Programmez

What Programmez does

Programmez! is a French-language technical media publication targeting software developers, IT professionals, and computer science students in metropolitan France. The publication has operated continuously for over 20 years (founded circa 2006 under the Nefer-IT corporate entity, a private French SARL headquartered in Paris) and is delivered across multiple formats: paper magazines sold through French newsstands and by direct mail subscription, PDF digital subscriptions accessible globally through the website store, and tiered enterprise volume subscriptions for development teams starting at 5 persons. The core product is the monthly Programmez! magazine (10 issues per year, comprising 6 bimonthly issues plus 4 quarterly themed issues), supplemented by special thematic editions (Hors série) covering focused topics such as artificial intelligence and game development, a retrocomputing sub-brand called Technosaures, and affiliated technical book publishing via D-Booker.

The underlying technology is a relatively conventional digital publishing stack: a Drupal-based website delivering article content, magazine tables of contents, and downloadable PDFs, supported by RSS feeds, email newsletter infrastructure, and social media (Twitter/X) distribution. There is no disclosed proprietary platform, SDK, API, or AI/ML technology product; the offering is editorial and publishing-driven rather than technology-product-driven. Content is produced through a network of expert contributors and covers programming languages, frameworks, IDEs, cloud, security, DevOps, and developer tooling.

The business model combines four revenue streams: recurring subscription revenue (individual paper, individual PDF, student, and enterprise team tiers priced €29–70 per person annually), one-time newsstand and single-issue sales (€6.50–8.00 per issue), advertising (website banners, magazine ads) and job-listing placements, and book publishing via D-Booker. Student subscriptions are restricted to metropolitan France with verification requirements, and enterprise team pricing scales from €53 per person at 5–9 seats down to €29 per person at 100+ seats. The company operates with a small staff of approximately 9 employees, and no external funding, parent company, or acquisition activity is disclosed.

Name

Programmez

Legal name

Nefer-IT

Website

https://programmez.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Programmez! is a French-language monthly developer magazine published by Nefer-IT, serving software developers, IT professionals, and computer science students in France through paper, PDF, and enterprise volume subscriptions, with supplementary thematic issues, retrocomputing content, and technical books.

Ownership category

akta.pro rank

Product category

Technical and trade publishing

NAICS

Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131), All Other Publishers (513199)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Books: Publishing Or Publishing & Printing (2731), Miscellaneous Publishing (2741)

akta.pro primary industry

Science, Technology & Gaming Magazines (MPAJAEAL)

Keywords

• Developer magazine
• Software publishing
• Technical content subscriptions
• Programming journalism
• IT news media

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Magazine Subscriptions: Paper and PDF magazine subscriptions sold to individuals, students, and enterprise teams. Individual annual subscriptions include 10 issues (6 bimonthly issues plus 4 quarterly themed issues). Volume discounts available for enterprise teams.
2. Newsstand Sales: Single magazine sales through newsstands (kiosks) in France. Regular issue price €6.50, special issues priced between €6.50-8.00.
3. Advertising & Job Listings: Revenue generated through advertising banners on the website and in the magazine, plus dedicated job offer listings for technical positions.
4. Technical Book Publishing: Through affiliated brand D-Booker, publishes technical books on programming, databases, graphics, and IT management topics. Books available in multiple formats including PDF, EPUB, and print.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Programmez! publishes a French-language monthly magazine and accompanying digital content aimed at software developers and IT professionals, covering programming languages, frameworks, tools, security, cloud, AI, and industry events. The core offer includes the bimonthly/quarterly paper magazine, PDF issues, special thematic editions (Hors Série), a retro-computing publication (Technosaures), enterprise team subscriptions, and technical books under the D-Booker imprint. Distribution is via French newsstands, direct subscriptions, the programmez.com website, RSS, newsletters, and job listings.

Product overview

Programmez! is a French developer magazine published by Nefer-IT, offering a unified platform of print and digital publications for software development professionals. The core product is the Programmez! Magazine (paper and PDF), supplemented by special thematic issues (Hors Série), historical computing publications (Technosaures), and various subscription tiers including professional team plans and student discounts. The company also offers technical books through its D-Booker publishing partner.

Differentiator

Problem solved

Functional benefit

Brands

• Technosaures: Historical publication series covering retrocomputing and technology history

Products and services

• Programmez! Magazine French monthly magazine covering software development, programming technologies, frameworks, tools, security, cloud, and AI. Available in paper and PDF formats, distributed in French newsstands and via direct subscriptions.
• Programmez! Hors Série Special thematic issues of Programmez! magazine focused on a single in-depth topic per issue, such as AI, game development, or programming tutorials. Sold separately in paper and PDF formats at €6.50–€8.00 per issue.
• Technosaures Publication dedicated to the history of computing and retro-technology, exploring the evolution of computer science through standalone issues and subscription plans available in paper and PDF formats.
• Abonnements Professionnels (Enterprise Team Subscriptions) Annual volume subscription plans for enterprises, schools, and associations starting at 5 persons, with tiered per-person discounts up to the largest team sizes; paper and PDF formats can be combined within the same plan.
• Technical Books (D-Booker imprint) Technical programming books covering topics such as Go, PostgreSQL, C++, Qt, Unity, and other development technologies, published under the D-Booker imprint and available in PDF, EPUB, and print formats.
• Job Listings / Offres d'emploi Dedicated job offer listings portal for technical positions in software development and IT, monetized alongside the magazine's advertising inventory.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Les Assises de la CybersécuritéminorGTM or Marketing Partner · 7 October 2026Programmez! is listed as a media partner for Les Assises de la Cybersécurité, a major cybersecurity conference held annually in Monaco. This partnership provides media coverage and visibility for the magazine within the French cybersecurity community.

Scale indicators4 records

Recent moves6 records

Expansion highlights1 record

Direct peers

• Developpez.com: The largest French-language developer community and tutorial hub, free online. Competes with Programmez! for French developer attention and advertising dollars, though business model differs (ad-supported vs subscription). Closest substitute for the developer segment.
• L'Informaticien: Long-running French IT magazine covering enterprise technology, infrastructure, and developer topics. Directly overlaps Programmez!'s enterprise IT team audience and competes for the same B2B subscribers and advertisers.
• ENI Editions: Major French IT book and training publisher producing technical books, video courses, and certifications. Direct peer through D-Booker on the technical book side, and competes for educational spending by French developers and students.
• Editions Eyrolles: Established French technical and professional publisher with deep catalogs in programming, IT, and engineering. Comparable to Programmez!'s D-Booker book line and for advertising and audience share among French technical professionals.

Regional players

• 01Net: Major French consumer and prosumer tech publication covering hardware, software, and digital culture. Overlaps with Programmez!'s developer and IT practitioner readership and competes for French tech advertisers.
• Le Monde Informatique: French IT trade publication serving enterprise IT decision-makers with news, analysis, and resources. Comparable to the enterprise IT team segment of Programmez! and competes for the same B2B subscription revenue.
• ZDNet France: French edition of ZDNet covering enterprise technology and developer topics. Competes for French enterprise IT readership and digital ad revenue; broader scope but overlapping audience.
• Silicon.fr: French-language digital publication covering enterprise IT, cloud, and digital transformation. Competes for French enterprise IT readership and digital advertising spend.

Others

• Les Assises de la Cybersécurité / CESIN ecosystem: French cybersecurity conference ecosystem and adjacent media. Programmez! already partners with Les Assises; this is the broader professional community and media ecosystem in which the publication operates and competes for cybersecurity content authority.

Broad incumbents

• Stack Overflow (Stack Exchange): The dominant global developer Q&A and community platform. Reaches French developers (and many others) with free, high-quality content that substitutes for paid technical publications and pressures Programmez!'s core value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/programmez
• LinkedInlinkedin.com/company/neferit

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Programmez