Pro Terra Sancta

Name

Pro Terra Sancta

Legal name

Associazione pro Terra Sancta

Website

https://proterrasancta.org

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Humanitarian Aid and Religious Non-Profit Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Religious Organizations (813110), Community Food Services (624210)

SIC

Services-Social Services (8300)

akta.pro primary industry

Emergency Shelter, Camp Management & Non-Food Items (NFI) (BPAGAAAC)

akta.pro secondary industry

Child Protection & Child Rights (BPAGABAG)

Keywords

• Humanitarian aid services
• Pilgrim accommodation
• Cultural heritage conservation
• Catholic mission support
• Nonprofit donation platform

Headquarters

HQ city

Jerusalem

HQ country

Israel

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Charitable Contributions: One-time and recurring donations from individuals supporting humanitarian projects, conservation efforts, and community assistance in the Holy Land. Also includes memorial donations and personal fundraising campaigns.
2. 5x1000 Italian Tax Donation: Italian taxpayers can designate 5x1000 of their income tax to Pro Terra Sancta using fiscal code 97275880587, providing a recurring funding stream from Italian supporters.
3. Guesthouse Operations: Revenue from operating guesthouses (Dar Mamilla, Dar Al Majus, Dar Essideh, Mosaic Guest House) in Jerusalem, Bethlehem, and Sebastia for pilgrims and tourists visiting the Holy Land.
4. Legacy and Bequest Donations: Planned giving programs where supporters leave testamentary bequests to support the organization's long-term mission.
5. Dam Fair Trade Products: Fair trade products sold to support Palestinian communities and generate revenue for humanitarian projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels12 records

Core offering

Pro Terra Sancta is an Italian non-profit NGO network that promotes and implements projects for cultural and natural heritage conservation, supports local communities, and provides humanitarian emergency assistance in the Holy Land and surrounding regions. Its commercially distinct offerings include four pilgrim guesthouses (Dar Mamilla in Jerusalem, Dar Al Majus and Dar Essideh in Bethlehem, Mosaic Guest House in Sebastia), the iBreviary Catholic prayer mobile application, and Dam Fair Trade products, all of which generate revenue or in-kind support for humanitarian programs such as the Syria/Aleppo Feeding Hope project and the Franciscan Care Center.

Product overview

Pro Terra Sancta is an NGO network promoting and implementing projects for conservation, cultural heritage, community support, and humanitarian assistance in the Holy Land. The organization's offerings include multiple guesthouses (Dar Mamilla in Jerusalem, Dar Al Majus and Dar Essideh in Bethlehem, and Mosaic Guesthouse in Sebastia), the iBreviary mobile prayer application, online and 5x1000 donation platforms, bequest/legacy donation services, and various humanitarian projects including the Syria/Aleppo Feeding Hope program, Franciscan Care Center for child rehabilitation, and healthcare emergency initiatives in Lebanon and Syria. The digital ecosystem supports donations, newsletter subscriptions, and booking for pilgrimages and stays.

Differentiator

Problem solved

Functional benefit

Brands

• Dar Mamilla Guesthouse: Guesthouse accommodation in Jerusalem operated in partnership with the Sisters of Charity of St. Vincent de Paul, featuring 13 rooms for pilgrims and tourists.
• Dar Al Majus Guesthouse
• Dar Essideh Guesthouse
• Mosaic Guest House
• iBreviary

Products and services

• Dar Mamilla Guesthouse A 13-room guesthouse in Jerusalem near the Old City, operated by Pro Terra Sancta in partnership with the Filles de la Charité (Sisters of Charity). A portion of revenues supports the Sisters' orphanage of 240 children and their center for people with severe disabilities.
• Dar Al Majus Guesthouse A guesthouse in Bethlehem's historic center near the Basilica of the Nativity, named after the Three Wise Men (Casa dei Re Magi). Provides traditional hospitality and proximity to major Nativity sites for pilgrims and tourists.
• Dar Essideh Guesthouse A guesthouse in Bethlehem near the Milk Grotto and Church of the Nativity, named House of the Lady in honor of the Virgin Mary. Supports Palestinian women and families in the Holy Land.
• Mosaic Guest House A guesthouse in Sebastia (Samaria) with affiliated location in Nisf Jubeil, operated in collaboration with the Mosaic Centre Jericho. Supports cultural heritage and community development initiatives.
• iBreviary Mobile App (Pro Terra Sancta edition) A digital breviary mobile application providing complete texts of the Catholic Liturgy of the Hours in five languages on iOS, Android, and iPad, available via the Apple App Store and Google Play Store. Developed in partnership with the Custody of the Holy Land to strengthen the bond between users and the Holy Land.
• Syria/Aleppo Feeding Hope Project Humanitarian program in Aleppo that operates a social kitchen ('Five Loaves and Two Fishes'), St. Anthony's Bakery producing 16 tons of bread per month, and an elderly care network. Serves approximately 3,000 beneficiaries including families below the poverty line, isolated elderly, and people with disabilities. Distributed over 280,000 hot meals and 190,000+ kg of bread in 2025.
• Franciscan Care Center Psychological rehabilitation centers in Aleppo (Syria), Damascus, Beirut (Lebanon), and Hama offering art therapy, music therapy, speech therapy, education, and sports programs for children affected by war, displacement, and trauma. Has served 13,084 beneficiaries including 4,000 children through reception centers (681 with disabilities), 2,292 mothers and women in East Aleppo, 136 children in Damascus music school, 120 participants in Beirut art-therapy, and 320 children in Hama.
• Lebanon and Syria Healthcare Emergency Program Healthcare emergency initiative operating dispensaries and clinics in Tripoli, Lebanon and other locations, providing medical care, medications, and treatment support to vulnerable populations affected by conflict.
• Dam Fair Trade Products Fair trade products sold through the dedicated Dam Fair Trade e-commerce site at damfairtrade.com. Proceeds support Palestinian communities and fund Pro Terra Sancta humanitarian projects.

Quantifiable outcome

• 280,000+ hot meals distributed in Aleppo in 2025
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core and minor.

• Custody of the Holy Land (Custodia Terra Sancta)coreStrategic or Co-development PartnerDeep partnership with the Custody of the Holy Land in Jerusalem for conservation projects, guesthouse operations, and humanitarian programs. The Custody oversees Franciscan friars working in the region and provides institutional support for Pro Terra Sancta's mission.
• Filles de la Charité de Saint Vincent de Paul (Sisters of Charity)coreStrategic or Co-development PartnerPro Terra Sancta supports the work of the Sisters of Charity of St. Vincent de Paul who have been active in Jerusalem since 1884. The Sisters operate an orphanage with 240 children and a center for people with severe disabilities. Dar Mamilla Guest House is located within their monastery and a portion of revenues supports their activities.
• Mosaic Centre JerichocoreStrategic or Co-development PartnerPartnership with Mosaic Centre in Jericho for the Mosaic Guest House in Sebastia and its affiliate in Nisf Jubeil. The Mosaic Guest House operates in collaboration with the Mosaic Centre to support local communities.
• iBreviaryminorStrategic or Co-development PartnerStrong partnership between iBreviary and Pro Terra Sancta for the digital breviary application. The app provides Catholic liturgical prayers in 5 languages and strengthens the bond between users and the Holy Land.
• AICS (Italian Agency for Development Cooperation)coreStrategic or Co-development PartnerAICS funding supports projects like the Judoor project in Taybeh for cultural heritage and community development, helping young people and women access economic opportunities.
• Franciscan FriarscoreStrategic or Co-development PartnerCollaboration with Franciscan friars on the ground in Aleppo for the Franciscan Care Center and other humanitarian projects. Friars provide local knowledge and community access.
• Terra Santa NetminorOthersListed as a friend site, an affiliated organization working on similar mission areas related to the Holy Land.
• Terra Sancta MuseumminorOthersListed as a friend site for collaboration on cultural and religious heritage matters.
• Frati AssisiminorOthersListed as a friend site for Franciscan-related initiatives and support.
• CMC Terra SantaminorOthersListed as a friend site, a related organization working on Holy Land matters.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Caritas Italiana: The Italian national Catholic charitable organization coordinating disaster response, refugee programs, and poverty alleviation. Comparable as an Italian Catholic NGO with a 5x1000-anchored donation base, but operates at a national coordination level rather than in direct field execution in the same geographies.

Emerging players

• INTERSOS: An Italian humanitarian NGO founded in 1992, working in conflict zones across the Middle East and Africa with a focus on vulnerable populations. Comparable as a younger Italian NGO operating emergency food, healthcare, and protection programs in similar conflict geographies.

Direct peers

• Caritas Jerusalem: The local Catholic Caritas affiliate providing social services, humanitarian aid, and migration support in the Holy Land. Closest field-level peer given overlapping geographic remit, beneficiary populations, and institutional Catholic affiliation.
• Catholic Near East Welfare Association (CNEWA): A Vatican-affiliated pontifical mission organization that supports Eastern Catholic churches and humanitarian projects across the Middle East, including the Holy Land, Syria, and Lebanon. Directly comparable mission, geography, and Catholic institutional backing.
• Order of Malta - Holy Land: The Sovereign Military Order of Malta operates humanitarian and relief programs, pilgrim hospitality (Hospitaller tradition), and medical aid in the Holy Land. Comparable through its combination of pilgrim lodging/accommodation, Catholic humanitarian mission, and direct field operations.
• Franciscan Missionary Union (Missionland Mission and Franciscan Missionary Association): Franciscan-affiliated missionary organization that funds missionaries and pastoral/humanitarian projects in the Holy Land. Most closely comparable religious-order-affiliated NGO partner sharing the Franciscan identity and mission geography.
• Aid to the Church in Need: A pontifical foundation of the Catholic Church that funds pastoral, humanitarian, and reconstruction projects in the Holy Land and other suffering regions. Directly comparable in mission focus (Catholic-supported aid in the Holy Land), donor model (mass donor fundraising), and partnership with religious orders.
• AVSI Foundation: An Italian nonprofit foundation implementing development and humanitarian projects worldwide, especially in conflict-affected regions. Closely comparable in being an Italian-registered NGO with multi-country humanitarian programming.

Broad incumbents

• Catholic Relief Services (CRS): The official US Catholic overseas relief and development agency. Overlapping mandate (humanitarian assistance, social services, education in conflict-affected regions), a much larger scale and broader programmatic scope, representing a comparable Catholic-affiliated NGO at a substantially larger operating footprint.
• Jesuit Refugee Service (JRS): International Catholic Jesuit organization serving refugees and forcibly displaced persons through education, psychosocial support, and humanitarian assistance. Comparable in mission to vulnerable populations and Catholic religious affiliation, with broader geographic coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/proterrasancta
• YouTubeyoutube.com/proterrasancta
• Facebookfacebook.com/proterrasanctauk
• LinkedInlinkedin.com/company/pro-terra-sancta
• Instagraminstagram.com/proterrasancta

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pro Terra Sancta