HOTEL PRINCIPADO

What HOTEL PRINCIPADO does

Hotel Principado, legally "Principado Downtown Buenos Aires Hotel," is a privately held single-asset mid-scale hotel located at Paraguay 481 in the Retiro neighborhood of Buenos Aires, Argentina. The property offers six room categories ranging from a Junior Matrimonial (from $129/night) and Superior Matrimonial (from $167.70/night) up to a Quadruple Apartment (from $258/night) and an undisclosed-rate Habitación de Lujo (Luxury Room). Pricing is denominated in USD and structured around nightly unit pricing with a portfolio of promotional rate plans (Last Minute, Extended Stay, Non-Refundable, Advance Reservation 25 Days), an Urban Use Right surcharge of USD 1 per person per night for non-resident guests aged 12+, and full pre-payment or card pre-authorization on booking.

The hotel is built on a standard property management and booking technology stack, with no proprietary technology disclosed. Its direct-to-consumer go-to-market is anchored by a trilingual official website (principado.com.ar in English, Spanish, Portuguese) featuring a direct booking engine with best-price guarantee, online check-in integration (via cqr.com.ar), and supplementary direct phone and WhatsApp reservation channels. Ancillary revenue is generated through an on-site bar/cafeteria (with a 20% direct-booking discount), an event hall for corporate meetings and weddings, laundry, and ancillary amenities (gym, rooftop terrace on the sixth floor, 24-hour business center). A tiered Club Principado loyalty program (Bronze/Silver/Gold) offers 10%-20% discounts and perks such as early check-in, late check-out, and upgrades to drive direct, repeat bookings.

Revenue mechanics center on per-night accommodation charges (the dominant stream) supplemented by ancillary F&B, events, and loyalty-driven repeat stays. Customer mix is concentrated in domestic and international leisure tourists seeking a central Buenos Aires base for cultural and tourist activities; ancillary corporate and small-event demand is addressed through the business center and event hall. The hotel positions itself as "a Buenos Aires classic," supported by an active Instagram presence (@hotelprincipado), a newsletter, and an extensive editorial content library covering Buenos Aires neighborhoods, gastronomy, nightlife, and attractions that functions as inbound demand capture. The company has no disclosed funding history, no parent company, no subsidiaries, and no known leadership team beyond general reservations contacts ([email protected]; +54 114313-3022; +54 91171681940).

Name

HOTEL PRINCIPADO

Legal name

PRINCIPADO DOWNTOWN BUENOS AIRES HOTEL

Website

https://principado.com.ar

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Principado Downtown Buenos Aires Hotel is a privately held, single-asset mid-scale hotel in Buenos Aires' Retiro neighborhood offering six room categories, ancillary amenities (gym, terrace, event hall, bar), and direct online booking primarily to domestic and international leisure tourists.

Ownership category

akta.pro rank

Product category

Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (721110), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011)

akta.pro industry

PRIMARYTHAGAAAA

Urban & Downtown Full-Service Hotels

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

SECONDARYTHAGALAA

City/Urban Convention Hotels

Travel & Hospitality/Lodging & Accommodation/Convention & Conference Hotels

SECONDARYTHAGACAE

Urban Luxury Hotels (City Luxury)

Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts

Keywords

• Hotel accommodation
• Hotel rooms
• Hospitality services
• Hotel reservations
• Event venue

Headquarters

HQ city

CIUDAD DE BUENOS AIRES, Ciudad De Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Room rental/accommodation: The hotel generates primary revenue through renting rooms to guests. Room types include Junior Matrimonial, Junior Twin, Superior Matrimonial, Junior Triple, Department Cuádruple, and Habitación de Lujo. Full payment is required before entering the hotel. The hotel also charges an Urban Use Right fee of USD 1 per person per night for non-resident tourists aged 12+.
2. Food and beverage (bar, cafeteria, restaurant): Revenue from the on-site bar and cafeteria serving drinks, snacks, and meals. A 20% discount on food and beverages is offered through the official website booking channel.
3. Event hall rental: Revenue from hosting corporate events, business meetings, conferences, and weddings in the hotel's event hall with elegant and modern atmosphere.
4. Club membership loyalty program: Club Principado loyalty program with tiered membership (Bronze, Silver, Gold) offering exclusive discounts and benefits to members who book directly.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Principado Downtown Buenos Aires Hotel is a traditional full-service hotel in the Retiro neighborhood of Buenos Aires that sells nightly room accommodations across six categories (Junior Matrimonial, Junior Twin, Superior Matrimonial, Junior Triple, Quadruple Apartment, and Luxury Room). It supplements room revenue with on-site food and beverage (bar/cafeteria), event hall rental for corporate events and weddings, and a tiered Club Principado loyalty program (Bronze/Silver/Gold) that drives repeat direct bookings.

Product overview

Principado Downtown Buenos Aires Hotel is a traditional hospitality property offering a portfolio of six distinct room categories (Junior Matrimonial, Junior Twin, Superior Matrimonial, Junior Triple, Quadruple Apartment, and Luxury Room) as its core accommodation products. The hotel supplements its rooms with ancillary services including a gym, business center, terrace, event hall, bar/cafeteria, and laundry facilities. It operates a direct online booking engine on its official website and maintains a loyalty program (Club Principado) with tiered membership benefits. The hotel also offers various promotional rates including last-minute, extended stay, non-refundable, and advance reservation discounts.

Differentiator

Problem solved

Functional benefit

Products and services

• Junior Matrimonial Room

Quantifiable outcome

• Proximity to key Buenos Aires landmarks including Galerías Pacífico (0.4 km), Obelisco (0.95 km), Teatro Colón (1.1 km), Plaza de Mayo (1.2 km), and MALBA museum (3.5 km)

Named customers5 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dazzler Hotels: Argentine mid-scale hotel chain with multiple Buenos Aires properties, offering 4-star full-service urban hotels with comparable room tiers, breakfast-inclusive rates, and event facilities. Closest local chain competitor.
• Hotel Pulitzer Buenos Aires: Independent boutique hotel in downtown Buenos Aires (Microcentro) targeting similar leisure and business travelers with comparable 4-star room-and-breakfast positioning. Directly competes for the same guest profile in the central BA corridor.
• Hotel Madero: Boutique urban hotel in Puerto Madero, Buenos Aires, with comparable mid-to-upper scale room mix, gym, terrace, and bar amenities. Competes for the same leisure and corporate traveler segment in Buenos Aires.
• Casa Sur Hotel: Boutique hotel in Recoleta/Palermo offering comparable 4-star experience with personalized service, modern design, and small-scale urban full-service operations in Buenos Aires.
• Hotel Intersur Recoleta: Argentine urban hotel focused on the central Buenos Aires corridor with comparable room and breakfast offering as well as event facilities. Competes for the same leisure and business demand.
• Unique Art Madero: Independent boutique hotel in Puerto Madero targeting similar price-conscious urban travelers with comparable 4-star amenities and central BA location.

Broad incumbents

• NH Buenos Aires City: International chain hotel in central Buenos Aires offering similar 4-star full-service urban accommodations with broader distribution reach and loyalty program scale. Competes in the same room rates band.
• Hotel Alvear Art Buenos Aires: Established luxury urban hotel in Recoleta anchored by the Alvear brand, offering full-service amenities, event halls, and premium location. Anchors the upper end of the Buenos Aires urban hotel market.
• Hotel Hilton Buenos Aires: International chain at Puerto Madero with extensive meeting and event facilities, loyalty scale, and direct corporate travel contracts. Represents the broader competitive set that anchors the upper end of the Buenos Aires corporate demand pool.
• Hotel Faena Buenos Aires: Luxury design hotel in Puerto Madero with strong brand identity, event venues, and F&B-driven ancillary revenue. Represents the brand-led, design-led competitor that Hotel Principado could aspire to differentiate against.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/hotelprincipado
• LinkedInlinkedin.com/company/hotel-principado

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HOTEL PRINCIPADO