Port Royal Golf Club

What Port Royal Golf Club does

Port Royal Golf Club is a public-access golf and racquet club located on Hilton Head Island, South Carolina, operating as one of four clubs under the Heritage Golf Collection, a privately held group of golf clubs. Founded in 1980, the club serves individual golfers, golf tourists, corporate groups, wedding clients, and racquet sports enthusiasts. The broader collection operates 117 holes of golf across Port Royal, Oyster Reef, Shipyard, and Palmetto Hall, with each club maintaining a distinct identity and amenity profile. Port Royal itself features a Practice Loop (a par 3, par 4, and par 5) and dedicated tennis and pickleball facilities, and serves as the primary wedding and event venue in the collection.

The business runs a diversified revenue model spanning one-time green fee payments, recurring annual memberships, equipment rentals (Callaway rental sets), on-site dining across four restaurants (Terrapin, LagerHead Tavern, Robber's Row Grille, Brickyard Pub), wedding and corporate event venue rentals, tennis/pickleball court fees, and golf instruction through the Heritage Golf Academy. Tee time reservations are handled via a 24/7 online booking system (available up to 6 months in advance), a centralized telephone reservation center, and walk-in play. The company also operates an e-commerce merchandise store and a mobile app for iOS and Android (powered by Gallus Golf) to support direct digital booking.

The go-to-market motion is direct-to-consumer, targeting both individual golfers and the broader Hilton Head Island visitor economy. Marketing is multi-channel, using the collection website (hiltonheadgolf.net), organic social media (Facebook, Twitter, Instagram, Pinterest), an email/text subscriber list, and the mobile app. No proprietary technology, AI/ML capabilities, institutional funding, or M&A activity are disclosed in the source material; the group operates as a privately held, founder/locally-owned collection with 16 listed employees at Port Royal specifically.

Name

Port Royal Golf Club

Legal name

Heritage Golf Group

Website

https://portroyalgolfclub.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Port Royal Golf Club is a public-access golf and racquet club on Hilton Head Island, South Carolina, operating as part of the Heritage Golf Collection — a four-club group offering 117 holes of golf, dining, tennis/pickleball, weddings, and memberships to individual golfers, tourists, corporate groups, and event clients.

Ownership category

akta.pro rank

Product category

Public Golf Club & Resort Hospitality

NAICS

Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Public golf courses
• Golf club memberships
• Tennis and pickleball
• Golf event venues
• Resort golf packages

Headquarters

HQ city

Hilton Head Island

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Green Fees and Tee Time Revenue: Revenue generated from public play green fees at Port Royal Golf Club and the other three Heritage Golf Collection clubs. Tee times can be booked up to 6 months in advance.
2. Annual Memberships: Annual pass programs offering exclusive access and benefits to members at the clubs.
3. Equipment Rentals: Rental clubs (Men's and Women's Callaway sets) available at all four clubs, encouraging advance reservations.
4. Dining Services: On-site restaurants including Terrapin, LagerHead Tavern, Robber's Row Grille, and Brickyard Pub generating food and beverage revenue.
5. Events and Weddings: Venue rentals for weddings, corporate events, golf outings, tournaments, and special celebrations.
6. Tennis and Pickleball: Court rentals and activities at Port Royal Golf Club's tennis and pickleball facilities.
7. Golf Instruction and Academy: Heritage Golf Academy providing golf instruction and lessons.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Port Royal Golf Club is one of four public golf clubs operated under the Heritage Golf Collection on Hilton Head Island, South Carolina. The club provides public tee-time golf play, a 3-hole Practice Loop, tennis and pickleball facilities, on-site dining, equipment rentals, and hosts weddings, corporate events, and tournaments. It operates as part of a 117-hole collection spanning four distinct clubs (Port Royal, Oyster Reef, Shipyard, and Palmetto Hall).

Product overview

Heritage Golf Collection is a multi-club golf resort platform operating four distinct golf clubs on Hilton Head Island: Port Royal Golf Club (flagship with tennis/pickleball facilities), Oyster Reef Golf Club, Shipyard Golf Club, and Palmetto Hall Golf Club (2024 Arthur Hills Golf Course of the Year). Together they offer 117 holes of golf, with clubs open to the public for play and tee time reservations. The platform provides a unified golf experience across the collection while each club maintains individual identities with specific amenities including practice facilities (Port Royal features a Practice Loop with 3 holes), golf instruction (Heritage Golf Academy), dining venues (Terrapin, LagerHead Tavern, Robber's Row Grille, Brickyard Pub), racquet sports, golf packages, tournament planning, event services, membership programs, and an online merchandise store. Tee times can be booked online up to 6 months in advance, with rental clubs (Callaway), practice facilities, and clubhouse amenities available at all locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Port Royal Golf Club Flagship golf and racquet club of the Heritage Golf Collection featuring golf play, tennis, pickleball, and the Practice Loop (3 practice holes: par 3, par 4, par 5). Open to the public with tee time reservations.
• Oyster Reef Golf Club Championship golf club within the Heritage Golf Collection featuring a golf course, practice facilities, golf shop, annual pass options, and the Lager Head Tavern dining venue.
• Shipyard Golf Club Golf club within the Heritage Golf Collection offering golf experiences on Hilton Head Island.
• Palmetto Hall Golf Club Golf club awarded the 2024 Arthur Hills Golf Course of the Year, featuring Arthur Hills-designed golf courses, the Terrapin restaurant, membership options, and event venues.
• Heritage Golf Academy Golf instruction program offering lessons and training for players of all skill levels.
• Golf Packages Pre-packaged golf vacation deals combining tee times, accommodations, and optional dining across multiple Heritage Golf Collection clubs.
• Golf Outings & Tournaments Corporate and group golf event planning services including tournaments and golf outings at Heritage Golf Collection venues.
• Tennis & Pickleball Racquet sports facilities at Port Royal offering tennis and pickleball with clinics, leagues, and social play for all skill levels.
• Dining (Terrapin, LagerHead Tavern, Robber's Row Grille, Brickyard Pub) Collection of dining venues offering fresh seafood, chef-inspired specials, casual lunches, and dinners across Heritage Golf Collection properties.
• Weddings & Events Event planning services for weddings, special events, and corporate events at Port Royal and Palmetto Hall venues.
• Membership Programs Exclusive annual access programs offering member events, priority reservations, and a vibrant club community across Heritage Golf Collection clubs.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves1 record

Expansion highlights6 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/HeritageGolfGro
• Facebookfacebook.com/hiltonheadgolf
• Instagraminstagram.com/hiltonheadgolfcollection
• Pinterestpinterest.com/hhiweddings
• LinkedInlinkedin.com/company/port-royal-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Port Royal Golf Club