Prathika Comercio De Embalagens

What Prathika Comercio De Embalagens does

Prathika Comercio De Embalagens, operating under the legal name Prathika Industria e Comercio de Plasticos Ltda., is a privately held Brazilian manufacturer of PET plastic packaging founded in 2005 and headquartered in Petrolina, Pernambuco — one of Brazil's principal agricultural hubs in the São Francisco Valley. Its core product lines are rectangular PET cumbucas (models PR-4130, PR-4150, PR-4169, PR-4179, PR-4180), a black rectangular tray (PR-4100), and a microperforated high-density polyethylene bulk bag (PR-1050). Packaging is produced primarily from post-consumer recycled PET (PET PCR), with engineered ventilation features — including 0.6%–1.0% microperforation on bags and four round lid holes on containers — designed to extend the shelf life of fresh fruits and vegetables.

The company's commercial model is a direct B2B e-commerce operation (prathika.com.br), with all SKUs sold exclusively in bulk pallet quantities ranging from 20,000 to 80,000 units at price points between R$8,900 and R$18,000 per pallet. Customers include agricultural producers, distributors, supermarket produce buyers, and wholesale produce traders across Brazil. Payment processing is handled by Mercado Pago (with installment options of up to 3x without interest and PIX support) and nationwide fulfillment is operated through Correios with free shipping offered as standard.

The company operates with a lean team of 7 reported employees, holds no disclosed investors or parent entities, and has no AI, software, or platform integrations beyond conventional e-commerce tooling. Compliance posture includes LGPD data-protection adherence and SSL transaction encryption. The business model is fundamentally a commodity-manufacturing-plus-distribution play with light digital marketing (WhatsApp, phone, organic search) rather than a technology-led business.

Name

Prathika Comercio De Embalagens

Legal name

Prathika Industria e Comercio de Plasticos Ltda.

Website

https://prathika.com.br

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Prathika is a Petrolina-based Brazilian manufacturer of recycled PET (PET PCR) packaging — cumbucas, trays, and microperforated bags — sold in bulk pallets to produce farmers, distributors, and supermarket produce buyers nationwide via its direct e-commerce storefront.

Ownership category

akta.pro rank

Product category

Produce Packaging

NAICS

Paperboard Container Manufacturing (32221)

SIC

Plastics Products, Nec (3089), Plastics, Foil & Coated Paper Bags (2673)

akta.pro primary industry

Napkins, Tableware & Foodservice Disposables (Plates, Cups, Cutlery) (CRADALAD)

Keywords

• PET plastic packaging
• Produce containers wholesale
• Microperforated bags
• Recycled PET trays
• Fruit vegetable packaging

Headquarters

HQ city

Petrolina

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Bulk Packaging Sales: Wholesale B2B sales of PET plastic packaging products (cumbucas, trays, microperforated bags) in bulk pallet quantities ranging from 20,000 to 80,000 units. Products sold as complete pallets with pricing between R$8,900 to R$18,000 per pallet. Revenue generated through direct e-commerce transactions with installment payment options.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Prathika manufactures and wholesales PET plastic packaging products designed for the Brazilian fresh produce supply chain. Its catalog includes rectangular cumbucas (PET containers), produce trays (bandejas), and microperforated high-density polyethylene bags (bolsões), with featured models such as the Bolsão PR-1050 and Embalagens PR-4130 through PR-4180. All products are sold exclusively in bulk pallet quantities (20,000 to 80,000 units) to agricultural producers, distributors, supermarkets, and wholesale produce traders across Brazil.

Product overview

Práthika Embalagens is a Brazilian packaging company specializing in PET plastic packaging solutions for the agricultural produce industry since 2005. The company's product portfolio consists of three main categories: Embalagens (rectangular containers/cumbucas for fruits and vegetables), Bandejas (trays), and Bolsões (microperfurado bags). The Embalagem line includes models PR-4130, PR-4150, PR-4169, PR-4179, and PR-4180 — rectangular containers with varying dimensions and capacities, all made from PET PCR (post-consumer recycled PET) or PET material, designed for packaging produce with options for ventilation holes. The Bandeja line features the PR-4100 black tray for produce display. The Bolsões line includes the PR-1050 microperfurado bag made from high-density polyethylene (PEAD) for produce packaging with controlled ventilation. All products are sold in bulk pallet quantities and target producers, distributors, and retailers in the fruits, vegetables, and horticulture supply chain across Brazil.

Differentiator

Problem solved

Functional benefit

Brands

• práthika: The company's own branded line of plastic packaging products including cumbucas, trays, and micro-perforated bags sold under the práthika brand.

Products and services

• Bolsão Microperfurado PR-1050 Microperforated high-density polyethylene (PEAD) bag for produce packaging, featuring controlled ventilation of 0.6% to 1.0% designed to extend shelf life of fruits and vegetables. Sold in pallets of 50 boxes containing 50,000 units total at R$18,000 per pallet. Targeted at commercial buyers in the fresh produce supply chain.
• Embalagem PR-4180 Transparent rectangular cumbuca in post-consumer recycled PET (PET PCR) for packaging fruits and vegetables, with a capacity of up to 500g and 4 round ventilation holes in the lid. Sold in pallets of 20 boxes containing 20,000 units total at R$8,900 per pallet. Targeted at commercial buyers in the fresh produce supply chain.
• Embalagem PR-4179 Rectangular embalagem for fruits and vegetables with unit dimensions of 185 x 115 x 80 mm. Sold in pallets of 20 boxes containing 20,000 units total at R$8,900 per pallet. Targeted at commercial buyers in the fresh produce supply chain.
• Embalagem PR-4169 Rectangular embalagem for fruits and vegetables with a normative capacity of 0.5 Kg and unit dimensions of 185 x 115 x 85 mm. Sold in pallets of 20 boxes containing 20,000 units total at R$8,900 per pallet. Targeted at commercial buyers in the fresh produce supply chain.
• Embalagem PR-4150 Rectangular embalagem for packaging fruits and vegetables. Sold in pallets of 20 boxes containing 20,000 units total at R$8,900 per pallet. Targeted at commercial buyers in the fresh produce supply chain.
• Embalagem PR-4130 Rectangular cumbuca for fruits and vegetables with unit dimensions of 125 x 95 x 85 mm. Sold in pallets of 25 boxes containing 45,000 units total at R$14,400 per pallet. Targeted at commercial buyers in the fresh produce supply chain.
• Bandeja PR-4100 Black rectangular bandeja (tray) for packaging fruits and vegetables with unit dimensions of 185 x 115 x 20 mm. Sold in pallets of 25 boxes containing 80,000 units total at R$14,800 per pallet. Targeted at commercial buyers in the fresh produce supply chain.

Quantifiable outcome

• Products maintain freshness and integrity of produce from field to supermarket

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Mercado PagocoreTechnology or IntegrationPayment processing partner providing credit card installment payments (up to 3x without interest), PIX payment options, and checkout integration for the e-commerce platform.
• CorreioscoreOthersNational postal service used for shipping products to customers across Brazil. Integration with CEP lookup functionality on the website for shipping calculation.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Pactiv Evergreen: Global producer of rigid plastic foodservice containers including clamshells, trays, and bowls made from PP, PET, and recycled content. Directly comparable to Prathika's PET cumbucas, bandejas, and microperforated packaging for fresh produce, though operating at vastly greater scale and broader geographic reach.
• Sabert Corporation: US-based rigid plastic food container manufacturer producing bowls, trays, and clamshells under proprietary and private-label brands. Comparable to Prathika in product category (rigid food containers and trays) and customer type (food distributors and retailers), though serving North America at somewhat larger scale.
• Winpak: Canadian-listed rigid and flexible plastic packaging manufacturer producing containers, films, and trays for food, beverage, and consumer products. Comparable to Prathika on rigid plastic food packaging product focus and customer type, though at substantially larger scale and serving primarily North American markets.
• Dart Container Corporation: US-based foodservice plastic packaging leader producing foam and rigid plastic containers, plates, bowls, and cups for food and beverage applications. Closely comparable to Prathika on rigid plastic food containers (cumbucas and bandejas are essentially bowls and trays), though serving global foodservice rather than Brazilian produce markets.
• Faerch Group: European leader in rigid plastic food packaging specializing in trays and containers for fresh and convenience foods with a substantial rPET (recycled PET) offering. The closest material-and-category analogue to Prathika on both PCR focus and rigid-container product for fresh food.

Broad incumbents

• Sonoco Products: US-listed global packaging company producing rigid plastics, paperboard containers, and protective packaging for food, beverage, and consumer applications. Comparable to Prathika in rigid container and tray offerings for food supply chains, though significantly larger and broader in scope and geography.
• Huhtamaki: Finnish-listed global foodservice and consumer goods packaging company producing rigid plastic and paper-based food containers, cups, and trays. Comparable to Prathika in rigid plastic food packaging category, though at vastly greater scale and serving a broader portfolio of foodservice, retail, and consumer goods markets.
• Sealed Air Corporation: US-listed global packaging company producing protective and food packaging including trays, absorbent pads, and MAP films for fresh produce, protein, and prepared foods. Comparable to Prathika specifically in fresh-produce packaging and shelf-life extension, though dominating a different product sub-category (films and pads rather than rigid PET).
• Amcor plc: Swiss/Australian-listed global packaging giant producing rigid and flexible plastic, paper, and combination packaging for food, beverage, healthcare, and consumer markets and operating a sizable Brazilian rigid-packaging footprint. Comparable to Prathika on food packaging category, though vastly larger and broader in portfolio.

Regional players

• Termotécnica: Brazilian manufacturer of EPS and rigid plastic packaging for food, beverage, and industrial applications, headquartered in Joinville, Santa Catarina. Comparable to Prathika as a domestic Brazilian competitor in plastic food packaging for the agricultural supply chain, though broader in product portfolio and material scope.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/prathika-comercio-de-embalagens

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prathika Comercio De Embalagens