Produs Praktijkonderwijs

What Produs Praktijkonderwijs does

Produs Praktijkonderwijs is a publicly funded Dutch practical education institution (praktijkonderwijs) located in Arnhem, Netherlands, serving students aged 12-18 who learn best through hands-on experience rather than traditional academic instruction. The school delivers a 4-6 year program with five vocational training profiles — Detailhandel (retail), Groen (horticulture/green sector), Horeca (hospitality), Techniek (technology/engineering), and Zorg (healthcare) — culminating in nationally recognized praktijkonderwijs diplomas and, for motivated students, MBO-1 diplomas. Class sizes are capped at 16 students, and the institution plans to operate 13 classes across school year 2026-2027.

The school's revenue model is entirely government-funded through the Dutch praktijkonderwijs financing system, supplemented by an ESF+ subsidy (project 2025ESFp2028) for the 2021-2027 cycle in the Midden-Gelderland labor market region. No tuition fees are charged to students. The institution distributes its services through a regional internship network (stagebedrijven) including AH Schuytgraaf, KwikFit, Insula Dei, McDonald's, Action, Dolmans, Scapino, Misti, Hedijk, Eldenstaete, and Eilandstaete, which function both as training venues and direct employment pipelines. A dedicated stagecoördinator (Emile Baumann) manages these partnerships, and approximately 50% of graduates transition to mbo level 1 or 2 education, with the remainder entering employment, often at their internship company.

Go-to-market is community-led: prospective students are referred primarily by basisschool (primary school) teachers and intern begeleiders during the school advice process for groep 7/8, supplemented by an annual Open Dag (e.g., March 4, 2026) and direct enrollment managed by support coordinators Renate Bulten (years 1-2) and Marloes van Dijk (years 3-6). Technology is limited to the Presentis parent/administration platform. Leadership comprises Algemeen directeur Anja Geritz (who also directs Symbion praktijkscholen in Didam) and Locatiedirecteur Nicole Roseboom. The institution holds Investors in People international certification and operates within a regulated TLV (toelaatbaarheidsverklaring) framework administered through SWV De Verbinding.

Name

Produs Praktijkonderwijs

Legal name

Produs Praktijkonderwijs

Website

https://produsarnhem.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Produs Praktijkonderwijs is a publicly funded Dutch practical education institution in Arnhem serving students aged 12-18 through 4-6 year hands-on programs across five vocational profiles (retail, green, hospitality, technology, healthcare), with strong regional internship-to-employment pipelines.

Ownership category

akta.pro rank

Product category

Vocational Secondary Education

NAICS

Technical and Trade Schools (6115), Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Construction, Engineering & Skilled Trades Licensure Prep (EDAAANAL)

Keywords

• Practical secondary education
• Vocational training programs
• Special education services
• Internship placement programs
• Youth career guidance

Headquarters

HQ city

Arnhem

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others

Revenue model

1. Government-Funded Education: Produs Praktijkonderwijs operates as a publicly funded educational institution in the Netherlands. The school receives funding from the Dutch government through standard practical education financing mechanisms. Additional funding comes from the Europees Sociaal Fonds Plus (ESF+) for the period 2021-2027 under project number 2025ESFp2028, supporting secondary special education and practical education initiatives in the Midden-Gelderland labor market region.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Produs Praktijkonderwijs delivers a 4-6 year practical secondary education program (praktijkonderwijs) for students aged 12-18 in Arnhem, Netherlands, who learn best through hands-on experience. The program combines small-class instruction (max 16 students) across five vocational profiles (retail, green/horticulture, hospitality, technology, healthcare) with a phased internship curriculum, supporting students toward nationally recognized diplomas, MBO-1 qualifications, and either further vocational education or direct labor-market entry.

Product overview

Produs Praktijkonderwijs is a practical education institution offering a unified educational program for students aged 12-18 who learn best through hands-on experience. The core offering consists of a 4-6 year practical education program with five vocational training profiles (Detailhandel/retail, Groen/horticulture, Horeca/hospitality, Techniek/engineering, and Zorg/healthcare). Students progress through practical subjects, internships (Stageprogramma), and can earn MBO-1 diplomas. The institution provides comprehensive support services including career guidance (Loopbaanbegeleiding), mentorship, and Participation Act support, all designed to transition students into sustainable employment or further vocational education.

Differentiator

Problem solved

Functional benefit

Products and services

• Praktijkonderwijs Program
• Vakopleidingen (Vocational Training Profiles)
• Stageprogramma (Internship Program)
• MBO-1 Diploma Program
• Praktijkvakken (Practical Subjects)
• Loopbaanbegeleiding (Career Guidance)
• Begeleiding & Ondersteuning (Student Support Services)
• Participatiewet Ondersteuning (Participation Act Support)

Quantifiable outcome

• Approximately 50% of students pursue further mbo education at level 1 or 2 after graduation
• +3 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• SWV De Verbinding (Samenwerkingsverband)coreStrategic or Co-development PartnerSWV De Verbinding handles the toelaatbaarheidsverklaring (TLV) applications for students enrolling at Produs. This formalizes the relationship between practical education schools and the broader secondary education system.
• Symbion PraktijkscholencoreStrategic or Co-development PartnerSymbion is another practical school (praktijkschool) located in Didam. If Produs does not offer a specific training program, students may be referred to Symbion. Both schools share general director Anja Geritz, indicating coordinated educational offerings.
• AH SchuytgraafminorChannel Partner/ Reseller/ DistributorSupermarket providing internship opportunities for retail profile students at Produs.
• KwikFitminorChannel Partner/ Reseller/ DistributorAutomotive service company providing internship opportunities for technology/automotive profile students.
• Insula DeiminorChannel Partner/ Reseller/ DistributorHealthcare institution providing internship opportunities for healthcare profile students.
• McDonald'sminorChannel Partner/ Reseller/ DistributorFood service company providing internship opportunities for hospitality profile students.
• ActionminorChannel Partner/ Reseller/ DistributorDiscount retailer providing internship opportunities for retail profile students.
• Eilandstaete WoonzorgcentrumminorChannel Partner/ Reseller/ DistributorElderly care facility that employs Produs hospitality students for food preparation. The testimonial from Karina Baas indicates satisfaction with student interns for preparing fresh meals.
• GGD (Gemeentelijke Gezondheidsdienst)minorStrategic or Co-development PartnerCollaboration with GGD youth doctor for student health support and developmental monitoring.
• Municipalities (Gemeenten)coreStrategic or Co-development PartnerCollaboration with municipalities for Participatiewet arrangements including job coaching, subsidies for placement, and coordination of support services for students transitioning from school to work.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• ROC Aventus: Regional training centre (MBO) operating in Apeldoorn and surrounding areas, offering vocational education at levels 1-4. Adjacent in vocational mission and in the same labor market region as Produs.
• Curio: Dutch regional training centre group delivering mbo vocational education in the Breda/West-Brabant region. Comparable in vocational mission, secondary-to-tertiary skills training, and employer-linked programs.
• ROC Nijmegen: Regional training centre in nearby Nijmegen providing mbo vocational programs including level 1/2 pathways that Produs graduates may transition into. Comparable in vocational education mission.
• Wellantcollege: Dutch vocational mbo institution focused on green, food, and living-environment sectors. Comparable in vocational training model and employer-linked programs, though at post-secondary level.
• Yuverta: Large Dutch vocational education group offering mbo and adult training across multiple sectors including green, food, and technology. Comparable in vocational training focus but at post-secondary rather than secondary level.
• Het Stedelijk Dalton Lyceum: Dutch secondary school offering vmbo, havo, and vwo tracks including practical components. Comparable in serving Arnhem-area secondary students but covering broader academic pathways rather than dedicated praktijkonderwijs.

Regional players

• Lentiz onderwijsgroep: Dutch secondary vocational education group operating in West-Netherlands with vmbo and mbo tracks including practical profiles. Comparable in Dutch vocational mission but geographically distinct from Produs.
• Nordwin College: Dutch regional training centre delivering mbo vocational education in Friesland and northern Netherlands. Comparable in vocational training mission and employer partnerships, though serving a different geographic region.

Direct peers

• Symbion Praktijkscholen: Dutch praktijkschool located in Didam offering the same praktijkonderwijs program as Produs and sharing the same algemeen directeur (Anja Geritz). Direct comparable in model, target population, and operating geography.
• Praktijkcollege: Multi-location Dutch praktijkschool network delivering practical education to students who learn best by doing, serving a similar target demographic and offering comparable vocational profiles.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/produs-praktijkonderwijs

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Produs Praktijkonderwijs