POTENTIALS

What POTENTIALS does

POTENTIALS is a privately-held French training and consulting firm headquartered in Neuilly-sur-Seine, operating a B2B professional development platform across 24+ domains including management, finance, accounting, taxation, social law, HR, digital, cybersecurity, ecological transition, and soft skills. The company delivers three core service formats — sur-mesure intra-company training, inter-company open-enrollment sessions, and individual/collective coaching — supplemented by skills assessments (bilan de compétences), VAE, HR and digital transformation consulting, and an ecological transition practice operated through subsidiary DMC.

The technology backbone is a Moodle-based LMS integrated with Edusign for attendance tracking, Netplanning for language-course scheduling, Klaxoon and Kahoot for engagement, and a digital back-office spanning electronic safe (coffre-fort), electronic signature, and automated evaluations. Active pedagogy (business games, serious games, role-playing, Design Thinking, co-development) is delivered by a network of 80+ vetted practitioners averaging 12+ years of experience.

Revenue is generated through one-time intra-company group fees (€3,400 per group of up to 12 for a 2-day engagement), per-participant inter-company pricing (typically €2,500–€5,000 HT), subscription-style monthly language training (€1,300 for 20 hours), and professional-services coaching packages. Distribution mixes direct enterprise B2B sales with OPCO-funded collective actions (referenced with AKTO and Opcommerce across multiple regions), government competitive tenders (DITP, DIESE, Institut 4.10), and CPF-funded individual pathways. Qualiopi certification (renewed October 2024, zero non-conformities) underpins access to French public training funds.

Name

POTENTIALS

Legal name

Potentials

Website

https://potentials.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

POTENTIALS is a French B2B training and consulting firm delivering sur-mesure intra-company programs, inter-company open-enrollment courses, coaching, and skills assessments across 24+ domains for enterprises, public-sector bodies, and SMEs, primarily funded via OPCO channels and direct enterprise contracts in France.

Ownership category

akta.pro rank

Product category

Professional Training and Consulting Services

NAICS

Professional and Management Development Training (611430), Computer Training (611420)

SIC

Services-Educational Services (8200), Services-Management Consulting Services (8742)

akta.pro primary industry

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN)

akta.pro secondary industries

Corporate Learning & Training Content Development (EDAGAKAC), Technical & Digital Skills Training (BPACANAB), Sales, Customer Service & Soft Skills Training (BPACANAD)

Keywords

• Professional training services
• Coaching and consulting
• Corporate learning programs
• Skills assessment services
• Ecological transition consulting

Headquarters

HQ city

Neuilly-sur-Seine

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Intra-Company Training (Sur Mesure): Custom high-end training delivered exclusively to a single client organization. Priced as an all-inclusive flat fee per group (up to 12 participants). Includes preparation, needs analysis interviews, pre/post training evaluation, attendance management, certification, and reporting. Additional costs for trainer travel/accommodation.
2. Inter-Company Training (Public Catalog): Scheduled open-enrollment sessions for individual participants or small groups, priced per participant with volume discounts (10% for 2 participants, 25% for 3+). Revenue recognized per seat per session.
3. OPCO-Funded Training Actions Collectives: Referenced training actions funded at 100% by OPCO (professional development funds) for member companies with fewer than 50 employees. Potentials is referenced with AKTO and several OPCOs in multiple regions. Also benefits from FNE Formation subsidies (50-70% depending on company size).
4. Coaching and Accompaniment Services: Individual coaching, collective coaching, coaching flash, managerial assessment, skills assessment, and VAE. Sold as packaged sessions or multi-session programs. 15% discount offered to OPCO member companies.
5. HR and Digital Consulting: Advisory engagements focused on HR transformation, digital transformation, and ecological transition. Delivered by subsidiary DMC, often funded through PCRH and EDEC devices via OPCO/Dreets.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

POTENTIALS is a French professional training and consulting organization that delivers customized corporate training programs, individual and collective coaching, skills assessments, HR and digital transformation consulting, and ecological transition services. The company offers over 24 training domains (finance, accounting, taxation, social law, management, digital, soft skills, English, project management) delivered via in-person, remote, and blended modalities through a network of 80+ expert practitioners.

Product overview

POTENTIALS is a French training and consulting organization offering a comprehensive portfolio of professional development services. The company provides market finance, accounting, taxation, social law/payroll, performance management, commercial performance, soft skills, English language, and project management training programs. Supporting these core offerings are coaching services (individual, collective, flash), skills assessments (bilan de compétences), and digital and ecological transformation consulting. The portfolio includes the Diag Transition 360° diagnostic service and agile training methodologies (Scrum, Kanban, Lean). The company operates through OPCO collective training actions, individual accompaniment, and OPCO-referenced training agreements, with subsidiary DMC providing digital transformation support. Training delivery spans multiple modalities including in-person, remote, and hybrid formats, leveraging tools such as Moodle LMS, Klaxoon, and Kahoot.

Differentiator

Problem solved

Functional benefit

Products and services

• Market Finance Training (Finance de marché) Training covering market finance fundamentals including financial market mechanisms, accounting and regulatory environment, financing decisions, investment analysis, and risk measurement for companies operating in financial markets.
• Accounting Training (Comptabilité) Comprehensive accounting training spanning from fundamentals for beginners to advanced expertise topics, including business games, e-learning modules, and integration of regulatory and fiscal developments.
• Taxation and Customs Training (Fiscalité et douanes) Corporate taxation training covering corporate income tax, VAT, local taxes, international taxation principles, and preparation of tax returns, delivered by tax experts with advisory experience.
• Social Law and Payroll Training (Droit Social et Paie) Social law and payroll training focusing on employment contract management, CSE functioning, labor law for managers, health and safety, RPS prevention, and current social updates, delivered by former HR directors and senior consultants.
• Performance Management Training (Pilotage de performance) Performance management and controlling training covering budget development, business unit result management, business plan preparation, and dashboard implementation for financial and operational performance.
• Commercial Performance Training (Performance commerciale) Commercial performance training focused on telephone prospecting, prospect qualification, and sales team management adapted to new market requirements including remote work contexts.
• Soft Skills Training Behavioral skills training covering time management, stress management, public speaking, emotional intelligence, conflict management, assertiveness, leadership, meeting facilitation, brainstorming, and Design Thinking methodologies.
• English Language Training (Anglais) English language training with native-speaking instructors for business English, delivered via 1h30 videoconference sessions with coaching options, adapted to various sectors including banking, insurance, industry, retail, and luxury.
• Project Management Training (Management de projet) Project management training including agile methodologies (Scrum, Kanban, Lean), transformation support, and change management for modern project execution.
• Coaching and Support Services (Accompagnement) Individual and collective coaching services including individual coaching, collective coaching, flash coaching, competency assessment, managerial assessment, and co-development workshops for executives and managers in private and public sectors.
• Skills Assessment (Bilan de compétences) Skills assessment service with two options: standard (24 hours) or Focus Pro (12 hours), providing career reorientation, professional transition, competency identification, and personalized development planning through certified coaches and psychologists.
• Ecological Transition Services (Transition écologique) Ecological transition consulting and training including Diag Transition 360° diagnosis, carbon footprint assessment, RSE strategy development, sustainable procurement, and team engagement through workshops and eco-challenges.
• Agile Training (Formation agile) Agile training covering Scrum, Kanban, and Lean methodologies with experiential learning approach, preparing teams for agile project management and organizational transformation.
• OPCO Collective Actions (Actions Collectives) Collective training actions through OPCO partnerships covering accounting, finance, taxation, client risk, social law, HR management, payroll, and training skills for companies with fewer than 50 employees, with 100% funding coverage.
• VAE (Validation des Acquis de l'Expérience) Experience validation service with individual and collective VAE paths, including diagnostic, application support, personalized coaching, and oral defense preparation delivered by DMC and partner Perspectives & Rebonds.
• Digital Transformation Support (Accompagnement transformation digitale) Digital transformation consulting including digital maturity audit, recommendations, skills development plan, and digital roadmap, with subsidiary DMC providing Cap sur le digital and Innov PME support through Opcommerce.
• Electronic Invoicing Training (Formation à la facturation électronique) Training modules covering electronic invoicing mechanisms and impacts for private companies and accounting officers of ministries, local authorities, and public establishments.

Quantifiable outcome

• 93% of trainees would recommend Potentials (2025)
• +4 more outcomes

Named customers26 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core, flagship and minor.

• Institut 4.10 (CAF, CNAF, URSSAF)coreStrategic or Co-development PartnerPotentials is the official partner of Institut 4.10 for designing and delivering training for social security collection managers, inspectors of social security collection bodies (CAF, CNAF, URSSAF) in the context of continuing professional development and CQP (Certificate of Professional Qualification). 'Métier' modules (linked to fraud detection) integrate regulatory changes including the reform of the social contribution base at Urssaf.
• Direction Interministerielle de la Transformation Publique (DITP)flagshipImplementation/ SI/ Consulting PartnerPOTENTIALS and ONEPOINT (as Mandataire/lead contractor) were jointly selected by DITP to deliver individual and collective coaching, internal coach supervision, seminar facilitation, and co-development for directors, sub-directors and managers of central government administrations, deconcentrated services, and public establishments participating in public transformation programs.
• Optic 2000 (Audioptic)coreChannel Partner/ Reseller/ DistributorFollowing a competitive tender, Potentials was referenced (approved vendor) for individual coaching actions targeting managers and executives, covering onboarding, team management, and conflict resolution. The coaching approach combined with supervised, certified coaches having proven managerial experience was positively evaluated.
• AKTO (OPCO)coreChannel Partner/ Reseller/ DistributorPotentials has been referenced by AKTO within the framework of collective actions (Espace Formation – Solutions Formation) in multiple regions: Ile-de-France, Hauts-de-France, Nouvelle Aquitaine, and Auvergne-Rhône-Alpes. Training actions are fully funded for member companies in covered branches (Commerce de Gros, HCR, Service de l'eau, Industrie du bois, Cafétérias, Activités du Déchet, Autoroutes, Interpro, Enseignement privé).
• DMC (Subsidiary — Digital Transformation)coreOthersDMC, a subsidiary of Potentials, specializes in digital transformation accompaniment (Cap sur le digital, Innov PME) for companies under 50 employees. DMC has been referenced by several OPCOs including Opcommerce across 6 regions (Ile-de-France, Grand Est, Auvergne-Rhône-Alpes, Bourgogne Franche-Comté, Nouvelle-Aquitaine, Occitanie) for PCRH and EDEC-funded mandates. DMC is eligible for public funding schemes managed by Dreets.
• RSM FranceminorStrategic or Co-development PartnerPotentials accompanied the digital transformation of RSM France's training programs as part of a global strategic project to experiment with a new digital environment for knowledge and experience transfer. Potentials also drafted the specifications (cahier des charges) and the selection grid for RSM France's future LMS.
• ONEPOINT (Mandataire)flagshipStrategic or Co-development PartnerONEPOINT acts as the lead contractor (mandataire) with Potentials as a partner in the DITP coaching and transformation mandate. This joint venture combines Potentials' coaching expertise with ONEPOINT's broader digital transformation capabilities.
• Perspectives & Rebonds (Yann-Firmin Herriou)minorStrategic or Co-development PartnerDMC (Potentials subsidiary) partners with Perspectives & Rebonds, represented by Yann-Firmin Herriou, to offer individual and collective VAE solutions. This partnership combines DMC's training infrastructure with Perspectives & Rebonds' VAE expertise for rapid and operational VAE outcomes.
• Opcommerce (OPCO)coreChannel Partner/ Reseller/ DistributorPotentials/DMC has been referenced by Opcommerce for PCRH and digital transformation accompaniment mandates across 6 French regions. OPCOMMERCE is also a direct training client, utilizing Potentials' HR and digital diagnostic services for its member companies.

Scale indicators8 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• CSP Docendi (Abilways Group): French training firm specializing in commercial performance, sales and management — directly comparable to Potentials' commercial performance and soft-skills training lines.
• IFG Executive Education: French executive education and continuing professional development provider. Comparable in management, leadership and individual accompaniment/coaching offerings to executives.
• EFE (Éditions Francis Lefebvre / Abilways): French training specialist focused on taxation, accounting, social law and corporate finance — directly mirroring several of Potentials' strongest domains (fiscalité, comptabilité, droit social) for enterprise and large-account clients.
• AFNOR Compétences: AFNOR's training arm delivering certified professional development, compliance and quality training to French enterprises and public bodies. Comparable in regulated B2B training and certification-backed offerings.
• ORSYS (Abilways Group): French IT, digital and management training specialist within the Abilways group. Comparable to Potentials' intra-company technical training and custom program delivery, particularly in digital and project management domains.
• Demos: Major French professional training organization offering a broad catalog (management, IT, languages, soft skills) to enterprises and individuals. Highly comparable in scope, delivery model and target market.
• Cegos Group: Largest French corporate training and consulting group, offering management, leadership, HR and digital training to enterprises globally. Direct competitor in the same French B2B training segment, including custom intra-company and open-enrollment programs.
• Bärchen Formation (Abilways Group): French provider of management, leadership and HR training — comparable to Potentials' management/leadership and soft-skills lines targeting both TPE/PME and larger enterprises.
• CNFCE (Abilways Group): French corporate training provider (also under Abilways) covering HR, management, accounting and compliance. Overlaps with Potentials' HR/social law/accounting training portfolio and enterprise B2B model.

Emerging players

• Formaeva: French training specialist focused on ecological transition, RSE and sustainable development — directly comparable to Potentials' Diag Transition 360° and ecological transition accompaniment services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/potentials

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about POTENTIALS