Pratik
Pratik is a Turkish B2B promotional products and corporate gifting company, founded in 2005 and headquartered in Istanbul, serving over 2,000 brands with custom-branded merchandise, special-occasion gifts, employee-experience products, and procurement services via direct, quote-based sales.
- Company typePrivate
- Founded2005
- HeadquartersAtaşehir, İSTANBUL, Türkiye
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Pratik does
Pratik Danışmanlık ve Ticari Çözümler Ltd. Şti. (Pratik) is a privately held Turkish limited company founded in 2005 and headquartered in Ataşehir, Istanbul. The company operates as a B2B promotional products and corporate gifting provider, serving over 2,000 brands across Türkiye with customized branded merchandise, special-occasion gift sets, and employee-experience products. Its core product portfolio is organized into three categories—Promotional Products (textiles, electronics, stationery, outdoor goods), Special Day Gifts & Sets, and Employee Experience & Motivation solutions—and is augmented by a set of standalone service offerings including logistics, free storage, import/export, custom design and production, and end-to-end technical procurement services positioned as an outsourced procurement department for client companies.
The business runs on a direct B2B sales motion with custom quote-based pricing rather than transactional e-commerce. Orders are taken through website inquiry, email ([email protected]) or phone, supported by digital flipbook catalogs (a 2026 General Promotion Catalogue plus thematic catalogs for Back to School, Welcome Kit, and Sustainability-themed products) and a Case Studies portfolio page used as bottom-of-funnel social proof. Pratik operates with 72 employees and no proprietary technology platform; category merchandising is handled through conventional landing pages on pratik.com.tr, and the workflow is project-based. The company uses a horizontal segmentation approach (B2B businesses, special-occasion/event buyers, and procurement/technical buyers) with its primary customer being Turkish companies seeking branded merchandise for marketing campaigns, trade shows, employee gifting, and corporate events.
The revenue model comprises four streams recorded as one-time product sales and professional services: promotional products, special-day gifts, employee experience products, and procurement services. Geographic scope is single-country (Türkiye), with an English-language website version indicating international intent but no disclosed cross-border operations or external investment; ownership is independent with General Manager Orhan Omay leading a five-person senior team covering marketing/procurement, operations, and specialist support.
Pratik firmographics
Firmographics- Name
- Pratik
- Legal name
- Pratik Danışmanlık ve Ticari Çözümler Ltd. Şti.
- Website
- https://pratik.com.tr
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Pratik is a Turkish B2B promotional products and corporate gifting company, founded in 2005 and headquartered in Istanbul, serving over 2,000 brands with custom-branded merchandise, special-occasion gifts, employee-experience products, and procurement services via direct, quote-based sales.
- Ownership category
- akta.pro rank
Pratik industry classification
Industry- Product category
- Promotional Products & Corporate Gifting
- NAICS
- Gift, Novelty, and Souvenir Retailers (45942)
- akta.pro primary industry
- Branded Merchandise & Corporate Gifts (BPAFAMAA)
Keywords
Where Pratik is headquartered
LocationHeadquarters
- HQ city
- Ataşehir, İSTANBUL
- HQ country
- Türkiye
- HQ region
- Europe
Offices1 record
Markets served
Pratik business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Promotional Products: Custom branded promotional products including textiles (T-shirts, sweatshirts, hats), electronics, stationery, outdoor products, and more. Products are customized with client logos and branding. Revenue is generated through product sales with customization.
- Special Day Gifts & Sets: Gifts designed for special occasions including International Women's Day, Mother's Day, Father's Day, national holidays (23 April, 29 October), and industry-specific special days. Revenue generated through product sales.
- Employee Experience & Motivation Products: Products aimed at improving employee motivation and experience including personalized products, health/sports products, entertainment sets, and technology gifts. Revenue through product sales.
- Procurement Services: Technical procurement services including managing purchasing and supply processes, logistics services, storage services, import/export services, and manufacturing. They act as a procurement partner developing alternative price quotes based on client needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Pratik product offering
Product offeringCore offering
Pratik is a B2B promotional products and corporate gifting company that designs, customizes, and delivers logo-branded merchandise — including textiles, electronics, stationery, outdoor products, and themed gift sets for special occasions and employee motivation. The company also operates an integrated procurement service that manages sourcing, import/export, logistics, free warehousing, and custom manufacturing on behalf of its B2B clients.
Product overview
Pratik is a promotional products and corporate gifting company serving over 2,000 brands since 2005 with 17 years of industry experience. The company operates as a platform offering a comprehensive portfolio of products and services organized into three core product categories: (1) Promotional Products featuring logo-customized merchandise including textile items, electronics, printing/stationery, outdoor gear and various branded items; (2) Special Day Gifts & Sets designed for occasions like Women's Day, Mother's Day, Father's Day and national holidays; and (3) Employee Experience & Motivation solutions including welcome kits, personalized products, health/sports items, entertainment sets and technology gifts. The company complements its product portfolio with integrated services including Logistics Services (managing all shipping processes), Storage Services (free warehousing), Import and Export (global supplier sourcing), Production (custom design and manufacturing), and Procurement Services (comprehensive supply chain management). The offering is distributed through thematic catalogues including Back to School, Welcome Kit and Sustainability-Themed Products, with clients able to access case studies demonstrating project work. The portfolio positions the company as a one-stop solution for brands seeking promotional merchandise, corporate gifting and technical procurement services.
Differentiator
Problem solved
Functional benefit
Products and services
- Promotional Products (Promosyon Ürünleri) Logo-customized promotional items including clothing, bags, pens, cups, textile products (T-shirts, sweatshirts, hats, scarves), electronics (powerbanks, speakers, laptop bags), outdoor products, and stationery. Used for marketing campaigns, trade shows, corporate events, and promotional giveaways to increase brand awareness.
- Special Day Gifts & Sets (Özel Gün Hediyeleri & Setleri) Custom-designed gift sets for special occasions including International Women's Day, Mother's Day, Father's Day, April 23 (National Sovereignty and Children's Day), October 29 (Republic Day), Christmas, and industry-specific holidays. Helps companies add value to their employer brand through occasion-specific gifting.
- Employee Experience & Motivation Products (Çalışan Deneyimi & Motivasyonu) Products and solutions designed to motivate employees and strengthen company success, including personalized products, welcome kits for new employees, health and sports items, entertainment sets, hygiene sets, and technology gifts. Intended for HR and corporate communications teams seeking employee engagement merchandise.
- Logistics Services (Lojistik Hizmetleri) Complete logistics process management for orders, handling all shipping and delivery operations on behalf of B2B clients. Ensures promotional merchandise and gift sets reach their intended destinations efficiently.
- Storage Services (Depolama Hizmetleri)
- Import and Export Services (İthalat ve İhracat) Global sourcing services connecting B2B clients with suppliers worldwide for their promotional merchandise procurement needs, leveraging an international supplier network.
- Custom Design and Manufacturing (Üretim) Custom design and manufacturing services for clients who have product ideas, creating bespoke branded merchandise. Enables companies to develop unique promotional items tailored to their brand identity.
- Procurement Services (Satın Alma Hizmetleri) Comprehensive purchasing and supply chain management services, functioning as an external procurement department for client companies. Includes managing purchasing processes, developing alternative price quotes, coordinating suppliers, and overseeing logistics and delivery.
Companies that use Pratik
Customer profileSegments3 records
Ideal customer profiles2 records
Pratik technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pratik partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Pratik competitors and assessment
Company assessmentDirect peers
- Brandvia: B2B branded merchandise and corporate gifting company with global sourcing and end-to-end program management; comparable full-service model for mid- and large-market clients.
- Crestline Promotional Products: Long-standing U.S. B2B promotional products and corporate gifts distributor; comparable customer base and catalog-driven model with custom decoration services.
- HALO (HALO Branded Solutions): Large U.S. B2B distributor of promotional products, awards, and recognition programs serving enterprise clients; comparable end-to-end model including sourcing, decoration, fulfillment, and storage.
- National Pen: B2B promotional products and print-on-demand specialist for writing instruments, stationery, and branded apparel; comparable product mix including textiles, stationery, and gift sets.
- American Solutions for Business: Distributor of promotional products, print, packaging, and apparel offering single-source managed solutions; directly comparable bundled procurement model.
- Boundless (Boundless Promotional Solutions): B2B branded merchandise platform combining promotional products with custom kitting and fulfillment; comparable recurring program management and corporate gifting focus.
Broad incumbents
- 4imprint: The largest publicly traded B2B promotional products distributor in North America; directly comparable as a full-service branded merchandise provider serving thousands of business customers with custom-printed products.
Regional players
- Genprom: Turkey-based B2B promotional products and corporate gifts distributor serving Turkish enterprise clients; most direct regional competitor with similar product portfolio.
- Promo Seven: Istanbul-based promotional products and corporate gifting company with custom design and manufacturing; comparable Turkish domestic footprint and product mix.
Emerging players
- Regalia Gifts: Curated corporate gifting platform serving SMB and mid-market clients with themed gift sets and branded merchandise; comparable gifting use cases but with more digital tooling than Pratik.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Pratik social profiles
Digital presencePratik financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pratik leadership team
Management profileNumber of profiles
Profiles5 records
Pratik funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pratik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pratik
What does Pratik do?
Pratik is a B2B promotional products and corporate gifting company that designs, customizes, and delivers logo-branded merchandise — including textiles, electronics, stationery, outdoor products, and themed gift sets for special occasions and employee motivation. The company also operates an integrated procurement service that manages sourcing, import/export, logistics, free warehousing, and custom manufacturing on behalf of its B2B clients.
Is Pratik a public or private company?
Pratik is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pratik founded?
Pratik was founded in 2005. It employs 51 to 100 people.
Where is Pratik based?
Pratik is headquartered in Ataşehir, İSTANBUL, Türkiye, in the Europe region.
How does Pratik make money?
Four revenue lines are on record. Promotional Products are the primary driver. The others are special Day Gifts & Sets, employee Experience & Motivation Products and procurement Services.
Who are Pratik's main competitors?
Direct peers on record are Brandvia, Crestline Promotional Products, HALO (HALO Branded Solutions), National Pen, American Solutions for Business and Boundless (Boundless Promotional Solutions). 4imprint is listed as a broad incumbent. Regional players are Genprom and Promo Seven. Regalia Gifts is listed as an emerging player.
Does Pratik have an API?
No public API is recorded for Pratik.
What industry is Pratik in?
Pratik's product category is Promotional Products & Corporate Gifting. Its primary akta.pro industry code is BPAFAMAA, Branded Merchandise & Corporate Gifts. Its NAICS code is 45942.