PrivateGPT ApS
PrivateGPT ApS sells a secure enterprise AI platform deployed within customers' own Microsoft Azure clouds, providing ChatGPT-like assistants with full GDPR-compliant data sovereignty for European enterprises across Denmark, the Netherlands, and additional EU markets.
- Company typePrivate
- Founded-
- HeadquartersCopenhagen, Denmark
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What PrivateGPT ApS does
PrivateGPT ApS is a Copenhagen-based software company founded in 2024 that sells a secure, enterprise-grade AI platform under the same name as the company. The platform is positioned as a ChatGPT-equivalent for organizations that cannot use public AI services due to data security or regulatory constraints, deploying the software within each customer's own Microsoft Azure cloud environment so that no data leaves the customer's tenant. The product supports both closed foundation models (OpenAI, Google, Meta) and open-source models (DeepSeek and others), and provides configurable AI assistants for departments such as HR, sales, customer service, and R&D, leveraging Retrieval-Augmented Generation (RAG) over customer documents stored in SharePoint, OneDrive, or uploaded directly.
The platform's feature surface includes deep integration with the Microsoft 365 ecosystem (Office, SharePoint, OneDrive, and Microsoft Entra ID for SSO and role-based access), a Testing App for validating assistants before rollout, a Jobs module for scheduled automation and reporting, a DataAnalyzer for structured data processing up to 160 GB, image analysis tools, a Meeting Minutes transcription feature, custom branding and UI controls, and MCP (Model Context Protocol) support for connecting external systems. The multi-language interface covers Danish, English, Dutch, German, French, Spanish, and Italian, and the company markets compliance with GDPR and EU data protection as a core differentiator.
PrivateGPT operates an enterprise sales-led go-to-market with consultation-first demand generation (Book a Meeting / Speak with an Expert CTAs), quote-based annual subscription pricing tailored to organization size and requirements, and bundled implementation services. The customer base consists of 30+ enterprise and mid-market organizations across Denmark, the Netherlands, and other European markets (Germany, United Kingdom, France, Spain, Italy). The company has a team of approximately 15 people including co-founders Jonas Christensen (CEO) and Anders Hjarnaa (CTO), Managing Director Maxim Donskoi, and dedicated sales development and AI consulting functions. The company is privately held with no disclosed institutional funding or M&A activity.
PrivateGPT ApS firmographics
Firmographics- Name
- PrivateGPT ApS
- Legal name
- PrivateGPT ApS
- Website
- https://privategpt.dk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PrivateGPT ApS sells a secure enterprise AI platform deployed within customers' own Microsoft Azure clouds, providing ChatGPT-like assistants with full GDPR-compliant data sovereignty for European enterprises across Denmark, the Netherlands, and additional EU markets.
- Ownership category
- akta.pro rank
PrivateGPT ApS industry classification
Industry- Product category
- Enterprise AI Software
- NAICS
- Software Publishers (513210), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Privacy-Preserving ML & Data Protection (e.g., federated learning, differential privacy) (HDAAAMAD)
- akta.pro secondary industry
- Private Cloud Platforms (On‑Prem Cloud Stacks) (HDABABAA)
Keywords
Where PrivateGPT ApS is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices2 records
Markets served
PrivateGPT ApS business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AI Platform Subscription: Enterprise AI platform subscription with implementation services. The platform is customized to each company's needs and deployed within their own Azure environment. Pricing is quote-based, tailored to organization size and requirements.
- Implementation & Setup Services: Assisted implementation services to help customers get started quickly. The company provides easy implementation assistance as part of their value proposition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom Enterprise Plan |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
PrivateGPT ApS product offering
Product offeringCore offering
PrivateGPT ApS sells PrivateGPT, a secure enterprise AI platform comparable to ChatGPT that is deployed inside the customer's own Microsoft Azure cloud. The platform offers customizable AI assistants, Retrieval-Augmented Generation over company documents, support for closed and open-source language models, and deep integration with Microsoft 365, SharePoint, and Entra ID. It is delivered as an annual subscription with bundled implementation services and is targeted at European organizations with strict data-security and GDPR requirements.
Product overview
PrivateGPT ApS offers PrivateGPT as its core unified AI platform - a secure, enterprise-grade ChatGPT alternative hosted within the customer's own Microsoft Azure cloud. The platform provides customizable AI Assistants as configurable modules for different departments (HR, sales, customer service, R&D), which can leverage knowledge retrieval via RAG technology, image analysis, and other specialized tools. Additional modules include a Testing App for validating assistants before deployment, a Jobs feature for automating scheduled tasks and reporting, and a DataAnalyzer for advanced data processing. All components share the same core platform architecture, Microsoft 365 ecosystem integration, and model-agnostic AI engine supporting both closed and open-source models.
Differentiator
Problem solved
Functional benefit
Products and services
- PrivateGPT Platform The core PrivateGPT product: a secure, enterprise-grade AI platform comparable to ChatGPT, deployed inside the customer's own Microsoft Azure cloud. It provides full data sovereignty and GDPR compliance, supports multiple closed (OpenAI, Google) and open-source (Meta, DeepSeek) language models, offers customizable AI assistants for departments such as HR, sales, customer service, and R&D, includes RAG-based knowledge retrieval over SharePoint and other document sources, deep Microsoft 365 and Entra ID integration, and is sold as an annual subscription with bundled implementation services to European enterprises.
Quantifiable outcome
- Save thousands of hours through customized AI agents
- +2 more outcomes
Companies that use PrivateGPT ApS
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
PrivateGPT ApS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability10 records
Feature12 records
PrivateGPT ApS partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
PrivateGPT ApS competitors and assessment
Company assessmentDirect peers
- Aleph Alpha: German/European enterprise AI company focused on sovereign, compliant AI for regulated industries and governments. Competes with PrivateGPT in offering European enterprises data-sovereign AI assistants and generative AI services.
- Writer: Enterprise generative AI platform offering customizable AI assistants, RAG-based knowledge retrieval, and workflow automation for organizations. Comparable product category and target enterprise buyers as PrivateGPT.
- Sana Labs: European AI company building enterprise knowledge assistants and AI platforms for organizations, with comparable focus on secure, customizable AI assistants for internal use cases.
- Private AI: Private AI offers privacy-preserving AI products including PrivateGPT-style document redaction and secure AI tools for enterprise compliance. Directly competes with PrivateGPT in the sovereign/privacy-preserving enterprise AI category.
Broad incumbents
- Mistral AI: European AI company offering open and proprietary LLMs with enterprise deployment options. Provides underlying model capabilities that PrivateGPT's model-agnostic platform leverages while also offering end-to-end enterprise AI solutions.
- IBM watsonx: IBM's enterprise AI platform offering watsonx.ai and watsonx Assistant with strong enterprise data governance and hybrid cloud deployment. Competes for the same GDPR-conscious, sovereignty-focused European enterprise AI buyer.
- Microsoft (Azure OpenAI Service & Copilot): Microsoft offers Azure OpenAI Service and Microsoft 365 Copilot, both of which address enterprise AI assistant needs with built-in enterprise security. The primary broad incumbent whose Azure stack PrivateGPT builds upon and competes against at the application layer.
- Cohere: Enterprise-focused LLM provider offering secure, private deployment options and customizable AI assistants for regulated industries. Competes in the enterprise secure-AI category with comparable deployment models.
- H2O.ai: Enterprise AI platform offering private, deployable AI solutions including LLMs and AI assistants for organizations with data sovereignty requirements. Comparable customer profile and privacy-focused positioning.
Emerging players
- n8n: Workflow automation platform increasingly integrating AI capabilities and supporting self-hosted deployment for organizations wanting data control. Adjacent in the Jobs/automation feature category that PrivateGPT competes around.
Market position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
PrivateGPT ApS social profiles
Digital presencePrivateGPT ApS compliance and trust
Trust signalCompliance1 record
PrivateGPT ApS financial estimates
Financial estimateRevenue estimate
Valuation estimate
PrivateGPT ApS leadership team
Management profileNumber of profiles
Profiles15 records
PrivateGPT ApS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PrivateGPT ApS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PrivateGPT ApS
What does PrivateGPT ApS do?
PrivateGPT ApS sells PrivateGPT, a secure enterprise AI platform comparable to ChatGPT that is deployed inside the customer's own Microsoft Azure cloud. The platform offers customizable AI assistants, Retrieval-Augmented Generation over company documents, support for closed and open-source language models, and deep integration with Microsoft 365, SharePoint, and Entra ID. It is delivered as an annual subscription with bundled implementation services and is targeted at European organizations with strict data-security and GDPR requirements.
Is PrivateGPT ApS a public or private company?
PrivateGPT ApS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PrivateGPT ApS founded?
PrivateGPT ApS was founded in -1. It employs 1 to 10 people.
Where is PrivateGPT ApS based?
PrivateGPT ApS is headquartered in Copenhagen, Denmark, in the Europe region.
How does PrivateGPT ApS make money?
Two revenue lines are on record. AI Platform Subscription is the primary driver. The others are implementation & Setup Services.
Who are PrivateGPT ApS's main competitors?
Direct peers on record are Aleph Alpha, Writer, Sana Labs and Private AI. Broad incumbents are Mistral AI, IBM watsonx, Microsoft (Azure OpenAI Service & Copilot), Cohere and H2O.ai. n8n is listed as an emerging player.
Does PrivateGPT ApS have an API?
Yes. PrivateGPT supports integration with internal and external data sources and systems via APIs. The platform can be connected to own databases, websites (via webscraping), and other third-party solutions. The platform also supports MCP (Model Context Protocol) for connecting to external APIs and extending functionality. Administrators can configure automated tasks via the Jobs feature that can send output to relevant people or systems. Data export options are available for further analysis.
What industry is PrivateGPT ApS in?
PrivateGPT ApS's product category is Enterprise AI Software. Its primary akta.pro industry code is HDAAAMAD, Privacy-Preserving ML & Data Protection (e.g., federated learning, differential privacy), with a secondary code of HDABABAA, Private Cloud Platforms (On‑Prem Cloud Stacks). Its NAICS code is 513210 and its SIC code is 7372.