseas departments or Caribbean markets.

Name

PLUIE ET VIE

Legal name

PLUIE ET VIE

Website

https://pluie-et-vie.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

PLUIE ET VIE is a Martinique-based provider of residential rainwater harvesting and recovery systems, founded in 2008. The company designs, installs, and maintains turnkey rainwater collection systems for individual homeowners, with over 3,000 installations completed and actively monitored.

Ownership category

akta.pro rank

Product category

Residential Water Management Services

NAICS

Water and Sewer Line and Related Structures Construction (23711)

SIC

Water, Sewer, Pipeline, Comm & Power Line Construction (1623)

akta.pro primary industry

Water Softener, Filtration & Treatment System Installation (HSAOAAAH)

akta.pro secondary industry

Drip Irrigation Installation & Maintenance (Gardens/Planters) (HSAIAEAE)

Keywords

• Rainwater harvesting systems
• Rainwater recovery solutions
• Residential water management
• Rainwater filtration systems
• Rainwater storage installation

Headquarters

HQ city

Le Lamentin

HQ country

Martinique

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Rainwater Harvesting System Sales and Installation: One-time sale and professional installation of complete rainwater recovery systems including storage tanks, filtration equipment, RAINPLUG module, and plumbing connections to WC, washing machine, and outdoor faucets. Turnkey installation includes earthwork, slab, electrical connections, and plumbing.
2. Maintenance Services: After-sales service with reactive support and maintenance contract ensuring long-term system functionality. Includes consumables maintenance.
3. System Monitoring: Company monitors over 3000 installed systems, likely including monitoring and support services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

PLUIE ET VIE designs, sells, and installs complete turnkey rainwater harvesting and recovery systems for residential homeowners in Martinique. The systems comprise the proprietary RAINPLUG triple-level treatment module, PEHD food-grade storage tanks, and a 315-micron sieve filter, delivered with earthwork, slab, electrical, and plumbing work under a decennial warranty. The company also provides ongoing maintenance contracts and remote monitoring of its installed base of 3,000+ systems.

Product overview

PLUIE ET VIE is a turnkey rainwater harvesting and recovery service provider operating since 2008 in Martinique. The company offers a unified product portfolio centered on proprietary hardware components—the RAINPLUG treatment module, PEHD storage tanks, and 315-micron sieve filter—that together form a complete rainwater recovery system. These components are bundled into two service packages: Pack Jardin (outdoor use only) and Pack Jardin/Maison (full household integration including WC and washing machine). The company provides complete installation services including civil work, electrical connections, and plumbing, accompanied by financing options and long-term maintenance contracts.

Differentiator

Problem solved

Functional benefit

Brands

• RAINPLUG: Exclusive module at the core of the rainwater recovery system, providing triple-level treatment to deliver odourless, colourless, and hygienically impeccable water.

Products and services

• Pack Jardin Entry-level residential rainwater harvesting package covering garden irrigation, surface cleaning, vehicle washing, and a reserve tank for outdoor use. Sold and installed as a turnkey solution for individual homeowners in Martinique.
• Pack Jardin/Maison Comprehensive residential rainwater harvesting package combining outdoor uses (garden irrigation, surface cleaning, vehicle washing, reserve tank) with indoor connections to toilets and washing machines. Delivered as a turnkey key-in-hand installation including earthwork, slab, electrical, and plumbing for individual homeowners in Martinique.
• Maintenance and After-Sales Service Contract Recurring maintenance and after-sales service contract for installed rainwater harvesting systems, including reactive support and consumables maintenance to ensure long-term operation of the customer's system.

Quantifiable outcome

• Water bill reduction of more than 50%
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Stormsaver: UK-based installer of commercial and residential rainwater harvesting systems serving British projects. Comparable turnkey residential and commercial model but operating in a different geographic market than Martinique.

Broad incumbents

• Watts Water Technologies: Global manufacturer of water treatment, filtration and plumbing components, including point-of-entry and rainwater harvesting solutions. Major incumbent offering overlapping filtration and treatment technology to residential and commercial markets.
• Veolia Water Technologies: Major water and wastewater services operator serving municipal and industrial customers. Adjacent rather than direct: substantially larger scale and industrial focus, but a credible strategic acquirer of residential rainwater specialists.
• Culligan International: International water treatment company offering residential filtration, softening and conditioning products via dealer networks. Comparable end-customer (homeowner) and overlapping residential water treatment positioning.

Direct peers

• Kingspan Water & Energy: Global manufacturer of packaged rainwater harvesting systems (tanks, filters, pumps) sold through certified installers for residential and commercial buildings. Most direct peer: same end-customer profile (homeowners seeking bill reduction and water independence) and overlapping product architecture including storage tanks and filtration modules.
• WISY AG: German specialist in rainwater filtration and harvesting components, including self-cleaning filters and storage tanks marketed to installers and end customers in Europe. Directly comparable technology stack (sieve/mesh pre-filters, PE storage tanks, treatment modules) and reliance on a network of installation partners.
• Otto Graf (Graf): Manufacturer of Carat underground polyethylene rainwater storage tanks and complete rainwater harvesting packages, distributed through installers across Europe. Overlapping product line (PE tanks, filters, complete packs) and same go-to-market via specialist residential installers.
• 3P Technik Filtersysteme: Specialist in rainwater filters, calmed inlets and tank accessories, supplying residential system integrators. Narrow but directly comparable technology stack (pre-tank filtration and cleaning) and similar installer-led model.
• Rain Harvesting Pty Ltd: Australian supplier of rainwater harvesting components (tanks, filters, first-flush diverters, pumps) sold through a network of installers and direct to homeowners. Comparable component catalog and customer base focused on residential water savings.

Emerging players

• ACO Group: Provider of drainage, stormwater management and rainwater harvesting solutions primarily serving civil and residential infrastructure projects. Overlaps on the rainwater and stormwater capture side, with broader portfolio beyond residential systems.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/pluie-et-vie

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PLUIE ET VIE