Pacific Riding for Developing Abilities

What Pacific Riding for Developing Abilities does

Pacific Riding for Developing Abilities (PRDA) is a registered Canadian charitable not-for-profit founded in 1973 and based in Langley, British Columbia. It delivers equine-assisted adaptive riding services to individuals with diverse cognitive and/or physical abilities across the Lower Mainland BC region from a single 15-acre accessible facility featuring two covered arenas, mechanical lifts, wheelchair-accessible mounting ramps, and a herd of 15 therapeutic horses.

The organization's core service portfolio comprises three programmes: Adaptive Riding (individualized mounted sessions for children aged 3+ and adults with cognitive and/or physical disabilities, with support ratios up to 4:1), Short-Term Rehabilitation (adaptive riding for individuals recovering from illness, surgery, or accidents), and Equine Assisted Clinical Counselling (EACC), an unmounted psychotherapy programme launched in March 2023 that combines a registered Clinical Counsellor with an Equine Assisted Specialist. Service delivery is entirely in-person at the Langley facility, and PRDA holds Canadian Therapeutic Riding Association (CanTRA) Member Centre certification.

PRDA operates with a small paid team of 12 employees supported by more than 200 volunteer shifts per week, serving up to 150 riders weekly. Revenue is generated through a hybrid model combining rider session fees, a three-tier horse sponsorship programme ($2,500–$10,000 annually), and a diversified fundraising portfolio that covers over 50% of operational costs. Fundraising channels include individual donations, corporate sponsors, foundation grants, BC Community Gaming Grants, Purdy's Chocolates seasonal campaigns, Tru Earth eco-products, Return-It bottle drives, and an online 50/50 raffle. The organization is governed by a volunteer Board of Governance and led by an Executive Director, with no parent entity.

Name

Pacific Riding for Developing Abilities

Legal name

Pacific Riding for Developing Abilities

Website

https://prda.ca

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

Pacific Riding for Developing Abilities is a registered Canadian not-for-profit founded in 1973 that delivers equine-assisted adaptive riding, short-term rehabilitation, and clinical counselling to individuals with diverse cognitive and/or physical abilities from its 15-acre Langley, BC facility.

Ownership category

akta.pro rank

Product category

Equine-Assisted Therapy Services

NAICS

Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (71394)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Rehabilitation Return-to-Exercise Training (Non-Clinical) (HSADAAAK)

akta.pro secondary industry

Adaptive & Special Needs Personal Training (HSADAAAL)

Keywords

• Equine-assisted therapy
• Adaptive horseback riding
• Therapeutic riding services
• Disability rehabilitation programming
• Animal-assisted counselling

Headquarters

HQ city

Langley

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Fundraising: PRDA is a registered Canadian charitable organization and not-for-profit that fundraises over 50% of all costs associated with providing equine-assisted services. Revenue streams include individual donations, corporate sponsorships, foundation grants, and BC Community Gaming Grants. Annual fundraising campaigns include Purdy's Chocolates, Tru Earth eco-products, bottle drives via Return-It depots, 50/50 raffles, and horse sponsorship programs.
2. Therapeutic Riding Session Fees: Fees charged for adaptive riding sessions, short-term rehabilitation riding services, and Equine Assisted Clinical Counselling (EACC). Riders are billed per session or session package. PRDA maintains fees at accessible rates through fundraising subsidies.
3. Horse Sponsorship Program: Annual horse sponsorship tiers: Full Sponsorship at $10,000/year, Partial Sponsorship at $5,000/year, and Supporting Sponsorship at $2,500/year. Funds go towards horse care including food, veterinary care, farrier, paddock & stabling needs, grooming & tack supplies, and training. Sponsors receive website recognition, social media mentions, and nameplates on paddocks.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Pacific Riding for Developing Abilities provides individualized adaptive horseback riding and equine-assisted therapy services for children (ages 3+) and adults with diverse cognitive and/or physical abilities. Core offerings include Adaptive Riding (mounted sessions), Short-Term Rehabilitation riding for individuals recovering from illness, surgery, or accident, and Equine Assisted Clinical Counselling (EACC), an unmounted psychotherapy program delivered with therapy horses. Additional offerings include an annual horse show, summer session programs, and a three-tier horse sponsorship program.

Product overview

Pacific Riding for Developing Abilities is a not-for-profit therapeutic equestrian centre offering a portfolio of equine-assisted services centred on adaptive horseback riding. Its core offerings consist of Adaptive Riding (individualized sessions for children ages 3+ and adults with cognitive and/or physical disabilities), Short-Term Rehabilitation (adaptive riding for post-illness/surgery recovery), and Equine Assisted Clinical Counselling (EACC — an unmounted psychotherapy programme pairing clients with therapy horses). These services are delivered from a 15-acre Langley, BC facility equipped with two covered arenas, accessible washrooms, a mechanical lift, mounting ramps, and 15 therapeutic horses. Supporting activities include an annual Phae Collins Memorial Horse Show, seasonal fundraisers (Purdy's Chocolates, Tru Earth, Bottle Drive, Online 50/50 Raffle), and a Horse Sponsorship programme at three giving tiers. A co-op/internship programme partners with five post-secondary institutions and one high school.

Differentiator

Problem solved

Functional benefit

Products and services

• Adaptive Riding Individualized adaptive horseback riding sessions for children (ages 3+) and adults with diverse cognitive and/or physical abilities. Sessions are tailored to unique goals with up to 4:1 support available, and include arena riding, trail riding, and para-dressage instruction.
• Short-Term Rehabilitation Short-term adaptive riding services for individuals recovering from illness, surgery, or accidents. Following a confidential assessment, PRDA develops an individualized adaptive riding rehabilitation plan to assist in achieving recovery goals. Medical professionals and individuals may enquire directly.
• Equine Assisted Clinical Counselling (EACC) Unmounted equine-assisted psychotherapy combining clinical counselling with horse-facilitated therapeutic experiences. Facilitated by a registered Clinical Counsellor and Equine Assisted Specialist, designed to help individuals overcome emotional, behavioural, and trauma-related challenges, including those unable to participate in mounted services due to physical restrictions.
• Phae Collins Memorial Horse Show Annual horse show held on June 21st welcoming riders for a day of fun, friendly competition. Riders stay tuned for registration emails.
• Summer Session 2026 Summer therapeutic riding program running in two mini sessions (Session #1 July 6–31 and Session #2 August 4–28), operating Monday to Friday 9:00am–3:30pm. Riders may register for one or both sessions.
• Horse Sponsorship Program Annual sponsorship program supporting the care of PRDA's herd of therapy horses. Three tiers available: Full Sponsorship ($10,000), Partial Sponsorship ($5,000), and Supporting Sponsorship ($2,500). Sponsorship funds cover veterinary care, farrier services, dietary care, equipment, and training, with recognition benefits including name on Therapy Horses webpage, website Sponsors banner, social media recognition, and nameplate on paddock.

Quantifiable outcome

• Up to 150 riders served per week
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered minor and core.

• Tru EarthminorGTM or Marketing PartnerTru Earth is an eco-conscious British Columbia-based company known for eco-friendly laundry strips and household products. PRDA has an ongoing fundraising partnership where a percentage of every Tru Earth purchase made through PRDA's fundraising store goes towards supporting PRDA's therapeutic programs.
• Return-It (Langley and Willowbrook Depots and Express Locations)minorGTM or Marketing PartnerPRDA has a partnership with three local Return-It Depots (Langley Recycling Depot, Willowbrook Recycling Depot, and Return-It Express locations) to facilitate an ongoing bottle drive fundraiser. 100% of beverage container return deposits under PRDA's accounts go directly to funding affordable equine-assisted therapies.
• Purdy's ChocolatesminorGTM or Marketing PartnerPurdy's is a chocolate company that partners with PRDA for seasonal fundraising campaigns. A portion of every Purdy's purchase made through PRDA's campaign goes towards supporting PRDA's therapeutic riding program. Fundraisers are held in Spring (Easter) and Winter (holiday) seasons.
• Kwantlen Polytechnic University, Douglas College, Langara College, Trinity Western University, Simon Fraser University, Brookswood High SchoolminorOthersPRDA regularly works with students from these educational institutions for internship and co-op experiences. Students come to PRDA for exploration in areas such as teaching, recreational therapy, farm management, non-profit organizational leadership, event management, marketing & communications, and related fields.
• Canadian Therapeutic Riding Association (CanTRA)coreOthersPRDA is a CanTRA Member Centre, meaning it abides by the standards and practices of CanTRA certification for therapeutic riding. This membership provides PRDA's instructors with access to CanTRA certification pathways and ensures programs meet national therapeutic riding standards.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• PATH International (Professional Association of Therapeutic Horsemanship International): US-based industry body accrediting therapeutic horsemanship centres across North America. Relevant peer as the broader industry counterpart to CanTRA, providing accreditation standards that overlap with PRDA's compliance framework and connecting to adjacent peer organizations.
• Mane Stream (formerly Special People United to Ride): Long-established North American therapeutic equestrian centre providing adaptive riding, hippotherapy, and equine-assisted services. Comparable to PRDA in mature multi-decade operating history, instructor certification approach, and diversified adapted programming.

Direct peers

• Sunrise Therapeutic Riding & Learning Centre: Ontario-based not-for-profit providing therapeutic horseback riding and equine-assisted learning for children and adults with disabilities. Directly comparable to PRDA in CanTRA membership, adaptive riding focus, and intergenerational rider segments.
• Free Rein Equestrian Foundation: BC-based therapeutic riding and equine-assisted services provider. Directly comparable to PRDA in regional geographic focus (British Columbia), adaptive riding service portfolio, and community-funded not-for-profit operating model.
• Rainbow Therapeutic Riding Association: Alberta-based therapeutic riding organization offering adaptive riding for children and adults with disabilities. Comparable to PRDA in CanTRA accreditation, mounted therapeutic programming, and not-for-profit funding model.
• High Hopes Therapeutic Riding & Learning Centre: Ontario-based therapeutic riding centre offering adaptive riding and equine-assisted services to individuals with diverse abilities. Directly comparable to PRDA in mission (adaptive riding for special needs), service model (mounted therapy with volunteer support), and CanTRA-aligned certification framework.

Regional players

• Cheam View Therapeutic Riding & Academic Centre: BC-based therapeutic riding centre in the Fraser Valley region serving individuals with diverse abilities. Comparable to PRDA in geographic market (British Columbia), therapeutic riding service mix, and reliance on community fundraising and volunteer support.

Others

• Canadian Therapeutic Riding Association (CanTRA): National industry body that certifies member centres like PRDA and sets standards for therapeutic riding in Canada. Comparable as an ecosystem participant: PRDA is a CanTRA Member Centre, and CanTRA defines the certification framework PRDA operates within.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pacific-riding-for-developing-abilities

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pacific Riding for Developing Abilities