Polot Media

What Polot Media does

Polot Media Sp. z o.o. Sp. k. is a privately held Polish television production company headquartered in Wrocław with an additional office in Warsaw. Founded in 2008 by Okił Khamidov and Tamara Aagten-Margol under the former name Tako Media, the company produces TV series, paradocumentaries (docu-fiction), teleturnieje (game shows), and feature films, with a catalog of 50+ programs and 6,000+ episodes delivered since inception. Its core technology is end-to-end television production supported by company-owned infrastructure: a 1,600 sqm studio, a 50-vehicle mobile fleet enabling deployment of up to 14 simultaneous production crews, and 10 in-house editing and color-grading suites. The company pioneered the paradocumentary format in Poland with franchises including 'Dlaczego ja?', 'Trudne sprawy', and 'Pamiętniki z wakacji'.

Polot Media operates a B2B sales-led commercial model, producing and licensing content primarily to Polish broadcasters — chiefly Polsat, TV4, and Polsat Box — under commissioned, co-production, and licensing arrangements. Revenue streams include production fees, co-production shares, licensing royalties on completed programs, and one-time licenses for cinema releases such as 'MISFIT'. Distribution is concentrated through direct sales to Polish broadcasters, with a small but demonstrated international footprint via the Ukrainian-language co-production 'Jaka to melodia' for TRK Ukraina. Additional revenue channels include government-commissioned informational programming in partnership with the Polish Ministry of Finance (tax/financial literacy series) and the Ministry of Health (children's health awareness content), along with adapted international formats such as the BBC's 'Commercial Breakdown' (localized as 'Łowcy skarbów') and Brazil's 'Porta dos Fundos'.

Since 2021 Polot Media has operated as a subsidiary of Polsat Group (Grupa Polsat Plus), Poland's largest private media conglomerate, which simultaneously serves as its primary distribution partner. The integrated ownership structure gives the company stable commissioning volume and in-group distribution, while concentration of customer relationships on a single corporate parent is the dominant commercial risk factor. Marketing is B2B-focused, with the company's website and Facebook pages as primary channels, and the company operates from a Wrocław production headquarters with a Warsaw sales/coordination office.

Name

Polot Media

Legal name

Polot Media Sp. z o.o. Sp. k.

Website

https://polotmedia.pl

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Polot Media is a Polish television production company founded in 2008 and owned by Polsat Group since 2021. It produces series, paradocumentaries, and game shows for Polish broadcasters Polsat, TV4, and Polsat Box, operating from a company-owned studio in Wrocław.

Ownership category

akta.pro rank

Headquarters

HQ city

Wrocław

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. TV Production Sales to Broadcasters: Polot Media produces TV series, docu-fiction programs, teleturnieje (game shows), and other content which is sold or co-produced with broadcasters such as Polsat, TV4, and Polsat Box. Revenue is generated through production fees, co-production shares, and licensing of finished programs to Polish and international TV channels.
2. Film Production (Cinema): Production of feature films for cinema distribution, such as 'MISFIT' — the first Polish film starring popular YouTubers, released in cinemas.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Core offering

Polot Media is a Polish television production company that produces and delivers TV series, paradocumentary programs, game shows (teleturnieje), reality shows, and feature films for Polish TV broadcasters such as Polsat, TV4, and Polsat Box. The company operates end-to-end production capabilities including a 1,600 sqm television studio, 14 simultaneous production crews, 10 editing suites, and a 50-car mobile fleet, and has produced over 6,000 episodes across 50+ programs since 2008. Since 2021, it operates as part of the Polsat Group.

Differentiator

Problem solved

Functional benefit

Products and services

• Krew (TV Series) A psychological thriller series full of family secrets with a star-studded cast. Produced for Polish broadcasters including Polsat.
• Zdrada (TV Series) A crime/social thriller series featuring hot passion, forbidden love and dark dealings with a distinguished cast. Produced for Polish TV.
• Grzechy sąsiadów (TV Series) An adaptation of Dutch crime author Saskia Noort's bestselling thriller, directed by Borys Lankosz.
• Powrót do życia (TV Series) A dark yet humorous, thoroughly true but also absurd story about second chances, forgiveness, and small things that grow into the realm of dreams.
• Łowcy skarbów (TV Game Show) Polish version of the international hit 'Cash or Trash', which has aired for years in Germany, France, the UK, the Netherlands and Italy. Aired on TV4 and Polsat.
• Sługa Narodu (TV Series) A humorous and instructive story about a history teacher who unexpectedly wins presidential elections and becomes the leader of a nation in one day. Aired on Polsat.
• Pamiętniki z wakacji 2024 (Paradocumentary Series)

Quantifiable outcome

• Over 6,000 episodes of popular TV productions produced between 2008 and 2021
• +2 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• Polsat (Polsat Group)flagshipChannel Partner/ Reseller/ DistributorSince 2021, Polot Media has been part of the Polsat Group — Poland's major media and telecommunications conglomerate. Polsat Group is the primary broadcaster and distribution partner for Polot Media's productions, commissioning and airing content across Polsat, TV4, and Polsat Box platforms.
• TRK UkrainacoreChannel Partner/ Reseller/ DistributorPolot Media (under Tako Media) produced the Ukrainian version of 'Jaka to melodia' for TRK Ukraina — the company's first international co-production. The production was shot in Poland in Ukrainian language with Ukrainian participants. This co-production boosted TRK Ukraina's viewership ranking from 7th to 2nd place.
• Ministerstwo Finansów (Ministry of Finance)coreStrategic or Co-development PartnerPolot Media produced 'Sąsiedzkie porachunki' (Neighbors' Feud) — a comedy miniseries about taxes and personal finances — in official cooperation with Poland's Ministry of Finance. The series provides educational content on tax compliance and financial literacy in an entertaining format.
• Ministerstwo Zdrowia (Ministry of Health)coreStrategic or Co-development PartnerPolot Media produced 'Dzieci na tropie prawdy' (Children on the Trail of Truth) in cooperation with Poland's Ministry of Health. The program promotes healthy lifestyle and raises children's awareness about the health impacts of excessive sugar consumption (diabetes, obesity, dental caries).

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Fremantle: Fremantle is a global entertainment group producing scripted, unscripted and entertainment programming, including game shows and reality formats. Comparable to Polot Media as a TV production house with format licensing capabilities, but operating across many more geographies.
• Endemol Shine (Banijay): Banijay's Endemol Shine is the world's largest independent TV content producer and distributor, with deep involvement in reality, game shows and scripted formats. Polot Media operates in the same format-development and global-format-adaptation space but at a far smaller, Poland-anchored scale.
• ITV Studios: ITV Studios is a major international TV production and distribution business producing scripted and unscripted content worldwide. Like Polot Media, it sits as a production arm leveraging broadcaster relationships, but at materially larger scale and across multiple territories.
• MTG (Modern Times Group): MTG is a Nordic-based international entertainment group operating esports, gaming and content production businesses. It overlaps with Polot Media as a TV and digital content producer, though its center of gravity and genre mix are different.
• All3Media: All3Media is a leading global independent television production group producing entertainment, drama, and factual programming across multiple markets. Comparable to Polot Media's genre breadth and format-development model, but at significantly larger, multi-territory scale.
• TVN Warner Bros. Discovery: TVN is Poland's largest private broadcaster and a key commissioning client for domestic production houses. While primarily a broadcaster rather than a producer, its commissioning patterns and internal production push directly shape the competitive landscape for Polot Media.

Regional players

• Beta Film: Beta Film is a leading German-based TV production and distribution company with a strong scripted and format catalog across Europe. Comparable to Polot Media as a regional European production/distribution business, but with a German rather than Polish core.

Direct peers

• Akson Studio: Akson Studio is a Polish independent production company specializing in film and television projects, including series for major Polish broadcasters. It competes with Polot Media in the same Polish commissioning market with similar production capabilities.
• ATM Grupa: ATM Grupa is one of Poland's largest independent television production groups, producing drama, series and entertainment programming for Polish broadcasters. It is the most direct comparable to Polot Media in terms of domestic broadcaster-focused production model, scale, and genre breadth.
• Opus Film: Opus Film is one of Poland's leading film and television production companies with long-standing relationships with Polish broadcasters and a significant film slate. It is directly comparable to Polot Media as a domestic Polish production house operating across series, formats and cinema films.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/takomedia
• LinkedInlinkedin.com/company/polot-media

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Polot Media