Power for People

What Power for People does

Power for People is a UK not-for-profit campaign organisation founded in 2017 by Steve Shaw and headquartered at Camden Collective, 5-7 Buck Street, London. The organisation employs approximately 5-6 staff and is led by a team that includes individuals with prior track records on the Climate Change Act, Sustainable Communities Act, and Energy Conservation Act campaigns. Its stated mission is to campaign for the UK to rapidly transition to 100% clean energy in a manner that benefits local communities.

The organisation's core offering is the Local Electricity Bill, a piece of draft legislation it has authored and is campaigning to enact. The Bill would establish a Community Electricity Export Guarantee (giving sub-5MW community energy sites the right to export electricity to existing suppliers on fair terms) and a Community Electricity Supplier Services Scheme (requiring larger existing suppliers to work with community schemes to enable local selling). The campaign mobilises citizens to write to and meet with their MPs, organises Parliamentary events, and builds a coalition that includes over 100 national organisations (including the National Trust, Church of England, RSPB, WWF, Greenpeace, and Friends of the Earth), 115+ principal councils, hundreds of local community groups, and over 1 million signatures or supporters.

Power for People has no commercial revenue. It is funded by UK registered trusts and foundations, including the John Ellerman Foundation, Joseph Rowntree Charitable Trust, Frederick Mulder Foundation, Trust for London, Patagonia, and Lush, alongside individual donations. Its go-to-market is community-led grassroots mobilisation rather than direct sales: the primary 'funnel' is a website call-to-action (sign-up, write-to-MP, meet-with-MP), supported by earned media and coalition referrals. The organisation does not sell products, charge fees, or operate any software platform. Its principal recent political achievements include bringing 320+ MPs on board in 2023 (contributing to the establishment of the Community Energy Fund), securing community energy inclusion in the Great British Energy Act, and obtaining a Government commitment in July 2025 to enable local selling for community energy schemes.

Name

Power for People

Legal name

Power for People

Website

https://powerforpeople.org.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Power for People is a London-based UK not-for-profit, founded in 2017, that runs grassroots campaigns to pass the Local Electricity Bill, mobilising citizens and a 100+ organisation coalition to lobby MPs on community energy legislation.

Ownership category

akta.pro rank

Product category

Energy Policy Advocacy

NAICS

Utilities (22)

SIC

Electric, Gas & Sanitary Services (4900)

akta.pro primary industry

Permitting, Environmental & Stakeholder Engagement (EIA/ESIA, Community Relations) (EUAMAAAB)

akta.pro secondary industries

Green Tariffs & Utility Renewable Supply Programs (EUAGADAJ), Commercial Structuring & Offtake (PPAs, CfDs, Corporate PPAs, Merchant Strategy) (EUAMAAAE)

Keywords

• Community energy advocacy
• Energy policy campaigning
• Grassroots mobilization
• Renewable energy legislation
• Non-profit advocacy

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Grants: Power for People is funded by UK registered trusts and organisations and generous donations from individuals. The organisation is a not-for-profit with no commercial revenue streams.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Power for People drafts and campaigns for the Local Electricity Bill, a proposed UK law that would create a Community Electricity Export Guarantee and a Community Electricity Supplier Services Scheme so community-owned renewable energy schemes can sell electricity directly to local consumers on fair, proportionate terms. The organisation coordinates grassroots mobilisation of citizens to write to and meet with their MPs, builds a coalition of 100+ national organisations and 115+ local authorities, and runs parliamentary events to secure cross-party legislative support.

Product overview

Power for People is a not-for-profit campaign organization (not a technology product company). Its core 'product' is the Local Electricity Bill Campaign — a grassroots advocacy initiative that aims to change UK energy policy to enable community-owned renewable energy schemes to sell electricity directly to local customers. The campaign includes MP mobilization tools, coalition building with supportive organizations, and policy advocacy. No commercial products, software platforms, or technology services are offered.

Differentiator

Problem solved

Functional benefit

Products and services

• Local Electricity Bill Campaign An ongoing, not-for-profit campaign for legislative reform to enable community-owned renewable energy groups in the UK to sell electricity directly to local consumers. The Bill proposes a Community Electricity Export Guarantee and a Community Electricity Supplier Services Scheme, targeting communities, MPs, and partner organisations as the campaign's audiences.

Quantifiable outcome

• Community energy could grow 20-fold in 10 years if right-to-local-supply is enacted, powering 2.2 million homes
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Camden CollectivecoreOthersOffice space provided by Camden Collective, a registered charity repurposing vacant buildings to offer free hot-desking space and subsidised offices for creative start-ups. Power for People's office is located at Camden Collective, 5-7 Buck Street, London NW1 8NJ.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Green Alliance: UK environmental think tank and charity that conducts policy advocacy on climate, energy, and resource policy. Closely comparable as a UK-based, mission-driven organisation influencing energy and climate legislation through stakeholder engagement.
• 10:10 Climate Action: UK-based climate charity focused on practical action and policy advocacy for a cleaner energy system. Comparable in scale and as a grassroots-mobilisation advocacy group targeting UK climate/energy legislation.
• Centre for Sustainable Energy: UK charity providing advice, research, and policy advocacy on sustainable energy. Highly comparable as a non-profit working on community energy, fuel poverty, and the regulatory framework that Power for People's bill seeks to reform.
• Community Energy England: UK membership body representing community energy organisations. Highly comparable as the trade/advocacy body whose member groups (e.g., Repowering London, Sheffield Renewables) are the direct beneficiaries of Power for People's campaign.
• Ashden: UK charity accelerating clean energy and climate solutions through advocacy, awards, and programmes. Comparable as a non-profit driving community-level renewable energy adoption and related UK policy change.

Broad incumbents

• Greenpeace UK: Major UK environmental campaign organisation listed as a Power for People coalition supporter. Comparable in mission (UK clean energy advocacy) and grassroots mobilisation methodology, though far larger in scope and budget.
• WWF UK: Large UK conservation and climate organisation listed as a Power for People coalition supporter. Comparable as a stakeholder in UK renewable energy policy debates but with a much broader environmental mandate.
• Friends of the Earth England, Wales and Northern Ireland: Major UK environmental advocacy organisation. Power for People's Political Strategy lead Martyn Williams spent 10+ years there running campaigns including the Climate Change Act. Both organisations campaign on UK climate and energy policy through grassroots mobilisation.

Emerging players

• CPRE (Campaign to Protect Rural England): National countryside charity listed as a Power for People coalition supporter. Comparable as a UK advocacy organisation with overlapping renewable energy and land-use policy interests.

Regional players

• Regen (formerly Regen SW): UK-based non-profit membership body focused on the South West, accelerating the transition to a regenerative, fair, and inclusive energy system. Comparable as an energy-focused advocacy organisation, though regionally scoped versus Power for People's national focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/power-for-people

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Power for People