CAMP - Center for Architecture and Metropolitan Planning

What CAMP - Center for Architecture and Metropolitan Planning does

CAMP (Centrum Architektury a Městského Plánování / Center for Architecture and Metropolitan Planning) is a municipal multimedia gallery and public education center based in Prague, Czech Republic, founded in 2017 and operated as a department of IPR Praha (Institut plánování a rozvoje hlavního města Prahy — the Institute for Planning and Development of the Capital City of Prague). The institution's function is to translate the City of Prague's urban planning, architectural heritage, and future development plans into accessible public-facing formats. Its core product is the physical gallery and event venue, complemented by a digital ecosystem comprising the Praha zítra? mobile application (a searchable map of Prague construction projects), a magazine with 630+ articles, and a video archive of 413+ recordings of lectures, debates, and presentations. CAMP runs a continuous program of exhibitions (49 to date), guided tours (CAMP Tours), running-based urban discovery (Archirun Club), outdoor debates in active change zones (CAMP Point), and a tiered suite of children's educational programs covering ages 2–16, including summer camps relocated to Holešovice Market Hall (H40).

The business model is fully non-commercial: all programming is free admission, and the organization is funded entirely through the City of Prague's municipal budget via its parent entity IPR Praha. There are no ticket sales, membership fees, or commercial customers. The GTM motion is event-driven — drawing audiences through exhibitions, debates, tours, and youth programming rather than through a sales funnel. The center is currently in a transitional operational state, with the original Vyšehradská 51 venue within the Emauzy Monastery complex closed for complete reconstruction of the Pragerových kostek building; programs have been temporarily redistributed to outdoor locations, Holešovice Market Hall, and a new permanent address planned at Pobřežní 20a in Karlín from autumn.

Name

CAMP - Center for Architecture and Metropolitan Planning

Legal name

Institut plánování a rozvoje hlavního města Prahy

Website

https://praha.camp

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

CAMP is a Prague-based municipal multimedia gallery and education center, operated under the City of Prague's planning institute IPR Praha, delivering free public programming on architecture, urban planning, and Prague's future development through exhibitions, digital content, events, and children's programs.

Ownership category

akta.pro rank

Product category

Public Cultural Education Center

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)

akta.pro secondary industry

Academic Enrichment Camps (General Studies) (EDAMALAB)

Keywords

• Urban planning education
• Multimedia gallery exhibitions
• Children's architecture programs
• Guided city tours
• Public architecture debates

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Municipal funding: CAMP is part of IPR Praha (Institut plánování a rozvoje hlavního města Prahy), which is funded by the City of Prague. Entry to all CAMP programs and exhibitions is free.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

CAMP is a free public multimedia gallery and education center dedicated to the future of cities, particularly Prague. It offers exhibitions, debates (CAMP Point), guided tours (CAMP Tours including boat trips), running clubs (Archirun Club), summer camps for children, and a lecture series (Urban Talks), all supported by an online magazine (630+ articles) and video archive (413 videos). The center is operated by IPR Praha and funded by the City of Prague, with free admission to all programs.

Product overview

CAMP (Center for Architecture and Metropolitan Planning) is a multimedia gallery and cultural institution focused on the future of cities, particularly Prague. The offering consists of a physical/digital gallery space combined with multiple digital platforms and programs. The core product is the CAMP multimedia gallery (exhibitions, events), supported by the 'Praha zítra?' application for exploring planned construction projects, the Magazín (630+ articles) and Videa (413 videos) content platforms, and diverse public programs including CAMP Tours, Archirun Club, and CAMP Point. For families, CAMP offers specialized children's programs including Kemp v Tržnici (summer camps), Archihrátky (ages 2-7), Archidílna (ages 7-11), Archilab (ages 12-16), Město ve tvých rukou (ages 8-12 club), and Objevujeme město (guided tours). The institution is part of IPR Praha (Institute of Planning and Development of Prague).

Differentiator

Problem solved

Functional benefit

Brands

• Praha zítra?: Mobile application serving as basic overview of construction projects and development plans in Prague, showing planned and prepared projects across various stages.

Products and services

• CAMP Multimedia Gallery Free public multimedia gallery focused on the future of cities, offering exhibitions, debates, articles, and videos about Prague's urban development and architecture. Includes exhibition halls (Bílý sál, Černý sál), café, study space, and bookstore. Operating hours: Tuesday-Sunday 9:00-21:00, closed Mondays.
• Praha zítra? (Prague Tomorrow?) Application Mobile application providing an overview of construction projects in Prague, allowing users to search on a map, filter by phase of implementation or city districts, and view detailed project information including location, images, and descriptions.
• Magazín (Magazine) Digital magazine with 630+ articles covering new constructions, planned renovations, interviews with urban planners, excursion tips, and stories about unusual, overgrown, and lost places in Prague.
• Videa (Videos) Video archive with 413 videos containing recordings of lectures, presentations, and discussions about urban planning and architecture, including 91 videos with Czech Sign Language interpretation.
• Výstavy (Exhibitions) Exhibition program showcasing the past, present, and future of Prague through 49 completed exhibitions covering how the city changes and what plans exist.
• CAMP Tours Guided tours including boat trips to explore Prague's future projects and architectural landmarks.
• Archirun Club Running club that combines jogging with discovering and learning about Prague's architecture and urban spaces.
• CAMP Point Summer street program format bringing debates about the city directly to locations where Prague is currently changing.
• Kemp v Tržnici (Camp at the Market Hall) Week-long suburban camps for children aged 7-16 held during summer holidays at Holešovice Market Hall, exploring Prague through observation, photography, data collection, and design workshops.
• Archihrátky Thematic program for young children ages 2-7 with parents, experiencing architecture through touch at various stations introducing shapes, elements, and principles of interesting buildings.
• Archidílna Weekend atelier for children ages 7-11, discussing architecture and urbanism, exploring how cities work, and creating 3D models of design proposals.
• Archilab Workshop program for youth ages 12-16 exploring architecture, urbanism, and public space through workshops, walks, and own design projects.
• Město ve tvých rukou (City in Your Hands) Regular club meetings for children ages 8-12 on city topics, its components, and how it functions, led by experienced instructors.
• Objevujeme město (Discovering the City) Walking tours to interesting and hidden places guided by those who know them best, with children receiving excursion booklets with questions, notes, and tasks.

Quantifiable outcome

• 630 articles published in magazine
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• IPR Praha (Institut plánování a rozvoje hlavního města Prahy)coreStrategic or Co-development PartnerCAMP is an integral part of IPR Praha (Institute for Planning and Development of Prague). IPR Praha is the City of Prague's official planning institute. CAMP serves as the public-facing educational and engagement arm of IPR Praha, delivering the institute's planning and development information to the general public through exhibitions, events, and educational programs.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Architekturzentrum Wien (Az W): Vienna's architecture museum presenting exhibitions, research, and educational programs on urban development. Directly parallel to CAMP as a public-facing architecture center with curated exhibitions and public engagement programming in a Central European capital.
• National Building Museum: Washington DC museum dedicated to architecture, urban planning, and the built environment. Closely parallels CAMP's mission of public education on cities through exhibitions, programs, and content platforms, with a similar non-profit cultural institution model.
• Aedes Architecture Forum: Berlin-based forum presenting exhibitions and discussions on architecture and urban planning. Closely comparable to CAMP's CAMP Point debates and Urban Talks lecture series as a platform for architectural dialogue in a German-speaking context.
• Museum of Finnish Architecture: Finnish national museum of architecture in Helsinki with exhibitions and educational programs on urban development and design. Comparable to CAMP as a national-level architecture education institution combining public exhibitions with educational programming.
• Centre for Architecture: New York organization promoting public understanding of architecture and urban design through exhibitions, programs, and publications. Comparable to CAMP as a non-profit cultural institution focused on architecture education and public engagement.
• Danish Architecture Center: Denmark's leading center for architecture and urban development in Copenhagen, operating exhibitions, debates, and educational programs on architecture and city planning. Directly comparable to CAMP's public-mission model of educating citizens about urban futures.

Regional players

• DOX Centre for Contemporary Art: Prague-based contemporary art center with exhibitions, educational programs, and family activities. Operates in the same city and cultural sector as CAMP with comparable free public programming and youth education initiatives, providing a regional benchmark for Prague cultural-institution scale and programming.

Emerging players

• arcspace: Online architecture magazine covering contemporary architecture and urban projects globally. Overlaps with CAMP's digital magazine (630 articles) and video archive (413 videos) as a content platform serving architecture-interested audiences, though operating purely digitally without a physical venue.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/camp-prague

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about CAMP - Center for Architecture and Metropolitan Planning