PONG

Name

PONG

Legal name

PONG AGENCY

Website

https://pong.com.mx

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

PONG AGENCY is a Mexico City-based creative agency founded in 2010 that develops advertising campaigns, marketing communications, and graphic design for business clients across LATAM on a project-based professional services model.

Ownership category

akta.pro rank

Product category

Creative Agency Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Shopper/Commerce Creative Agencies (Retail & Marketplace Creative) (MPAAAAAH)

Keywords

• Advertising campaigns
• Marketing communications
• Graphic design services
• Creative agency services
• Brand communications

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Creative Agency Services: As a creative agency, PONG generates revenue through project-based engagements, creating advertising campaigns, marketing communications, and graphic design solutions for clients seeking to solve business challenges through communication and creativity.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

PONG AGENCY is a creative agency that develops advertising campaigns, marketing communications, and graphic design solutions for business clients. The agency focuses on helping companies overcome business challenges through communication and creativity, delivering project-based creative services rather than software or technology products.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising Campaign Development Development of advertising campaigns for business clients seeking to communicate their message to target audiences and overcome business challenges through creative communication.
• Marketing Communications Strategy and execution of marketing communications solutions for businesses, focused on cohesive communications that drive business results.
• Graphic Design Graphic design services delivered as part of creative engagements for business clients, supporting advertising campaigns and marketing communications initiatives.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Grey Mexico: Grey Mexico is the Mexican operation of Grey Global Group, offering creative advertising, brand activation, and integrated communications. It competes in the same Mexican creative-advertising services category that PONG operates in, with the backing of a global holding company.
• McCann Mexico: McCann Mexico is the Mexican operation of McCann Worldgroup, a global advertising network offering advertising, media, and integrated marketing services. It is comparable as a same-market creative/advertising services provider, though it operates at significantly larger scale and serves multinational clients.
• Ogilvy Mexico: Ogilvy Mexico is the Mexican arm of WPP's Ogilvy network, offering full-service advertising, PR, and creative communications across Mexico. It competes for the same client budgets as PONG but at much larger scale and with multinational reach.
• TBWA Mexico: TBWA Mexico is the Mexican operation of TBWA\\Worldwide, a global advertising network known for disruptive creative work. It operates in the same Mexican advertising-creative market as PONG, addressing overlapping client needs with network-level scale.
• BBDO Mexico: BBDO Mexico is the Mexican operation of the global BBDO advertising network, providing creative campaigns, brand strategy, and integrated communications. It overlaps with PONG's service offering in advertising and marketing communications for the same Mexican client base.
• Publicis Mexico: Publicis Mexico is the Mexican operation of Publicis Groupe, providing advertising, media, digital, and creative services. It competes with PONG for Mexican advertising budgets but offers a broader portfolio through its parent network's resources.
• Leo Burnett Mexico: Leo Burnett Mexico is the Mexican arm of Publicis Groupe's Leo Burnett network, delivering creative campaigns, brand building, and integrated marketing. It is comparable in service scope and Mexican-market focus, but operates as part of a global holding company's portfolio.
• DDB Mexico: DDB Mexico is the Mexican outpost of DDB Worldwide, a global advertising network offering creative campaign development and brand strategy. It provides the same core service (creative advertising) for Mexican clients that PONG serves, while operating at network scale.

Direct peers

• Madre: Madre is an independent Mexican creative agency producing campaigns, branding, and marketing communications for local and international clients. It is directly comparable to PONG as a fellow Mexico City-based boutique competing for the same SME and mid-market creative briefs.
• Circus: Circus is one of Mexico's most awarded independent creative agencies, offering advertising, branding, content, and digital campaigns. It is a direct comparable peer to PONG given the same Mexican boutique positioning, full-service creative offering, and target market of local brands seeking distinctive creative work.

Market position

Customer concentration

• LinkedInlinkedin.com/company/pong

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PONG