Apotheke Dr. Portmann

Name

Apotheke Dr. Portmann

Legal name

Apotheke Dr. Portmann AG

Website

https://portmann.ch

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Retail Pharmacy

NAICS

Pharmacies and Drug Retailers (456110)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

Mail-Order & Home Delivery Pharmacies (HLAFALAD)

akta.pro secondary industries

Health & Pharmacy Omnichannel (CRAFAEAK), Telepharmacy & Prescription Fulfillment Marketplaces (HLALALAF)

Keywords

• Retail pharmacy services
• Pharmaceutical dispensing
• Health consultations
• Medical equipment rental
• Online pharmacy shop

Headquarters

HQ city

Interlaken

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Retail Pharmacy Sales: In-store sales of prescription medications, over-the-counter products, cosmetics, and health supplies at the physical pharmacy location in Interlaken
2. Online Shop Sales: E-commerce sales through www.portmann.ch including perfumes, cosmetics, and pharmacy products with shipping across Switzerland and Liechtenstein
3. Medical Equipment Rental: Rental of Krankenmobilien (medical equipment and aids) including wheelchairs, beds, and rehabilitation equipment with home delivery in the Interlaken area
4. Delivery Services: Free local delivery in Interlaken and Bödeli region; paid delivery across Switzerland starting at CHF 9, free over CHF 70
5. House Specialties (Hausspezialitäten): Proprietary pharmaceutical preparations developed in-house including Bimboderm baby cream, herbal teas, EIGERSONNE sunscreen, and various medicinal preparations

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Apotheke Dr. Portmann is an independent retail pharmacy that dispenses prescription and over-the-counter medications and provides in-pharmacy health services (netCare consultations, vaccinations, wound care, CRP testing, incontinence and tick counselling) to walk-in customers in Interlaken. It supplements in-store dispensing with an e-commerce shop (portmann.ch) shipping across Switzerland and Liechtenstein, a medical-equipment rental and sales department, a perfumery carrying multi-brand cosmetics, and proprietary house specialties including the EIGERSONNE® sunscreen and Bimboderm baby cream.

Product overview

Apotheke Dr. Portmann is a traditional Swiss pharmacy (established 1860) in Interlaken offering a multi-channel healthcare and retail platform. The core offering consists of pharmacy services (netCare consultations, vaccinations, wound care, CRP testing), supported by an e-commerce online shop (portmann.ch) and the AppoMobile app for medication management. Product portfolio includes proprietary brands EIGERSONNE® (sun protection) and Hausspezialitäten (Bimboderm, teas, massage oil), a full-range perfumery department, and medical equipment for sale or rental with an occasions market. Delivery services provide free local delivery and free shipping above CHF 70 across Switzerland.

Differentiator

Problem solved

Functional benefit

Products and services

• Pharmacy Services (netCare, Vaccinations, Wound Care) Walk-in pharmacist services at the Interlaken counter including netCare medical consultations, vaccinations (flu, tick-borne encephalitis, hepatitis), wound care, CRP inflammation testing, incontinence and tick counselling, primary care anamnesis, and ear-piercing for individual consumers.
• Online Shop (portmann.ch) E-commerce storefront selling medications, cosmetics, perfumes, medical equipment, and house specialties with home delivery in the Bödeli region and postal shipping across Switzerland and Liechtenstein (free over CHF 70).
• AppoMobile App Mobile app enabling customers to organise their medication and place orders directly with Apotheke Dr. Portmann; available on Google Play and Apple App Store.
• Krankenmobilien & Hilfsmittel (Medical Equipment) Sale and rental of medical equipment and aids — including wheelchairs, care beds, bathroom, WC, and daily-living aids — for individual consumers and caregivers, with home delivery and an occasions market for used equipment.
• EIGERSONNE® Sunscreen Line House-brand sun protection product line developed in-house at Apotheke Dr. Portmann and sold exclusively through the pharmacy and its online shop.
• Hausspezialitäten (House Specialties) Proprietary pharmaceutical preparations developed in-house at the pharmacy, including Bimboderm baby cream, medicinal herbal teas, hand cream, massage oil (TOB), and other everyday remedies sold under the house-specialties label.
• Parfümerie (Perfumery Department) Dedicated perfumery and cosmetics department within the pharmacy offering multi-brand fragrances and skincare including Caudalie, La Roche-Posay, Evenswiss, Valmont, Lubex, Widmer, Jean Poivre, Xerjoff, Atkinsons, and Gerda Spillmann for individual consumers.
• Delivery Service Order fulfilment service providing free in-house courier delivery in the Interlaken/Bödeli region and postal shipping across Switzerland and Liechtenstein (free over CHF 70) for online and in-store purchases.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration17 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• Dr. Simone PortmanncoreOthers · 4 August 2024Current Managing Director (Geschäftsführerin) of Apotheke Dr. Portmann AG, daughter of founder Peter Portmann. Holds federal pharmacy diploma and doctorate. Leads the pharmacy with holistic approach.
• Pharmavital AGcoreStrategic or Co-development PartnerAssociation of independent pharmacies founded by Peter Portmann and business partner Markus Grun. Includes approximately 100 member pharmacies and drogeries. Peter Portmann served as president until his death. Negotiates with industrial partners and represents member interests.
• IFAK-VereincoreStrategic or Co-development PartnerAssociation founded in 1991 by Peter Portmann and his business partner to oppose the monopoly on health insurance billing. Grew to include 400 member pharmacies across Switzerland.
• Caroline PortmanncoreOthersDaughter of Peter Portmann, a lawyer (Juristin) who leads the medical equipment department (Krankenmobilien) with great passion alongside her team.

Scale indicators6 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Coop Vitality Apotheke: Pharmacy format operated by Coop within its retail stores, combining pharmacy dispensing with health consultations — directly competes for retail pharmacy customers across Switzerland.
• Galenicare: Swiss pharmacy retail platform of the Galenica group operating the Amavita and Sun Store chains — comparable broad-spectrum Swiss pharmacy competitor with multiple physical and digital channels.
• BENU Apotheken Schweiz: Swiss pharmacy chain under the international BENU banner providing retail pharmacy, health consultations, and online services — directly comparable in offering and target customer.
• TopPharm: Swiss association of independent pharmacies with shared branding, marketing, and purchasing — closely comparable to Apotheke Dr. Portmann's network strategy via Pharmavital AG, and representing the most direct peer group of independent Swiss pharmacies.
• MediService: Swiss specialty mail-order pharmacy (Galenica-owned) focused on chronic-condition home delivery of medications — directly comparable mail-order/home-delivery pharmacy business model in the Swiss market.
• Medbase Apotheken: Swiss pharmacy and medical-center network combining retail pharmacy with physician services — comparable in offering integrated pharmacy-plus-clinical-services in physical locations.
• Sun Store: Swiss pharmacy chain (Galenica-owned) operating physical stores with a value-positioning strategy and online shop — competes for the same retail prescription, OTC, and cosmetics customers across Switzerland.
• Amavita Apotheke: Switzerland's largest pharmacy chain (Galenica-owned) offering retail pharmacy, online shop, health consultations, and vaccination services — directly comparable omnichannel pharmacy offering though at significantly greater scale.

Broad incumbents

• DocMorris: Swiss-headquartered pan-European mail-order and online pharmacy (formerly Zur Rose) — much larger incumbent operating broadly across prescription mail-order, OTC, and e-commerce that overlaps with Apotheke Dr. Portmann's online shop offering.
• Shop Apotheke Europe: Large European online pharmacy operating in DACH-region markets with OTC, cosmetics, and pharmacy e-commerce — comparable e-commerce pharmacy offering though at pan-European scale rather than Swiss-independent.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/apotheke-dr.-portmann

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Apotheke Dr. Portmann