Tourist Office

Tourism Promotion & Cultural Heritage Servicesprolococerretoguidi.it

Company typePrivate
Founded1964
HeadquartersCerreto Guidi, Italy
Headcount11–50
GTM typeB2C
OfferingServices

Tourist Office firmographics

Firmographics

Name: Tourist Office
Legal name: Associazione Proloco Cerreto Guidi
Website: https://prolococerretoguidi.it
Company type: Private
Founded year: 1964
Operating status: Operating
Headcount range: 11–50 employees
Ownership category
akta.pro rank

Tourist Office industry classification

Industry

Product category: Tourism Promotion & Cultural Heritage Services
NAICS: Museums, Historical Sites, and Similar Institutions (712), Historical Sites (712120), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Museums, Historical Sites, and Similar Institutions (7121)
SIC: Services-Membership Organizations (8600), Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry: Cultural Festivals & Events Organizations (BPAGAHAG)
akta.pro secondary industries: Cultural Centers & Community Cultural Organizations (BPAGAHAD), Museums & Heritage Sites (History, Science, Specialty) (BPAGAHAA)

Keywords

Tourism promotion services
Cultural heritage events
Community festivals organization
Historical site management
Local event planning

Where Tourist Office is headquartered

Location

Headquarters

HQ city: Cerreto Guidi
HQ country: Italy
HQ region: Europe

Offices2 records

Markets served

Tourist Office business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Operations, Personnel, Marketing or Sales, Others

Pricing tiers

Model	Billing	Price
Subscription	Annual	Annual membership tessera with UNPLI

Distribution channels3 records

Marketing channels8 records

Tourist Office product offering

Product offering

Core offering

Volunteer nonprofit association that promotes tourism and cultural heritage in Cerreto Guidi, Tuscany. It organizes annual community events including the Palio del Cerro historical reenactment, the Medicea Wine Festival, La Notte d'Isabella, and Via dei Presepi, and supports preservation and promotion of the UNESCO World Heritage-listed Villa Medicea di Cerreto Guidi, with membership sold via UNPLI at €10 per year.

Product overview

Pro Loco Cerreto Guidi operates as a tourism promotion organization offering a portfolio of cultural heritage sites and events centered around its Renaissance and Medici heritage. The core offering includes the UNESCO-listed Villa Medicea di Cerreto Guidi museum and the Padule di Fucecchio wetland nature reserve. The organization manages four major annual events: the Palio del Cerro (September historical reenactment with four competing districts), the Medicea Wine Festival (July wine and gastronomy celebration), La Notte d'Isabella (July Renaissance reenactment), and Via dei Presepi (December nativity trail). Supporting offerings include trekking and bike routes, the crossbow company (Compagnia dei Balestrieri), children's Palio dei Ragazzi, wine tasting courses, and a tourist information office providing guidance on local accommodations, dining, and attractions.

Differentiator

Problem solved

Functional benefit

Products and services

Palio del Cerro Annual historical/cultural event organized by the Pro Loco featuring contrada-based competitions in Cerreto Guidi, targeting local residents and cultural-heritage visitors.
Medicea Wine Festival Annual wine-tasting and cultural event celebrating Medici-era Tuscan wine traditions, organized in Cerreto Guidi for residents and visitors.
La Notte d'Isabella Annual themed evening cultural event held in Cerreto Guidi, targeting residents and visitors.
Via dei Presepi Annual Christmas/holiday nativity-scene trail through Cerreto Guidi, organized in collaboration with local artisans and residents.
Annual Membership Tessera Annual membership card sold at €10 via UNPLI that grants membership status in the Pro Loco Cerreto Guidi association and its national federation.
Villa Medicea di Cerreto Guidi Tourism Promotion Tourism promotion and heritage-support services for the UNESCO-listed Villa Medicea di Cerreto Guidi, targeting cultural-heritage visitors and the local community.

Companies that use Tourist Office

Customer profile

Segments3 records

Ideal customer profiles2 records

Tourist Office technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Tourist Office partnerships and signals

Strategic signal

Partnerships

Eight partnerships are on record, tiered core and minor.

UNPLI (Unione Nazionale Pro Loco d'Italia)coreGTM or Marketing PartnerPro Loco Cerreto Guidi is a member of UNPLI, the national association of Pro Loco organizations in Italy. Members receive a tessera (membership card) that provides discounts at partner facilities nationwide including insurance, museums, theme parks, sports facilities, hotels, restaurants, shops, and ski resorts. The partnership enables national visibility and coordinated tourism promotion.
L.I.T.A.B. (Lega Italiana Tiro con la Balestra)coreStrategic or Co-development PartnerThe Compagnia Balestrieri di Cerreto Guidi has been a member of L.I.T.A.B. since 2005. This national federation of historical crossbow disciplines enables participation in national competitions and exchanges with other historical reenactment groups across Italy.
Comune di Cerreto GuidicoreStrategic or Co-development PartnerThe municipality of Cerreto Guidi works in close collaboration with Pro Loco to organize major events including Medicea Wine Festival and Palio del Cerro. The partnership leverages municipal resources, venues (including Villa Medicea), and administrative support for event execution.
Ville e Giardini Medicei della Toscana UNESCOcoreGTM or Marketing PartnerPro Loco Cerreto Guidi is part of the UNESCO World Heritage network of Medici Villas and Gardens. This partnership connects Cerreto Guidi with 13 other villas and 2 gardens across Tuscany, enabling joint promotional activities and educational initiatives about Renaissance heritage.
Le Vie dei MediciminorStrategic or Co-development PartnerAn initiative coordinated by Prof. Patrizia Vezzosi to discover and promote Medici itineraries across Tuscany. The project connects cultural sites, centers, and territories through 10 thematic routes. Pro Loco Cerreto Guidi serves as a focal point for this network, which has been recognized as a UNESCO Best Practice.
Local Wineries and Agricultural ProducerscoreStrategic or Co-development PartnerThe Medicea Wine Festival showcases and promotes local winery products. Local producers participate in events like Cerreto Street Wine, Rubino Mediceo wine competition, and wine tasting sessions, creating a platform for regional wine and gastronomy promotion.
Gruppo AstrofiliminorOthersLocal astronomy group that provides telescope observations during evening events like Cerreto Street Wine, offering stargazing activities alongside wine tasting.
Delegazione F.I.Sb. (Federazione Italiana Sbandieratori)minorStrategic or Co-development PartnerThe flag-throwing and drumming groups from the four contrade are affiliated with the Italian Federation of Flag-throwers, participating in national indoor tournaments and exchanges.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Tourist Office competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key highlights7 records

Customer concentration

Tourist Office financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Tourist Office leadership team

Management profile

Number of profiles

Profiles1 record

Tourist Office funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Tourist Office M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tourist Office

What does Tourist Office do?

Is Tourist Office a public or private company?

Tourist Office is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Tourist Office founded?

Tourist Office was founded in 1964. It employs 11 to 50 people.

Where is Tourist Office based?

Tourist Office is headquartered in Cerreto Guidi, Italy, in the Europe region.

Does Tourist Office have an API?

No public API is recorded for Tourist Office.

What industry is Tourist Office in?

Tourist Office's product category is Tourism Promotion & Cultural Heritage Services. Its primary akta.pro industry code is BPAGAHAG, Cultural Festivals & Events Organizations, with a secondary code of BPAGAHAD, Cultural Centers & Community Cultural Organizations. Its NAICS code is 712 and its SIC code is 8600.